• Title/Summary/Keyword: visual communication methods

Search Result 227, Processing Time 0.025 seconds

The composition for Television visual character and characteristics of frame (텔레비전 영상 자막의 시각적 구성 형식과 특성)

  • Hahm, Hyun
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.9 no.4
    • /
    • pp.992-999
    • /
    • 2008
  • The purpose of this study is to analyze the composition for visual character to make the process of television programs. The study can be classified as a visual communication methods into a target audiences. At the beginning of using visual character was communication method as an insufficiency of television programs. However, In recent years, television industry using visual character in many ways into television programs that it can be classified not only to developed the communication method as a function of effects, but also to changed substitute a variety of graphic pattern of visual character in television programs. As a matter of fact, this study have some implication in terms of using a visual character to making television program, therefore, the results show that different ways of using visual character into the diversity of television programs were discussed.

A Suggestion of an Efficient Communication Method of Automobile Internet Banner Advertisements

  • Park, Sang-Jin
    • International Journal of Contents
    • /
    • v.9 no.4
    • /
    • pp.30-34
    • /
    • 2013
  • Internet banner advertisement has become recognized as an important media, and its influence has been increasing. The merits of Internet banner advertisement are diversity and consumer immersion. Especially, by using various types and visual expression methods, the automobile Internet banner advertisement has evolved into what attracts curiosity and interest of potential consumers. Thus, to find efficient communication method for automobile Internet banner advertisement, this study, by comprehensively analyzing various advertisement methods in previous researches, suggested an advertisement type and a visual expression method suitable to automobile Internet banner advertisement. Four types of automobile Internet banner advertisement are production form, production purpose, expression form, and advertisement area. Four visual expression methods are action form, image, change form, and moving form. And, through case analysis, this study also examined the value of the newly suggested method.

21 Century Video Image Fashion Communication - Focusing on Prada Fashion Animation - (21세기 영상 패션 커뮤니케이션 - 프라다 패션 애니메이션을 중심으로 -)

  • Jang, Ra-Yoon;Yang, Sook-Hi
    • The Research Journal of the Costume Culture
    • /
    • v.18 no.6
    • /
    • pp.1318-1330
    • /
    • 2010
  • The 21st century is the age when a sensational image has more explanatory power and can deliver a more powerful message than a message consisting of logical thinking. Powerful visual images create a big impact on many people throughout the world, overcoming linguistic barriers and even replacing language as a means of communication. In the fashion field, the concept and power of visual images within the new multimedia of the 21st century are becoming increasingly important. In recent years, other than the above methods, videos, movies and animation features have been produced directly to enhance visual effects and attempts are increasing to use these new tools as communication methods. This study focuses on animation contents that have been used in the fashion industry to overcome prejudice of luxury international brands that feature images that emphasize value, quality and heritage. The purpose of this study is to focus on the specific character of fashion animation in order to overview the concept of 21st video fashion communication and to show how the collection concept that includes color and detail places an emphasis on visual images. Analysis of previous research, theoretical research through literature and case study on Prada fashion animation led to the following conclusion. The common features of two different Prada fashion animation show that both animation have the following features in common : realism, dramatic impact and convergence for expression methods, and creativeness, hybrid and a happy ending for contents. Beginning with this study, I believe that various angles of interest and concern about communication in the fashion world, which is a social and cultural phenomenon that changes rapidly, can be will be looked at and learned from.

A Study on Interactions of Image in Multimedia Medium (멀티미디어 매체에서 이미지의 상호작용성에 관한 연구)

  • Yang Hwan-Seok;Jung Hye-Won
    • The Journal of the Korea Contents Association
    • /
    • v.5 no.2
    • /
    • pp.157-164
    • /
    • 2005
  • The function of image in visual communication is increasing by development of information. It pursuits not only direct and concrete reappearance of information but also infinite possibility of image expression by image. It is also course of future image communication. Therefore, in this paper, if the images which pour out of rapid present society are communication means, it is formed to a point of view that improvement in function of communication will be performed excellently to interaction among consumers by recognizing meaning action process of methods of visual sign about user information processing which perceive Image of visual information.

