• 한국식품조리과학회지
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• 제25권1호
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• pp.16-24
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• 2009

This study suggested a theoretical research system on the effects of corporate social responsibility in the foodservice industry upon perceived service quality. Self-administered questionnaires were completed by 509 customers and the data were analysed by frequency, factor analysis, reliability analysis, correlation analysis and multiple regression analysis. The primary results are as follows - Three corporate social responsibility (CSR) factors were obtained - economic responsibility, legal.ethical responsibility and philanthropic responsibility. In addition, five factors were obtained from the factor analysis of perceived service quality - tangibility, reliability, responsiveness, assurance and empathy. Correlation analysis showed a significant correlation between the CSR factors and the customers' perceived service quality factors. Multiple regression analysis, to verify the hypothesis, showed that CSR in the foodservice industry had a significant influence upon customers' perceived service quality; therefore, the research hypothesis was adopted. CSR, which had an effect on tangibility out of the minutely-perceived service quality factors, was indicated in the order of economic responsibility, legal ethical responsibility and philanthropic responsibility. Responsiveness, reliability, and assurance were influenced by legal ethical responsibility, economic responsibility and philanthropic responsibility, respectively, in order. Also, empathy was surveyed to be influenced by legal ethical responsibility, philanthropic responsibility and economic responsibility in order. Consequently, customers' evaluations of perceived service quality may be inferred to have positive effects when the customer recognizes whether the foodservice company performs social responsibility.

• 한국의류산업학회지
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• 제12권5호
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• pp.657-666
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• 2010

As the beauty industry has strong intangible attributes unlike the other service industry, the provision of service quality capable of fulfilling customer's desire and customer's satisfaction activity due to this are important. The purpose of this research is to provide marketing materials capable of maximizing consumer's satisfaction as a study on assessment of service quality according to a character type of customers by beauty shop type with the target of customers using a beauty shop. The sub-dimension of a personality type of beauty shop's customers is five factors, which were named neurose, sincerity, extroversion, openness and affinity, and the sub-dimension of service quality is five factors, which were named specialty, responsiveness, empathy, tangibility and reliability. It could be known that the service quality according to the character type of customers by beauty shop has influence on all of tangibility, reliability, expertise, responsiveness and empathy factors. Accordingly, this research would be utilized as good material for service improvement that can divide service quality by beauty shop and maximize satisfaction of consumers. Based on the above research results, marketing implications are that the customized promotional management according to the character type of customers by beauty shop is necessary and the granular management manual according to customer's differentiation by beauty shop is necessary. The effect that a personality type of customers by beauty shop has on the empathy factor among service quality factors shows a significant difference in neurose and openness factors in case of beauty salons, and shows a significant difference in sincerity and openness factors in case of skin care salons.

• 한국조리학회지
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• 제5권2호
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• pp.447-467
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• 1999

Most published work on product quality focuses on manufactured goods. The subject of service quality has received less attention. This distinction is important because some of the quality-improving strategies avaliable to manufacturers may be inappropriate for service firms. Services are performances, not objects. They are often produced in the presence of the customer, as in the cause of hotel restaurant services, quality occurs during service delivery, usually in an interaction between the customer and contact personnel of service firm. for this reason, service quality is highly dependent on the performance of employees, an organizational resource that cannot be controlled to the degree that components of tangible goods can be engineered. The study has begun as a basic study for customer satisfaction-oriented management in understanding the service quality of food & beverage products and through a systematic analysis of it. The major purpose of the study was to examine the relationship of the customer satisfaction and service quality in consideration of reliability, empathy, responsiveness, tangibility and assurance. An empirical research was conducted based on the previous theoretical studies. 286 customer at first class hotels in Seoul were selected as samples of this study. The time period of research was from February through March 1999, and answers were processed by SAS to yield frequency analysis, multivariate statistical analysis and regression analysis. The finding of the statistical treatment are frequencies, factor analysis, multiple regression analysis, path analysis. SERVQUAL method was used the service quality evaluation methods. After factor analysis, it was resulted to 3 factors. those were factor 1(assurance.empathy.responsiveness), factor 2(reliability), factor 3(tangibility). The findings of the statistical treatment are as follows. First, the attribute measurement of performance service quality was affected by customer satisfaction. Second, the attribute measurement of performance service qualify was affected by repurchase intention. Third, The attribute measurement of performance customer satisfaction was affected by repurchase intention. The result of study model was followed, service quality was affected repurchase intention than customer satisfaction. indirected effect through, service duality and customer satisfaction was affected repurchase intention.

