• 제목/요약/키워드: supplier industry environment

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케이팝 아이돌의 아바타 활용 유형 및 팬덤의 인식분석 (Analysis of Usage Types of K-pop Idol Avatar and Fandom Perception)

  • 방은정;우신디;김소연
    • 한국멀티미디어학회논문지
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    • 제25권11호
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    • pp.1601-1612
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    • 2022
  • As human brands, Idols, the central members of K-pop, are actively engaging in various industries based on the support of their fandoms, greatly impacting the national economy. In particular, due to the development of digital devices and technologies, they are active both online and offline, and idol avatars are a significant part of their activities across diverse contexts. Therefore, this study aims to categorize avatars used in various contexts and explore fandoms' perceptions according to each type. Based on case studies and literature review, idol avatar usage was categorized into products, supplier-led content, and interactive content, and accordingly, surveys and in-depth interviews were conducted. As a result, regardless of category, fandom showed a negative perception of idol avatar usage, as shown in the order of interactive content, supplier-led content, and products. Regarding human brand characteristics of idol avatars, attractiveness was evaluated higher than intimacy and likeability. However, the attachment to real-life idols showed a higher correlation with the characteristics of intimacy and likeability than attractiveness. This study is significant as it looked at the future directions of idol avatar usage by analyzing the fandoms' perception of avatar usage in the K-pop industry from a human brand perspective.

공동주택 공급사의 CRM이 주거만족도에 미치는 영향개발 (Effect on Housing Satisfaction in the CRM of Apartment House's Constructor)

  • 박근;윤복만;함재봉
    • 한국산업정보학회논문지
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    • 제24권2호
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    • pp.81-92
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    • 2019
  • 건설 기업을 포함한 대부분 기업의 운영의 최우선 목표는 이윤 창출로 볼 수 있다. 그렇기 때문에 이러한 목표를 달성하기 위해서 수많은 기업들은 기업 환경의 변화와 발전에 적응하고자 스스로 개선하고 진화를 거듭하고 있다. 따라서 이 연구에서는 공동주택 공급사들이 공동주택 입주자들의 주거만족도를 향상시킬 목적으로 CRM 활동을 수행하고자 한다. 향후 이를 기반으로 우리나라 공동주택 공급에 대한 시책 수립에 대한 기술적 정보를 제공하여 산업적 기여할 수 있도록 정보를 제공할 것을 목적으로 한다.

로봇 산업의 다중 공급망 환경을 고려한 생산 및 분배 관리를 위한 유전 알고리듬 개발 (Development of Genetic Algorithm for Production and Distribution Management in Multiple Supplier Network Environment of Robot Engineering Industry)

  • 조성민;김태영;황승준
    • Journal of Information Technology Applications and Management
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    • 제20권2호
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    • pp.147-160
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    • 2013
  • Today, the management environments of intelligence firm are changing the way of production planning and logistics management, and are changing the process of supply chain management system. This paper shows the development of information system software for intelligence enterprises is used in supply chain management for robot engineering industry. Specifically, supply chain management system in this paper has been developed to analyze the impact of multi plant and multi distribution environment, showing the process analysis and system development of hierarchical assembly manufacturing industry. In this paper we consider a production planning and distribution management system of intelligence firm in the supply chain. We focus on a capacitated production resource and distribution volume allocation problem, develop a mixed integer programming model, and propose an efficient heuristic procedure using a genetic algorithm to solve it efficiently. This method makes it possible for the population to reach the feasible approximate solution easily. The proposed regeneration procedures, which evaluate each infeasible chromosome, makes the solution converge to the feasible approximate solution quickly.

산업용 수용가의 정전비용 산출을 위한 조사 분석(I) (Survey & Analysis for the Calculation on the Industrial Customer Interruption Costs)

  • 남기영;최상봉;류희석;정성환;이재덕;김대경
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2003년도 추계학술대회 논문집 전력기술부문
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    • pp.122-124
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    • 2003
  • In recent, the various electric & electronic machines are newly developed everyday and the electricity supply system & environment on the process from generation to consumption of electricity also is being changed. In other words, both supplier and consumer of electricity are required to be responsible for their interruption costs. So, it is very important and meaningful work for evaluating the interruption costs in quantitative. Additionally, since the restructuring of electric industry is on going in world wide, after restructuring, most of all electric utilities and consumer have to consider the supply reliability and quality as a important element of the calculating the related costs and contract because it takes costs to keep the supply reliability and quality highly. Especially, the interruption or the supply reliability will have influence on the bilateral contract between supplier and customer as a key point to determine the once in competitive electric market. Therefore, it has very important moaning to calculate the interruption costs in the present that it is prepared to open the competitive electric market. In this paper, international standards, i.e. IEC, IEEE, are applied to the analysis on the interruption costs used in the questionnaires which are newly designed including short duration interruption by the authors instead of traditional interruption criteria. Firstly, using the questionnaires, the authors got related data from industries according to the standard industry classification which are being used in electric utility and other national statistics in Korea. However, analysis results are hard to say typical value because of the not so many samples. So, the authors are going to survey and focus on not all kinds of industry but a few kinds of them that their facilities are effected or stop by short duration interruptions, so there are large economical damages. Finally, the authors hope to find the reliable and meaningful model in interruption costs of industrial customer.

