• Title/Summary/Keyword: sensibility

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A Study on the Value Factors of Culture Consumers for Corporate Culture Marketing through Big Data Techniques (빅데이터 기법을 통한 기업 문화마케팅을 위한 문화소비자의 가치 요소 연구)

  • Oh, Se Jong
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.1
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    • pp.31-36
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    • 2020
  • Corporate Culture Marketing is a marketing tool that enhances a company's cultural image or conveys its image through culture. Culture Consumer value analysis is important predictive data in identifying the value and pursuit of life in individual consumption behavior, explaining the choice behavior of culture consumers, and serves as the basis for decision making. The research method was linked to the text mining and opinion mining techniques of big data, and extracted positive, negative and neutral words. The analysis targets culture consumers participating in concerts at Hyundai Card's 'Super Concert', which is subject to domestic consumers, and CJ ENM's 'KCON', which is subject to foreign consumers. The culture consumer value elements of corporate culture marketing are the basic conditions, and they were derived as 'Consensus Communication (Expression of Sensibility)', 'Participation Sharing(VIP Belonging)', 'Social Change Issue', 'Differentiating Services', 'Price Discount Benefit' and 'Location Quality'. In the future, we will need to foster 'Culture Technology Marketers' and apply them in areas such as arts management planning, cultural investment, cultural distribution, cultural space, Corporate Culture, CSR and K-pop marketing to enhance corporate interests and brand value and enhance brand value.

Developing a Structural Equation Model of Drivers' Preference on Route Diagrams of Variable Message Sign (구조방정식 모형을 이용한 도형식 가변안내표지판의 운전자 선호도 평가 모형 개발)

  • Kwon, Hye Ri;Kim, Byung Jong;Kim, Won Kyu;Yu, Su In
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.13 no.3
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    • pp.47-65
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    • 2014
  • VMS(Variable Message Sign) helps drivers to choose their path to destinations on roadways. Some types of VMS often provide traffic information with clearly visible and comprehensible graphical route diagrams. Currently many diagramed types of VMS are installed on urban arterial and highways. This type of VMS surely enhances drivers' ability to comprehend traffic route information while they are driving on the roadway. Nevertheless, some of them are presented with so much information and design elements and they sometimes lead to decline of drivers' comprehensible level for traffic information. Drivers would fail to decide their preferable route in this state of information overflow. The purpose of this paper is to develop a drivers preference model for effective design principle including size and height of displaying font, and the amount of information in the route diagram considering driving speed, sex and age of the driver. This model is developed using structural equation modeling techniques. This model considers driver's emotional factor and, human factor and design component of route diagram. To collect data, we built driving simulator which is able to replicate real driving condition. 72 people who participated in the simulation were selected considering gender and age. The developed model showed that the amount of information, and visibility are more influential factors to the drivers' preference of the route diagram on VMS than design elements such as the shape and the font of the diagram.

CPLD-based Controller for Bi-directional Communication in a Capsule Endoscope (캡슐형 무선 내시경의 양방향 통신을 위한 CPLD 기반의 제어기 설계 및 구현)

  • Lee Jyung Hyun;Moon Yeon Kwan;Park Hee Joon;Won Chul Ho;Lee Seung Ha;Choi Hyun Chul;Cho Jin Ho
    • Journal of Biomedical Engineering Research
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    • v.25 no.6
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    • pp.447-453
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    • 2004
  • In the case of a capsule that can acquire and transmit images from the intestines, the size of the module and the battery capacity in the capsule are subject to restriction. The capsule must be swallowable and the battery must maintain the stable power during the capsule travels in the gastrointestinal tract. Therefore, it is important to control the endoscope using bi-directional wireless communication. In this study, encoder and decoder CPLD modules for bi-directional capsule endoscopes were designed and implemented. The designed controller for capsule endoscope can transmit the images of GI-track from inside to outside of the body and the capsules can be controlled by external controller simultaneously. The designed and implemented controller was verified by an in-vivo animal experiments. From these experiments, it was verified that the CPLD module for bi-directional capsule endoscope satisfied the design specifications.

