• Title/Summary/Keyword: social media data

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A study on the weight control behavior according to cluster types of the motivation to use social media among university students in the Jeonbuk area (전북지역 대학생의 소셜미디어 이용동기 유형에 따른 체중조절 행태 연구)

  • Jiyoon Lee;Sung Suk Chung;Jeong Ok Rho
    • Journal of Nutrition and Health
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    • v.56 no.2
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    • pp.203-216
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    • 2023
  • Purpose: This study examines the weight control behavior depending on university students' motives of using social media. Methods: The participants were 447 university students in the Jeonbuk area. Collected data were analyzed using factor analysis, cluster analysis, analysis of variance, and χ2 tests with SPSS v. 26.0. Considering the motives of using social media, we investigated the usage of social media, dietary behavior related to social media, and weight control behavior. Results: Using the K-clustering method, the motives to use social media were categorized into three clusters: cluster 1 was the interest-centered group, cluster 2 was the multipurpose information-seeking group, and cluster 3 was the relationship-centered group. Among the various social media sites, YouTube (86.8%), Instagram (76.1%), and Facebook (61.1%) were the most visited by the subjects. The dietary behavior related to social media in cluster 2 was significantly higher than clusters 1 and 3 (p < 0.001). Clusters 1 and 2 showed a significantly higher dissatisfaction with one's weight (p < 0.05) and consequent interest in weight control than cluster 3 (p < 0.001). Cluster 2 used weight control-related information from social media significantly more than other clusters (p < 0.05). Weight control experiences in cluster 1 and 2 were significantly higher than in cluster 3 (p < 0.001). Conclusion: Differences in dietary behavior related to social media and weight control behavior were observed between cluster types of motivation to use social media. Based on the usage motives of university students and their behaviors, we propose that educational programs should be conducted for weight control using social media.

A Study on Negative Word-of-mouth Virality of Social Media Using Big Data Analysis: From the Supply Chain Risk's Perspective (빅데이터 분석을 이용한 소셜 미디어의 부정적 구전 파급력에 관한 연구: 공급사슬 리스크 관점에서)

  • Jeong, EuiBeom
    • Journal of Korea Society of Industrial Information Systems
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    • v.27 no.2
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    • pp.163-176
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    • 2022
  • As the business ecosystem has become more uncertain, the sources of supply chain risk have also been becoming more diverse. In particular, due to the development of informational technology in recent years, firms need to consider the emerging supply chain risk sources as well as traditional supply chain risk sources. A typical example is negative word-of-mouth by social media. Therefore, we investigated the virality of negative word-of-mouth on manufacturing firms by using YouTube as a representative social media. More specifically, we investigated how the social capital of the video creator influences the virality of negative word-of-mouth and how the emotional tone of the video affects the virality of negative word-of-mouth. In conclusion, the social capital of the video creator influenced the scale and speed of negative word-of-mouth. Furthermore, negative emotion words moderated the relation between the social capital of the video creator and the scale of negative word-of-mouth.

Big Data Analysis of Social Media on Gangwon-do Tourism (강원도 관광에 대한 소셜 미디어 빅데이터 분석)

  • JIN, TIANCHENG;Jeong, Eun-Hee
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.14 no.3
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    • pp.193-200
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    • 2021
  • Recently, posts and opinions on tourist attractions are actively shared on social media. These social big data provide meaningful information to identify objective images of tourist destinations recognized by consumers. Therefore, an in-depth understanding of the tourist image is possible by analyzing these big data on tourism. The study is to analyze destination images in Gangwon-do using big data from social media. It is wanted to understand destination images in Gangwon-do using semantic network analysis and then provided suggestions on how to enhance image to secure differentiated competitiveness as a destination for tourists. According to the frequency analysis results, as tourism in Gangwon-do, Sokcho, Gangneung, and Yangyang were mentioned at a high level in that order, and the purpose of travel was restaurant tour, gourmet food, family trip, vacation, and experience. In particular, it was found that they preferred day trips, weekends, and experiences. Four suggestions were made based on the results. First, it is necessary to develop various types of hotels, accommodation facilities and experience-oriented tour packages. Second, it is necessary to develop a day-to-day travel package that utilizes proximity to the Seoul metropolitan area. Third, it is necessary to promote traditional restaurants and local food. Finally, it is necessary to develop tourist package suitable for healing and family travel. Through this research, the destination image of Gangwon-do was identified and a tourism marketing strategy was presented to improve competitiveness. It also provided a theoretical basis for the use of the big data of tourism consumers in the field of tourism business.

