• Proceedings of the KOR-KST Conference
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• 1995.02a
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• pp.58-82
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• 1995

This study providesd an empirical analysis of trip-chaining behavior and its application to transportation planning. In the empirical analysis, changes in trip-chaining patterns since 1970 have been examined and details of current trip-chaining behavior as they describe shopping trip-chaining behavior has changed. Individual trip-chaining has become longer and complex. It appears that the average number of trips per chains has substantially increased over the past 20 years. An increased number of trips in chains means fewer home-based trips. Changes in trip-chaining behavior have several consequences. Important consequences are for transportation and land-use planning. Up to now trips have been treated as if they are independent clusters of home-to-destination-to-home; this approach has not usually taken into account the trip-chaining behavior of individuals. this calls for a different approach to at least the trip generation and trip distribution part of transportation planning. In this study, application of trip-chaining behavior to trip distribution model formulation is proposed and its calibration results are presented.

• Journal of the Korea Fashion and Costume Design Association
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• v.19 no.2
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• pp.117-128
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• 2017

This study confirmed the types of shopping information sources during travel abroad, and developed a profile of tourists in terms of demographics, travel, and shopping behavior. Shopping information sources and characteristics of shopping products were identified first. Thereafter, travelers were segmented by their information-seeking behavior. An online survey method was used to get data from Korean vacationers in their 20s-50s, while factor analysis, cluster analysis, ${\chi}^2$ test and ANOVA were applied to analyze data. The results were as follows. First, the shopping information sources of overseas tourists were composed of four factors including sources from travel agents/media, information from travel books and local sources, and word-of-mouth sources. Also, four factors in product types and four product attributes were identified. Second, tourists were clustered into two groups, active and passive shopping information seekers, based on shopping source behavior. Third, two groups differed in terms of demographics, showing an older age and higher income for active shopping source seekers. Active shopping information users tended to join package trips with family members, and they were more satisfied with the trip. With regard to shopping, active shopping source seekers spent more money for shopping and preferred all kinds of shopping goods with an emphasis on travel shopping. In conclusion, shopping information sources seemed to be a meaningful tool for segmenting tourists. Rich, older, family tourists would be an major target market for local retailers.

• Journal of Korean Society of Transportation
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• v.26 no.4
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• pp.87-97
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• 2008

The traditional trip-based modeling approach has assumed that a trip is generated for a purpose. However, the approach has not considered trips as a set of connected trips nor has it considered trip chaining. The purpose of this study is to identify general characteristics of trip chaining, and to explore relationships between trip purposes and trip chains using multivariate regression models. The data for this study come from the 2006 Seoul household travel diary survey. It is found that simple trip chains are dominant phenomena, and socio-economic characteristics such as occupation, income, age, and gender are closely related to types of trip chains. People aged less than 20, females, or high-income people are more likely to have a higher number of home-based trip chains. In addition, commute and school trips for workers and students respectively tend to be strongly associated with simple trip chains, while shopping and leisure trips for housewives tend to be related to simple trip chains.

• Journal of the Economic Geographical Society of Korea
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• v.19 no.1
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• pp.68-82
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• 2016

Destination choice analysis is an important issue of transportation demand research. The current study analyses the influential factors for university students' trip destination choice. The university students differ from other population groups in many aspects. The study is concerned with shopping, leisure and amusement purposes of trips, other than obligatory trips such as going to school. University students' daily life differs from those of employees and middle and high school students in the sense that a lot of flexible activities are mixed with fixed activities such as work and school attending. A multinomial logit analysis investigates the significance of the impact of a set of variables including residential location, gender and income of the university student. The results show that these variables affect the destination choice of shopping, leisure and amusement. The analysis also provides interesting interpretation of the relationships of the variables with the location choices, which are particularly relevant to the university students.

• Journal of Korean Society of Transportation
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• v.7 no.1
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• pp.19-34
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• 1989

In general, Shopping centers are located in the center of transportation, which induce more traffic concentration than other facilities. As a result, it becomes to one of the aggravating factors of urban ＆ transportation problem such as traffic conjestion, parking problems. Thus, in planning shopping-center, it is desirable that consumer\`s trip pattern is should lie more carefully analyzed in order to alleviate the above problems. This study is aimed at finding the characteristics of shopping tripes and analyzing the choice behavior of shopping center and mode-to-shop. This study has developed a nested logit model in which consumers choose shopping center and mode-to-shop with a sequential structure. The model was estimated using household data from the 1989 May, Seoul metropolitan area and the 18 alternatives of shopping center and 5 mode alternatives. The estimated model have been evaluated and it may be concluded that this model for shopping trips is effective and fesible. The conclusion of this study are as fellows. 1. Out-of-vehicle travel time is more important factor affecting behavior of mode choice than in-vehicle travel time. 2. All of direct-elasticities for mode with respect to the travel time is more elastic than travel cost. 3. Accessibility to shop is more important factor affecting the choice of shopping center than parking space. 4. The value of out-of-vehicle travel time exceeds the value of in-vesicle travel time by 1.64 times.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.6
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• pp.1021-1032
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• 2010

This study explores the perceptions of fashion consumers on entertaining shopping experiences and investigates the factors important to the creation of these experiences. A convenient sample of 100 was used for the exploratory survey. Respondents were asked to complete open-ended questions (e.g., describe a recent store shopping trip that you remember as being pleasurable and entertaining) on a standardized form. A total of 97 questionnaires were completed and used for further analysis. Six entertaining shopping factors were identified: store-related factors were merchandise, service, the store environment, and events; customer-related factors were customer resources and social aspects. Five non-entertaining shopping factors were identified: the store-related factors were merchandise, service, and the store environment factor; customer-related factors included customer resources and social aspects. A survey with a convenient sample of 200 college students was administered to examine the importance of entertaining and non-entertaining factors. The merchandise factor (which includes products assortments and price-related items) were rated as the most important part of the entertaining store-shopping experience, followed by service factors in the store category, and customer resources in the customer category.

