• 한국정보과학회논문지:데이타베이스
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• 제37권6호
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• pp.343-350
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• 2010

질문(Question)과 답변(Answer)을 하는 커뮤니티 기반의 지식검색서비스에서는 질의를 통해 원하는 답변을 얻을 수 있지만, 수많은 사용자들이 참여함에 따라 방대한 문서 속에서 신뢰성있는 문서를 찾아내는 것은 점점 더 어려워지고 있다. 지식검색서비스에서 기존 연구는 사용자들이 생성한 데이터 즉 추천수, 조회수 등의 비텍스트 정보를 이용하거나 답변의 길이, 자료첨부, 연결어 등의 텍스트 정보 이용하여 문서의 품질을 평가하고, 이를 검색에 반영하여 검색성능을 향상시키는 데 활용했다. 그러나 비텍스트 정보는 질의/응답의 초기에 사용자들에 의해 충분한 정보를 확보할 수 없는 단점이 있으며, 텍스트 정보는 전체의 문서를 답변의 길이, 연결어등과 같은 일부요인으로 판단해야하기 때문에 품질평가의 한계가 있다고 볼 수 있다. 본 논문에서는 이러한 비텍스트 정보와 텍스트 정보의 문제점을 개선하기 위한 QualityRank 알고리즘을 제안한다. QualityRank는 텍스트/비텍스트 정보와 소셜 네트워크 분석 기반의 사용자 중앙성을 고려하여 질문에 적합하고 신뢰성 있는 답변을 랭킹화 한다 실험결과 제안한 알고리즘을 사용했을 경우 텍스트/비텍스트 모델 보다 랭킹성능에 있어 향상된 결과를 얻을 수 있었다.

• Asia pacific journal of information systems
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• 제29권2호
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• pp.181-202
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• 2019

The purpose of this study is to explore the effect of different types of simultaneous presentation (i.e., reviewer information, textual and visual content, and similarity between textual-visual contents) on review usefulness and review enjoyment in online restaurant reviews (ORRs), as they are interrelated yet have rarely been examined together in previous research. By using Latent Dirichlet Allocation (LDA) topic modeling and state-of-the-art machine learning (ML) methodologies, we found that review readability in textual content and salient objects in images in visual content have a significant impact on both review usefulness and review enjoyment. Moreover, similarity between textual-visual contents was found to be a major factor in determining review usefulness but not review enjoyment. As for reviewer information, reputation, expertise, and location of residence, these were found to be significantly related to review enjoyment. This study contributes to the body of knowledge on ORRs and provides valuable implications for general users and managers in the hospitality and tourism industries.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제12권12호
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• pp.5877-5897
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• 2018

With the popularity of mobile networks and smartphones, geo-textual publish/subscribe messaging has attracted wide attention. Different from the traditional publish/subscribe format, geo-textual data is published and subscribed in the form of dynamic data flow in the mobile network. The difference creates more requirements for efficiency and flexibility. However, most of the existing Top-k geo-textual publish/subscribe schemes have the following deficiencies: (1) All publications have to be scored for each subscription, which is not efficient enough. (2) A user should take time to set a threshold for each subscription, which is not flexible enough. Therefore, we propose an efficient and flexible Top-k geo-textual publish/subscribe scheme. First, our scheme groups publish and subscribe based on text classification. Thus, only a few parts of related publications should be scored for each subscription, which significantly enhances efficiency. Second, our scheme proposes an adaptive publish/subscribe matching algorithm. The algorithm does not require the user to set a threshold. It can adaptively return Top-k results to the user for each subscription, which significantly enhances flexibility. Finally, theoretical analysis and experimental evaluation verify the efficiency and effectiveness of our scheme.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제17권8호
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• pp.2222-2240
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• 2023

Brand fandom refers to a collection of consumers with strong emotions toward a brand. Studying the dynamics of brand fandom can help brands understand which services or strategies influence their consumers to become a part of brand fandom. However, existing literature on fandom in the last three decades has mainly used qualitative methods, and there is still a lack of research on fandom using quantitative methods. Specifically, previous studies lack a framework for locating fandoms from online textual data and analyzing their dynamics. This study proposes a framework for exploring brand fandom dynamics based on online textual data. This framework consists of four phases based on the design thinking model: Preparing Data, Defining Fandom Categories, Generating Fandom Dynamics, and Analyzing Fandom Dynamics. This framework uses techniques such as social network analysis and process mining, combined with brand personality theory. We demonstrate the applicability of this framework using case studies of two Korean home appliance brands. The dataset contains 14,593 posts by consumers in 374 online communities. The results show that the proposed framework can analyze brand fandom dynamics using textual customer data. Our study contributes to the interdisciplinary research at the intersection of data-driven service design and consumer culture quantification.

