• 아태비즈니스연구
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• 제13권2호
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• pp.155-168
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• 2022

Purpose - Although the government and civic groups do not always confront each other over the Me Too movement, the two stakeholders are often conflicted. For example, the two interested parties may have different positions in the gender conflict and be often hostile due to debates over how to institutionalize and distinguish actual harm from innocence. In this situation, the strategies of the two stakeholders for their own ends are inevitably interdependent. This paper is a study on the strategic reciprocity of interested parties in relation to the Me Too Movement, which has recently raised a new discourses in our society. Design/methodology/approach - We derive equilibrium of the reciprocity between civic groups(collectively referred to as the Me Too Movement Headquarters) leading the Me Too Movement and government that must preemptively respond to new social issues, and analyze how changes in some external conditions affect the reactions of the two stakeholders. For this purpose we rely on economic methodology. Findings - In the reciprocity between the two forces, we derive an equilibrium composed of the pair of the government's optimal response level and the civic group's optimal strategy, and further derive the comparative static results according to changes in external conditions. Analysis results are mixed with intuitive results and non-intuitive ones. However, even if the result is not intuitive, rational reasoning is possible as long as it is derived through a rigorous model, and it has several implications. Research implications or Originality - Although this study is a positive approach, it is meaningful as a starting point to explore practical discussion directions and alternatives by adding another new perspective and approach to research in other social science fields with many normative studies.

• 디지털융복합연구
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• 제16권2호
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• pp.27-36
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• 2018

재무적 IT 투자 효과 측정 방법들은 기업의 요구를 충족시킬 수 없었다. 그러므로, IT 투자에 대한 종합적이고 비 재무적 성과측정 모형에 대한 많은 요구가 있었다. 본 연구에서는, 이러한 요구에 부응하기 위해 기업의 업무 프로세스에 기반 한 IT 성과측정 모형을 제시하고 있다. 본 연구에서 제시된 모형은 기업의 IT목표와 전략적 조정을 측정변수로 사용하여 기업의 성과측정 모형을 제시한다. 국내 125개 기업을 IT에 대한 목표에 따라 다음과 같이 네 개의 그룹으로 분류하여 데이터를 수집하였다: "무 중심", "운영 중심", "시장 중심", "이중 중심". 분석결과를 통해서 우리는 IT에 대한 더 높은 집중(중심)을 갖고 있는 기업일수록 보다 더 높은 IT 투자 성과를 인지하고, 또한 이는 IT에 대한 기업 목표의 정도가 IT 투자의 성과를 측정하기 위한 척도가 된다는 것을 알 수 있었다.

• 한국의류산업학회지
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• 제23권6호
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• pp.770-780
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• 2021

The purpose of this study is to classify customer experience components using Bernd H. Schmitt's Strategic Experiential Modules and explore the relevance between fashion lifestyle and customer experience components. A survey was conducted on 400 adults between the ages of 20s to 50s who had experience in sportswear stores. The results obtained are as follows. First, according to fashion lifestyle, the respondents were divided into an individuality-valued pragmatic group, a trend-oriented brand-seeking group, a fashion-interested group, and a conservative pragmatic group. Second, customer experience components were divided into sensory experience, emotional experience, cognitive experience, behavioral experience, and relational experience. Third, on analyzing the relationship between customer experience and fashion lifestyle, it was found that a fashion-interested group has the highest value in all experiences; therefore, it can be considered that the higher the interest in fashion, the more important is the customer experience. On the other hand, the conservative pragmatic group represented generally smaller values than the other three groups in all customer experiences. Fourth, there were significant differences in the customer experience components that were considered to be important depending on the fashion lifestyle type. An individuality-valued pragmatic group valued cognitive experiences, a fashion-interested group valued all experiences, and a conservative pragmatic group showed low scores in all customer experiences. The results of this study will allow companies to build more customer-friendly experiences and enable consumers to engage in satisfactory purchasing activities through better customer experiences.

• 산업경영시스템학회지
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• 제45권3호
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• pp.173-185
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• 2022

For the smooth implementation and success of smart city projects, it is necessary to recognize that there is a difference in the perception of value judgments or strategic goals among major stakeholders in the planning process. And it is necessary to aim the values and goals of smart cities through reconciliation of these differences. The two major stakeholders in the smart city development project are citizens group and government officials group. Government officials are in charge of establishing and implementing policies for smart city projects, and their value judgments and perceptions influence the policy direction. In these respects, government officials can be an important stakeholder group. Citizens are a group that includes ordinary residents and business owners who live in smart cities and are the ultimate users of infrastructure and facilities. This study investigated the importance perceptions of citizens and government officials, who are the major stakeholders, about the core values and strategic goals that the smart city project aims. Responses were collected using a structured questionnaire to which the AHP methodology was applied. And the priority of perceptions for constituent items was compared for each stakeholder group. Through the comparative analysis results, it was empirically confirmed that there is a difference in the values and goals pursued by the smart city project between stakeholder groups. As an empirical study on the stakeholders of the smart city project, this study is meaningful in contributing to the theoretical development in that it suggests that the conceptual structural model of the smart city strategy system presented in previous studies can be applied in practice.

• Asian Journal of Innovation and Policy
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• 제5권3호
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• pp.293-314
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• 2016

Patent information as a proxy measure of technological capability has been utilized to establish technological strategies of firms. It is important to monitor what competitors' plans for direction on research and development in the initial stage of new industry. Cancer metabolism has been considered as a beacon of hope for cancer research because it is anticipated that the research field will play a central role in developing effective cancer therapies. There is little attention given to understanding the status quo of organizational configurations. By utilizing network analysis, six sub-groups of cancer metabolism were categorized and the relationship between an individual field and participants were analyzed based on cluster and entire network-level. Although the largest drug and biotech companies tried to take an initiative across the whole fields, the differences in technological capabilities between them was discovered. This paper attempts to improve the validity of the suggested procedure and is significant in that it looks at the entire structure of cancer metabolism research from a strategic perspective for the first time.

