• Title/Summary/Keyword: sns

Search Result 2,400, Processing Time 0.027 seconds

A Study on the Purchase Status and Behavior of Cosmetics Using SNS of Men in their 20s

  • Seong-Hyeon SHIN;Jae-Seong LEE;Young-Hun GWAK;Young-Jin SO
    • Journal of Wellbeing Management and Applied Psychology
    • /
    • v.6 no.4
    • /
    • pp.21-26
    • /
    • 2023
  • Purpose: This study was conducted to examine the structural relationships among mothers' parenting practices, child's self-esteem, and child's well-being and to explore the mediating effects of mothers' parenting practices on child's well-being through child's self-esteem. Research design, data, and methodology: Data from the 10th and 13th waves of the Korean Child Study Panel were used for the study, and data from 1,213 mothers and child were analyzed using SPSS 28.0 and the R statistical program. Results: First, in the relationship between the mother's parenting practices, the child's self-esteem, and well-being, the mother's authoritative parenting practices were positively correlated with the child's self-esteem and well-being. Second, the mother's authoritative parenting practices in preschool directly influenced the child's self-esteem in late school, and the child's self-esteem directly influenced the child's well-being. Third, mothers' authoritative parenting practices in the preschool years had a static effect on child's Well-being through the mediation of child's Self-Esteem in the late school years. The direct mediation effect of the Child's Self-Esteem was confirmed. Conclusions: To promote child's Well-being, mothers should adopt authoritative parenting practices with affection and control and try to improve child's self-esteem. In addition, programs that focus on improving child's self-esteem can be expected to enhance school-aged child's well-being.

Digital News Innovation and Online Readership: A Study of Subscribers Paying for Online News (언론사의 디지털 혁신과 구독자 되찾기: 온라인 뉴스의 유료이용 경험에 관한 연구)

  • Sun Ho Jeong
    • The Journal of the Convergence on Culture Technology
    • /
    • v.9 no.6
    • /
    • pp.1111-1117
    • /
    • 2023
  • Recently, South Korean newspapers began trying to charge for online news. This study attempts to shed light on the factors that influence payment for online news by analyzing Korea Press Foundation's 2022 Media Audience Survey (N = 58,936). The results of this study showed a steady increase in past payment and paying intent for online news since 2020. Predictors of past payment for online news included gender, age, and education, and interest in political and social issues. News use through specific media (i.e., newspapers, magazines, portals, messengers, social media, video sites, and podcasts), as well as mobile applications and e-mail newsletters, were found to contribute to paid subscriptions. Based on the findings of the study, news organizations should prepare to offer differentiated news content through their own news platforms and establish concrete plans to build trust in news.

The effect of social network sports community consciousness on sports attitude

  • Eunjung Tak;Jungyeol Lim
    • International Journal of Advanced Culture Technology
    • /
    • v.11 no.4
    • /
    • pp.223-232
    • /
    • 2023
  • The purpose of this study is to determine the impact of social network sports community consciousness on loyalty and sports attitude. In order to achieve this research purpose, the population of the study was selected as adult men and women over the age of 20 who are active in the social network sports community in 2022. The sampling method used cluster random sampling to select a total of 300 people, 150 men and 150 women, as research subjects. The survey tool used was the questionnaire method, and the questionnaire whose reliability and validity had been verified in previous studies at home and abroad was used by requoting, modifying, or supplementing it to suit the purpose of this study. It was also structured on a 5-point scale. Frequency analysis, factor analysis, reliability analysis, simple regression analysis, and multiple regression analysis were performed on the collected data using the statistical program SPSS Windows 20.0 Version. The results obtained through this process are as follows. First, social network sports community consciousness was found to have a partial effect on loyalty. Second, social network sports community consciousness was found to have a partial effect on sports attitudes. Third, social network sports community loyalty was found to have a partial effect on sports attitudes. Considering these results, various activities such as decision-making process, relationship formation, and opinion expression of modern people are carried out by the O-line community. In addition, while in the past it was a format that led from offline activities to online activities, currently, there are more and more formats that lead from online activities to offline activities. Therefore, modern people's SNS sports community activities provide many experiences, which creates a sense of community and sports attitudes are formed based on this. This can be said to lead to loyal activities.

Asymmetric Effect of Social Sentimental on an Individual Stock Price Return (소셜 감성이 개별 기업 주식수익률에 미치는 비대칭적 영향 분석)

  • Sei-Wan Kim;Jee-Won Park;Young-Min Kim;Hee Kyung Ham
    • Information Systems Review
    • /
    • v.22 no.4
    • /
    • pp.59-74
    • /
    • 2020
  • This paper investigates the asymmetric effect of social sentimental on an individual stock price return. For this purpose, four companies such as POSCO, Korean Electricity, AMORE PACIFIC, KIA Motors are chosen from KOSPI listed companies in terms of dataperspective. The main estimation results are as follows: the positive opinions affect only the stock prices return of three companies while the negative opinions affect all of the companies. It shows that positive or negative texts give asymmetric effect on stock price return and the effect of negative opinions is bigger than that of positive opinions. The results imply that investors are more sensitive to the negatives since they have the tendency of loss aversion. Also, it indicates that subjective opinion on SNS can be used as the proxy for the investment sentiment.

