• Title/Summary/Keyword: visitor research

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Visitors' Evaluation of the Forest Trail Facilities by Applying Universal Design Concepts (유니버설디자인을 적용한 숲길 보행시설에 대한 이용객 평가)

  • Cho, Woo;Yoo, Ki-Joon;Choi, Song-Hyun
    • Korean Journal of Environment and Ecology
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    • v.23 no.1
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    • pp.78-89
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    • 2009
  • As 'design for all' and 'adaptable design', universal design is highly demanded to be adopted in neighborhood forest trail. The research areas were Mt. Doeum in Pohang, Gyeongsangbuk Province and Mt. Anma in Chuncheon, Gangwon Province which were equipped based on 7 principles of universal design. The purpose of this research is providing baseline data for effective formulation of forest trail using universal design through visitors' evaluation on forest trail facilities by importance-performance analysis. Visitor's evaluation was achieved through questionnaire survey, and total 247 pieces of subjects were used for the analysis, 114 pieces from Mt. Doeum in Pohang and 113 pieces from Mt. Anma in Chuncheon. The residential areas of the respondents were mainly near each mountain - Mt. Doeum and Mt. Anma. According to the responses, nature study and education were the biggest reasons for the respondents' visits to Mt. Doeum, and so was the health to Mt. Anma, which are representative types of visiting behavior to nearby forest trails. The mean of importance was shown to be 3.87 while that of performance was 4.04, being a little higher than importance's, in importance-performance analysis of Mt. Doeum. This result suggests that the responders placed positive value on the forest trail applying universal design. It is necessary to improve the safety and convenience of guidance-safety handrail, make information sign easy to understand, and introduce an interpretive sign meeting the visiting purposes of visitors. Also, the management to make the road surface flat is in demand for the accessibility to forest trail. The mean of importance was 3.92 and that of performance was 3.99 in Mt. Anma, which suggests the necessity of improvement in safety of pavement material and boundary safety facilities.

Characteristics on Stream Water Quality in the Northeastern Part of Puk'ansan National Park(III) - With a Special Reference to the Factor Influenced on Stream Water Quality Pollution - (북한산국립공원(北漢山國立公圓) 북동사면(北東斜面) 일대(一帶) 계류수질(溪流水質) 특성(特性)(III) - 계류수질(溪流水質) 오염(汚染)에 미치는 영향인자(影響因子)를 중심(中心)으로 -)

  • Park, Jae Hyeon
    • Journal of Korean Society of Forest Science
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    • v.89 no.3
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    • pp.297-305
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    • 2000
  • This research was conducted to analyze the factors influenced on stream water quality pollution in the northeastern part of Puk'ansan National Park from July, 1998 to November, 1999. The number of visitor and the percentage of the amount of $Cl^-$ resulted in the increase of electrical conductivity, which affected on pollution of the stream water quality. The relationships between those factors should be statistical significance at the 5% level in multiple regression. The multiple regression equations for the percentage of dissolved oxygen at the stream water quality showed that dissolved oxygen and water temperature had statistical significance at the 1% level. The multiple regression equations for the amount of $Cl^-$ at the stream water quality showed that electrical conductivity, the amount of cation($K^+$, $Na^+$), the amount of $SO_4{^{2-}}$, total amount of ion, the percentage of the amount of $Cl^-$, and the percentage of the amount of $SO_4{^{2-}}$ had statistical significance at the 5% and 1% level. Also, The multiple regression equations for the amount of $NO_3{^-}$ at the stream water quality showed that the amount of cation($Na^+$, $Ca^{2+}$), the amount of $SO_4{^{2-}}$, the percentage of the amount of $Cl^-$, and the percentage of the amount of $NO_3{^-}$ had statistical significance at the 5% and 1% level. The multiple regression equations for the amount of $SO_4{^{2-}}$ at the stream water quality showed that the amount of $NO_3{^-}$, total amount of ion had statistical significance at the 5% level.

