• 제목/요약/키워드: technology innovation strategy

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개방형 기술혁신을 통한 신제품 성공전략: 현대모비스(주) (Success Strategy for New Product through Open Innovation: Hyndai Mobis)

  • 김건우
    • 한국항행학회논문지
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    • 제13권6호
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    • pp.998-1010
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    • 2009
  • 최근 지식환경의 변화에 따라 R&D 투자성과를 극대화하기 위한 기술개발 전략의 새로운 패러다임으로 개방형 기술혁신(Open Innovation)이 확산되고 있다. 국내에도 기술개발 비용의 증가, 제품수명의 단축 등으로 R&D 투자 효율성을 극대화하기 위한 기술개발 전략으로 개방형 기술혁신(Open Innovation)에 대한 관심이 고조되고 있지만 활용 실태 등에 대한 조사 발표는 미미한 실정이다. 본 사례연구는 기술 경영 관점에서 개방형 기술혁신이 신제품 개발에 적용되는 일련의 과정을 통하여 기업들이 개방형 기술혁신을 중요한 기술개발 전략의 일환으로 새롭게 실행하거나 강화하려고 할 때 어떤 점들을 고려하고 점검하고 준비해야 하는지에 대한 경영 실무적 측면에서 시사점을 제공해 준다고 할 것이다.

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E-retailing, As a Channel of Product & Service Innovation - from manufacturers' viewpoint

  • Kang, Sang-Ku;Lee, Mi-Kyoung;Yang, Tae-Yong
    • 한국기술혁신학회:학술대회논문집
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    • 한국기술혁신학회 2000년도 춘계학술대회
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    • pp.301-320
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    • 2000
  • This paper is concerned with characteristics of Internet retailing and manufacturer's product development strategy using Internet retailing. First, this paper reviews the current status of Internet retailing companies and explains some barriers to taking advantage of Internet retailing. Second, this paper gives a few suggestions for manufacturer's strategy for product innovation and development which is based on Internet retailing. The suggestions are (1) Product Innovation (2) Target Costing (3) Eliminate Design Mistakes.

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Principles and Methodologies for STI Strategy Development: Experience and Best Practices from the Republic of Korea

  • Lee, Jeong Hyop
    • Asian Journal of Innovation and Policy
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    • 제7권3호
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    • pp.411-437
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    • 2018
  • This paper articulates the STI strategy development principles and methodologies that have been elaborated through iterative processes of STI strategy development cases for the past ten years. The consultation cases include poverty traps in Nepal and Laos, African health challenges in Nigeria and Tanzania, and ASEAN global challenges in Indonesian Water, Vietnamese Green Energy, and Filipino Food, in partnership with some multilateral agencies.The iterative elaboration process has continued with consultation activities on Thailand and on Cambodia, Laos and Myanmar in planning partnership with Thailand. The principles were originally conceptualized from the benchmarking process of the Korean STI development experience. They were further incorporated as methodologies with which relevant planning bodies are guided to address individual and regional challenges through science, technology and innovation strategies. The methodologies are strong in providing plausible holistic perspective scenarios by which various stakeholders can be engaged in the planning and implementation process. But it is heuristic in nature and can be learned only through on-the-job training process. This is the structural limitation for scaling up.

대전 .충청지역 특허기술기반 벤처산업의 육성방안 (Policy on Promoting Venture Business based on Patent and Technology in Metro Taejon and Chungcheong Area)

  • 이영덕
    • 기술혁신학회지
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    • 제2권2호
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    • pp.309-325
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    • 1999
  • If we want to overcome the current IMF-guarded economic situations as early as possible and to change the present industry structure to the new knowledge-based structure, it is a great necessity to increase the capability of technology innovation as a key factor of the international competitiveness, and to establish the infrastructure of venture business for increasing utilization of technologly and patent. Even though there has been a great increase in application and enrollment of the Industrial Property Rights (i.e. IPRs) including patent recently, the number of unused IPRs are increasing progressively every year (for example, the ratio of unused patent is about 60% in 1997), and illegal use of patent and dependance on the foreign patent are increasing sharply. This paper will suggest policy on nurturing venture business for increasing utilization of the unused IPRs, including technology transaction strategy and link strategy of the high-tech industries between metro Taejon and Chungcheong Area.

