• 제목/요약/키워드: strategic elements

검색결과 259건 처리시간 0.033초

A Model for Developing Urban Innovation Clusters

  • Morse, Sidney
    • World Technopolis Review
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    • 제2권2호
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    • pp.81-95
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    • 2013
  • This paper seeks to build on previous work conducted by Porter, Devol, Florida, Bahrami and Evans, Wennberg and Lindqvist, and others contained in the literature, to construct a new way of looking at innovation cluster development. It seeks to describe the key elements contained in the research that serve as building blocks for innovation clustering, adding analysis dimensions that aim to further illuminate understanding of this process. It compares those building block characteristics to the innovation topography of U.S. urban centers, to shed light on a new framework through which urban innovation cluster formation can be considered. It identifies three building block analysis categories: 1) Technological Capability and Capacity (TCC); 2) Intellectual Propulsion Capacity (IPC); and 3) Structural Creative Inspiration (SCI). These three pillars form the architecture for creation of a Strategic Innovation Network (SIN), upon which clustering can be systematically analysed and built. The purpose of the SIN is to optimally organize and connect all available resources that include physical, financial, and human, such that innovation clustering is inspired, encouraged, nurtured, and ultimately constructed as fully functioning socio-economic organisms that provide both local and regional benefits. It is designed to aid both private enterprise and public policy leaders in their strategic planning considerations, and to enhance urban economic development opportunities.

까르띠에와 티파니의 유튜브 브랜드 채널을 통한 브랜드 스토리 동영상 전략 비교 분석 연구 (A comparative analysis of Cartier's and Tiffany&Co.'s strategies for brand story videos on their YouTube brand channels)

  • 홍지연
    • 복식문화연구
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    • 제24권4호
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    • pp.498-510
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    • 2016
  • As social media are emerging as essential communication channels for corporates in all areas, luxury jewelry brands have implemented enhanced strategies for brand story videos by creating brand channels on YouTube. In this study, a comparative analysis of the videos made available by Cartier and Tiffany&Co. on their YouTube Brand Channels was conducted, with the aim of identifying their strategic characteristics. The research method encompassed, both literature review and empirical investigations. A quantitative analysis was conducted by means of the 'HEART' model, a type of luxury jewelry brand story, and the following common strategic elements were identified. First, in their brand story videos both brands focus primarily on 'theme'. Second, 'relationship' and 'artisanship' are emphasized in addition to 'theme'. Third, the videos incorporate high level aesthetics to stimulate the fantasies and dreams of their audiences. The strategic differences between the brands are as follows. : First, 'artisanship' is given the greatest significance along with 'theme' in Cartier videos, while 'relationship' has prime significance in Tiffany&Co. videos. Second, a difference between a European approach and an American approach towards luxury brand building is evident, with Cartier hosting exhibitions while Tiffany&Co. provides gala videos instead.

Location Selection Factors for International Distribution Center in Port Hinterland - A Review of Busan New Port Hinterland from User's Perspective -

  • Kim, Si Hyun;Shin, Gun Hoon
    • 무역상무연구
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    • 제64권
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    • pp.187-210
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    • 2014
  • As port functions change to act as an economic catalyst and take on a central position in industries engaged in international trade, port hinterland has become a significant component in international shipping. The success of port hinterland as a strategic base of logistic activities critically depends on location selection factor for international distribution center that links elements of global supply chain management. By examining multi-measurement items empirically, this paper analyzed location selection factor for international logistics distribution center in port hinterland, and evaluated Busan new port hinterland from the user's perspective. Employing exploratory factor analysis, the results revealed that the model structured around five factors incorporating geo-location and accessibility, availability, political supports, cost factors, and quality of business environment is valid and reliable in the context of the location selection factors for logistics distribution center in the context of port hinterland operations. The evaluation of Busan new port hinterland provides useful insights for strategic improvement to accommodate the users' expectation. Further, the model offers both a descriptive and diagnostic strategic management tool for port hinterland development and operations, to guide future improvement.

