• 제목/요약/키워드: virtual example

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집단지성의 품질, 그 결정요인, 유용성의 관계: 수용자 관점에서 한국의 위키서비스와 Q&A 서비스의 비교 (Relationships between Collective Intelligence Quality, Its Determinants, and Usefulness: A Comparative Study between Wiki Service and Q&A Service in Perspective of Korean Users)

  • 주재훈;이스마틸라 노르마토프
    • Asia pacific journal of information systems
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    • 제22권4호
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    • pp.75-99
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    • 2012
  • Innovation can come from inside or outside organizations. Recently, organizations have begun turning to external knowledge more often, through various forms of collective intelligence (CI) as collaborative platform to solve complex problems. Several factors facilitate this CI utilization phenomenon. First, with the rapid development of Internet and social media, numerous web applications have become available to millions of the Internet users over the past few decades. Web 2.0 and social media have become innovative web applications that provide an environment for human social interaction and collaboration. Second, the diffusion of simple and easy-to-use technologies that enable users to interact and design web applications without programming skills have led to vast, previously unknown amounts of user-generated content. Finally, the Internet has enabled communities to connect and collaborate, creating a virtual world of CI. In this study, web enabled CI is defined as a composed ability of individuals who are acting as a single cognitive unit to achieve common goals, think reasonably, solve problems, make decisions, carry out complex tasks, and develop creative ideas collectively through participation and collaboration on the web. Although CI plays a critical role in organizational innovation and collaboration, the dubious quality of CI is still problem that is difficult to solve. In general, the quality level of content collected from the crowd is lower than that from professionals. Thus, it is important to identify determinants of CI quality and to analyze the relationship between CI quality and its usefulness. However, there is a lack of empirical study on the quality factors of web-enabled CI. There exist a variety of web enabled CI sites such as Threadless, iStockphoto or InnoCentive, Wikipedia, and Youtube. One of the most successful forms of web-enabled CI is the Wikipedia online encyclopedia, accessible all over the world. Another one example is Naver KnowledgeiN, a typical and popular CI site offering question and answer (Q&A) services. It is necessary to study whether or not different types of CI have a different effect on CI quality and its usefulness. Thus, the purpose of this paper is to answer to following research questions: ${\bullet}$ What determinants are important to CI quality? ${\bullet}$ What is the relationship between CI quality factors and the usefulness of web-enabled CI? ${\bullet}$ Does CI type have a moderating effect on the relationship between CI quality, its determinants, and CI usefulness? Online survey using Google Docs with email and Kakao Talk was conducted for collecting data from Wikipedia and Naver KnowledgeiN users. A totoal of 490 valid responses were collected, where users of Wikipedia were 220 while users of Naver KnowledgeiN were 270. Expertise of contributors, community size, and diversity of contributors were identified as core determinants of perceived CI quality. Perceived CI quality has significantly influenced perceived CI usefulness from a user's perspective. For improving CI quality, it is believed that organizations should ensure proper crowd size, facilitate CI contributors' diversity and attract as many expert contributors as possible. Hypotheses that CI type plays a role of moderator were partially supported. First, the relationship between expertise of contributors and perceived CI quality was different according to CI type. The expertise of contributors played a more important role in CI quality in the case of Q&A services such as Knowledge iN compared to wiki services such as Wikipedia. This implies that Q&A service requires more expertise and experiences in particular areas rather than the case of Wiki service to improve service quality. Second, the relationship between community size and perceived CI quality was different according to CI type. The community size has a greater effect on CI quality in case of Wiki service than that of Q&A service. The number of contributors in Wikipeda is important because Wiki is an encyclopedia service which is edited and revised repeatedly from many contributors while the answer given in Naver Knowledge iN can not be corrected by others. Finally, CI quality has a greater effect on its usefulness in case of Wiki service rather than Q&A service. In this paper, we suggested implications for practitioners and theorists. Organizations offering services based on collective intelligence try to improve expertise of contributeros, to increase the number of contributors, and to facilitate participation of various contributors.

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영화색채 하양의 활용 양상과 문화적 의미 (The Style and Cultural Significance of Film Color White)

  • 김종국
    • 한국엔터테인먼트산업학회논문지
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    • 제14권4호
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    • pp.187-198
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    • 2020
  • 이 글은 한국영화 가운데 색채를 의도적이거나 관습적으로 활용한 사례들을 분석하였다. 장르영화 대부분이 관례적 활용 빈도가 높으며, 색채를 의도적으로 부각시킨 미학적 선택 또한 예술영화에 한정되지 않고 다양한 양식으로 나타난다. 영화색채의 시각적 인상만큼이나 그것의 분석과 해석은 주관적일 수 있다. 보기의 객관성을 위해 색채에 관한 오랜 문화적 관점을 채택하고, 유사성과 차이에 따라 발생하는 의미를 제시하고자 하였다. 영화색채 하양의 활용 양상의 분류는 보편적이고 일반적인 절대선, 특수한 사례로서의 강박과 치유, 성의 구분 없이 여성성의 특성을 보여주는 전형과 시각적 쾌락, 미학적 용어인 프레임의 경계를 넘어서는 유령적 사유라는 범주에서 접근하였다. 특정한 장르, 작가, 영화를 세밀하게 분석하는 미시적 방법보다는 하양을 시각장치로 활용하는 영화들의 유형별 특성을 분류해보고, 색채 활용의 미학적이고 문화적인 의미를 고찰하였다. 첫째, <악인전>(2019), <범죄와의 전쟁: 나쁜 놈들 전성시대>(2011), <불한당: 나쁜 놈들의 세상>(2016), <아수라>(2016), <나쁜 녀석들>(2019) 같은 영화들에서 하양이 절대선을 표현하는 시각의 전형으로 기능한다. 둘째, <기생충>(2019)의 공포와 불안, <곡성>(2016)의 악몽, <슈퍼맨이었던 사나이>(2008)의 과대망상, <기억의 밤>(2017)의 신경쇠약, <마더>(2009)의 광기, <윤희에게>(2019)의 강박, <밀양>(2007)의 히스테리 등이 가학과 피학을 시각적으로 강조하는 사례들이다. 셋째, <태극기 휘날리며>(2004), <포화 속으로>(2010), <마이웨이>(2011>, <고지전>(2011), <명량>(2014), <연평해전>(2015), <봉오동전투>(2019), <장사리: 잊혀진 영웅들>(2019) 등에서 여성 인물에 부여되는 하양이 전통적인 이미지를 고착시킨다. 넷째, 사회정치적 변화를 반영하는 <박하사탕>(2000), <변호인>(2013), <택시운전사>(2017), <1987>(2017) 등에서 하양이 역사의 순간을 기억하고 기록한다.