Visualization System for Dance Movement Feedback using MediaPipe (MediaPipe를 활용한 춤동작 피드백 시각화 시스템)

  • Hyeon-Seo Kim;Jae-Yeung Jeong;Bong-Jun Choi;Mi-Kyeong Moon
    • The Journal of the Korea institute of electronic communication sciences
    • /
    • v.19 no.1
    • /
    • pp.217-224
    • /
    • 2024
  • With the rapid growth of K-POP, the dance content industry is spreading. With the recent increase in the spread of SNS, they also shoot and share their dance videos. However, it is not easy for dance beginners who are new to dancing to learn dance moves because it is difficult to receive objective feedback when dancing alone while watching videos. This paper describes a system that uses MediaPipe to compare choreography videos and dance videos of users and detect whether they are following the movement correctly. This study proposes a method of giving feedback based on Color Map to users by calculating the similarity of dance movements between user images taken with webcam or camera and choreography images using cosine similarity and COCO OKS. Through this system, objective feedback on users' dance movements can be visually received, and beginners are expected to be able to learn accurate dance movements.

The Impact of Environmental Concern, Environmental Knowledge, and Consumer Value on Purchase Intention and Behavior of Up-cycled Products (환경관심, 환경지식, 소비가치가 업사이클 제품의 구매의도 및 구매행동에 미치는 영향)

  • Chan Ho Jeon;Sang Hyeok Park;Seung Hee Oh
    • Journal of Information Technology Applications and Management
    • /
    • v.31 no.1
    • /
    • pp.123-138
    • /
    • 2024
  • With the increase in online shopping and delivery food consumption since the pandemic, solving environmental problems caused by single-use packaging has become an important issue. 'Upcycling' is a combination of 'Upgrade' and 'Recycle', and it is the rebirth of obsolete or discarded objects by adding new value to them, and there are currently various upcycled products on the market. In order to activate upcycling, consumers' awareness of the environment and their values for consumption are very important. This study aims to investigate the influence of students' environmental concern, environmental experience, and consumption value on their purchase intention of upcycled products. Based on the results of previous studies on environmental concern, environmental experience, and consumption value, hypotheses were set, and a survey was conducted among university students nationwide to test the hypotheses. The results of this study are as follows First, environmental concern has a significant positive effect on purchase intention of upcycled products. It can be seen that the more environmental concerns such as global warming and waste disposal problems increase, the more positive attitudes toward upcycled products increase. Second, the research hypothesis that environmental knowledge will have a positive effect on the purchase intention of upcycled products is rejected. It was found that environmental knowledge is acquired through environmental education and many SNS, but it does not have a direct effect on the purchase intention of upcycled products. Third, it was found that the consumption value of college students has a positive effect on the purchase intention of upcycled products by increasing their positive perception of upcycled products. Fourth, college students' purchase intention of upcycled products has a positive effect on their behavioral intention to purchase upcycled products. The results of the study provide implications for relevant organizations such as universities and companies to effectively design upcycling-related education. It is also expected to have a positive impact on the use of upcycled products by providing basic information on the characteristics of consumers who purchase upcycled products.

Android Application for Increased Travel Convenience <Korea Travel Review Application> (여행 편의성 증진을 위한 어플리케이션 <한국 여행 리뷰 어플리케이션>)

  • GeonHee Lee;JuHak Lee;MinGyu Yang;SuChan Seo
    • Journal of Digital Convergence
    • /
    • v.21 no.3
    • /
    • pp.23-31
    • /
    • 2023
  • As COVID-19 is nearing the end, the travel industry is gradually picking up steam as the attention of those who have not traveled in nearly a few years is drawn back to travel. Accordingly, we intend to develop a travel-related application to help with travel. According to the current trend of SNS, this application provides a review function as the main function. In addition, travel records can be stored through the gallery, and the route to the destination can be conveniently viewed through navigation. People usually use multiple applications at the same time depending on their purpose when traveling. This project aims to improve convenience by developing applications that combine various functions to eliminate such hassle. The development tool uses Android Studio.