• 한국조리학회지
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• 제23권4호
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• pp.203-215
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• 2017

The purpose of this study is to investigate the effect of educational service quality on educational satisfaction and job usability. The results of the analysis are as follows. First, based on the theoretical background, factor analysis and reliability analysis were conducted. Five factors of tangibility, responsibility, reactivity, assurance, and empathy were found in the educational service quality. In addition, it was confirmed that there was no problem as a single factor in educational satisfaction and job availability, and these factors showed high reliability and validity. Second, in the relationship between educational service quality and educational satisfaction, all five factors which education service quality factors were found to affect educational satisfaction. The higher the factor of educational service quality, the students will be able to increase their satisfaction with education, which was a degree of satisfaction with the education of contract department. Third, in the effects of educational service quality factors on job availability, tangibility, responsibility, reactivity, and assurance have no effect and empathy affects job availability. In this study, although the factors of education service quality is high except empathy, it is not possible to increase the job availability that leads to successful business results. Fourth, job availability affects educational satisfaction. Therefore, the higher the level of job availability, educational satisfaction will also increase. The following are implications of this study. First, high-quality lectures, hands-on training, and educational programs are needed and values that students pursue must continuously increase. Second, there is a need for measures to improve job availability such as the formation of curriculum related to jobs and the demand for the training courses of restaurants.

• 디지털융복합연구
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• 제15권12호
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• pp.233-238
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• 2017

지금까지 기업의 자본구조에 관한 이론적, 실증적 연구가 무수히 이루어졌지만 중견기업에 관한 연구는 존재하지 않았다. 이 논문은 한국 중견기업의 자본구조를 결정하는 요인이 무엇인가를 실증적으로 탐색하는 연구로서, 2010년부터 2016년까지 한국의 유가증권시장과 코스닥에 상장된 제조업 중견기업을 대상으로 하였다. 부채비율을 종속변수로 하고, 기존연구에서 의미있는 것으로 제시된 변수들 중에서 이용이 가능한 수익성, 기업규모, 자산의 유형성, 비부채성 세금절감을 독립변수로 선정하여 회귀분석을 시행한 결과, 회귀계수들의 유의성이 대체로 높게 나타났다. 제조업 중견기업 표본을 전체산업과 10개의 산업별로 구분하여 분석한 결과 설명변수들 중에서 기업의 수익성이 증가함에 따라 부채비율도 증가하는 뚜렷한 결과를 얻었으며, 유형자산이 증가함에 따라 기업의 레버리지도 대체로 증가했으며, 기업의 비부채성세금절감액이 증가할수록 예상과 달리 부채비율은 전체적으로 증가하는 것으로 나타났다.

• 디지털융복합연구
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• 제11권11호
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• pp.155-161
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• 2013

본 연구는 스마트교육정책의 태동 배경을 밝히고, 스마트교육정책이 가지고 있는 정책적 특징을 분석하여 정책과제와 정책 방향을 제시하고자 하였다. 먼저 스마트교육정책은 배분 정책의 유형에 따른 특성을 가지고 있다. 둘째, 스마트교육정책은 다른 정책에 비해 정책의 유형적인 정도(tangibility)가 매우 큰 편이며, 정책 효과(impact)에 대한 검증이 필요한 단계라고 할 수 있다. 셋째 스마트교육정책은 그동안 우리나라에서 1996년부터 추진되어온 교육정보화 종합 발전 방안의 역사적, 맥락적 동질성을 계승한 정책으로 향후 정책 추진에 있어서도 이에 기반한 추진전략이 필요하다. 넷째, 스마트교육정책은급변하는 정책 환경에 발맞추어 정책 추진에 있어서도 큰 폭의 유연성을 확보하여야 할 것이다. 따라서 과학적 정책 설계와 전략적 투자가 이루어져야 하고, 정책 오류 사례 등을 관리하여 향후 정책 설계에 활용할 필요가 있다.

