경영과학 (Korean Management Science Review)

한국경영과학회 (The Korean Operations Research and Management Science Society)
권호 표지

고령화 사회 환경 변화에 대응하는 정보통신 산업 비즈니스 모델 설계

New Business Models for Telecommunications Company in Aging Society

  • 이영호 (고려대학교 산업시스템정보공학과) ;
  • 김영욱 (고려대학교 산업시스템정보공학과) ;
  • 김영진 (고려대학교 산업시스템정보공학과) ;
  • 김혜원 (고려대학교 산업시스템정보공학과) ;
  • 이정민 (KT 미래 연구 센터)
  • 발행 : 2006.11.30
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초록

In this paper, we develop the business model of telecommunication company that facilitates to explore new business opportunities on aging society. Considering the trend of aging society, we analyze the market drivers of senior market. Analyzing market dynamics and value chain, we design a set of business models for telecommunication company. In addition, we describe the evolution path of the proposed business model in terms of technology development and market. Finally, we develop a framework for evaluating the effectiveness of the business model.

키워드

참고문헌

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