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E-Strategy between European and Korean Innovative Business Channels in Post-New Normal Era

  • Seo, Dae-Sung
    • Asian Journal of Business Environment
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    • 제5권4호
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    • pp.59-66
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    • 2015
  • Purpose - The aim of the study is to analyze the impact of the European Union's (EU) focus on innovation and consumption, after the EU Eastern enlargement, on trade, investment, and technology cooperation patterns of Korea to formulate a pan-European marketing strategy, with a special emphasis on the mobile phone industry. Research design, data, and methodology - This study compares the intersection of the pivotal areas in the markets in the "post-new normal" era to identify outlets to commercialize development and innovation in this region. The EU would like to realize potential trade and investment opportunities with the Central European Economic Community (CEEC) from this enlargement. Results - The study analysis suggests a positive impact for innovation and consumption from the EU Eastern enlargement on trade, investment, and technology cooperation patterns of Korea to formulate a pan-European marketing strategy with a special emphasis on the mobile phone industry or motorcar e-strategy. Conclusions - Due to the evolving close interdependencies some hubs have emerged between regional, small markets and the central, larger ones such as Germany and France.

중소벤처기업의 기술혁신역량, 협업, 신제품개발성과 간의 구조적 관계 분석 (An Analysis of Structural Relationship between Technological Innovation Capability, Collaboration and New Product Development Performance in Small & Mid-sized Venture Companies)

  • 이록
    • 벤처창업연구
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    • 제15권1호
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    • pp.185-195
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    • 2020
  • 본 연구에서는 중소벤처기업의 기술혁신역량과 신제품개발성과가 상호 인과관계가 있음을 밝히고, 기술혁신역량을 강화하기 위한 수단으로 협업을 도입하면 신제품개발성과가 향상됨을 규명하였다. 연구방법으로는 국내 소재 중소벤처기업 R&D업무에 종사하는 실무담당자들을 대상으로 설문조사를 실시하였다. 연구결과, 중소 벤처기업의 기술혁신역량에 속하는 기술전략, 기술학습, 그리고 개방형 혁신이 신제품개발성과에 영향을 미치는 것으로 나타났다. 즉 신제품개발성과에 미치는 다수의 핵심전략으로서 협업을 선택한 결과, 협업이 신제품개발성과에 영향을 주는 전략임을 규명하였다. 아울러 협업을 도입하면 기술혁신역량이 신제품개발성과를 강화하는데 조절역할을 하는 지도 함께 살펴보았는데, 일반적인 협업은 기술전략 강화에는 직접적인 영향을 미치지 않지만, 협업에 따라서는 기술전략과 개방형 혁신이 강화되어 신제품개발성과의 크기에 긍정적인 영향을 주는 것으로 평가되었다.

Factors Influencing Global Expansion/Scalability of Small and Medium Enterprises: A Kenyan Case

  • Osano, Hezron Mogaka
    • World Technopolis Review
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    • 제8권1호
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    • pp.21-42
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    • 2019
  • The purpose of this research was to investigate the factors influencing global expansion/scalability of Kenyan Small and Medium Enterprises (SMEs). Factor analysis and multiple/multivariate regression analysis to determine the functional relationship between independent variables (factors) and the dependent variable was used. The independent variables were: innovation & technology, fitness/appropriateness of management, global marketing strategy; and support environment and the dependent variable, global expansion/scalability. Data was collected from a survey of randomly selected firms of 205, drawn from a population of 440 firms from Kenya Manufacturers Directory, with 175 firms responding. The key findings from the research in relation to Kenyan SMEs were that: there is a functional relationship between global market strategy and global expansion; there is a functional relationship between innovation and technology orientation and global expansion, there is no significant functional relationship between supportive environment of firms and their global expansion; and there is no significant functional relationship between fitness/appropriateness of management and global expansion/scalability. The implications for practice is that the ranking of the factors in order of priority supports focusing concern on the orientation of business strategy toward global market strategy, market research geared at obtaining foreign market intelligence, innovation and technology, product adaptation, service orientation, collaborative ventures, and long-range vision as key factors in making Kenyan firms successful in the international market. The implication for policy and practice is that there is need for collaboration between industry and government in pursuing policies for global expansion/scalability and among SMEs and large enterprises particularly in areas of rapid technological change.

