• Proceedings of the Korea Inteligent Information System Society Conference
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• 2004.11a
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• pp.375-383
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• 2004

Despite the fact that virtual communities on the Internet have been growing at an exponential rate in recent years, little research has been done on the characteristics of virtual communities. In order to better understand and manage the activities of virtual communities, a theoretical model is proposed in this paper. The objective of this paper is to clarify the factors as they are related to the Technology Acceptance Model. In particular the relationship among identities, trust, and other factors are hypothesized. Using the Technology Acceptance Model, this research showed that the importance of identity and trust in virtual communities. The members of virtual communities interact continuously and share an identity. According to the identity type, different ways of stimulating the members are necessary in order to facilitate participation in activities of virtual communities. The virtual communities of a more utilitarian identity are more sensitive to trust in members than trust in the service provider, and members of a more utilitarian identity are inclined to exchange information with each other.

• The Journal of Information Systems
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• v.9 no.1
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• pp.217-234
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• 2000

This paper is to develop an information infrastructure to support managing process in design, planning, production, and quality control. Multi-media data set of design, product, and management information flow between organizational units of a virtual enterprise. The process is the logical organization of people, technology and practices incorporated into work activities to make an end product. The core of the infrastructure is the enterprise framework which coordinates activities and controls the process. The proposed framework manages collaborative activities across space and time, and between users and computers who share information in virtual community. It utilizes knowledge distributed through virtual community and fosters cooperation between organizations. The framework provides the following facilities； coordinating activities, sharing data and processes, visualizing multi-media data, customizing and updating processes, reusing data and processes. This paper covers design and manufacturing activities but our focus is initially targeted at design area.

• Knowledge Management Research
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• v.9 no.4
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• pp.127-142
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• 2008

최근 조직 내 정보시스템이 제공하는 지식과 정보에 대한 공유와 교환이 더 이상 성공적이라고 판단되지 않음에 따라 그 대안으로써 가상공동체(Virtual Community)가 주목받고 있다. 그러나, 가상공동체에서 살아있는 지식과 정보의 공유를 위해서는 공동체 안의 구성원인 리더와 구성원(팔로워) 들의 상호작용을 통한 몰입이 매우 중요하다는 인식이 확산되었다. 그러나, 이러한 몰입에 영향을 주는 리더-구성원 간의 영향관계는 충분히 연구된 바 없다. 이에 본 연구는 가상공동체에서 리더의 리더십 스타일과 팔로워의 특성 그리고 이들 간의 동기와 신뢰가 가상공동체의 몰입에 미치는 인과관계에 대해 분석하고자 하였다. '지각된 리더의 배려'로 측정된 '서번트 리더십'과 '지각된 리더의 조직지향'을 통해 측정된 '변혁적 리더십'이 구성원의 팔로워십과 동기, 리더와 조직에 대한 신뢰에 어떠한 영향을 미치는지 460명의 가상공동체 구성원을 통해 실증적으로 분석하였다. 분석결과 서번트 리더십과 구성원의 팔로워십 특성이 구성원의 몰입에 있어서 중요한 역할을 수행함을 알 수 있었다.

• Asia pacific journal of information systems
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• v.16 no.4
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• pp.217-238
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• 2006

In this study, we propose a virtual community recommendation model based on user behavioral models. It is designed to recommend optimal virtual communities for an active user by applying case-based reasoning (CBR) using behavioral factors suggested in the technology acceptance model (TAM) and its extensions. Also, it is designed to filter its case-base by considering the user's needs type before applying CBR. To test the usefulness of our model, we conduct two-step validation - experimental validation for the collected data, and survey validation for investigating the actual satisfaction level. Experimental results show that our model presents effective recommendation results in an efficient way. In addition, they also show that the information on the user's needs type may generate opportunities for cross-selling other commercial items.