Rail-Stress of High-Speed Railway Bridges using tong Rails and subjected to Spatial Variation of Ground Motion Excitations (지반운동을 공간변화를 고려한 고속철도 장대레일의 응력해석)

  • Ki-Jun Kwon;Yong-Gil Kim
    • Journal of the Korean Society of Safety
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    • v.18 no.2
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    • pp.132-138
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    • 2003
  • The use of long rails in high-speed railway bridges causes additional stresses due to nonlinear behaviours between the rail and bridge decks in the neighbourhood of the deck joints. In the seismic response analysis of high-speed railway bridges, since structural response is highly sensitive to properties of the ground motion, spatial variation of the ground excitation affects responses of the bridges, which in turn affect stresses in the rails. In addition, it is shown that high-speed trains need very long distances to stop when braking under seismic occurrence corresponding to operational earthquake performance level so that verification of the safe stoppage of the train is also required. In view of such additional stresses due to long rails, sensibility of structural response to the properties of the ground motion and braking distance needed by the train to stop safely, this paper proposes and establishes a time domain nonlinear dynamic analysis method that accounts for braking loads, spatial variation of the ground motion and material nonlinearities of rails to analyze long rail stresses in high-speed railway bridges subjected to seismic event. The accuracy of the proposed method is demonstrated through an application on a typical site of the Korean high-speed railway.

Study on frequency response of implantable microphone and vibrating transducer for the gain compensation of implantable middle ear hearing aid (이식형 마이크로폰과 진동체를 갖는 인공중이의 이득 보상을 위한 주파수 특성 고찰)

  • Jung, Eui-Sung;Seong, Ki-Woong;Lim, Hyung-Gyu;Lee, Jang-Woo;Kim, Dong-Wook;Lee, Jyung-Hyun;Kim, Myoung-Nam;Cho, Jin-Ho
    • Journal of Sensor Science and Technology
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    • v.19 no.5
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    • pp.361-368
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    • 2010
  • ACROSS device, which is composed of an implantable microphone, a signal processor, and a vibrating transducer, is a fullyimplantable middle ear hearing device(F-IMEHD) for the recovery of patients with hearing loss. And since a microphone is implanted under skin and tissue at the temporal bones, the amplitude of the sound wave is attenuated by absorption and scattering. And the vibrating transducer attached to the ossicular chain caused also the different displacement from characteristic of the stapes. For the gain control of auditory signals, most of implantable hearing devices with the digital audio signal processor still apply to fitting rules of conventional hearing aid without regard to the effect of the implanted microphone and the vibrating transducer. So it should be taken into account the effect of the implantable microphone and the vibrating transducer to use the conventional audio fitting rule. The aim of this study was to measure gain characteristics caused by the implanted microphone and the vibrating transducer attached to the ossicle chains for the gain compensation of ACROSS device. Differential floating mass transducers (DFMT) of ACROSS device were clipped on four cadaver temporal bones. And after placing the DFMT on them, displacements of the ossicle chain with the DFMT operated by 1 $mA_{peak}$ current was measured using laser Doppler vibrometer. And the sensitivity of microphones under the sampled pig skin and the skin of 3 rat back were measured by stimulus of pure tones in frequency from 0.1 to 8.9 kHz. And we confirmed that the microphone implanted under skin showed poorer frequency response in the acoustic high-frequency band than it in the low- to mid- frequency band, and the resonant frequency of the stapes vibration was changed by attaching the DFMT on the incus, the displacement of the DFMT driven with 1 $mA_{rms}$ was higher by the amount of about 20 dB than that of cadaver's stapes driven by the sound presssure of 94 dB SPL in resonance frequency range.

