• 제목/요약/키워드: viewing characteristics

검색결과 414건 처리시간 0.055초

한국인의 텔레비전 시청행태에 관한 연구: 가족간 공동시청의 역학을 중심으로 (A Study on the Television Viewing Behavior of Koreans: Focusing on the Dynamics of Coviewing among Family Members)

  • 김범종;김진호;김인숙;이민구
    • 한국생활과학회지
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    • 제8권2호
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    • pp.399-417
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    • 1999
  • Viewers have always switched channels and they have selected by turning away from the TV and returning to the set when the content seemed more amusing. Also, people usually watch television with their family members and thus the experience of viewing is embedded uniquely in ongoing processes of family interaction. In other words, people develop patterns and habits through the act of viewing together. As viewing with family members is the most frequent mode of media exposure, the context of family viewing needs to be thoroughly examined if we are to understand the family's use of television. The purpose of this paper is to investigate the dynamic nature of television viewing behavior. With the people meter's second-by-second viewing information, first we analyze who, when, and why viewers change channels. The ensuing reduction of advertising impact due to zapping will be investigated as well. Then the focus will be shifted to the dynamic interaction of coviewing among family members. In order to further explore the in-depth nature of television viewing, actual viewing information should be cross-analyzed with respect to both demographic and psychographic variables. In this study we surveyed individual characteristics such as television watching patterns, program type preference, attitude toward commercials, channel control intensity, and personalities. We have demonstrated that the results of an meticulus analysis of survey data provide valuable insights into the dynamics of television viewing among family members.

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전시시나리오구조 유형별 관람행동특성에 관한 연구 - 자연과학계박물관을 중심으로 - (A Study on the Characteristics of Viewing Behaviors by the Composition Type Exhibition Scenarios - Focused on Natural Science Museums -)

  • 임채진;홍수미;김민아
    • 한국실내디자인학회논문집
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    • 제15권4호
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    • pp.106-114
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    • 2006
  • The purposes of natural science museums are to educate the general public on the principles and application of science, and help them understand various aspects of science technology. Data should be analyzed by considering these educational aspects of exhibition, and the methods of presenting exhibits should be decided. Accordingly, the composition of exhibition contents with various exhibition elements has an important role at natural science museums. The relation and structure of exhibition themes are significant factors in helping visitors understand the principles of science and a system of viewing circulation can be used as an important tool for understanding the flow of exhibition. In other words, at the planning stage for the composition of exhibition contents, the relation of exhibition themes as well as the circulation patterns of viewers can induce active viewing behaviors. Therefore, centering on the patterns of viewing circulation as well as on the connectivity of exhibition themes at natural science museums, the purposes of this research are: 1) to conceptualize the composition of exhibition contents; and 2) to find elements that can induce active viewing behaviors by analyzing visitors' viewing behaviors. This research was establishing an analytical indicator of contact for viewing behaviors observed from the composition of exhibition scenarios, the active viewing patterns of engagement, first contact, and repeated contact were analyzed. First, a composition pattern with a high participation rate, in contact with exhibits, was found to induce an overall-viewing circulation and have a big ring of the composition of exhibition themes. Second, by inducing a partial-viewing circulation pattern, a high rate of first contacts was observed from a ring pattern of theme connection. Even for the structure with theme connection with depth, a high frequency of contacts with various exhibits was found when exhibition themes have a ring pattern. Third, the repeated contacts were mostly found in the form of scenarios, which has a successive structure of ring and cross patterns.

PDT-VA 셀을 이용한 전기광학 특성 (Electro-optical performance using a PDT-VA cell)

  • 김형규;황정연;서대식;한은주;김재형
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2000년도 추계학술대회논문집
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    • pp.133-136
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    • 2000
  • We investigated the improvement of viewing angle using a patterned double twisted (PDT) vertical-alignment (VA) cell mode on a homeotropic alignment layer. Good voltage-transmittance curves for negative dielectric anisotropic nematic liquid crystal (NLC) using the PDT-VA cell without a negative compensation film were obtained. The viewing angle of the PDT-VA cell without a negative compensation film was wider than that of a conventional VA cell.

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PDT-VA 셀을 이용한 전기광학 특성 (Electro-optical performance using a PDT-VA cell)

  • 김형규;황정연;서대식;한은주;김재형
    • 한국전기전자재료학회:학술대회논문집
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    • 한국전기전자재료학회 2000년도 추계학술대회 논문집
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    • pp.133-136
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    • 2000
  • We investigated the improvement of viewing angle using a patterned double twisted (PDT) vertical-alignment (VA) cell mode on a homeotropic alignment layer. Good voltage-transmittance curves for negative dielectric anisotropic nematic liquid crystal (NLC) using the PDT-VA cell without a negative compensation film were obtained. The viewing angle of the PDT-VA cell without a negative compensation film was wider than that of a conventional VA cell.