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Movements and Home-range of Mallards by GPS-Mobile based Telementary (WT-200) in Korea (야생동물위치추적기(WT-200)를 이용한 청둥오리의 이동거리 및 행동권 연구)

  • Kang, Tehan;Kim, Dal-Ho;Cho, Hae-Jin;Shin, Young-Un;Lee, Hansoo;Suh, Jae-Hwa;Hwang, Jongkyung
    • Korean Journal of Environment and Ecology
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    • v.28 no.6
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    • pp.642-649
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    • 2014
  • Mallard (Anas platyrhynchos) is the abundant winter visitor in South Korea. Mallard migrates long distances between Russian Siberia and Korea. This species prefers a rice paddy area as their winter habitat. We captured birds using cannon-net, and attached the GPS-Mobile phone based Telemetry(WT-200) on Seven Mallards in the winter of 2011~2013. We were monitored wintering home-range and movement distance. We analyzed the tracking location data using ArcGIS 9.0 and calculated Kernel Density Estimation (KDE) and Minimum Convex Polygon (MCP). The average home-range in the wintering ground by MCP was $118.8km^2$(SD=70.1, n=7)and the maximum home-rang was $221.8km^2$ and the minimum was $27.7km^2$. Extents of home-range by KDE were $60.0km^2$(KDE 90%), $23.0km^2$(KDE 70%) and $11.6km^2$(KDE 50%). Mallard moved an average of 19.4 km from start site(attach to WT-200 site), maximum moved was 33.2 km and minimum moved was 9.4 km. The average distance of 0.8 km between GPS fixed point(range 0.2~1.6 km), maximum moved was 19.7 km. Mallard moved a very short distance in wintering season and showed a very high water-dependent trends in wintering site.

A Study on the Push and Pull Factors of Temple Stay in Korean National Parks - Focused on Temples in National Parks in Gangwon-Do - (국립공원 내 템플스테이의 추진요인과 유인요인에 관한 연구 - 강원도 소재 국립공원 내 사찰을 중심으로 -)

  • Kim, Jeong-Min
    • Korean Journal of Environment and Ecology
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    • v.25 no.4
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    • pp.621-630
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    • 2011
  • This research examines the push and pull factors of temple stay in Korean national parks. 152 participants of temple stay in Woljeongsa and Guryongsa in national parks in Gangwon-do area completed a survey to access their reasons for participating in temple stay(push factors) and to evaluate how well the visiting experience performed on a selected set of attributes(push factors). Demographics of respondents were similar to the visitor characteristics of Korean national parks. The result of factor analysis identified 6 push factor domains of 'self actualization', 'health enhancement', 'nature assimilation', 'relationship elevation', 'religious experience', and 'leisure experience'. 6 pull factor domains were 'recuperative quality', 'quality of a temple stay program', 'attributes of a temple', 'user convenience', 'tourism experience' and 'accessibility and transportation'. Satisfaction level of temple stay in a national park was very high of 4.71 in a 5 Likert scale. Gangwon- Do was most preferred with the percentage of 89.2 as a suitable area for temple stay in a national park. Findings of multi-dimensional tourism motivations of temple stay in a national park that encompass nature tourism, cultural tourism and religious tourism is expected to provide useful information for the future development of a more competitive temple stay program and a marketing strategy. However, more defined successive research work is required to generalize findings of wellness oriented push and pull factors of temple stay based on nature in national parks.

Analysis of Space Functions of the Archway in the Red Gate Palace in the Mount Tai Scenic Area (타이산(泰山) 홍문궁(紅門宮) 패방(牌坊)의 공간 기능 분석)

  • Zhang, Meng;Kang, Tai-Ho;Tang, Shan-Shan;Yu, Dong-Ming
    • Journal of the Korean Institute of Landscape Architecture
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    • v.45 no.6
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    • pp.160-170
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    • 2017
  • As a monumental building in the form of an arch, an archway has the characteristics of praise and honor. More and more historic, cultural and social connotations are given during the development of history. Four archways that are located on the middle route of the Red Gate Palace in the Mount Tai Scenic Area were chosen for research. Based on a literature review and field investigation with a visual analysis method, the physical attributes, spatial scale, perceptions and functions of the archways were discussed. The results were as follows: The archways in the research area are all made of stone. According to building location, they are classified into two types: Cultural archway and temple archway. Regarding functions, they are divided into symbolic archway, memorial archway and portal archway. From the point of view of form and scale, the Confucius Boarding Archway enjoys a higher standard than the other three. This reflects the importance of Confucian culture on Mount Tai. Regarding spatial scale, the archway becomes the focus in a restrictive linear space by an object-to-object and person-to-object comparison. Visitor experience of crossing the archways is strongly enhanced as it acts as entrance and exit, and it has the function of guiding sight since the arrangement of the archways further extend the line of sight. Couplets and inscriptions on the archways increase a sense of expectation for visitors on their way to the top of Mount Tai.

