• Journal of the Korea Fashion and Costume Design Association
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• v.7 no.3
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• pp.27-37
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• 2005

This study is aimed at the ready-mades size system and satisfaction of consumers size for woman's wear at domestic market which are made by public production systems. This study, particularly, is focused on jacket of 20-30 aged woman's wear in twenties & thirties female clothe. The procedures of this study are as follows; 1. Select 25 domestic clothing companies that its product has targeted in twenties & thirties female and investigate the system of each pattern size 2. Select 259 female in twenties & thirties randomly in Seoul survey a standad of females jacket purchase. Analysis of this study is based on SPSS statistics program, technical statistics, $X^2$ and ANOVA verification. The results of studying are as follows; 1. The survey of pattern size of the domestic females clothing companies has shown some distinctive feature at age and body type of their consumers. 2. Crucial point of female consumers in twenties & thirties is a design and fitness of their jacket while they are purchasing their jacket. 3. Female consumers have some dissatisfaction for the variety of size, difficulty of purchasing and size of bust, shoulder & length of arms of their jacket.

• Journal of Fashion Business
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• v.27 no.6
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• pp.47-65
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• 2023

The purpose of this study is to derive the future-oriented characteristics Sonia Delaunay presented at the time based on the identity and modernity shown in her works and diverse activity. The scope of study spans from 1907 to the start of World War II and includes both applied and fine arts, with a focus on textiles and fashion. The research method is a literary study that includes old documents, exhibition booklets, and explanations from museum curators. The visual materials are actual works observed at exhibitions and digital images of various exhibitions. As a result of the research, she was a practitioner who expressed her identity in marriage, artwork, textiles, and fashion. In order to embody her design and express modernity, she showed geometric and modern motifs and she incorporated a sense of bright color and modernized light into her work by following the principle of simultaneous contrast in color. Additionally, she applied Hungarian embroidery techniques to simple materials and created geometric abstraction with her simultaneous colors, which contributed to both originality and the mass production of textile design. The future-oriented characteristics she presented are the dynamism of modern rhythm, the expansion of convergence and collaboration, the innovation of new production and exhibition, the media of consumer society, and the femininity of modern life. She recognized the mass consumer society and mass production of the early 20th century and actively utilized various media and genres to evoke a dynamic sense necessary for modern life and presented a design to be seen as a modern woman.

• The Research Journal of the Costume Culture
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• v.17 no.2
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• pp.225-237
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• 2009

This study started with the cognition of problem that design activities closely related to industries could cause damages to the environment. The purpose of this study was to suggest a new concept of fashion design for environment using pre-consumer textile wastes which are produced in cutting process and used to be disposed in landfill sites. To achieve the purpose of this study, the literatures about fashion design for environment were reviewed, and design process including design development, producing, and presentation was performed. As a result, three fashion designs for environment using textile wastes were suggested. The results of this study were followings. Using pre-consumer textile wastes, this study suggested realistic way of fashion design for environment which is not just showing environment image, but providing practical use as well as preventing the waste of resources. Second, through constructing textile wastes, both 2-dimensional and 3-dimensional designs were possible, and unexpected effects created new value of beauty. Third, because the amount and type of pre-consumer textile wastes are unlimited, this fashion design for environment could be considered as continuous profit model.

• Journal of Family Resource Management and Policy Review
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• v.20 no.3
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• pp.115-129
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• 2016

This study is about the happiness of married women from the baby boom generation. The study aims to understand the impact of the married life of such women on the happiness index and to improve the happiness of married women by improving married life. The data for this study were drawn from the National Women and Family Panel Survey (4th year data) carried out by the Korean Women's Development Institute. The subjects for the final analysis totaled 885 married women from the baby boom generation, born between 1955 and 1963. Of these, 550 were married women in a dual income family, and 335 were married women in a husband-income family. IBM SPSS Statistic 21.0 was used. The findings from this study are as follows: First, the women's happiness index was higher in cases where the women had a more positive view of their husbands, the more often they were involved in leisure activities, the better their conflict resolution whenever there was a clash of opinions, and the more satisfied they were with the division of household labor. Second, in the case of dual income families, the women's happiness index was higher where they had a positive view of their husbands, their conflicts were better resolved, and the more satisfied they were with the division of household labor. Third, in the case of married women in a husband-income family, their happiness index rose the more positively they perceived their husbands, the more often they were involved in leisure activities together, and the more satisfied they were with the division of household labor.

• Journal of the Korean Society of Food Culture
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• v.32 no.3
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• pp.266-274
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• 2017

This study aimed to investigate potential acceptability of Korean jang products among Halal food consumer's to predict its market possibility in a Halal food market. Focus Group Interview (FGI) was implemented to 11 Halal food consumers residing in Korea for more than 4 month. During the test, 3 types of fermented paste, doenjang, ssamjang and gochujang were evaluated by applying these to Korean foods. In depth interview was conducted on the liking of the jang applied samples, general experiences of Korean food and fermented food in their home countries. The results showed that consumers were positive to Korean jang applied samples in general. The mean liking ratings of doenjang, ssamjang and gochujang were 7.1, 7 and 7.6 on 9-point hedonic scale, respectively. Consumers focused on the sweet and spicy flavor quality of the samples. Consumers commonly responded that the doenjang tasted too salty and needed to increase sweet and spicy flavor, and ssamjang needed to increase spicy flavor as well. Sweetening was necessary for gochujang. The reasons of liking Korean jang were because the flavors were unique yet familiar. The balanced flavor of salty, sweet and spicy flavor were additional reasons of liking. However, the fermented smell of jang products were reasons of disliking the products.