• Journal of Information Technology Services
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• v.12 no.2
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• pp.119-129
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• 2013

The degree to which people share knowledge has major impacts on the effectiveness of virtual community of practice (VCoP). As an extension to the previous study which investigated the effect of individual cooperative types (cooperator, reciprocator, and free rider) on knowledge sharing, it is investigated how much increase in the degree of cooperation will enhance knowledge sharing when there are more knowledge contributors and strong ties exist across the community. Simulation method is adopted to measure the effect of the cooperative type and tie strength on knowledge sharing. The results reveal that the tie strength positively affects knowledge contribution in VCoP and strongly tied VCoP generates equivalent level of knowledge contribution as that of weakly-tied VCoP with 5% more contributors.

• Journal of Digital Convergence
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• v.9 no.2
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• pp.65-77
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• 2011

The current study investigated how interpersonal trust is developed in online communities, where most of individual identities are unknown or doubtful. To better understand and theorize the underlying mechanism, a survey was conducted integrating the literature on computer-mediated communication (CMC) and extending previous research on social identify model. The findings confirmed that integrity, benevolence, and openness are essential components in the concept of trustworthiness, which is predicted by social identification and persistency of communication activities in the virtual community.

• Journal of the Korean housing association
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• v.12 no.2
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• pp.181-190
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• 2001

The purpose of this study is to analysis web sites which relate to housing environment on Internet and to suggest guidelines which are needed in digital life. Data are in 53 web sites searched by housing environmental word such as people, living, town and so on. The web sites are analyzed by key words. The results of this study were as follow: The web sites are divided into e-housing community, e-housing management, e-housing workplace and e-housing design. These are the digital life of new type. E-housing community sitess key words are 3D virtual world, chatting, information, service, community etc. E-housing community is related to making new wired community cross time and space. E-housing management sitess key words are guard management, apartment management, building management etc. E-housing management sites provide the useful information of housing management. E-housing workplace sitess key words are virtual office. conference etc. E-housing workplace sites enable us to work in cyberspace. E-housing design sitess key words are design, interior, furniture etc. E-housing design sites provide marketing, consulting and designing in relation to the house. The web life style on cyberspace is common and makes many changes happen in house life and environment.

• Journal of Global Scholars of Marketing Science
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• v.8
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• pp.315-339
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• 2001

As a new environment, the Internet proposes to us the innovative change of our life. Recently, there has been much attention to the virtual shopping mall as a new distribution channel and marketing tool. In this study, the effect of satisfaction and commitment on loyalty at virtual shopping mall is investigated. Additionally, we examined the effects of the navigation, merchandise value, shopping experience, and community on satisfaction and commitment. The study results as follows: First, satisfaction is a function of navigation, merchandise value, shopping experience, and customer intimacy. Second, commitment is a function of shopping experience, customer intimacy, and community. Third, satisfaction and Commitment is significantly related to virtual shopping mall loyalty.

• International Journal of Computer Science & Network Security
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• v.21 no.12spc
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• pp.712-718
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• 2021

Virtual communities are studied to analyze their characteristic features, types, and tole to modern society. The article is aimed at creating a classification of virtual communities according to specific characteristics, which can be used to model the interaction, and necessity of components that are important for the community. The classification of virtual communities will contribute to their better performance and satisfy the users' needs in information. The study reveals the value structure of virtual communities, educational and communicative influence, and the possible threats these communities may bring to society and security.

• Journal of The Korean Astronomical Society
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• v.38 no.2
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• pp.85-88
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• 2005

Construction of the Virtual Observatory (VO) is a great concern to the astronomical community in the 21st century. We present an outline of the concept and necessity of the va and the current status of various VO projects including the 15 national ones and the International Virtual Observatory Alliance (IVOA). We summarize the possible science cases that could be solved by using the VO data/tools, real science cases which are the results of using current VO tools, and our own work of using AstroGrid, the United Kingdom national VO, for a research on star formation history of galaxies.