The Effects of Professional Sports Visitor Factors on Team Image, Team Satisfaction, and Team Reputation: Focusing on professional basketball visitors in 2021-2022 (프로스포츠 관람요인이 구단 이미지, 구단 만족, 구단 평판에 미치는 영향: 2021-2022 프로농구 관람객을 중심으로)

  • Mookyung Jang
    • Journal of Service Research and Studies
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    • v.12 no.2
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    • pp.117-134
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    • 2022
  • This study conducted a survey on visitors who visited the 2021-2022 KBL Professional Basketball Stadium in Wonju to understand how professional sports viewing factors affect the club image, club satisfaction, and club reputation. As factors for watching professional sports, four factors were considered: stadium, game situation, spectating cost, and spectator promotion. A total of 450 questionnaires were distributed and 411 questionnaires excluding 39 questionnaires were used as the final analysis data. For the effective questionnaire survey, After analyzing the purpose and purpose of the research, participants were asked to collect data. The collected data were analyzed using SPSS statistical package after data coding and cleaning process. The results of this study are as follows. First, the effect of professional sports viewing factor on brand image was 45.1%, and the factor of pro sports viewing was significant in stadium, competition situation, and promotion of viewing, and had no effect on viewing cost. Second, the influence of professional sporting factor on the satisfaction of the team was 42.5% in explaining power, which was significant in the stadium, the competition situation, the cost of visiting, and promotion of viewing. Third, the influence of professional sports viewing factor on team reputation was 62.1%, and the factor of professional sports viewing was significant in promoting stadium, visiting cost, and viewing, and had no effect on economic situation. The implication of this study is that in order to increase the brand value of the club, it is much more effective to increase the quality of facilities and food and beverages and to activate events for the audience than to lower the cost of viewing.

Preservation and Utilization Plan of Sangju Yibugok Earthen Fortification Ruin (상주 이부곡토성 유적의 보존 및 활용방안)

  • JANG Choonghee
    • Korean Journal of Heritage: History & Science
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    • v.56 no.2
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    • pp.222-243
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    • 2023
  • In this study, we looked at how to preserve and use the Yibugok earthen fortification ruin in Sangju, which has recently been actively investigated and researched. Now that the coronavirus pandemic has become a reality, a utilization plan using local historical and cultural resources can be the starting point for regional revitalization. To this end, this study first reviewed the historical value of the Sangju Yibugok earthen fortification. The historical and cultural resource value of the fortification was reviewed in recent archaeological achievements along with the results of existing literature research, and distortion in its utilization was avoided. Next, an analysis of the perception of the demand class and local residents, the subject of utilization, was conducted with visitor statistics and surveys. This is because empathy for historical and cultural resources by the demand class and local residents, who are the main agents of utilization, is the most important factor in the use of cultural assets. Based on the theoretical review presented above, the use cases of ancient fortification ruins were examined in the last chapter 4, and a utilization plan for the fortification was presented focusing on empathy. This study was conducted with a focus on the historical value of the use of the fortification ruins, the empathy of the demand class, and the public. In order to overcome the crisis in Sangju, a high-risk area due to population decline, various measures must be proposed, and establishing historical and cultural identity at the center of Sabeolguk and enhancing its image through various utilization measures can be one of the alternatives.