• Journal of the Korean Society of Clothing and Textiles
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• v.2 no.2
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• pp.227-235
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• 1978

This study was designed to find out consumer's interest in garments label and to help home economists make interest for the further study in relation between producers and consumers as gap bridger. The questionnair method was used to obtained the data which was made by a result of self-administered questionnair. A size of random sample for this research was 364 subjects. The study found the following: (1) Most of consumers are relatively interested in garments label. The most concious age level was woman of fourty. (2) The most interest factor was label of size, price, fiber contents. brand name, directions and precautions on proper use and care. (3) The order of complaining item after washing was change of size, and color, seam pucker. deformation of collar. and button. (4) Most of consumers do not follow the direction when they clean their garments. (5) The respondents seem to be not understand the garment's informative label.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2007.11a
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• pp.26-29
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• 2007

By changing housing market, housing cultural center furnishes information, value added, image of housing. For publicity their unique house, construction companies provide not only concrete and substantial material but also sensible and capacity service through the community space of housing cultural center. The consumer's experience of housing cultural center have an effect on purchase power apartment. The image of enterprise is important to select commodities to consumers. Though main clients are women, housing cultural center has not space concept and aim to concern for them. According to begin women a group of consumers, they have purchasing power in family. Apartment is no exception. Housing cultural center is used as continuous culture space that provide various experiential chance for consumer, especially women by systematize and distinct design detail and feature component. Accordingly, the purpose of this study is an analysis about community space of housing cultural center with the woman marketing based on experience.

• The Research Journal of the Costume Culture
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• v.5 no.4
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• pp.68-79
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• 1997

In this thesis which takes fashion advertising that functions a marketing communication as an objective, I try to bear witness to the signifying system of garments though analyzing with semiotic methodology the signifying procedure on the base of the structural concept of Ferdinand de Saussure and the advertisement semiotic theory of Roland Barthes, to make clear their signifying structure and it meaning by understanding the characteristics of contemporary society and its cognitive system. Each sign of fashion advertising transfers the brand image through syntagmatic signification which contains the mythology of goods. Mannish style is encoded as tailored jacket, white shirt, H-silhouette and pants, non-color or being color, and it is presented as a clothing sign of casual wear for career women. Feminine style is encoded as X-silhouette, soutien collar suit style, various colors, and other details with womanly image, and it is presented as a clothing sign for maid or young wife 20\`s or 30\`s. Formal style is encoded as jacket vest, inner wear(blouse), two and three piece dress by pants or skirt and one-piece dress, and it is used in every age and class. Casual style is similar to formal style, but differs only in textile code. Clothing sign for housewives in middle age is encoded as H-silhouette of formal style, long jacket and pants and brown, being and grey colors. Contemporary popular phenomena in the signification of fashion advertising, and its temporal ideology reflected are as follows; According to the context of fashion advertising in the middle of 1990\`s, its fashion is that first, military look applied from the designs of various sort of military uniform and vest look and pant style applied from dandy-style imitated from man\`s wear are popuar. This mean that it reflects the change of point of view on woman\`s role in society today. That is, due to the equality between man and woman, it mirrors the ideology of feminism, and then, describes beautifully professional woman with carrer. Second, because that individualism is underlied for the change of consumer\`s consciousness, standardized popularity is disappeared, and in accordance with the mixture of various trends and personalities proposed every season, layered look that emphasizes individualism, easiness and naturalness is popular.

• International Journal of Costume and Fashion
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• v.14 no.2
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• pp.19-32
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• 2014

The sewing machine was the most widely-advertised item in mid-Victorian English periodicals. However, no historians have so far analyzed how English advertisers created the link between the domestic sewing machine and middle-class women, or what impact they may have had on gender relations. This paper treats sewing machines as a medium to enhance our view of gender and social history, consumer culture as well as material culture studies. Studying the advertisements of sewing machines reveals the traditional values and modern consumer culture of mid-nineteenth England, and also offers a sense for how advertisers expected people to react. Sewing machines could not only offer women aspiration and authority, but could also function as a timesaver through which a woman could attain a truly modern lifestyle. Buying a sewing machine for their wives symbolized their status as a breadwinner and a caring husband, as well as serving as an appreciation of their wives' domesticity. Sewing machines also provoked anxiety for both sexes because some believed that women would lose their morality and gender identity, whereas others believed that if relieved of domestic drudgery women would have time to educate themselves, which threatened to men and the gender hierarchy.

• The Research Journal of the Costume Culture
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• v.16 no.5
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• pp.795-811
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• 2008

The purpose of this study is the structural relations will be examined among the VMD image of clothe stores, emotional reactions of brand awareness, brand image, brand attitude, and purchase intention. An empirical study in experimental design was conducted to female college students in their twenties, who made a huge influential group in the fashion industry, by considering the VMD characteristics of clothing shops. It measured the effects of VMD based on the changes to the consumer attitude before and after the VMD renewals, the correlations between brand recognition and VMD, and the influences of VMD on brand recognition and image, which were considered as important factors in creating brand assets. The research findings were as follows: 1. There were differences in emotional reactions according to the VMD image changes before and after renewal. Considering that the consumers recognized the VMD changes before and after renewal and showed different emotional reactions, the VMD image seems to be a major variable affecting their emotions. 2. As for the changes to the VMD image and brand image before and after renewal, the consumers recognized the VMD changes before and after renewal and consequently recognized the brad images differently, which implies that brand image can vary according to the effects of VMD renewal and changes to the VMD image.