• Title/Summary/Keyword: strategic framework

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The Reward Program Effect: A Strategic Framework for Acquiring New Customers (고객 보상프로그램의 효과성에 관한 연구: 신규 고객 유치를 위한 전략적 프레임웤)

  • Lee, Sukekyu;Kim, Kyoungsik
    • Asia Marketing Journal
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    • v.7 no.2
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    • pp.123-139
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    • 2005
  • Until now, There are many studies of reward program effect about retaining current customers. But main goal of this study is acquiring new customer in competitive environment. We also reveal strategic framework for maximizing acquisition of new customer. For increasing customer loyalty of non-use brand, we'd better to give Out My Own reward non-user immediately and for increasing customer loyalty of use brand we'd better to give In My own Brand user accumulatively. Implication of the results for markets and future research are discussed

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An Analytical Framework of Information Systems Outsourcing (정보 시스템의 아웃소싱의 유형별 구분에 따른 관리 기법)

  • Nam, Gi-Chan
    • Asia pacific journal of information systems
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    • v.6 no.2
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    • pp.221-254
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    • 1996
  • Information systems outsourcing takes diverse forms for various reasons. In order to analyze the diverse types of outsourcing relationships between outsourcing vendors and clients, two dimensions of outsourcing decisions proposed by Nam et. al. (1996), "the extent of substitution by vendors" and "the strategic impact of outsourced IS applications", are utilized as a framework. Four cells depicting types of outsourcing relationships are described based on the two dimensions. This paper studies the outsourcing experiences of four representative firms selected from 15 case study firms located in the U.S. within the framework of the proposed four types of outsourcing relationships. The movement of four firms in terms of its outsourcing decision within and across the cells is examined in order to derive the managerial guidelines over time.

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Diagnostic Framework for Performance Measurement Practices of Public Broadcasting (공영방송 성과측정관행의 진단 틀)

  • Min, Jae-H.
    • Korean Management Science Review
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    • v.26 no.1
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    • pp.137-159
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    • 2009
  • An organizational performance measurement practice is a function of performance measurement system and performance management system they are currently employing, and its quality is determined by evaluating the followings in a comprehensive manner: first, if they are measuring right things; second, if they are measuring in a right way; third, if they are actively facilitating a process of data collection, structuring, analysis, interpretation, and dissemination; and fourth, if they are using performance measurement results for the primary purposes of performance measurement. This study proposes a diagnostic framework for evaluating the performance measurement practices of public broadcasting which include the qualities of performance measurement and performance management, and develop a structured questionnaire for that purpose. The framework proposed in this study does not serve only as a useful tool for public broadcasting to revise their respective performance measures and performance measurement systems, but it also make their respective performance measurement practices a strategic management tool as well as an operational management one.

RFID Applications in Product Lifecycle Management (PLM) (제품 라이프 사이클 관리에서 RFID 응용에 관한 연구)

  • Jun, Hong-Bae
    • IE interfaces
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    • v.19 no.3
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    • pp.181-189
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    • 2006
  • This study introduces an overall framework for RFID applications in product lifecycle management(PLM). PLM is a new strategic approach to manage product related information efficiently over the whole product lifecycle. Recently, with emerging technologies such as radio frequency identification(RFID), global positioning system(GPS), and wireless communication, PLM provides a new environment that enables us to gather and analyze product lifecycle information, and make decisions on several issues without spatial and temporal constrains. However, a PLM system just provides us with new opportunities to gain the PLM system, first and foremost, it is necessary to look into its overall framework in the viewpoint of hardware, software, and business model. For this purpose, in this study, first, we introduce the technical framework of the new PLM environment with the concept of extended RFID system, called product embedded information device(PEID). Then, for each lifecycle phase such as beginning of life(BOL), middle of life(MOL), and end of life(EOL), we explore several research problems that become highlighted under the new PLM environment.

A Bankruptcy Game for Optimize Caching Resource Allocation in Small Cell Networks

  • Zhang, Liying;Wang, Gang;Wang, Fuxiang
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.13 no.5
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    • pp.2319-2337
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    • 2019
  • In this paper, we study the distributed cooperative caching for Internet content providers in a small cell of heterogeneous network (HetNet). A general framework based on bankruptcy game model is put forth for finding the optimal caching policy. In this framework, the small cell and different content providers are modeled as bankrupt company and players, respectively. By introducing strategic decisions into the bankruptcy game, we propose a caching value assessment algorithm based on analytic hierarchy process in the framework of bankruptcy game theory to optimize the caching strategy and increase cache hit ratio. Our analysis shows that resource utilization can be improved through cooperative sharing while considering content providers' satisfaction. When the cache value is measured by multiple factors, not just popularity, the cache hit rate for user access is also increased. Simulation results show that our approach can improve the cache hit rate while ensuring the fairness of the distribution.