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지속가능한 주거단지 계획모형 개발 (The Development of Planning Model for a Sustainable Housing Estate)

  • 박원규
    • 한국조경학회지
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    • 제30권5호
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    • pp.39-54
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    • 2002
  • There have been endeavors for sustainable development all over the world after the Rio World Summit and the idea of sustainable development has become common paradigm. Now, Korea has come to a situation where we need to apply the concept of sustainable development inevitably. Especially housing estate development must be preliminary change for sustainable development. Therefore, the objectives of this study were to establish sustainable planning element system of housing estate, and to propose a sustainable planning model compatible with the Korean situation. The scope of this study focused on typical multi-family housing estates in Korea and the environmental sustainable planning model. The model was developed from the evaluation of the important level and extra costs of planning elements for sustainable development of housing estate. The important level of planning principles and elements was analyzed by conducting a survey to experts. As the results of this study, four planning section ('land use and transport', 'pollution and waste', 'energy', and 'natural resource') and twelve planning items were identified. Twenty-one planning principles and fifty-five planning elements were found. Synthetically, the sustainable planning element system is composed of four planning sections, twelve planning items, twenty-one planning principles, and fifty-five planning elements. Based on survey to experts, $\ulcorner$The short-term strategic model$\lrcorner$ was developed for the social implosion of sustainable development, which is composed of ten basic elements, eighteen necessary elements, twelve optional elements, and seven arbitrary elements. $\ulcorner$The long-term future model$\lrcorner$was developed for application to from 10 to 15 years later. It is composed of fifteen basic elements, thirty-three necessary elements, and seven optional elements. The planning model proposed by this study can be used as a prototype for the development of a sustainable housing estate and can provide a practical tool for developers and planners who are not familiar with the concept of sustainable development.

수출입품목관리 효율화를 위한 수출입공고제도에 관한 연구 (A Study on the Export and Import Public Notification System for Efficiency of Trade Item Management)

  • 이제홍
    • 통상정보연구
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    • 제10권2호
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    • pp.265-282
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    • 2008
  • This article is a study on the A Study on the Export and Import Public Notification System for Efficiency of Trade Item Management. The purpose of this article shall be studies to the trade control regulation in korea foreign law. this article are two most important elements in strategic item and rule of origin. that is, economic profit and nation industries protect have been obtain trade control system. The trade public notification system achieve efficiency of trade item control and nation industry development and domestic customer protect and trade order for trade system and control scheme. Therefor, The Result of the article is review to protection of domestic.

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The Study on the Effect of ISP(Information Strategic Planning) at the Institutional Sites

  • Suh, Hyun-Suk
    • 디지털융복합연구
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    • 제7권1호
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    • pp.81-98
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    • 2009
  • Understanding what lies beneath the relationship between ISP and its implementation is an significant area of inquiry in the ISP research. Through an empirical analysis and complementary case examples the current study examines this relationship at six different university sites which undergone both of these processes years from 1995 to 2001. The face-to-face, in-depth interviews were conducted to those participated in both of these processes. A questionnaire survey was also conducted to same participants to elevate the quality of the validity and reliability of the measures. Due to the limitation of the access to the data, it was not possible to compare how similar the final implementation outcomes are from what was originally planned in ISP to some sites. However the study finds that such organizational factors as management support, communication, and organizational culture at the ISP play an important role in the implementation process. This paper proposes that these organizational factors although little they seem to directly affect each individual elements in the implementation process, its latent impact is critical as a whole.

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AHP를 활용한 안전한 제품을 공급하기 위한 기업의 전략적 실행방안 (Strategic Action Plan for Companies to Supply Safe Products Using AHP Technology)

  • 서준혁;배성민
    • 품질경영학회지
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    • 제50권4호
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    • pp.635-646
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    • 2022
  • Purpose: In this study, the detailed implementation plan for product safety evaluation and management suggested by KS A ISO 10377 to reduce the risk of harm to consumers and users is presented so that companies can strategically implement it. Methods: In order to achieve the purpose of this study, the upper elements and detailed execution plans shown in KS A 10377 are classified into hierarchies and set as a decision hierarchy. A pairwise comparison is performed to derive it. Results: Among the top factors, 'design safety (D)' was the most important factor, with 0.314. Therefore, ensuring safety in the design stage that can prevent defects in advance is the most important action plan for companies to supply safe products. Conclusion: The results of this study, it is intended to help companies and related organizations more easily understand and continuously apply KS A ISO 10377.

