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http://dx.doi.org/10.5762/KAIS.2011.12.12.5614

An Analysis on the Preference Factors of Garden-Housing Consumers  

Kim, Jin-Sep (College of Business Administration, Pusan National University)
Lee, Chan-Ho (College of Business Administration, Pusan National University)
Choi, Gil-Hong (Dept. of Real Estate Management and Counseling, Dong Eui Institute of Technology)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.12, no.12, 2011 , pp. 5614-5621 More about this Journal
Abstract
The purpose of this thesis is to derive the demand expediting measures of the garden-housing site suitable to the Pusan metropolitan region through understanding the characteristics of the preference based on the investigation of the demand. From the empirical study of the thesis, we developed the following demand expediting strategies of the garden-housing site. First, the development concept should be focused on the market demand and community building. Second, the garden-housing site has to be developed near the existing urban areas and the site must have the convenient facilities and infrastructures. Third, community building concept should be applied in the site design.
Keywords
Garden-housing; Community building; Convenient facilities;
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