Represented by the Color Image Emotion Emotional Attributes of Size, Quantification Algorithm (이미지의 색채 감성속성을 이용한 대표감성크기 정량화 알고리즘)

  • Lee, Yean-Ran
    • Cartoon and Animation Studies
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    • s.39
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    • pp.393-412
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    • 2015
  • See and feel the emotion recognition is the image of a person variously changed according to the environment, personal disposition. Thus, the image recognition has been focused on the emotional sensibilities computer you want to control the number studies. However, existing emotional computing model is numbered and the objective is clearly insufficient measurement conditions. Thus, through quantifiable image Emotion Recognition and emotion computing, is a study of the situation requires an objective assessment scheme. In this paper, the sensitivity was represented by numbered sizes quantified according to the image recognition calculation emotion. So apply the principal attributes of the color image emotion recognition as a configuration parameter. In addition, in calculating the color sensitivity by applying a digital computing focused research. Image color emotion computing research approach is the color of emotion attribute, brightness, and saturation reflects the weighted according to importance to the emotional scores. And free-degree by applying the sensitivity point to the image sensitivity formula (X), the tone (Y-axis) is calculated as a number system. There pleasure degree (X-axis), the tension and position the position of the image point that the sensitivity of the emotional coordinate crossing (Y-axis). Image color coordinates by applying the core emotional effect of Russell (Core Affect) is based on the 16 main representatives emotion. Thus, the image recognition sensitivity and compares the number size. Depending on the magnitude of the sensitivity scores demonstrate this sensitivity must change. Compare the way the images are divided up the top five of emotion recognition emotion emotions associated with 16 representatives, and representatives analyzed the concentrated emotion sizes. Future studies are needed emotional computing method of calculation to be more similar sensibility and human emotion recognition.

Study on Mobile Interactive Media Art based on The Interaction of Experiential Communications (체험적 커뮤니케이션의 상호작용을 기반으로 한 모바일 인터랙티브 미디어아트에 관한 고찰)

  • Jung, Yoon-Sung
    • Cartoon and Animation Studies
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    • s.39
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    • pp.297-320
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    • 2015
  • Modern technology in the development and convergence of art brought the rapid development of the media arts actively accommodating 'media art' digital media. It has to go to expand the area and limitations as a basis of communication in the 21st century, a new artistic creativity, through the gathering of the existing chain of modern digital mobile technologies and new genre public art that is based on interactive communication break down the boundaries between sectors It has evolved into. This fusion of high technology and the art of mobile interactive media art is to overcome the limitations of time and physical space, as an active subject of interaction and participation, and expanding the range of experiential communications, such as art and science, cultural industries giving provides a flexible platform for a variety of applications. This study presents an expanded paradigm of the new communication and interactive media that define the reporting year review through the literature on art, experiential mobile communications through a case study of mobile interactive media art that is used as a medium of artistic expression the interactive effect was analyzed as a possible new public art. Convergence and interactivity, mobile interactive media art as a buzzword experience has proposed a new approach to high-tech and art and meet the new sensibility of our life and communication, unlimited possibilities worthy of the contemporary trend of convergence and consilience with a new art genre is expected to continued to evolve and develop.

Empathy and cultural impact of the pre-service early childhood teachers on multicultural education and multicultural sensitivity and understanding attitude (예비유아교사의 문화적 공감능력이 다문화 감수성과 다문화 교육 이해 및 태도에 미치는 영향)

  • Park, Ji-Young;Cho, Kyung Ja
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.10
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    • pp.439-448
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    • 2016
  • This study analyzed the influence of cultural empathy and analysis on the cultural sensitivity and understanding of multicultural education and the relationship between the attitudes and cultural empathy and understanding of multicultural education and the multicultural sensibility and attitudes of pre-service early childhood teachers. We conducted a survey on cultural sensitivity, multicultural education and understanding attitude among Early Childhood Education College and enrolled 165 infants with pre teachers in pre-service early childhood teachers who are able to sympathize with cultural areas of the Y. The data were subjected to Pearson correlation analysis with multiple regression analysis performed using the SPSS 21.0 program. From the data analysis, first, cultural empathy and multicultural sensitivity showed a significant positive correlation with understanding and attitudes of multicultural education pre-service early childhood teachers. Second, cultural empathy of the pre-service early childhood teachers was a significant variable for predicting the susceptibility multicultural, multicultural education and understanding attitude. Since cultural empathy can change according to various factors, future investigation of these factors is needed to increase the cultural sensitivity of pre-service early childhood teachers by conducting follow-up studies that apply these findings to educational programs. Cultural empathy shouldn't be limited to multicultural education or simply a means to access the field of experiencing the arts, but should be expanded to include research in teaching and learning on how cultural empathy can be applied to the overall educational curriculum.

