Journal of the Korea Academia-Industrial cooperation Society (한국산학기술학회논문지)

The Korea Academia-Industrial cooperation Society (한국산학기술학회)
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An Analysis on the Preference Factors of Garden-Housing Consumers

전원주택단지 수요자의 입주선호요인 분석

  • Kim, Jin-Sep (College of Business Administration, Pusan National University) ;
  • Lee, Chan-Ho (College of Business Administration, Pusan National University) ;
  • Choi, Gil-Hong (Dept. of Real Estate Management and Counseling, Dong Eui Institute of Technology)
  • Received : 2011.11.02
  • Accepted : 2011.12.13
  • Published : 2011.12.31
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Abstract

The purpose of this thesis is to derive the demand expediting measures of the garden-housing site suitable to the Pusan metropolitan region through understanding the characteristics of the preference based on the investigation of the demand. From the empirical study of the thesis, we developed the following demand expediting strategies of the garden-housing site. First, the development concept should be focused on the market demand and community building. Second, the garden-housing site has to be developed near the existing urban areas and the site must have the convenient facilities and infrastructures. Third, community building concept should be applied in the site design.

본 연구의 목적은 전원주택단지 수요자들의 입주선호요인을 파악하여 부산지역에 적절한 전원주택단지의 수요촉진방안을 찾아보는데 있다. 실증분석을 통하여 전원주택단지는 시장수요에 근거한 커뮤니티에 초점이 두어져야 하고, 도시근교에 편의시설과 인접한곳에 위치해야하며, 공동체시설이 적용되어야한다는 결론을 얻었다.

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References

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