• 한국안광학회지
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• 제8권2호
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• pp.153-162
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• 2003

이태리 소매의 변형이 지난 10년 동안 분배의 수준에서 전략적인 구룹의 무게 중심의 빠른 변화가 허용되어져 왔다. 경쟁의 재 디자인에서 그 같은 변화의 관계들은 주요한 외국의 큰 다국적 채인과 작은 독자적인 기업에 의해 특정이된 이태리 소매 전체에 주체자로서 볼 수 있는 가치인 것이다. 분석은 독자적인 소매상들이 국내 시장에서 외국 도매업자들의 전술적인 관점에서 들어오는 것에 대한 관계로서 그들의 경쟁력을 강화하기 위해서 채택된 것이다. 특히 대부분 공통적으로 채택된 전략의 선택은 발생될 수 있는 개발된 모델들의 특성을 시도하는데 분석되어져 있다. 본 연구는 기업의 재산과 독립성에 희생이 없이 경쟁의 회복을 위한 일부 독자적인 소매들에 의해서 채택된 성공할 해결의 가능성을 가지는 실예를 기술하고 있다.

• 산경연구논집
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• 제7권2호
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• pp.5-12
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• 2016

Purpose - The purpose of this article is to review the key features and benefits with different methods which is suitable for a particular organization (in this article JTI Kazakhstan) as well as for assessing the capacity of a staff and identification. Research design, data and methodology - Current approaches were used to assess a staff capacity and classify groups. By comparing each other and marked different application methods, this article developed the method for the employment of personal potential and control management process. Results - Through this analysis, assessing labor capacity functioned as an evaluation and assessment for employee competence. Examples suggested practical recommendations for assessing employees' labor potential. Conclusions - It is important not just to bring together several techniques but adapt the conditions with existing organization with the professionalism and experience of specialists in managing the evaluation process. In terms of the implementation of this task, it is necessary to have knowledge in the field of psychology as well as business processes, objectives, and specificities of companies including the relevant personal qualities.

• 대한산업공학회지
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• 제40권2호
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• pp.172-183
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• 2014

This paper measures and compares the efficiency of national health technology R&D programs focused on translational research program increasing importance using data envelopment analysis (DEA). Three input variables and three output variables are selected for DEA. Inputs are funds, researchers, and project period and outputs are SCI (E) papers, applied and granted patents, and impact factor. This study uses a three-stage approach. In the first stage, output-based DEA model is applied to evaluate the efficiency of decision making unit (DMU). In the second stage, based on efficiency scores of target diseases high-efficiency group and low-efficiency group are classified. And then strategic portfolio matrix of translational research program is composed of four dimensions combining research types. Mann-Whitney U test is then run to compare average efficiency scores among four groups. In the final stage, Tobit regression model is used to estimate factors likely to influence the efficiency. The results are expected to provide policy implications for effectively establishing investment strategy and managing performance of R&D program.

• 웰빙융합연구
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• 제4권4호
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• pp.26-30
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• 2021

Purpose: The study tried to make a comparison between local and global brand hotels with respect to the relationships among customer experiences, service quality, customer satisfaction and consumer-brand relationship. This study provided strategic implications according to its results. Research design, data and methodology: To this end, this study collected data from 300 participants who have stayed at local and global brand hotels in Seoul. SAS 9.4 was used for data analysis. Results: The results showed that experiential modules ('sense' module and 'feel-think-act') affected service quality (human service, physical service) in local brand hotels. But 'feel-think-act', one of experiential modules, only affected service quality in global brand hotels. Also, physical service only had strong effects on customer satisfaction with both local and global brand hotels. Finally, customer satisfaction was influenced by consumer-brand relationships for two hotel groups. But there were no statistically significant differences in all estimations between local and global brand hotels. Conclusions: In conclusion, the study provided some strategic implications that experiential marketing in hotel industry needs be practiced maintain the competitive advantage and sustain branding power and will result in stronger consumer-brand relationships in local and global brand hotels.

• 의학교육논단
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• 제21권2호
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• pp.80-91
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• 2019

The tripartite mission of 'academic medicine' is education, research, and patient care. Academic medical centers (AMCs) are carrying out the mission and ultimately aiming to improve the health of people and communities. Globally, AMCs are facing a tremendous financial risk stemming from the changes in health insurance reimbursement plans and a shortage of human resources. Innovative AMCs in the United States are trying to transform their physician-centered, and siloed structure into a patient-centered, and integrated structure. They are also building integrated systems with primary healthcare groups to provide continuous patient care from primary to tertiary levels and making strategic networks based on value-based payment and the patient-centered model. These changes have been proven to improve outcomes of patient care and increase fiscal revenues, which are both crucial in supporting education and research. To address the shortage of human resources, programs are being built to develop newly appointed faculty for the future. AMCs have different approaches to bringing changes into their organizations; however, there is a common emphasis on 'a patient-centered approach,' which helps them set more explicit organizational values and make strategic decisions based on their values. Korean AMCs are facing similar challenges to AMCs in the United States in spite of many differences between the countries' healthcare systems. The innovative efforts of AMCs in the United States to address the challenges will be helpful, well-worked examples for Korean AMCs with similar challenges.