• Title/Summary/Keyword: western/eastern images

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Preference Tendency to Western Images through Advertising Pictures (광고를 통해 본 여대생의 서구 이미지 선호경향)

  • Lim Jin-Young;Na Young-Joo
    • Science of Emotion and Sensibility
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    • v.7 no.4
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    • pp.1-6
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    • 2004
  • The purpose of this study was to investigate the female college students' preferences to the images of both western and eastern pictures, and positive/negative perception on to the model's nationality in the apparel advertizing pictures of fashion magazines. 100 students participated in the survey, and 20 stimulus pictures were shown to them. The results were as follows: The female college students preferred the western images than the eastern images in the pictures of bedroom, palace and beer, while they preferred the eastern images in the pictures of snack and famous drawings of a beauty. But they showed more positive attitude to all the western models' advertizement pictures than the eastern models' ones, in casual wear, formal wear, watches and inner-wear divisions except in men's formal wear division. This meant that the perception of female students on western images was positive and it seems stimulating the consumers preferences of brand images.

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Hybridization of Ethnic-Cultural Elements Shown in Domestic Fashion Magazines (국내 패션잡지에 나타난 민족적 요소의 하이브리드 경향)

  • Kim, Sun-Young
    • Journal of the Korean Society of Costume
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    • v.61 no.8
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    • pp.45-56
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    • 2011
  • This study is about the features of hybridization of ethnic-cultural elements in Korean fashion magazines. Its purpose was to embody more creative and newer images in fashion by promoting better mutual understanding of foreign cultures and addressing the issues of fashion design from multicultural perspectives. In doing so, the present study conducted a literature review and analyzed a total of 130 photographic images with any hybrid ethic element from two Korean fashion magazines, Vogue Korea and Harper's Bazaar Korea, issued between 2005 and 2009. The analysis revealed that there were 66 images(50.8%) with a mixture of two different cultures and 64 images(49.2%) with a mixture of three or more different cultures. As seen from the results, the two categories had a similar number of cases. In regional terms, the use of two different cultural elements included a mixture of Asian and Western cultures in 32 images(24.6%), a mixture of Western and African, Middle Eastern or Latin American cultures in 23(17.7%), and a mixture of Western and Russian or European folk cultures in 11(8.5%). In the use of three or more different cultural/national elements, the present study found a mixture of Asian, African, Middle Eastern, Latin American and Western costume items in 20 photo images(15.4%), a mixture of African, Middle Eastern and Latin American elements plus Western costume items in 19 images( 14.6%), a mixture of all regional cultures in 13 photos(10%), and a mixture of Asian ethic cultures plus Western costume items in 12 cases(9.2%). The results of this analysis indicated that the hybridization of ethnic-culture elements in Korean fashion magazines consisted of diverse clothing and accessories from various ethnic groups. The expression of these multi-cultural hybrid images that consists background images and models from different cultures well-portrayed the multi-cultural elements based on total coordination and broke the stereotypical aspects of styling.

Modern(摩登) Female Images in Shanghai by 1930s : Mainly Regarding to Visualized Printed Arts (1930년대 상해의 모던[摩登] 여성 이미지 - 시각화된 복제미술을 중심으로)

  • Moon, Jung-Hee
    • The Journal of Art Theory & Practice
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    • no.4
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    • pp.105-121
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    • 2006
  • The term 'modern', in broader sense, refers to the concepts like modernity, modernization, modernism and the like, which came from Westernization impling the recognition of indigenous culture as being inferior to Western culture by comparison along with the expanded influences of the Empire of Japan. These concepts, however, rather than evolving from Western standards, came into being as a form of civilization led by Japan which had already tasted the fruits of modernization by 1920s. Since 1920s, the policy of, so-called, reconstructing Asian countries by Japan came to create eastern way of modernism, as a new East Asian trend mainly revealed in China which was against colonization after Japan's invasion and conquest of Manchuria. Therefore, Eastern' modern' unlike Western one could be understood in the widespread terminology, 'Modern(摩登)' in Shanghai, reflecting consciousness like 'Fashion' or 'Trend' in female images on a variety of visual media. By 1930s it was the most notable that 'modern' was accepted as something similar with 'Fashion', or 'Trend' in sociocultural contexts. These atmosphere had led commercial arts to enable to communicate with the public in a great deal of supports and success in Shanghai which was widely regarded as the citadel for the inflow of Western culture, among which transformations in female images were remarkable as a representative form of culture. It is also remarkable that 'historical modernity' transforming from the feudal age to modern society was considered a synchronic modernity, and nationalism was regarded as a sort of being modern, while involved in the newly-changed female images as a fashion mode. Changes in fashion including hair style in Shanghai by 1930s, as a way of expressions showing what was modern through commercial artistic productions, were easily noticed in visual media as an outlet of modern women's inner desire revealing their pursuit for new mode of life in metropolitan cities. As a characteristic of the time creating a new code of visual female images, it is notable that there existed another form of 'modern' satisfying socio-cultural needs of the general public seeking for being 'modern'.