• 한국산업정보학회논문지
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• 제13권2호
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• pp.35-46
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• 2008

본 연구는 사용자가 급속히 증가하는 모바일 뱅킹 서비스 품질 측정을 통해 도출된 주요 요인을 기반으로 모바일 뱅킹 서비스의 전략을 도출하였다. 이를 위해 SERVQUAL 모형과 중요도-성과 도구를 활용하였다. 우선, 선행연구를 통해 모바일 뱅킹 서비스의 주요 요인을 SERVQUAL 모형을 이용해 사용자 만족에 영향을 주는 보증성, 고객지향성, 유형성, 신뢰성의 4가지 차원으로 분류했다. 이 요인들을 바탕으로 전략을 도출하기 위해 중요도-성과 분석을 실시하였다. 분석결과 사용자 만족에 가장 영향력이 높은 보증성 차원은 기대치는 높은데 비해 실제 성과가 낮아 중점개선부분으로, 고객지향성 차원은 기대와 성과가 모두 낮아서 만족도를 제고할 필요가 있었으며, 유형성 차원은 사용자가 실제 얻는 성과 수준은 높으나 기대치 수준은 그에 미치지 않아서 현재 수준 유지전략을, 신뢰성 차원은 성과도 높고 기대도 높아서 지속적 관리가 요구되는 전략이 필요함을 확인하였다.

• 대한방사선기술학회지:방사선기술과학
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• 제44권2호
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• pp.133-140
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• 2021

This study aims to analyze the quality and satisfaction of healthcare perceived by patients using hospitals and to provide basic data necessary for expanding and settling Vietnamese healthcare services by analyzing the impact on recommendation intentions. The research method selected one hospital in Vietnam and collected data from patients using the hospital and used a total of 286 effective samples as data for hypothesis verification. The research model and hypothesis verification were analyzed with the statistical data from SPSS and AMOS. The findings show that, first, tangibility, accessibility, and reliability all have a positive effect on the quality of healthcare. Second, it has been shown that only accessibility among the quality of healthcare has a positive effect on recommendation intentions. Third, customer satisfaction has been shown to have a positive effect on recommendation intentions. Fourth, when looking at the mediating effect, reliability among the quality of healthcare was shown as a full-mediated effect, but accessibility was shown to have a partial mediating effect and tangibility to have no mediating effect. Contact management is important because customer satisfaction is highly regarded when customers feel positive emotions at the interface from the provision of convenience facilities that support medical services to the reduction of waiting time for patients, employees kindness, treatment, medication, and inspection. It is also confirmed that the demand for convenient and rapid use of hospitals is increasing in Vietnam. In addition, if customer satisfaction is increased through friendly medical staff's response, the intention of recommendation will be even greater.

• 복식
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• 제55권2호
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• pp.105-115
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• 2005

The purposes of this study were to identify the service quality, quality of relationship, and relationship continuity intention of rental clothing store. Questionnaires developed by researcher were collected from 212 consumers who experienced rental clothing. Data was analysed by use of factor analysis, path analysis, and covariance structure analysis. The results were; 1. Factors of service quality of clothing rental store were tangibility & promotion, shop assistant & store atmosphere, customer empathy, customer reliability strategy, customer management, and customer convenience. And factors of relationship quality were satisfaction, trust, emotional involvement, and calculational involvement, and factors of relationship continuity intention were longitudinal relationship propensity & word-of-mouth and rerental intention. 2. Service quality of rental store affected significantly on relationship quality, and relationship quality affected significantly on relationship continuity intention. And service qualify of rental store affected significantly on relationship continuity intention through relationship qualify.

• 한국품질경영학회:학술대회논문집
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• 한국품질경영학회 1998년도 The 12th Asia Quality Management Symposium* Total Quality Management for Restoring Competitiveness
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• pp.673-679
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• 1998

The paper aims to apply a model of continuous quality improvement (CQI) to Taiwan provincial Pin Ton hospital. Tools of quality control were used both total quality management (TQM) and quality control circle (QCC) in order to approach the objective of ${\ulcorner}$higher quality, higher efficiency, lower cost${\lrcorner}$. During two years, this hospital has organized thirteen QC circles that were classified three categories according to that objective: four circles work for higher quality; the other four circles work for higher efficiency; five circles for lower cost. After implementation, several results were found from two viewpoints. From viewpoint of tangibility, one of the most outcomes is to reduce labor cost from 56 persons to 28 persons of temporary employees. From viewpoint of intangibility, the result was evaluated using radar chart to compare the difference after improvement. This paper is going to report the process of CQI for the hospital management because it is a new issue in Taiwan since 1997