Sensitivity of abacus and Chasdaq in the Chinese stock market through analysis of Weibo sentiment related to Corona-19 (코로나-19관련 웨이보 정서 분석을 통한 중국 주식시장의 주판 및 차스닥의 민감도 예측 기법)

  • Li, Jiaqi;Oh, Hayoung
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.25 no.1
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    • pp.1-7
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    • 2021
  • Investor mood from social media is gaining increasing attention for leading a price movement in stock market. Based on the behavioral finance theory, this study argues that sentiment extracted from social media using big data technique can predict a real-time (short-run) price momentum in Chinese stock market. Collecting Sina Weibo posts that related to COVID-19 using keyword method, a daily influential weighted sentiment factors is extracted from the sizable raw data of over 2 millions of posts. We examine one supervised and 4 unsupervised sentiment analysis model, and use the best performed word-frequency and BiLSTM mdoel. The test result shows a similar movement between stock price change and sentiment factor. It indicates that public mood extracted from social media can in some extent represent the investors' sentiment and make a difference in stock market fluctuation when people are concentrating on a special events that can cause effect on the stock market.

Detection of Depression Trends in Literary Cyber Writers Using Sentiment Analysis and Machine Learning

  • Faiza Nasir;Haseeb Ahmad;CM Nadeem Faisal;Qaisar Abbas;Mubarak Albathan;Ayyaz Hussain
    • International Journal of Computer Science & Network Security
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    • v.23 no.3
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    • pp.67-80
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    • 2023
  • Rice is an important food crop for most of the population in Nowadays, psychologists consider social media an important tool to examine mental disorders. Among these disorders, depression is one of the most common yet least cured disease Since abundant of writers having extensive followers express their feelings on social media and depression is significantly increasing, thus, exploring the literary text shared on social media may provide multidimensional features of depressive behaviors: (1) Background: Several studies observed that depressive data contains certain language styles and self-expressing pronouns, but current study provides the evidence that posts appearing with self-expressing pronouns and depressive language styles contain high emotional temperatures. Therefore, the main objective of this study is to examine the literary cyber writers' posts for discovering the symptomatic signs of depression. For this purpose, our research emphases on extracting the data from writers' public social media pages, blogs, and communities; (3) Results: To examine the emotional temperatures and sentences usage between depressive and not depressive groups, we employed the SentiStrength algorithm as a psycholinguistic method, TF-IDF and N-Gram for ranked phrases extraction, and Latent Dirichlet Allocation for topic modelling of the extracted phrases. The results unearth the strong connection between depression and negative emotional temperatures in writer's posts. Moreover, we used Naïve Bayes, Support Vector Machines, Random Forest, and Decision Tree algorithms to validate the classification of depressive and not depressive in terms of sentences, phrases and topics. The results reveal that comparing with others, Support Vectors Machines algorithm validates the classification while attaining highest 79% f-score; (4) Conclusions: Experimental results show that the proposed system outperformed for detection of depression trends in literary cyber writers using sentiment analysis.

Design of a Disaster Big Data Platform for Collecting and Analyzing Social Media (소셜미디어 수집과 분석을 위한 재난 빅 데이터 플랫폼의 설계)

  • Nguyen, Van-Quyet;Nguyen, Sinh-Ngoc;Nguyen, Giang-Truong;Kim, Kyungbaek
    • Proceedings of the Korea Information Processing Society Conference
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    • 2017.04a
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    • pp.661-664
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    • 2017
  • Recently, during disasters occurrence, dealing with emergencies has been handled well by the early transmission of disaster relating notifications on social media networks (e.g., Twitter or Facebook). Intuitively, with their characteristics (e.g., real-time, mobility) and big communities whose users could be regarded as volunteers, social networks are proved to be a crucial role for disasters response. However, the amount of data transmitted during disasters is an obstacle for filtering informative messages; because the messages are diversity, large and very noise. This large volume of data could be seen as Social Big Data (SBD). In this paper, we proposed a big data platform for collecting and analyzing disasters' data from SBD. Firstly, we designed a collecting module; which could rapidly extract disasters' information from the Twitter; by big data frameworks supporting streaming data on distributed system; such as Kafka and Spark. Secondly, we developed an analyzing module which learned from SBD to distinguish the useful information from the irrelevant one. Finally, we also designed a real-time visualization on the web interface for displaying the results of analysis phase. To show the viability of our platform, we conducted experiments of the collecting and analyzing phases in 10 days for both real-time and historical tweets, which were about disasters happened in South Korea. The results prove that our big data platform could be applied to disaster information based systems, by providing a huge relevant data; which can be used for inferring affected regions and victims in disaster situations, from 21.000 collected tweets.