Remixed Sense of Place in Deoksugung(Kyungungung) - Since After the Daehan Empire Era' - (덕수궁(경운궁)의 혼재된 장소성에 관한 연구 - 대한제국시기 이후를 중심으로 -)

  • Han, So-Young;Zoh, Kyung-Jin
    • Journal of the Korean Institute of Traditional Landscape Architecture
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    • v.28 no.2
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    • pp.45-56
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    • 2010
  • This study is dealing with Deoksugung around the founding of the Daehan Empire Era. It will looks closely into how locational contexts and sense of place have been changed according to the subject's view point and the interpretation of text community until Deoksugung is changed into citizen-oriented public place vested with the meaning of public park. In conclusion, Deoksugung was a place for suffering and sorrows, but also it was a place for ceaseless attempt to pursue of the recovery of past without loosing hope. As in the case of uprising war like Japanese invasion of Korea (Imjin Yeran) or Cheong Japan War, Deoksugung was an importantly historical place where autocrat temporarily stayed to stand up for the war and moreover, it was an imperial palace where the ambivalent sensibility between suffering and hope are intermingled in the very first Korean Empire in history. Unlike Kyeongbokgung and Changdeokgung, the current Deoksugung has changed its boundary from time to time since Japanese invasion of Korea up to the present. Deoksugung has evolved the present situation as endlessly changing its boundary by interacting with the neighbor of Kyungungung. The more complicated sense of place is coexisted in the features of the Deoksugung. Therefore, current hot topics concerning restoration project of Deoksugung is much more difficult than of other palaces. This issues should be carefully dealt with beyond the political interests.

Dysmenorrhea and Its Related Factors among Women's High School Srudents in an Urban Area (도시지역 일부 여자고등학생들의 월경통과 관련요인)

  • Shin, Soo-Hee;Yang, Hye-Kyeong;Cho, Young-Chae
    • Journal of the Korean Society of School Health
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    • v.20 no.1
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    • pp.91-101
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    • 2007
  • Purpose: The present study intended to reveal the association between the physique of adolescent women and dysmenorrhea, and the factors related to the frequency of dysmenorrhea. Methods: The study subjects included 511 girls of a women's high school in Daejeon city and they were, during the period of March 1st through April 30th, 2005, given self-administered questionnaires about frequency of menstruation, age, physique, exercise, and such menstruation-related items as age of menarche, menstrual period and days, and amount. Results: As with the frequency of dysmenorrhea, 38.4% experienced it 「always」, 44.6% 「occasionally」, and 17.0% 「almost scarcely」, and those with dysmenorrhea accounted for 83.0% of the subjects. The frequency of dysmenorrhea was not significant difference according to the BMI and HPI. However, the lower the age of menarche and the greater the amount of menstrual flow, the more frequent dysmenorrhea. The symptoms of dysmenorrhea included the highest frequency of low back pain(68.5%) and it was followed by abdominal pain(65.9%), sensibility(54.0%), fatigue(51.7%), and nervousness(49.5%). These accompanied symptoms tended to be worse as the frequency of dysmenorrhea increased. The multiple logistic regression analysis revealed that the relative risk of frequency of dysmenorrhea is 2.2 times in age of 14, by a standard age of 15 as menarchial age, 2.2 in 13, and 3.1 in below 12. The menstrual days was 3.0 times in both below 2 days and over 8 days with the standard days of 3-7 days. The menstrual amount was 1.9 times in the group with a greater amount of menstrual bleeding and 1.5 times in the group with a less amount than the normal group, respectively. Conclusion: The above results suggest that the rate of experiencing dysmenorrhea was up to 83.0% and 38.4% from these had dysmenorrhea upon every menstruation. It is thought that dysmenorrhea could be a great disadvantage sufficient to impair optimal health to a larger body of school girls. Further, for quality of life, it is required that more fundamental strategies instead of pain killers or others for palliation of dysmenorrhea would be established among adolescents.