• East Asian Journal of Business Economics (EAJBE)
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• v.7 no.3
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• pp.63-73
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• 2019

Purposes - In this research, we look over and investigate associations between shopping items and the demographics of foreign tourists in South Korea. The related seven variables are gender, age, occupations, country of residence, visit month, visit purpose and trip type. In addition, we can graph twenty-one shopping items in association with the demographics of foreign tourists by computing their dissimilarity or similarity on two dimension planes granting that the association exists between the underlying variables. Research design and methodology - This research is performed by Ministry of Culture and Tourism in 2017 and investigated 13,200 foreign tourists from 20 countries. For analyzing the detailed relationships between shopping items and the demographics of foreign tourists, we take advantage of both independent test and correspondence analysis as key statistical techniques. Results - The findings show that shopping items which foreign tourists purchase are closely associated with the three different demographics variables such as country of residence, tour type and visit purpose by monitoring significant p-value of chi-squared statistic Conclusions - This study suggests Ministry of Culture, Sports and Tourism must explore ways toward tourism infrastructure such as global marketing, municipality strategy for attracting foreign tourists, development of diverse shopping items and services and so on.

• Journal of Korean Society of Transportation
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• v.30 no.1
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• pp.103-112
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• 2012

This research introduces a trip generation model reflecting time-series effects derived from a panel analysis with the data collected from the national household trip surveys conducted in 1996, 2002 and 2006. The existing methods are unable to reflect time-series effects from the change of socioeconomic conditions because the parameters applied to the model were basically from the base year of study - the parameter values were unchanged. This study proposes a new trip generation model developed through a panel analysis performed with the data collected from the last three national household trip surveys. From the results, it was found that the number of school trips increases and that the number of shopping trips decreases as time passes. The results showed that there are time-series effects affecting in trip generation.

• Journal of the Korean Geographical Society
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• v.48 no.4
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• pp.545-556
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• 2013

This study sets up nodal regions for shopping and leisure with 424 district units located in Seoul and examines the characteristics of the vertical structure and the regional system. According to the higher-order analysis result, the trip for leisure forms a greater part, and about each of the nodal regions of the first stratum, major spots for origin and destination are located in the center, and those spots are connected to adjacent district units located nearby. As the factor's eigenvalue is bigger, the spatial range gets greater, too, and is located in outsides. And in the third or higher strata, either linkage between Gangnam and Gangbuk or leapfrogging linkage according to the bipolar factors is distinctive. Linkage between nodal regions centering around Jongro-gu, Jung-gu, Gangnam-gu, or Yeoungdeungpo-gu is not distinct, and in particular, the nodal regions of Jongro Geumcheon are maintained as the upper strata being independent from other nodal regions from the second or higher strata.

• Journal of Distribution Science
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• v.14 no.2
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• pp.123-133
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• 2016

Purpose - Understanding how service convenience drives shopping performance is imperative for retailers such as department and large discount stores. Retailers have to enhance shopping productivity by reducing the costs of shopping, as convenience triggers customers' perceived shopping value, leading to customer satisfaction, and ultimately patronage behavior. Consumers, generally considering time as a scarce resource, are more sensitive to the time costs of tasks in regard to shopping trip, differently from forming perceptions of convenience in time orientation. Therefore, this study attempts to examine the moderating effects of consumers' time orientation on the relationships among service convenience of retailers and shopping performances such as shopping value and service performances. Research design, data, and methodology - The department and discount store chains were chosen as the point of analysis in this study. Data were collected from a survey of real-life consumers and all respondents were screened to ensure only those who had visited in the department and discount store chains within past six month prior to the day of data collection. Out of 600 self-reported surveys that were distributed, a total of 530 responses were returned and after excluding 20 incomplete responses, the final sample size was 510. The three hypotheses were proposed and tested in this study. The one hypothesis was on the moderating effects of time orientation for the effects of service convenience on shopping value (hedonic and utilitarian shopping value). The other two hypotheses were on the comparisons between high and low time-oriented customers with the effects in shopping value from service performance. Hierarchical moderated regression analysis was used to test the hypotheses. Results - The results suggest that the effect of service convenience on utilitarian shopping value and the positive effect of utilitarian shopping value on customer satisfaction are greater in low time orientation than high time orientation customers. Conversely, when customers are highly oriented toward time, the effects of hedonic shopping value on customer satisfaction and revisit intention are greater than for customers who are lowly oriented toward time. Conclusions - This study has two-fold significance. First, this study contributes to the consumer behavior and services marketing literature by incorporating customers' time orientation into the service convenience-shopping performance. Although the effect of service convenience on shopping performance might differ from customers' perceptions concerning shopping, there has been little investigation or comparison between customers' perception on time. This study is a first attempt to consider how the effects of service convenience on shopping value and service performance vary with differing levels of customers' time orientation. This study advances prior studies by showing that the service convenience-shopping value and service convenience-service performance relationships vary across different combinations of the customer's time orientation. The findings of this study suggest that the retailers need to enhance the experiential aspects of the stores for their high time-oriented customers. Conversely, for the low time-oriented customers, the retailers should boost the visual distinctiveness and ease of store navigation.