A Study on the Analysis Method of ICT Policy Triggering Mechanism Using Social Big Data (소셜 빅데이터 특성을 활용한 ICT 정책 격발 메커니즘 분석방법 제안)

  • Choi, Hong Gyu
    • Journal of Korea Multimedia Society
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    • v.24 no.8
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    • pp.1192-1201
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    • 2021
  • This study focused on how to analyze the ICT policy formation process using social big data. Specifically, in this study, a method for quantifying variables that influenced policy formation using the concept of a policy triggering mechanism and elements necessary to present the analysis results were proposed. For the analysis of the ICT policy triggering mechanism, variables such as 'Scope', 'Duration', 'Interactivity', 'Diversity', 'Attention', 'Preference', 'Transmutability' were proposed. In addition, 'interpretation of results according to data level', 'presentation of differences between collection and analysis time points', and 'setting of garbage level' were suggested as elements necessary to present the analysis results.

Korean and English Sentiment Analysis Using the Deep Learning

  • Ramadhani, Adyan Marendra;Choi, Hyung Rim;Lim, Seong Bae
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.3
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    • pp.59-71
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    • 2018
  • Social media has immense popularity among all services today. Data from social network services (SNSs) can be used for various objectives, such as text prediction or sentiment analysis. There is a great deal of Korean and English data on social media that can be used for sentiment analysis, but handling such huge amounts of unstructured data presents a difficult task. Machine learning is needed to handle such huge amounts of data. This research focuses on predicting Korean and English sentiment using deep forward neural network with a deep learning architecture and compares it with other methods, such as LDA MLP and GENSIM, using logistic regression. The research findings indicate an approximately 75% accuracy rate when predicting sentiments using DNN, with a latent Dirichelet allocation (LDA) prediction accuracy rate of approximately 81%, with the corpus being approximately 64% accurate between English and Korean.

A Hadoop-based Multimedia Transcoding System for Processing Social Media in the PaaS Platform of SMCCSE

  • Kim, Myoungjin;Han, Seungho;Cui, Yun;Lee, Hanku;Jeong, Changsung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.6 no.11
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    • pp.2827-2848
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    • 2012
  • Previously, we described a social media cloud computing service environment (SMCCSE). This SMCCSE supports the development of social networking services (SNSs) that include audio, image, and video formats. A social media cloud computing PaaS platform, a core component in a SMCCSE, processes large amounts of social media in a parallel and distributed manner for supporting a reliable SNS. Here, we propose a Hadoop-based multimedia system for image and video transcoding processing, necessary functions of our PaaS platform. Our system consists of two modules, including an image transcoding module and a video transcoding module. We also design and implement the system by using a MapReduce framework running on a Hadoop Distributed File System (HDFS) and the media processing libraries Xuggler and JAI. In this way, our system exponentially reduces the encoding time for transcoding large amounts of image and video files into specific formats depending on user-requested options (such as resolution, bit rate, and frame rate). In order to evaluate system performance, we measure the total image and video transcoding time for image and video data sets, respectively, under various experimental conditions. In addition, we compare the video transcoding performance of our cloud-based approach with that of the traditional frame-level parallel processing-based approach. Based on experiments performed on a 28-node cluster, the proposed Hadoop-based multimedia transcoding system delivers excellent speed and quality.

Trend Analysis using Spatial-Temporal Visualization of Event Information based on Social Media (소셜 미디어에 기반한 이벤트 정보의 시공간적 시각화를 통한 추이 분석)

  • Oh, Hyo-Jung;Yun, Bo-Hyun;Yoo, Cheol-Jung;Kim, Yong
    • Journal of Internet Computing and Services
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    • v.15 no.6
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    • pp.65-75
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    • 2014
  • The main focus of this paper is to analyze trend of event informations in a variety of mass media by graphical visualization in axis of the time and location. Especially, continuity analysis based on user-generated social media can reflect the social impact of a certain event according to change time and location and their directional changes. To reveal the characteristics of continuous events, we survey the data set collected from news articles and tweets during two years. Based on case studies on 'disease' and 'leisure', we verify the effectiveness and usefulness of our proposed method. Even though some events occurred during same period, we showed directional changes which have high-impact in social media referred user interest's, compared with fact-based continuous visualization results.