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3.5kHz seismic images of the gas-charged shallow sediment at Kwangyang Bay and the Yeosu Sound on the southern coast of Korea (광양만과 여수해만의 가스함유 표층퇴적물의 3.5kHz 탄성파 영상)

  • 오진용
    • Economic and Environmental Geology
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    • v.33 no.3
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    • pp.239-246
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    • 2000
  • The 3.5kHz sub-bottom profiling was carried out over both Gwangyang Bay and the Yeo Sound . High -resolution digital images of uppermost sediment layers are obtained from the field data which were originally recorded in analog mode. Most prominent feature along the acoustic profiles is the chaotic reflections which imply the presence of shallow gas within the silty sediments. In the western part of Gwangyang Bay, the gas-charged sediments are assoicated with the acoustic turbidity of the blanket type. Across the Seomjin Delta in the eastern part of Gwangyang Bay, the gas-charged seismic facies are observed just beneath the sea bottom. In the western Yeoul Sound , the gassy seiments occur widely , whereas it is rare in the eastern counterpart with the <30-m-deep channel. We postulate that this gas was biogenetically produced within the organic-rich deposits.

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Animal Symbolism of the Trademarks and Trade Characters - Cultural influences of the animal symbols

  • Kim Hyun-Jee
    • Archives of design research
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    • v.19 no.3 s.65
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    • pp.71-92
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    • 2006
  • People have their own cultural backgrounds and experiences in terms of visual perceptional thinking so that they could misunderstand the cultural symbols, trademarks, Brand Identities, and trade characters, especially, animal trademarks. Sometimes Easterners and Westerners seem to not comprehend the different meanings of the cultural symbols. The signs of twelve Chinese zodiac animals are the typical symbol of the Asian mythology. What I wanted to focus on emphasizing the different views and perspective of an animal trademark is according to the Chinese Zodiac between Eastern and Western cultures. Generally, multiple symbolisms are difficult to comprehend, because they are created by individual ideas and incorporate several mythologies and histories. How do Westerners interpret the implied meaning of Eastern animals in general? How are they going to understand the Eastern animal logos or marks accurately? How can we solve the problem to make people understand their different meanings? There were some confusing pictorial images in the area of the design field when a designer creates an animal mark for globalization and localization. Creating of hybrid symbol is the best way to break the communication barriers with people all around the world.

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Activity of the Fushun West Open-pit Mine in China Observed by Sentinel-1 InSAR Coherence Images

  • Jung, Da-woon;Lee, Hoonyol
    • Korean Journal of Remote Sensing
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    • v.38 no.4
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    • pp.365-374
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    • 2022
  • Mining activity causes environmental pollution and geological hazards such as ground subsidence or landslide of which continuous monitoring is necessary. In this study, the activity on the Fushun West Open-Pit Mine (FWOPM), one of the largest open-pit coal mines in Asia located in Fushun, Liaoning Province, China, was analyzed by using a time-series Sentinel-1 InSAR coherence dataset. By using the difference between the two Digital Elevation Models (DEM) of the area, it was possible to confirm that there was a stockpiling activity in the western area of the FWOPM while excavation activity in the eastern area. By using RGB composite images using the yearly-averaged InSAR coherence images, the activity of the mine was confirmed by period, which was confirmed by Google Earth optical images. As a result, it was possible to confirm three landslides and the related activities on the northwest slope and the dumping activity on the west slope of FWOPM.