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공급자-구매자 조직간 특성과 EDI 활용수준이 SCM 성과에 미치는 영향에 관한 연구 (A Study on the Effects of Interorganizational Characteristics and EDI Utilization on SCM Performance)

  • 조남재;윤재환;정진관
    • 한국정보시스템학회지:정보시스템연구
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    • 제16권4호
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    • pp.33-49
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    • 2007
  • The purpose of this study is to identify the interorganizational factors that influence both the supplier-buyer's EDI utilization and the business performance in domestic retail industry. In terms of successful supply chain implementation and operation, we deduced the structural factors in the context of the interorganizational characteristics between mass merchandisers and vendors. This study therefore focused on suggesting the ways of managing the partnership in supply chain and conceptualizing the big picture of EDI development model in the scope of a retailer's IT strategy. This paper implicates that it is important to leverage the level of organizational capabilities for the success of supply chain adoption and operation. In the stream of SCM initiatives from the manufacturing industry, retailers should concentrate on improving the interorganizational environment and implementing the effective information technology for supporting business strategy.

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컨조인트 분석을 통한 공동주택 구매시 주거환경 선호도 연구 - 광주광역시를 대상으로 - (A Study on the Preference of Residential Environment at the Stage of Purchasing Apartments using Conjoint Analysis - focused in Gwangju City -)

  • 이현철;박현구;고성석
    • 한국주거학회논문집
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    • 제20권2호
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    • pp.27-35
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    • 2009
  • With the change of construction environment, the main body of construction industry was moved from project suppliers to consumers. Accordingly in order to strengthen competitiveness, project suppliers have to concentrate on marketing for diversification. Thus, it is required to utilize real estate marketing from the beginning of development project to introduce 'consumer-centered marketing strategies' instead of 'supplier-centered marketing'. This study aims to find out what consumers consider the most important factors when selecting apartment. According to the study, when residents select their apartment in residential area, they valued those attributes with investment, location, dwelling attribute, apartment complex attribute, unit price per square meter, in order. This result will contribute to qualitative improvement of housing development project.

DEA AHP 모형을 통한 철강유통산업에서의 공급업체 선정 (Supplier Selection using DEA-AHP Method in Steel Distribution Industry)

  • 박진규;김판수
    • 산업경영시스템학회지
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    • 제40권2호
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    • pp.51-59
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    • 2017
  • Due to the rapid change of global business environment, the growth of China's steel industry and the inflow of cheap products, domestic steel industry is faced on downward trend. The change of business paradigms from a quantitative growth to a qualitative product is needed in this steel industry. In this environment, it is very important for domestic steel distribution companies to secure their competitiveness by selecting good supply companies through a efficient procurement strategy and effective method. This study tried to find out the success factors of steel distribution industry based on survey research from experts. Weighted values of each factors were found by using AHP (analytic hierarchy process) analysis. The weighted values were applied to DEA(data envelopment analysis) model and eventually the best steel supply company were selected. This paper used 29 domestic steel distribution firms for case example and 5 steps of decision process to select good vendors were suggested. This study used quality, price, delivery and finance as a selection criteria. Using this four criterions, nine variable were suggested. Which were product diversity, base price, discount, payment position, average delivery date, urgency order responsibility and financial condition. These variables were used as a output variable of DEA. Sales and facilities were used as an input variable. Pairwise comparison was conducted using these variables. The weighted value calculated by AHP pairwise comparison were used for DEA analysis. Through the analysis of DEA efficiency process, good DMU (decision making unit) were recommended as a steel supply company. The domestic case example was used to show the effectiveness of this study.