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2방향 관찰면 테이블형 디스플레이 시스템 (Display System on a Tabletop for Two Viewers)

  • 윤기혁;김성규
    • 한국광학회지
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    • 제23권6호
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    • pp.255-263
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    • 2012
  • 본 논문에서는 테이블형 디스플레이를 사용하여 마주보는 다양한 키의 두 관찰자가 자연스럽게 서로 다른 영상을 관찰할 수 있는 시역의 위치를 설계하였다. 설계된 시역을 구현하기 위하여 시차장벽과 상용화된 액정표시패널 환경에서의 기본 설계조건을 찾았다. 기본 시차장벽 설계조건에서 각 관찰자 시역간의 간격과 시역의 폭이 설계값에 비해 작게 되는 원인을 분석하고, 테이블형 디스플레이에서 관찰자 시역간의 간격과 시역의 폭을 확보하기 위한 두 가지 개선 시역설계 방안을 제시하고, 전산모사하였다. 이를 근거로 2방향 관찰면 테이블형 디스플레이 모듈을 제작하고 그 특성을 평가하여 설계한 폭넓은 관찰자 시역을 구현할 수 있음을 확인하였다.

IPS-TFT-LCDs Technology Trends

  • Tajima, Zenzo
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2004년도 Asia Display / IMID 04
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    • pp.15-18
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    • 2004
  • Recent progress of the in-plane switching (IPS) TFT-LCD technologies is reviewed. We call the improved new technology 'advanced super IPS TFT-LCD(AS-IPS)'. After suppressing the viewing angle dependency of essential display characteristics, recent brightness, viewing angle and motion picture quality has been highly improved. The stage is now introducing it into consumer information appliance for higher display performances, by which we could open a large size digital LCD TVs application.

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Reflective Twist Nematic Liquid Crystal Display For High Reflectance.

  • Son, Ock-Soo;Park, Young-Il;Beak, Do-Hyoen;Son, Gon;Suh, Dong-Hea
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2008년도 International Meeting on Information Display
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    • pp.292-294
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    • 2008
  • We have developed new reflective LCD for Mixed twist nematic LC mode with high quality image. We have found out an optimal twist angle of LC and optical film's axis by simulation. Also we measured electro-optic characteristics for new design panel. As a result, high reflectance and wide viewing angle characteristics were achieved.

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Wide-Viewing Characteristics of Self-Formed Micro-Domains in a Liquid Crystal Display with Dielectric Surface Gratings

  • Yoon, Tae-Young;Park, Jae-Hong;Yu, Chang-Jae;Lee, Sin-Doo
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2002년도 International Meeting on Information Display
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    • pp.452-455
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    • 2002
  • We demonstrate the wide-viewing characteristics of a twisted nematic liquid crystal display (LCD) with self-formed micro-domains through the topographical alignment and fringe field effects of dielectric surface gratings (DSG). The mutual optical compensation between micro-domains within each pixel eliminates the contrast inversion phenomenon of TN mode without complex surface treatments.

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A Replica Molding Technique for Fabricating Liquid Crystal Displays with Wide Viewing Characteristics

  • Kim, Yeun-Tae;Hong, Jong-Ho;Choi, Yoon-Seuk;Lee, Sin-Doo
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2005년도 International Meeting on Information Displayvol.I
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    • pp.371-373
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    • 2005
  • We demonstrated a replica molding technique for producing a self-formed multidomain structure displays (LCDs). The multidomain structure was naturally obtained on a replica mold film having periodic patterns which have two dimensional microgrooves. It was found that with the axially symmetric multidomain structure along the microgrooves exhibits excellent viewing characteristics.

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Advanced Optical Configuration for Transmissive and Reflective Mode in the In-Plane Switching LC cell

  • Kim, Kyung-Mi;Lee, Gi-Dong
    • 한국정보디스플레이학회:학술대회논문집
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    • 한국정보디스플레이학회 2007년도 7th International Meeting on Information Display 제7권1호
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    • pp.101-104
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    • 2007
  • We propose a novel optical configuration for transmissive and reflective mode in the IPS LC cell to improve the viewing angle characteristics in a diagonal direction. The optical design was performed on a Poincar$\dot{e}$ sphere. From the calculation, we confirmed that the proposed configuration provides excellent viewing angle characteristics.

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