• 대한수학교육학회지:학교수학
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• 제12권4호
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• pp.605-617
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• 2010

본 연구는 한국과 미국의 중등 수학 교과서에 사용된 비문자적 표상의 특성과 역할을 다양성, 상황성, 연결성이라는 분석틀을 활용하여 탐구하였다. 비문자적 표상이란, 문자들로만 혹은 상징들로만 표현되지 않는, 교과서에 포함된 시각적 표상들로, 사진이나 그림과 같은 회화적 표상과 그래프 혹은 수학적 도형과 같은 수학적 표상들을 포함하고 있다. 수학 교수 학습에서의 시각적 표상의 중요성에도 불구하고, 기존 연구는 교과서에서 사용되는 비문자적 표상의 특성과 역할의 교육적 의미를 간과해 왔다. 본 연구에서 현재 사용되고 있는 수학교과서 18종(미국 5종, 한국 13종)을 분석한 결과, 비문자적 표상은 각각의 사회 문화적 상황에서 어떤 수학에 중점을 두고 어떻게 가르칠 것인가 하는데 대한 인식을 반영하고 있었다. 예를 들면, 미국 교과서는 회화적 표상과 상황성을 지닌 비문자적 표상이 주류를 이루어 수학의 활용에 초점을 두었던데 반해, 한국 교과서는 수학적 연결성이 강하고 추상적인 비문자적 표상이 주류를 이루어 수학적 표현과 엄밀성에 중점을 두었다. 이러한 비문자적 표상의 특성의 차이는 수학학습의 목적과 방법론에 따른 각 사회문화적 차이를 반영할 뿐만 아니라 이에 따른 다른 "학습기회 (opportunities to learn)"를 제공함으로써 학생들의 수학 학습에 대한 인식에도 영향을 줄 수 있는 가능성을 보여준다. 따라서 본 연구는 학습기회로서 비문자적 표상을 재인식하여야 하며 더 나아가 이에 대한 지속적인 연구와 교육과정 개발에의 반영이 필요함을 시사하고 있다.

• 산경연구논집
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• 제12권3호
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• pp.21-29
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• 2021

Purpose: The cosmetic industry is one of the significant sectors of the economy that has attracted a wide range of players due to the fast growth rate. The purpose of this research is to identify the effect of container design in influencing consumer purchase intention, pulling together collected textual data regarding two factors. No other research conduct to measure this relationship. Research design, data and methodology: Using web data searching tools, the present researcher coded the data obtained. The web content analysis platform is useful because it allows a researcher to examine themes in texts and, in a way, allows an ideal way to understand links within categories of data. Results: Different components of container design have different impacts on the purchase behavior of different consumers. The most crucial container design components include; shape, color, material and textual, and artistic features. These components are used by designers for different purposes and have different levels of appeal to the consumer. Conclusions: Manufacturers in the cosmetic industry must invest in designing packaging products that are more appealing in shape and color while using high-quality materials to packaging these products. The packaging containers should also be designed to incorporate textual and artistic features that provide more information regarding the products.

• Asian Journal for Public Opinion Research
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• 제11권2호
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• pp.145-162
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• 2023

This research investigates how users of Bilibili, a video sharing website based in China have responded to carbon neutrality. By conducting quantitative textual analyses on 3,311 comments on Bilibili using LDA topic extraction and content statistics, this research discovers that: (1) Bilibili users have assigned more weight to geopolitical topics (56.3%) than energy (22.0%) and environmental topics (21.7%). (2) When assessing carbon neutrality, Bilibili users considered geopolitical (53.8%) and energy factors (15.8%) more heavily than factors related to the class (9.2%), economy (8.9%), environment (8.7%), and definition (3.6%). (3) More Bilibili users had negative (64.6%) attitudes towards carbon neutrality, with only a small portion of them expressing positive (26.8%) and neutral (8.6%) attitudes. (4) Negative attitudes towards carbon neutrality were mainly driven by geopolitical concerns about the West's approach to China, other countries' free-riding on China's efforts and the West's manipulation of rules, doubts about the feasibility of energy transition and suspicion of capitalists exploiting consumers through this concept. This research highlights the geopolitical concerns behind the environmental attitudes of Chinese people, deepening our understanding to psychological constructs and crisis sensitivity of Chinese people towards environmental issues.