B2B 거래기업 특성이 관계성과에 미치는 영향 : 기술환경 불확실성의 조절 효과 중심으로 (The Effect of B2B Transaction Characteristics on Relationship Performance : The moderating Role of Technical Environment Uncertainty)

  • 손미경;이형탁
    • 유통과학연구
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    • 제17권4호
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    • pp.59-68
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    • 2019
  • Purpose - The purpose of this study is to examine the differential mediating effects of three dimensions of buyer trust in the influence of supplier characteristics on the relationship performance. In this study, transaction characteristics were classified into competences and assets. The corporate reputation is considered as intangible assets, the customer-linking capability is considered among the competencies and transaction specific asset is selected from tangible assets. This study is also to examine the moderating effect of technical environment uncertainty in the effects of integrity and benevolence on the intention to continue trading. This study aims to provide a guide on which dimension suppliers should manage and how to improve their trust in order to maintain business with companies in technical environment uncertainty. Research design, data, and methodology - The data for the empirical analysis of this study were obtained by interviewing the 274 purchasing managers of Daegu - Gyeongbuk small and medium enterprises. The items used in this survey were partially modified to fit the characteristics of the B2B industry. The reliability and validity of the variables were analyzed using SPSS 18.0 and AMOS 18.0 programs and hypotheses were verified through the structural equation modeling. Results - In this study, reliability was examined by Cronbach 'α test. Composite Reliability and Average Mean Variance extracted value exceeded the baseline values. As a result of hypotheses testing, the hypothesis that the transaction specific asset will improve the benevolence and that benevolence will improve the intention to continue the transaction were rejected and all the other 9 hypotheses were adopted include 2 moderating hypothesis. Conclusions - This study shows which dimension of trust suppliers should appeal to the buyer according to the uncertainty of the technology environment in order to maintain the transaction with the buyer. competence and integrity are important when technology environment uncertainty is low, and competence and benevolence are important when technical environment uncertainty is high. In order to improve competence, corporate reputation and transaction-specific asset are important. To improve integrity, corporate reputation and customer-linking capability are important. In order to improve benevolence, customer-linking capability is important. And various implications were discussed.

불확실성하에서의 확률적 기법에 의한 판매 및 실행 계획 최적화 방법론 : 서비스 산업 (Optimization Methodology for Sales and Operations Planning by Stochastic Programming under Uncertainty : A Case Study in Service Industry)

  • 황선민;송상화
    • 산업경영시스템학회지
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    • 제39권4호
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    • pp.137-146
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    • 2016
  • In recent years, business environment is faced with multi uncertainty that have not been suffered in the past. As supply chain is getting expanded and longer, the flow of information, material and production is also being complicated. It is well known that development service industry using application software has various uncertainty in random events such as supply and demand fluctuation of developer's capcity, project effective date after winning a contract, manpower cost (or revenue), subcontract cost (or purchase), and overrun due to developer's skill-level. This study intends to social contribution through attempts to optimize enterprise's goal by supply chain management platform to balance demand and supply and stochastic programming which is basically applied in order to solve uncertainty considering economical and operational risk at solution supplier. In Particular, this study emphasizes to determine allocation of internal and external manpower of developers using S&OP (Sales & Operations Planning) as monthly resource input has constraint on resource's capability that shared in industry or task. This study is to verify how Stochastic Programming such as Markowitz's MV (Mean Variance) model or 2-Stage Recourse Model is flexible and efficient than Deterministic Programming in software enterprise field by experiment with process and data from service industry which is manufacturing software and performing projects. In addition, this study is also to analysis how profit and labor input plan according to scope of uncertainty is changed based on Pareto Optimal, then lastly it is to enumerate limitation of the study extracted drawback which can be happened in real business environment and to contribute direction in future research considering another applicable methodology.

고객만족경영을 통한 도시가스산업의 지속가능한 성장방안에 관한 연구 (A Study on the Sustainable Growth Strategy of the City Gas Industry through Customer Satisfaction Management)

  • 탁송수;최경석;박기동;류옥현;이수경
    • 한국가스학회지
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    • 제11권2호통권35호
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    • pp.43-54
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    • 2007
  • 가스산업의 비약적인 발전과 고객만족경영의 중요성에도 불구하고, 도시가스 산업은 그동안 독점적 시장환경 하에서 공급자 중심의 경영이 이루어져 왔다. 그러나 서비스 산업의 발달과 경쟁의 가속화로 고객의 요구수준이 다양해지고 높아졌으며, 정부의 가스산업 구조개편 추진 등 경쟁체제 방향과 타 에너지간 경쟁체제 돌입이 예상되는 상황에서 고객만족경영은 기업의 단 중장기적인 성장기반을 구축하는 최고의 경영방식이라 할 수 있다. 따라서 대내 외 환경변화와 고객요구품질로부터 제도적 개선측면, 기술적 개선측면 및 서비스 개선측면 3개 분야의 고객만족경영 개선방향을 도출하였으며, 고객만족경영 현황파악 및 비교분석 결과를 바탕으로 도시가스 소비자의 권익보호와 도시가스사업자간, 그리고 다원화되는 에너지 사업자간 경쟁환경에서 도시가스산업의 지속가능한 성장방안을 5가지 측면에서 제시하였다.

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