예술 지능에 기반한 호텔 객실의 디자인 사례 분석 - 은신처와 감각을 활용한 생명감 체험을 중심으로 - (Design Case Analysis of Hotel Room Based on Artistic Quotient - Focused on the Experience of Livability Using Refuge and Sense -)

  • 김나연;이현수
    • 한국실내디자인학회논문집
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    • 제26권6호
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    • pp.116-125
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    • 2017
  • The study is aimed to analyze cases of hotel room designs based on the 'Art Quotient'. It is focused on design elements of livability, analyzing the space design in terms of biophilic design and experiential marketing. This paper proposes a direction for hotel design based on the analysis result. The scope of the study includes the cases of 17 hotels in the area of Seoul achieving five stars in Korea. This paper presents an analysis whether the room space of hotels provide a user-oriented life experience from the perspective of biophilic design and experiential marketing. In this study, we focused on the concept of 'refuge', one of the biophilic design elements that express the value of life sense, and the element of 'sense', one of the strategic experiential modules of experiential marketing. After analyzing the hotel case studies, the space was evaluated using five factors of art quotient as a design method to provide a life experience in the hotel room. Analysis of the design space from the viewpoint of refuge, rather than architectural elements, proved that decorative elements appeared most commonly in all hotel rooms. Further, through an analysis based on the measures of 'sense', an experiential element, visual elements were mostly enforced in among the elements of the five senses. In other words, when designing a hotel room space, visual elements such as color, pattern, furniture, lighting and style are mainly utilized. Examining the analysis of the design elements from the point of view of the art quotient, the rooms of all the hotel's suite types include elements of 'communication'. Most of the hotel rooms focused on stimulating the aesthetic sensibility of customers. This resulted in the elements of 'immersion' showing poor results. In conclusion, it is necessary to provide the five senses of the arts index in a balanced manner to provide a life experience through the five senses.

골프장 연못의 관리만족도를 위한 설계기준 (A Design Criteria for Pond Management at Golf Course in Terms of Satisfaction)

  • 김동찬;권오원
    • 한국조경학회지
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    • 제29권5호
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    • pp.84-91
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    • 2001
  • The purpose of this thesis is to search for appropriate design elements to manage ponds on golf courses. This paper showed that a variable, width, and volume have significant influence on satisfaction(Sig 0.001). This research investgated golf courses in Kyung-ki province. In short, we measured the physical design elements of ponds to bring out major factors which could determine satisfaction of golf courses for golfcourse manager(greenkeeper). The results between satisfaction and physical variable came out as follows; 1, Golfcourse managers(Green keepers) responded to questions that they were satisfied in only 29.9% of the ponds. We found that they considered management very highly. we could evaluated the value of necessity and importance are high, that is importance to manage ponds 2. Some physical design elements(volume, width) increased dependent variable(satisfaction) and others(length, area, circumference, index of shape) decreased dependent variable(satisfaction) 3. Volume has an influence on dependent variable more than depth on index of shape. 4 If the result of \`index of shape\` decreased, the result of \`management satisfaction\` would be high, and when volume is 8500ton∼17000ton, depth is 27m∼3.1m, \`management satisfaction\` would be high. The research findings can be used for planning and designing of golfcourses for designers, and by management for greenkeepers, and will provide pertinent design elements far design of golfcourses. We suggest that the interrelation between ponds and strategic play must be examined in future research.

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도시공원 벤치색상의 시각적 선호 결정 모형 (A Model to Determine the Visual Preference for the Color of Benches Located in Urban Parks)

  • 유상완
    • 디자인학연구
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    • 제14권2호
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    • pp.137-146
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    • 2001
  • In this paper it is investigated that the visual elements of preference which influence the visual preference for bench. "What color of bench is preferred when the location is the same\ulcorner" Started from those questions, the elements of preference which influence the visual preference for bench is investigated. In this research, a equal standard mark system is applied for the evaluation of visual elements of preference and then the relationship between the visual preference and the elements of preference are examined by the method of multiple regression analysis. The result of primary factor analysis from the visual evaluation in this paper will affect visual preference of the bench in urban park. Thus, the result of this study will contribute to development of urban parks for the maximum satisfaction of park visitors supplying necessary information for a resting place planning and design. It will provide a useful management guide of urban park facilities to prepare a strategic management plan of the benches from the users point of view. Especially, to know the correct preference of people, which will be provided by the evaluation of visual preference to bench will be the key to rest place planning.

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