• Title/Summary/Keyword: tourist souvenir

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An Analysis of Occupations of Korean immigrants in Auckland, New Zealand (뉴질랜드 오클랜드지역 한국인의 생업 분석)

  • Yoon, Hong-Key;Yim, Seok-Hoi
    • Journal of the Korean Geographical Society
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    • v.32 no.4
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    • pp.491-510
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    • 1997
  • The main purpose of this study is to analyse and explain the occupational pattems of Korean immigrants in Auckland, New Zealand, in order to understand how they are adapting to New Zealand society. We analysed the Korean telephone directory from 1992 to 1996 and listings of Korean businesses in the biweekly magazine 'Korea Town'. The bulk of Korean immigration started in 1991 when the New Zealand govemment opened up its immigration doors to non-Europeans. Clearly, recent Korean immigration has experienced exponential growth. The range of Korean's occupations has grown gradually compared to the growth of Korean immigration, from about 20 different kinds of occupations in 1992 to 55 in 1997. In 1992, there were only 37 korean businesses listed, but in 1997, there are about 636-a growth of over 1,600${\%}$. As we analysed all Korean businesses, we found that almost all Korean businesses and occupations have not penetrated the host society economy but reflect typical characteristics of ethnic businesses, in tems of capital, business operation, employees and customers being mainly Korean, Korean businesses are concentrated in the City Centre and North Shore. The concentration in North Shore reflects the concentration of Korean residents in this area, while Korean businesses in the City centre are mostly tourist industries(travel agencies, souvenir shops)and restaurants. The findings of this study closely reflect similar Westem studies on ethnic minority businesses. From this, we can conclude that Korean businesses at the moment reflect the initial stage of Korean communities in New Zealand.

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Influence of Satisfaction Factors of Traditional Village Visitor on Whole Satisfaction and Behavior Intention -Focusing on Oeam Maul in Asan- (전통마을 방문객 만족요인이 전반적 만족도와 행동의도에 미치는 영향 -아산 외암 마을을 대상으로-)

  • Lee, Jong-Joo
    • The Journal of the Korea Contents Association
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    • v.13 no.3
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    • pp.402-413
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    • 2013
  • A traditional house or a traditional village experience has been on the rise as a form of experiential cultural tourism. But the Oeam folk village, a experiential cultural tourist destination representing Chungcheng-do seems to confront the stagnancy in the part of growth. It has to grow in two sides of quantity and quality. On the ground of this critical mind, 3 assumptions were established after analyzing previous studies. Additionally, market segmentation using satisfaction factors was practiced. In order to verify assumptions, A questionnaire was made and a survey was practiced. Out of statistic analyses, cluster analysis was practiced to do market segmentation targeting people who visit Oeam folk village and regression analysis to verify established assumptions. The assumption 1 was adopted that satisfaction factors influence whole satisfaction. The assumption 2 was partly adopted that satisfaction factors(sightseeing efficiency, sightseeing convenience, traditional house and experience factor) except food and souvenir factor influence behavior intention. The assumption 3 was adopted that whole satisfaction influences behavior intention. These were similar with the results of previous studies. As the result of cluster analysis to confirm the difference of demographic characteristics according to the market, 2 clusters was classified and classified clusters showed the difference of demographic characteristics.

The Effects of Social Media on Traveler's Autobiographical Memory and Intention to Revisit Travel Destination (소셜 미디어가 관광객의 자서전적 기억과 관광지 재방문 의도에 미치는 영향)

  • Hyunae Lee;Namho Chung;Chulmo Koo
    • Information Systems Review
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    • v.18 no.3
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    • pp.51-71
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    • 2016
  • Tourism products are intangible goods. Given this nature, tourist experience should be recorded and visualized through media, such as pictures, videos, and souvenir. Online platforms played the role of media given the growth of information and communication technology. Tourists post their travels for real-time documentation of their experiences, but they also tend to reminisce about past experiences that they posted on social media. Social media is not only a channel of self-presentation or a means of communication with other people, but it also serves as an archive of electronic records to bring back memories. Given this finding, we investigated the impact of social media on the autobiographical memory (recollection and vividness) of tourists and their intention to revisit a certain destination. The results showed social media interface and the impact of display quality on the recollection and vivid memory. The predictor of memory recollection of tourists is intention to revisit a destination. Social media is considered an archive of travel memory that indulges people to reminisce. Theoretical and practical implications were provided based on these results.