• 한국수학교육학회지시리즈D:수학교육연구
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• 제23권4호
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• pp.181-217
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• 2020

This study explores how pre-service teachers (PSTs) view, interpret, and utilize non-textual elements (NTEs) in mathematics curriculum. Fifty-two PSTs, who enrolled in a mathematics methods course at a Midwestern university in the U.S., engaged in a three-part task that consisted of evaluations and modifications of NTEs in the sample mathematics curriculum materials. We ascertain what PSTs consider to be the strengths and weaknesses of NTEs, how they define the primary goals of NTEs, and how they would work to modify or adapt existing NTEs with effective teaching in mind. By using the Curricular Noticing Framework, we can better understand how PSTs recognize opportunities within mathematics curriculum and gain a deeper understanding regarding how PSTs' prior experiences may affect their curricular-attending habits, which has consequences for their future teaching. Findings indicate that PSTs understand NTEs to be simply a support for traditional mathematics curriculum, rather than tools on their own. Also, they tend to prefer NTEs that are familiar to them. From our findings, we draw implications for teacher educators who support PSTs' interpretation and utilization of NTEs.

• 대한화학회지
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• 제54권4호
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• pp.479-486
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• 2010

본 연구의 목적은 과학적으로 논의가 되고 있는 탄산에 대한 고등학교 과학 교과서의 기술을 살펴보고 '탄산 용액'의 물리적인 특성을 MBL 기구를 이용하여 측정하고 교과서 자료와 비교하는 것이다. 네 가지 서로 다른 이산화탄소 수용액을 준비하여 분석하였다: 공기 중에 자연스럽게 노출된 수용액, 드라이아이스를 녹인 용액, $CO_2$ 버블링 용액 및 상업용 탄산수. 실험결과 이들 4가지 용액의 pH와 전기전도도는 각각 3.85 ~ 5.66 및 0.21 ~ 272.1 ${\mu}S$/cm의 범주에 있다는 것을 밝혔다. 이중에서 $CO_2$ 버블링 용액의 평형상수($K_{a1}$)를 $5.7{\times}10^{-7}$으로 추산할 수 있는데 이것은 교과서에 기재되어 있는 탄산의 $4.3{\times}10^{-7}$과 실험오차 범위 안에서 비교할 수 있는 수치이므로 교과서 화합물이 순수 탄산이 아니라 수화된 이산화탄소와 탄산의 평형 혼합물을 의미한다. 한편 교과서 분석에 의하면 대부분의 고등학교 교과서가 탄산을 약산과 혈액의 완충용액의 예로 많이 들고 있지만 탄산과 이산화탄소 수용액을 구별한 고등학교 교과서는 없었다. 하지만 단 한 교과서에서 두 화학종을 화학식에 병기하였다.

• 한국의류산업학회지
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• 제7권6호
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• pp.585-593
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• 2005

Diverse and complicated trends of fashion design which were initiated at the latter part of the 20th century have been evolving in the cultural framework of Postmodernism. At this point of time, Poststructuralism, with its aims to interpret and understand modern fashion design, is a new system of thinking that reveals the contradictory aspects of rationalistic Western philosophy and accepts uncertainty and disorder as they exist. The main purpose of this study is to examine the various theoretic systems and characteristic concepts of Poststructuralism, and supply a new cognizance frame to understand the processes of fashion design with free and varied notions of deconstruction and generation, in place of the former systematic and consistent interpretation of meaning. Concerning fashion design, analysis of theories and analysis of contents. By probing and examining deconstruction theory, 'I'-other theory, textual theory, and nomadic thinking, the concepts of cognizance are classified into Nonboundariness, Otherness, and Textualism. The theoretic foundation for this analysis and classification is supplied by Derrida's deconstructional philosophy, Lacan's mental analysis, Bartes's textual theory, Deleuze's change and generation theory, together with other theories of Poststructuralism. In analysis of theories, a cognizance frame is proposed that can categorize the concepts, derived from various theories of Poststructuralism, as traits expressed in fashion design.