에너지 섹터의 혁신성 제고를 위한 리빙랩 활용 전략 수립에 관한 연구 (A Study on Establishing Strategy of Living Lab Utilization to Enhance Energy Sector Innovation)

  • 최광훈;권규현
    • 기술혁신연구
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    • 제29권1호
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    • pp.1-38
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    • 2021
  • 본 논문에서는 에너지 섹터의 혁신성 제고를 위한 리빙랩(Living Labs) 활용 전략 수립에 관한 탐색적 분석 연구를 수행하였다. 기존 연구문헌을 통해 이론적 배경이 되는 리빙랩의 개념, 필수 구성요소, 혁신성 특성과 에너지 섹터의 혁신 이슈 유형을 확인할 수 있었다. 이를 토대로 리빙랩 필수 구성요소의 맞춤형 전략 수립과 혁신성 제고와의 연관성, 에너지 섹터에서의 혁신 이슈에 대한 접근으로 리빙랩 활용 가능성에 대해 에너지 리빙랩 사례 연구(해외 8건, 국내 1건)을 통해 분석되었다. 연구 결과, 리빙랩 필수 구성요소의 맞춤형 전략 수립이 혁신성 제고에 동인으로 작용 될 수 있으며, 리빙랩이 에너지 섹터의 혁신 이슈(수요관리, 공급기술, 기술사업화 촉진 및 수용성, 기술정책)에 대한 접근 방법론으로 효과적으로 활용 될 수 있음을 확인되었다. 사례연구 결과 기반으로 혁신성 기여 관점에서 리빙랩 사례별 동인을 도출하고 에너지 혁신이슈별 리빙랩 활용 전략을 수립하였다. 본 연구는 에너지 섹터에서의 혁신이슈에 대한 접근으로 리빙랩 모델의 활용 전략과 그 가치에 대한 탐색적, 기술적 분석 연구로서 종래에 시도되지 않았던 리빙랩 활용 전략 프레임워크를 제공할 수 있고, 에너지 리빙랩 활성화와 네트워크 형성에도 기여될 수 있다는 점에서 학술적·실용적·정책적 함의가 있다고 볼 수 있다.

The Concepts and Issues of Societal Innovation Policy

  • Song, Wichin
    • STI Policy Review
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    • 제2권2호
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    • pp.1-9
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    • 2011
  • Innovation Policy has evolved to solve social problems through technological innovation. Industrial innovation policy promotes technological innovation so that it consolidates industrial competitiveness and aims at economic growth; however, societal innovation policy promotes technological innovation in the social service domain to improve the quality of life and strengthen sustainability. A different policy regime is required because the objectives and directions of societal innovation policy are different from those of industrial innovation policy. This report consolidates the concepts and characteristics of societal innovation policy that suggest policy options.

한.대(韓.臺) 벤처기업의 경영환경, e-비즈니스 전략, 성과간의 관계 (Business Environment, e-Business Strategy and Performance : An Empirical Study of Venture Firms in Daedeok Valley and Hsinchu Science Park)

  • 황경연;문희철
    • Journal of Information Technology Applications and Management
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    • 제15권1호
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    • pp.43-65
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    • 2008
  • This study investigates the effects of business environment on the e-business strategy and performance of venture firms. The development of the research model is based on the empirical studies on the strategy literature. The data from the survey was analyzed using Partial Least Squares(PLS). For Daedeok Valley Venture Firms, product innovation differentiation strategy is affected by environmental uncertainty. And, cost leadership strategy tend to be influence by environmental uncertainty. Finally, venture firm's performance is effected by cost leadership strategy and marketing differentiation strategy. However, for in Hsinchu Science Park Venture Firms, product innovation differentiation strategy is affected by environmental uncertainty and heterogeneity. And, marketing differentiation strategy is enhanced by environment uncertainty and industry growth. In addition, cost leadership strategy tend to be influence by environmental uncertainty and heterogeneity. Finally, venture firm's performance is effected by cost leadership strategy and product innovation differentiation strategy.

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