A Multi-Perspective Framework of Vision Zero: Toward Collaborative Promotion of Safety, Health and Well-Being at Work

  • Alanko, Tommi;Ruotsala, Riikka
    • Safety and Health at Work
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    • v.13 no.3
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    • pp.372-375
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    • 2022
  • In the globalized field of safety, health, and well-being, the need to build multi-stakeholder alliances to find solutions to complex challenges is growing. This requires common ground for collaboration, as well as concepts and tools to grasp and manage the areas of interest. Over recent years, Vision Zero has awakened interest and it continues to evolve into many forms of approaches and initiatives, which provide a strategic direction and practical tools for supporting the development of safety, health, and well-being at work. Consequently, there is a need to build a shared understanding of 'zero'. This article reflects the potential of Vision Zero as a bridging concept and an approach for building multi-stakeholder collaboration. Thus, we present a multi-perspective framework of Vision Zero to support further dialoge and collaboration in joint undertakings.

Strategic Framework for Website Evaluation based on a Review of Tourism and Hospitality Literature from 2010-2023

  • Xiaonan Li;Dave C. F. Chan;Rob Law
    • Journal of Smart Tourism
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    • v.3 no.3
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    • pp.17-27
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    • 2023
  • This study examines the scientific publications on website evaluation in hospitality and tourism from 2010 to 2023 through a systematic review and discusses implications for future research. The reviewed literature from publication years, journals, research methods, website-related stakeholders, context, various forms of Internet presence (Internet forms), and theories are analyzed to create a comprehensive website evaluation dimension. Furthermore, a conceptual framework is developed to show the relationship between the website characteristics, stakeholders-channels interaction, and stakeholders' reactions. The proposed website evaluation framework in hospitality and tourism synthesizes the existing knowledge, identifies gaps, and further advances our understanding of this research area.

A Study on Strategic Factors for the Application of Digitalized Korean Human Dataset (한국인의 인체정보 활용을 위한 전략적 요인에 관한 연구)

  • Park, Dong-Jin;Lee, Sang-Tae;Lee, Sang-Ho;Lee, Seung-Bok;Shin, Dong-Sun
    • Journal of Digital Convergence
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    • v.8 no.2
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    • pp.203-216
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    • 2010
  • This study corresponds to an exploratory survey that identifies and organizes important decision factors for establishing R&D strategic portfolio in the application of digitalized Korean human-dataset. In the case of countries that have performed the above, the digitalized human-dataset and its visualization application development research are regarded as strategic R&D projects selected and supervised in national level. To achieve the goal of this study, we organize a professional group that reviews articles, suggests research topics, considers alternatives and answers questionnaires. With this study, we draw and refine the detailed factors; these are reflected during a strategic planning phase that includes R&D vision setting, SWOT analysis and strategy development, research area and project selection. In addition to this contribution for supporting the strategic planning, the study also shows the detailed research area's definition/scope and their priorities in terms of importance and urgency. This addition will act as a guideline for investigating further research and as a framework for assessing the current status of research investment.

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Information Technology Strategy and Architecture: An Explanatory Contingency Framework (정보기술전략과 정보기술아키텍쳐: 설명적 상황이론 프레임워크)

  • Yum, Ji-Hwan
    • Information Systems Review
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    • v.4 no.2
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    • pp.81-94
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    • 2002
  • The study employs the conceptual framework of the strategic success paradigm developed by Ansoff (1990). The strategic success paradigm denotes that optimal performance will be attained when the level of environmental turbulence is aligned with the strategic aggressiveness and organizational capability. Based on the paradigm, authors developed the concept of IT (information technology) aggressiveness (IT aggressiveness henceforth) and capability (IT capability henceforth). In order to clarify the different concept of IT aggressiveness and capability, the author brought the concept of IT architecture. The difference of capability and architecture lies in the depth of technical considerations. Where capability refers attitudinal aspects of managers, architecture emphasizes technical capacity of the organization as a whole. The study validated the need for alignment among IT architecture, environmental turbulence and IT aggressiveness. The imbalance between IT strategy and IT architecture (such as a higher level of IT aggressiveness but a lower level of IT architecture, or vice versa) has a marginal contribution to the organizational IT performance. The alignment among organizational environmental turbulence, IT aggressiveness, and IT architecture resulted in an optimal level of IT performance especially in a turbulent environment.

Development and Distribution of Risk Governance Framework in Terms of Socially Viable Solutions

  • Choi, Choongik;Choi, Junho
    • The Journal of Asian Finance, Economics and Business
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    • v.5 no.3
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    • pp.185-193
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    • 2018
  • This paper aims to explore the risk governance framework and socially viable solutions, attempting to provide guidance for the decision making process. The key idea of this study start with overcoming the limitations of IRGC risk governance framework, which mainly focuses on a comprehensive framework for risk governance. This article has employed SWOT analysis as a methodology, which is a strategic planning technique used to help identifying the strengths, weaknesses, opportunities, and threats related to business competition or risk management. In this paper, socially viable solutions as an alternative plan place emphasis on the adoption of concern assessment through a concerns table. It is also proposed that scoping has to get introduced, with SWOT analysis in the process. The results of this paper support that multiple stakeholders have to participate in the process of identifying and framing risk and communicating with each other, considering the context. It should be noted that communities can become involved and take important parts in decision making process in various ways. It is recommended that engaging stakeholders to both risk assessment and risk management is material to dealing with risk in a socially viable way. It also implies that the community-based disaster management should be better prepared for the decision making process in socially viable solutions.