• Title/Summary/Keyword: text-based online interaction(TOSI)

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Exploring Causes of the Habitual Use of Text-based Online Social Interaction (TOSI): Focusing on Internet Self-efficacy, Social Presence and Intimacy (텍스트 기반 온라인 사회 상호작용(TOSI)의 습관적 이용에 대한 연구: 중학생의 인터넷 자기효능감, 사회적 실재감, 친밀감을 중심으로)

  • Kim, Yang-Ha;Jang, Joo-Young;Kim, Min-Gyu;Kim, Joo-Han
    • Korean journal of communication and information
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    • v.38
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    • pp.119-146
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    • 2007
  • The purpose of this paper is to explore the factors causing adolescents' habitual use of text-based online social interaction (TOSI). The authors of the present study assumed that adolescents' perceived intimacy would affect the use of TOSI. Using structural equation modeling, the influences of perceived social presence and Internet self-efficacy on habitual use of TOSI were examined indirectly as well as directly, with and without intimacy as a mediate factor. The results show that the indirect effects were proven to be stronger compared with the direct effects. Perceived intimacy appeared to encourage more frequent uses of TOSI. The effects of intimacy were even more stronger especially with those who had higher levels of Internet self-efficacy.

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