• The Journal of Asian Finance, Economics and Business
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• v.8 no.2
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• pp.1033-1041
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• 2021

Consumptive behavior is the behavior of consuming goods that are actually less or not needed (especially in relation to the response to the consumption of secondary goods, namely, goods that are not really needed). This study aims to determine the influence of factors such as lifestyle, financial literacy, and social demographics on the consumptive behavior. The population in this research is students of STIE Bank BPD Jawa Tengah who had taken entrepreneurship I and II courses, with a total of 230 students, while the sample is determined by using accidental sampling technique and using Slovin formula, which obtained 70 samples. Quantitative data are used, and data collection method in this study is questionnaire. The analytical tool in this study is the multiple regression analysis. Data is processed by using the SPSS program 21. The results showed that there were positive influence of lifestyle variable on student consumptive behavior; positive influence of financial literacy variable on student consumptive behavior; and positive influence of social demographics on student consumptive behavior. The most dominant variable influencing consumptive behavior is variable X3 (social demographics) with a regression coefficient value of 0.510, followed by variable X1 (lifestyle) and variable X2 (financial literacy).

• Proceedings of the Korea Association of Information Systems Conference
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• 2004.11a
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• pp.393-400
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• 2004

Since IT industry has changed very rapidly in technology, market environments, the online community raise new space. However, there have been scanty researches on the on-line community. The primary purpose of this research is to develop and test a model that explains the effect of participatory motives and social influence in on-line community on commitment.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.5
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• pp.2703-2712
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• 2014

The purpose of this study is examine the factors influencing performance of long-term orientation and Corporate Social Responsibility(CSR) activities. This model tests various theoretical research hypotheses relating to social enterprise, CSR activities and long-term orientation. The proposed model is analyzed to target 115 social entrepreneurs with Smart Partial Least Square(PLS) 2.0. The result of hypothesis testing are as follows. First, long-term orientation positively influence community responsibility, environmental responsibility, and product(service) responsibility. Second, community responsibility positively influence financial and non-financial performance. Third, environmental responsibility positively influence non-financial performance, but does not significantly influence financial performance. Finally, product(service) responsibility does not significantly influence financial and non-financial performance. The results of this study will provide various implications to improve performance, long-term orientation, and CSR activities in social enterprise.

• Asia-Pacific Journal of Business
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• v.12 no.1
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• pp.41-56
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• 2021

Purpose - This empirical study examined the influence of post-communist countries sociol-political factor of freedom of expression preconditioning, and trust in agency, mediating performance expectancy of social media users representing the citizens' behavioural intention to utilize social media in a post-communist country, the case of Mongolia. Design/methodology/approach - This research collected 403 valid survey data from citizens those who use social media in Mongolia. The study used Partial Least Squire (PLS) analysis with the research conceptual model founded on the UTAUT model. Findings - The study shown that citizens in post-communist, they strongly willing freedom of expression, which driving as a positive precondition factor, and this has an indirect positive influence, and trust in agency mediates to enhance performance expectancy. Social influence, and effort expectancy factors have direct positive influence on the intention to use of social media systems in the public sector domain of Mongolia. Research implications or Originality - This research proposed a new model to test citizens' intention to use social media as a communication tool to engage with public organizations in the pre-adoption stage of post-communist countries. Theoretically, this research builds up to the unique theoretical contribution with social media by examining a new social media-based third-party intercommunication medium, incorporating intent to utilize for citizens with government in post-communist countries. Practically, this article lays out the directions to aid social media usage for government sector with concerning citizens intentions in the post-communist situation.

• Journal of the Korean Home Economics Association
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• v.33 no.5
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• pp.241-253
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• 1995

The purpose of this study was to identify how th ADHD variable and family variables influence parents' perception of parental role, family functioning. Subjects were 478 preschoolers at the ages of 3-6 and their teachers and parents. The CTRS-10, the PSI, the FACESⅢ were used. The major findings were as follows ; 1) The variables which ae influential in parental strain were shown in order of the social psychological resource variables, the ADHD variable, and the social demographic variables. The sole ADHD variable's influence was high (β=.26***, increased R2=5.4%). 2) The variables which are influential in parental mastery were shown in order of the social psychological resource variables, the ADHD variable, and the social demographic variables. The sole ADHD variable's influence was high(β=.13*, increased R2=1.5%), also. 3) The variables which are influential in family cohesion and adaptability were shown in order of the social psychological resource variables, the social demographic variables. In both family cohesion and adaptability, the sole ADHD variables' influence was insignificant(β=-.08, increased R2=-0.3%, increased R3=-0.3%). Implications to knowledges as well as recommendations for future research are discussed.