The Dilemma of Representation: Appropriation of Gender Dichotomy by Women Artists from the Middle East (재현의 딜레마: 포스트페미니즘세대 중동출신 여성작가들의 젠더 이분법 차용방식 연구)

  • Lee, Hyewon
    • The Journal of Art Theory & Practice
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    • no.15
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    • pp.111-135
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    • 2013
  • This study explores gender images represented in the works of women artists from the Middle East, where male chauvinism is recognized to be more predominant than elsewhere. The artists included in this study such as Mona Hatoum, Shirin Neshat, Lida Abdul and Sigalit Landau are Post-Feminist generation of artists who were born in the Middle East but spent significant amount of time in the West. In addition, they were trained as artists under the influences of the Western Feminist Art. This particular group of female artists pays much attention to the ontological question of their identities rather than male/female inequality, and each artist represents men and women in the ways that can hardly be found in the works by women artists in the West. These artists not only connect gender identities to the socio-political geography of the Middle East but also deconstruct Western stereotypes of men and women from Arab world. The paper focuses on the way these women artists incorporate male/female vs. culture/nature dichotomies into their works to subvert the premises on which Western Feminism has been based and not only to cast light on women's freedom and their ontological conflicts but also to emphasize social suppression inflicted upon men. In such process, these artists resist stereotypical images of Middle Eastern men and women widely circulated in the mainstream media of the West.

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The Study of Color Images in the Eastern and the Western Culture -A Comparison between Early 20th Century Clothes and the Reinterpretation in Modern Film Costumes- (20세기 전반 동.서양의 시대색에 관한 비교 연구 -시대 복식과 현대 영화 의상에서의 재현비교를 통해-)

  • Yun Ji-Young;Ro Ju-Hyun
    • Journal of the Korean Society of Costume
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    • v.56 no.4 s.103
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    • pp.108-123
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    • 2006
  • This Study is about the color images oi clothes in the early 20th century in the Eastern and Western culture and the recreation of this color images through modern costume design in film. The aim of this study is to show how early 20th century color has born reinterpreted through present film costumes and how different cultural perspectives can influence color images. For the purposes of this study, 30 pictures of clothing, representative of the early 20th century, as well as films which have been internationally recognized for their costume design and strong cultural identity('Farewell M) 'Concubine', 'Raise the Red Lantern', 'Chicago' and 'The English Patient') were chosen and analyzed. The color image of these photographs and scenes from the movies were divided by Pantone Solid Chips and categorized by color groups such as red, orange, yellow, green, blue, violet, neutral and metallic. The analysis results of the color images in the early 20th century showed that the red group was used a lot in both cultures and the orange group was more often used in the West. In regards to the yellow group, goldish yellow were commonly used in the West but pale yellow was preferred in the East. The green group more used In the West but the blue group appears more in the East. Also, there were differences in color combination, texture and technique which demonstrates different cultural color recognition and association. In the case of film color image, present color image was added to past color image. In the West, color was used as a tool for visualizing the state of characters' mind and the mood of movies' story but in the East color image was intended to make the character stand out by changing the value and chroma. By comparing the color image of clothes from the early 20th century and color image from film in the West and the East, it is possible to analyze the cultural symbolic image of color. This study is one of first trials to analyze the cultural differences in rotor images and their symbolic meaning. Thus, further studies should persue to find out the influence of culture on the rotor image in terms of specific quantity and quality.

A Study on the Characteristics of Rainbow Colors and Rainbow Fashion Images (무지개 색의 특성과 복식으로 전달되는 이미지)

  • 김지언;김영인
    • Journal of the Korean Society of Costume
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    • v.54 no.6
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    • pp.25-40
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    • 2004
  • The rainbow has been considered as a perfect representative of color harmony in nature. In this study rainbow's colors include seven spectral colors and changeable colors according to observational angle. This study performed a bibliographical inquiry into rainbow colors and the survey research for classification of rainbow color images in fashion design. First, a bibliographical inquiry includes the definition of rainbow colors, physical formation principles of the rainbow, and its aesthetical attributes and symbolism. Second, this survey classifies rainbow color images in fashion design. The results of this study are as follows: 1. The rainbow was the religious and symbolic object before 17th century, and after that period, the rainbow became an aesthetical object. The main symbolic meanings are similar in eastern and western culture: temporary bridge between two world, divine nature, hope/beauty/richness, war/ death/flood/drought. 2. This survey shows that 6 main factors of rainbow color images in fashion design are 'vigorous', 'colorful'. 'fairy', 'fresh', 'mysterious', 'brilliant'. Rainbow color image in fashion design shows past and futuristic image at the same time. The purpose of this study is to systematized the images theoretical bases which are applied to color expression and of rainbow colors and to find out the development about rainbow theme by designers.