Corporate use of Social Media and Corporate Social Performance: Evidence from Korea (기업의 SNS 활용과 사회적 책임 성과: 기업 연령의 조절 효과를 중심으로)

  • Jee-Hyun Park;Do-Kyun Kwon;Yang-Min Kim
    • Asia-Pacific Journal of Business
    • /
    • v.15 no.2
    • /
    • pp.53-70
    • /
    • 2024
  • Purpose - The purpose of this paper is to examine whether firms use social media to disseminate good news to various stakeholders thereby enhancing corporate social performance (CSP). Design/methodology/approach - This study collected data from various databases such as Korea Economic Justice Institute (KEJI) Index, VALUESearch, and TS2000, and such social media platforms as Instagram and Meta (formerly known as facebook). The sample of this study includes 3,474(firm-year) observations from 799 unique Korean firms between 2013-2022. This study conducts fixed effect panel regression analysis to test the hypotheses. Findings - First, we found both corporate use of social media, and the number of uploaded corporate news on social media were positively related to CSP. We also found that positive user reactions to the news on social media were positively related to CSP. Second, we examine the moderating roles of firm age in the relationships described above. The results show that firm age strengthens both the relationship between number of uploaded news on social media and CSP, and the relationship between positive user reactions to news on social media and CSP. Research implications or Originality - This study extends the social media research in the management literature by investigating how corporate use of social media, number of uploaded corporate news on social media, and the user reactions on the news on social media affect corporate social performance. For a practical implication, our results allow the stakeholders to better predict corporate future CSP. They suggest that ceteris paribus, firms that use social media actively, vis-a-vis firms that do not use social media actively, are more likely to get good CSP scores. They also suggest that such beneficial effects of social media will become more prominent as companies get older.

The Design and Effect Analysis of MUSE Project to Reduce Self-Esteem Disparity Based on Make-Up Status among Female High School Students (화장 여부에 따른 여자 고등학생의 자아존중감 차이 완화를 위한 MUSE 프로젝트 설계 및 효과 분석)

  • Heeweon Lee;Yejin Kim;Xue Chenhong;Jee Hyun Lee;Min Ju Kang
    • Human Ecology Research
    • /
    • v.62 no.3
    • /
    • pp.455-471
    • /
    • 2024
  • Make-up culture has recently emerged as a major trend among adolescents, and their knowledge of this culture is acquired from their peers. Adolescence is a period in which peer relationships have a significant effect on individuals' behavior and self-esteem. Also, adolescents are conscious of others' evaluation because they only want to exhibit their ideal-self. They generally apply make-up for various reasons; pursuing ideal beauty, concealing their insecurities and improving their own self-esteem. The purpose of this study is to design and implement the MUSE(Make-Up & Self-Esteem) project, to reduce self-esteem disparity based on make-up status. Ten female adolescents(mean age=17.0 yrs, SD=1.49) participated in the MUSE project, in which the participants gradually reduced their make-up steps and posted feelings about this on SNS. Also, events were designed for the participants to enhance their interest and become more focused on themselves without make-up. Resultantly, it was obeserved that after the project, the gap between the particiapnts' self-esteem with and without make-up decreased. More specifically, there was no significant difference in self-esteem with make-up before and after participating in the project, but a significant increase was observed in self-esteem without make-up after the project. Although the participants were mostly satisfied with the project, individual interviews were conducted to obtain feedback regarding how the project could be improved. The participants suggested that future project could be developed within their own peer group and the term of the project could be extended so that the participants could become accustomed to daily make-up reducing steps.

Current Status and Success Strategies of Crowdfunding for Start-up in Korea (국내 창업분야 크라우드펀딩(Crowdfunding) 현황과 성공전략)

  • Yoo, Younggeul;Jang, Ikhoon;Choe, Youngchan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.9 no.4
    • /
    • pp.1-12
    • /
    • 2014
  • It is essential factor for business operation to raise funds effectively. However, in Korea, many start-ups and small businesses have difficulties in fund-raising. In recent years, crowdfunding, a new method for funding a project of individuals or organizations by raising monetary contributions from a large number of people, has been growing up simultaneously with diffusion of social media. Crowdfunding is on early stage in Korea, and the majority of projects are focused on cultural or art categories. There is high proportion of projects that have social value in start-up sector. Crowdfunding in Korea has great potential because success rate of it is much higher than its of advanced countries, although market size is much smaller than them. The purpose of this paper is to propose success strategies of crowdfunding for start-up through case study. 5 crowdfunding platforms of Korea and Kickstarter, the platform of United States were investigated. Then we checked the figures related to the operation of the whole Korean projects on start-up. Finally, we made comparison between the cases of success and failure by analyzing 8 project characteristics. The study shows that it were the differences in trustworthiness and activeness of project creator, value of reward and efforts for interactivity that have great effects on success of the project. Whereas there was no significant influence of societal contribution and sponsor engagement. The thesis provides success strategies of crowdfunding for start-up as follows. Firstly, creator of the project should make support base by enthusiastic activites before launching funding project. Secondly, there should be contents that can easily show the process of business development in the project information. Thirdly, there must be appropriate design of rewards for each amounts of support money. Finally, efforts for interactivity, such as frequent updates, response for comments and SNS posting, should be followed after the launch of the project.

  • PDF