• Journal of the Korean Society of Costume
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• v.61 no.9
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• pp.1-14
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• 2011

The purpose of this study was to understand the relationship between one's social-self image and Online Avatar image. Influence of these virtual images on one's attitude toward real world and commitment to the virtual world was examined. In addition, the gender difference was examined. A structural equation model with social self image as exogenous variable and influence of Avatar as endogenous variable was designed. Real and ideal Avatar images were the mediating variable in the model. Survey questionnaire was developed and data from 425 respondents were analyzed. Results indicated that the conceptual model was a good fit to the data. Respondents who perceived their social self-images importantly were likely to have real images of Avatars. Ideal image and real image had significant on commitment to virtual world and attitudes toward the real world. For male respondents, social self image had stronger influence on real image of Avatar and ideal image had stronger influence on commitment to virtual world than female respondents.

• Journal of Distribution Science
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• v.13 no.10
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• pp.35-44
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• 2015

Purpose - This study focuses on the voluntary performance of franchise customers as a result of inherent social motives. It examines the interplay between traits and motives, and their influence on customer citizenship behavior (CCB). Research design, data, and methodology - Empirical evidence from the responses of 288 university students, validates that individual traits are related to social motives, which provides a basis for CCB. The results suggest that social motives do influence an individual's intention to provide feedback, advocate, help, or tolerate. Structural Equation Modeling using AMOS 22 was employed to test the concept. Results - This research illustrates that extraversion has a dominant influence on affiliation motive, and agreeableness is a strong predictor of the altruism motive among franchise customers. Conclusion - All three traits have positive influence on the power motive. Power and altruism motives were found to be the main determinants of CCB in a social setting. The power motive was a better predictor of advocacy and tolerance. The altruism motive significantly predicted helping and tolerance. Feedback was only positively predicted by the affiliation motive.

• Culinary science and hospitality research
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• v.14 no.2
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• pp.138-152
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• 2008

This study suggested a theoretical research system on the effects of the corporate social responsibility in family restaurants upon corporate image, corporate preference and revisit intention. Based on total 342 university students from the empirical research, this study confirmed the reliability and fitness of research model and verified total 4 hypotheses with structural equation modeling(SEM) by Amos program. SEM results showed that the corporate social responsibility of family restaurants had positively significant influence on corporate image(legal and economic aspect 0.203-p<0.05; philanthropy aspect 0.318-p<0.001; ethical aspect 0.203-p<0.05), and corporate image had positively significant influence on corporate preference(0.979-p<0.001) and revisit intention(0.258-p<0.05) as well. Also, corporate preference had positively significant influence on revisit intention(0.844-p<0.001). The findings of this study verified a hypothetical ground that the corporate social responsibility of family restaurants has positive effects upon revisit intention. Additionally, regarding the activity of social responsibility in the foodservice industry, it is proved that the practices in the activities of philanthropy and contribution to society rather than the practices in the legal and economic aspect had significant relations with the customer's favorable behaviors.

• International Journal of Advanced Culture Technology
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• v.10 no.3
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• pp.127-145
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• 2022

Vaccine diplomacy is a manifestation of competition for political influence among great powers amidst the Covid-19 pandemic's blatant illustration of ineluctable interdependency across the global community. The reinforcement of trends bolstering global polity construction intensify concomitantly with nationalist populist value and attitude expressions increasing political polarization. The interdependency graphically illustrated in the Cold War-era's mutual assured destruction incentivized competition into indirect competitive intervention in the internal politics of third actors. Indirect international influence contestations included extended, de facto challenge competitions to generate soft power on behalf of the victor, e.g., the space race. The Covid-19 pandemic has intensified this competition to offer alternative development models while intense domestic political polarization undermines the mobilizational capacities for achieving sustainable development. In contrast to multinational and multiethnic states, nation states have an inherent mobilizational advantage because of the enhanced control capabilities available to the authorities without emphasizing coercion. Control through Gramscian hegemonic mechanisms is more readily feasible in nation states through the greater feasibility of commodification of social relations by states authorities regulating and channeling social competition to encourage social mobility and creativity. The regulation of the so-called private sector serves to manage and contain social competition while channeling it to develop the institutional capacities for control and allocation of developing societal human resources. It enhances developed state control mechanisms and international influence capacities. The appeal of offers of aid and assistance to the so-called developing world becomes ever more urgent amidst Anthropocene crises including its most recent, current Covid-19 pandemic disaster.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.1
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• pp.33-39
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• 2023

Social networking is gaining speed and has grown indispensable as technology develops. As a result, social media, particularly Facebook, Instagram, and influencer marketing, are replacing conventional marketing trends. The top 15 search terms for Mongolian women between the ages of 18 and 34 in 2019 on Facebook were cosmetics and shopping. Companies use social media, the main tool of social media, to promote their products while simultaneously increasing productivity at a minimal cost. In Mongolia, finding out about cosmetic brand products on social media is rather usual. The impact of social media influencers on the purchasing of cosmetic brands must thus be researched. We aimed to find out the relationship between attractiveness, authenticity, communication ability, and influence, which are characteristics of beauty influencers, on product purchase intention and identification between consumers and followers (information acceptance, purchase intention). Communication ability and influence appeared to have a statistically significant positive (+) effect on identification. On the other hand, attractiveness, communication ability, and influence all showed a statistically significant positive (+) effect on information acceptance. Identification and information acceptance has s significant positive effect on purchase intention.