A Study on customer experience centered innovation model for Funeral Mutual Enterprise - Centered on Funeral service - (상조기업의 고객경험 기반 혁신모델 연구 - 장례서비스 산업을 중심으로 -)

  • Ahn, Jinho;Lee, Jeungsun
    • Journal of Service Research and Studies
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    • v.11 no.2
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    • pp.67-77
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    • 2021
  • This study is a study on the methodology of establishing an innovation strategy centering on the customer experience, which is essential in order to transform the existing collection and preservation-centered mutual aid company service into a visitor-centered service. To this end, we conducted literature research on environmental changes in the funeral industry from the perspective of service science and the significance and value of customer experiences within them, good customer experiences and bad customer experiences from the perspective of customer experience management. A study was conducted to present and prove a specific model. The customer experience-oriented innovation strategy of the funeral industry means to search for various alternatives that can reach the target state from the present state, focusing on the customer, and select the most appropriate transformation plan among them. As an effect of application, it was found that it is a source of differentiation by generating positive emotions to customers, and that customer experience data is highly helpful in making important decisions for the actual resource input of the parent company. This innovation model was presented, and its value was firstly proved by analyzing the difference from the existing evaluation method. Finally, as a result of analyzing the causal relationship through regression analysis using the customer experience measurement procedure, customer experience diagnosis/evaluation, customer experience innovation strategy, and cooperative company's performance as variables, the relationship proved to be significant.

A Study on customer experience centered innovation model for culture and arts organizations - Centered on museum service - (문화예술 기관의 고객경험 중심 혁신모형 연구 - 박물관 서비스를 중심으로 -)

  • Ahn, Jinho;Kim, Yeunhee
    • Journal of Service Research and Studies
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    • v.11 no.1
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    • pp.21-30
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    • 2021
  • This study examined methodologies for establishing a customer experience-focused innovation strategy, which is essential to transforming existing collection and preservation-oriented museum service into a visitor-oriented service. To this end, a review of studies examining good customer experience and bad customer experience was conducted, focusing on change in museum environments and customer experience from the service science and customer experience management perspectives. Research was conducted to present and prove. Implementing a customer experience-oriented innovation strategy in a museum requires exploring the various approaches that can be used to reach the target state from the present state, focusing on the customer, and selecting the most appropriate transformation plan. This study found that effective approaches are distinguished by the fact that they generate positive emotions in customers and use customer experience data to make important decisions regarding the establishment of practical resources in museums. This innovation model was developed and validated by analyzing how it differed from existing evaluation methods. Finally, a regression analysis using the customer experience measurement procedure, customer experience diagnosis/evaluation, customer experience innovation strategy, and museum performance as variables revealed a significant causal relationship.

Estimating the Impact of DMZ Punchbowl Trail as a National Forest Trail on Local Economy using the Regional Input-Output Model (지역산업연관모델을 이용한 국가숲길의 지역경제 파급효과 분석: DMZ펀치볼둘레길을 중심으로)

  • Sugwang Lee;Jae Dong Yang;Jeonghee Lee
    • Journal of Korean Society of Forest Science
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    • v.113 no.2
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    • pp.170-186
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    • 2024
  • This study was conducted to identify the usage characteristics of the DMZ Punchbowl Trail (DPT) as a national forest trail (NFT) and to estimate its ripple effects on the local economy. The objective of this study is to provide policy implications for sustainable operational management. Out of the 500 questionnaires distributed, 215 respondents provided their complete travel itineraries and expenditures. The respondents, mainly aged 50 and above and residing in the Seoul Metropolitan Area, spend 3.5 hours of travel time to the DPT. Together with their families, the respondents typically spend approximately 4 hours for leisurely activities, primarily appreciation of scenic views and relaxation by visiting the "O-yubatgil." Furthermore, they extend their travels to other parts of Gangwon Province, where the DPT is situated. Within Gangwon Province, Yanggu County is the most visited destination. The respondents reported a notably higher average expenditure per visitor compared with the typical local walking tourists. Estimates show that the DPT generates an annual average of KRW 2.1 billion in direct expenditure (based on an average of 10,000 visitors for over five years), KRW 2.8 billion in production, and KRW 1.3 billion in added value, and it has created 40 jobs in Gangwon Province. The results of this study lies in empirically determining the specific economic scale and ripple effects of DPT as an NFT in the major sector, which occupies a significant portion of the Gangwon Province's local economy. The results will be instrumental in validating NFT policies and informing policy making for sustainable forest utilization.