• Title/Summary/Keyword: urban farmer's behavior

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Segmentation and Preference Analysis of Urban Farming Patterns (농장형 도시농업 활동 특성 유형화 및 선호 분석)

  • Hwang, Jeong Im;Choi, Yoon Ji;Jang, Bo Gyung
    • The Korean Journal of Community Living Science
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    • v.24 no.4
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    • pp.553-565
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    • 2013
  • The purpose of this study is to segment urban farming patterns and analyse the preference on urban farming by applying two-step cluster analysis, chi-square analysis and ANOVA. The data was collected by face-to-face surveys on 9 urban farms which were chosen by location and operator. Respondents were asked to describe their urban farming pattern, preference on urban farming and socio-demographic characteristics. Three different clusters were derived from two-step cluster analysis based on operator, transportation, number of visits per month, travel time, area and motive. They were 'hobby-oriented farming', 'producing-oriented farming', and 'multipurpose farming'. The results of chi-square analysis showed that there were significant differences among these three segmented groups in terms of age, with or without children aged under 14, household income per month and housing type. In other words, there is quite a possibility that urbanites have different urban farming patterns according to their socio-demographic profiles. Also, there were significant differences on the preference on urban farming by cluster. According to the results, planning directions of urban farming were presented.

A Study on the Utilization of History Culture Resources of Cultural Historic Village Project - Targeting Deokbongmaeul, Hoechonmaeul, Hyodongmaeul and Ipsanmaeul - (문화역사마을가꾸기 사업의 역사문화자원 활용 방식 고찰 - 덕봉마을, 회촌마을, 효동마을, 입산마을을 대상으로 -)

  • Kim, Dul-Y;So, Hyun-Su
    • Journal of Korean Society of Rural Planning
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    • v.24 no.1
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    • pp.33-44
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    • 2018
  • This study, targeting Deokbongmaeul, Choonchonmaeul, Hyodongmaeul and Kangsanmaeul, drew the characteristics of history culture resource utilization through the analysis of project plans and performance reports and field surveys. First, Deokbongmaeul is a rural village with scattered Confucian facilities. Ipsanmaeul conforms to Confucian order and has an attractive housing area landscape. Hoechonmaeul has forest landscape and distinguishing intangible recourses like Maeji farmer's music and traditional techniques and legends. Hyodongmaeul shows folk resources and folk behavior like traditional play and techniques. Second, the history culture resources chosen from the project plans focus on intangible history resources like individual historic buildings & structures and customs & traditional techniques. Third, cultural historic village projects are categorized by repair and restoration of historic buildings and structures, development of experience program and building facilities and maintenance and establishing the village landscape elements. From the research results, it is explained that history culture resource utilization methods of cultural historic village project are hard to be expected to have the project results based on the landscape identities of four villages.

Preference Analysis of the Mobile Service Users on the Rural Tourism (농촌어메니티자원 정보서비스 모델 개발을 위한 관광정보 모바일서비스 이용자 선호도분석)

  • Kim, Sang Bum;Son, Ho Gi;Lee, Dong Gwan;Park, Mee Jeong
    • Journal of Agricultural Extension & Community Development
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    • v.19 no.4
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    • pp.833-857
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    • 2012
  • This study was carried out aiming to provide information and enhance the satisfaction of real-time smartphones users on Rural Amenity Resources Information Services. For this purpose, domestic and international discussions and surveys on technology developments and expert analysis smartphone technology were reviewed. And empirical data were collected from 600 people through structured questionnaires including smart-phone experience, smartphone usage behavior, the required content, service items, service quality, Through this information, the content of rural amenity resources, how to take advantage of smart phones. Service Plan and developed, and a rural village locations to target mobile phone technology, the content was established. Through the preference analysis of the collected data, we designed the contents of rural amenity resources information based on smart-phone. It will be helpful to enhance the interchange between urban and rural such as farmer's market and rural tourism.