  • PDF

A Study on the Transformal Usage of Architecture Expression Since 1970s (1970년 이후의 건축표현변용방식에 관한 연구)

  • Kim, Yong-Kyu;Park, Young-Ho
    • Korean Institute of Interior Design Journal
    • /
    • v.19 no.1
    • /
    • pp.75-84
    • /
    • 2010
  • This study will establish the transformal characteristics of architectural visual information by investigating: how contemporary architects perceive and process multifaceted architectural information via the expression media since 1970s. The purposes and results of this study are summarized as follows: This study established the contemporary transformal characteristics by comparing the expression methods of traditional architects with the transformal characteristics of visual information derived from the contemporary architectural expression media. In a pluralistic information society, the expression methods of the past, which recognize space as a stationary, unidimensional visual point on a drawing surface, is now changing to the mixed, multidimensional expression methods that connect various visual points on a limited drawing surface. Furthermore, the rapid advancement of digital media is changing, from a method which simply arranges visual information, to a flexible visual tool which can process architecture sequentially and simultaneously. As the communication structure of architecture is moving toward an individual-centered two-way communication type, the information delivery method is used to visualize conceptual, inferential information, rather than visualizing realistic information which simply records facts. In the past, multidimensional, non-linear forms could not be processed by the conventional design processes and sketch work, but now they can be expressed via digital media.

Visual Feature Extraction Technique for Content-Based Image Retrieval

  • Park, Won-Bae;Song, Young-Jun;Kwon, Heak-Bong;Ahn, Jae-Hyeong
    • Journal of Korea Multimedia Society
    • /
    • v.7 no.12
    • /
    • pp.1671-1679
    • /
    • 2004
  • This study has proposed visual-feature extraction methods for each band in wavelet domain with both spatial frequency features and multi resolution features. In addition, it has brought forward similarity measurement method using fuzzy theory and new color feature expression method taking advantage of the frequency of the same color after color quantization for reducing quantization error, a disadvantage of the existing color histogram intersection method. Experiments are performed on a database containing 1,000 color images. The proposed method gives better performance than the conventional method in both objective and subjective performance evaluation.

  • PDF

Study on the Application of Infographics in the Communication of Intangible Cultural Heritage in China

  • Ruiyu Li;Alber Young Choi
    • International Journal of Advanced Culture Technology
    • /
    • v.11 no.4
    • /
    • pp.48-55
    • /
    • 2023
  • China's intangible cultural heritage at the national level amounts to more than 1,500 species, and it is also the country with the largest number of items on UNESCO's intangible cultural heritage list, so the intangible cultural heritage of the country and mankind is very much treasured and cared for. However, with the development of the times, many intangible cultural heritages are facing a dilemma due to the problem of a single form of communication. However, at the same time, the efficient and convenient way of information visualization provides innovative ideas and new opportunities for the visual communication of Chinese intangible cultural heritage. This paper examines the formal characteristics of infographic visual expression on the theoretical basis of books and related papers and analyzes the application cases and advantages of infographics in the communication of Chinese intangible cultural heritage in the context of the present era. It aims to explore a fast and novel visual presentation method for the communication of Chinese intangible cultural heritage through infographic design methods, to promote the inheritance and development of Chinese intangible cultural heritage in the new era.

Convergence Point Adjustment Methods for Minimizing Visual Discomfort Due to a Stereoscopic Camera

  • Ha, Jong-Soo;Kim, Dae-Woong;Kim, Dong Hyun
    • Journal of information and communication convergence engineering
    • /
    • v.12 no.4
    • /
    • pp.246-251
    • /
    • 2014
  • The recent rise of the three-dimensional television (3DTV) industry has led to a wide exploitation of the dual-lens stereoscopic camera. However, when the zoom-in function is used, it is possible that a camera object is magnified only with a fixed convergence point, thereby leading to visual discomfort. In this paper, we propose several methods based on which a convergence point can be adjusted to prevent visual discomfort during zoom-in for a dual-lens stereoscopic camera. Further, we produce 3D contents by applying the proposed methods to certain cases and at certain distances and conduct a subjective evaluation. On the subjective evaluation, 48 subjects watch the 3D contents created by the proposed methods and score the stages of the visual comfort. The result of the subjective evaluation shows that some of the proposed methods are more efficient than the others. We hope that these proposed high-efficiency methods can be applied to produce a dual-lens stereoscopic camera that allows convenient stereoscopic photography.

An efficient frame rate up-conversion method with adaptive motion estimation and compensation for mobile projection displays

  • Lee, Jong-Ok;Jang, Seul-Ki;Chen, Qiao Song;Kim, Choon-Woo
    • 한국정보디스플레이학회:학술대회논문집
    • /
    • 2007.08a
    • /
    • pp.810-813
    • /
    • 2007
  • Recently, mobile video communication is getting more and more popular. Visual quality and computational complexity are primary factors affecting performance of video communication. Frame rate up-conversion (FRC) is necessary for achieving high visual quality in mobile projection displays. In this paper, a FRC method using motion compensation based on block matching algorithm (BMA) with adaptive block size is proposed. In order to improve the accuracy of the estimated motion vectors, the motion vector refinement technique is proposed. Experiment results indicate that the proposed technique exhibits better performance with lower hardware complexity compared to the conventional methods.

  • PDF