Abstract
One of the most famous designers of our age, Philippe Starck designed eight hotels among fan Schrager's of which hotels are not so big but have huge popularity all around the world located in major cities such as New York, London, Miami, L.A., and San Francisco. These hotels have brought significant influence particularly to the aspects of their recent fashion and strategies in Boutique hotels. Therefore, this paper intends to examine the space composition and design methods by analyzing the eight hotel projects by him. The research started with reviewing his design background first and analyzed the characteristic of his designs of above hotels. The analysis results were arranged from the aspects of narrative spatial configuration and dramatic presentation. From the aspect of narrative spatial configuration, the hotels by Philippe Starck mainly consisted of 1) boundaries and gateways, 2) spaces of passage, 3) center spaces, and 4) the spaces surrounding the center spaces. For the latter's aspects, it was found that various design methods such as 1) objectification, 2) intended ambiguity, 3) depaysement 4) eclectic hybrid, 5) distortions of scale, and 6) sensuous clues were employed. A study on the hotels by tan Schrager, which owe their big success to the emotional design of Philippe Starck's, not only widens the understanding of his design world, but also serves to the appreciation of today's hotel marketing strategies and design.
