• Title/Summary/Keyword: selection motive

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A Study on Clothing Buying Behavior by Clothing Involvement (의복관여에 따른 의복구매행동에 관한 연구)

  • 구양숙;추태귀
    • The Research Journal of the Costume Culture
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    • v.4 no.2
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    • pp.173-185
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    • 1996
  • The purpose of this study was to identify the relationship of clothing involvement and clothing buying behavior of women. A questionnaire was developed to measure clothing involvement, clothing purchasing motives, clothing purchasing criteria, fashion information sources, store selection criteria, and demographic characteristics. The questionnaire was administered to 430 female adults in Taegu. The data were analyzed using percentage, frequency, factor analysis, and t-test. The results of the study were s follows: 1. Subjects were divided into low clothing involved and high clothing involved groups. 2. Three dimensions of clothing purchasing motives were derived by factor analysis such as Aesthetic dependant, Impulsive, and Practical motive. Clothing purchasing criteria were factor analysed as Aesthetic, Qualitative, External, and Economical criterion. Fashion information sources were factor analysed as Printed & audio-visual oriented media, Marketer intensive search, Store search, Observation & Interpersonal search, and Experience. Store selection criteria were factor analyzed as Merchandise & Store atmosphere, Store convenience, and Brand & fashion. 3. There were significant differences between high involved and low involved consumers in clothing purchasing behavior. The high involved consumers showed more importance than low involved consumers about purchasing criteria expecially in aesthetic dependant. The high involved consumers put more importance to aesthetic, qualitative, and external criterion as clothing purchasing criteria. The high involved information sources. The high involved consumers were more concerned about merchandise & store atmosphere, and brand & fashion than low involved consumers in store selection criteria.

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Analysis on Actual State of Selective Upper Gastrointestinal Study in Medical Examination (종합건강진단시 위장검사의 선택 실태에 관한 분석)

  • Kang, Seong-Ho;Son, Soon-Yong;Joo, Mi-Hwa;Kim, Chang-Bok;Kim, Keon-Chung
    • Journal of radiological science and technology
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    • v.22 no.2
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    • pp.61-68
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    • 1999
  • The purpose of this study is to present controversial point and reform measurements by analysing factors haying important effect on selection of upper gastrointestinal study in total health promotion. We examined 200 persons for this study, who visited for upper gastrointestinal study from January to February in 1999. We classified this group into Endoscopy, Upper gastrointestinal series, and sleeping endoscopy. We also investigated standard of satisfaction and factors having effect on selection of each study. As a results, in the motive of selection, Item of 'making accurate observation' and 'without pain' was 39.3% and 34.7%, respectively. In this study, sleeping endoscopy was 45.7%, but on the other side upper gastrointestinal series was low 22.6%(P<0.05). In the standard of preference of study, the man was 55.7% in the endoscopy, and the woman was 61.8% in the upper gastrointestinal series(P<0.05). The standard of preference of upper gastrointestinal series show that it was satisfied on the whole irrespective of sex, dwelling place, age, occupation, and level of education. In the selection of study, one's own will was showed the highest frequency, and family inducement was showed second(P<0.05). Persons over 60% were examined before the same study. Selection of upper gastrointestinal series was 47.9% of person with normal findings, and endoscopy and sleeping endoscopy was over 70% with gastritis, gastric and duodenal(P<0.01). For one's accurate selection of examination, it is important that objective and credible information should be given to a recipient for examination.

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An Analysis of the Locational Motives for the Korean Auto Industry′s Investment in the U.S. - Case Study of Hyundai Motor Manufacturing Alabama - (우리나라 자동차산업의 미국투자 입지동기 분석 - 현대자동차 미 앨라배마 투자 사례를 중심으로 -)

  • 서정욱
    • Journal of the Economic Geographical Society of Korea
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    • v.7 no.1
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    • pp.65-81
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    • 2004
  • Foreign direct investment (FDI) by firms has various motives in terms of the strategy for firms' long-term growth. This research uses the case study of Hyundai Motor Manufacturing Alabama to analyze the motives of the Korean auto industry's FDI in the U.S. and the locational factors that determined the selection of the site. This paper starts from the question of why Hyundai made the decision to invest in the U.S., which is not favorable in terms of production cost, especially considering that its exports to the U.S. have been on the increase. The results indicate that the strongest motive for the decision to invest in the U.S. was to ameliorate the trade friction between Korea and the U.S. Given that Hyundai depends on the U.S. market to a large extent for its exports, the foremost motive was to use local production in order to reduce the serious trade imbalance in the automobile sector between Korea and the U.S. in order that trade friction with the U.S. may be avoided and causes for trade disputes may be reduced. Other motives such as improving the access to local consumers were of secondary importance. After the selection of the country in which to invest, however, various factors were considered in the decision regarding the location of the plant, and incentives by local governments ultimately played a key role in this decision. The results imply that the Korean manufacturing industry's investment in the U.S. cannot be explained by traditional FDI theories and instead was greatly driven by a strategic defensive motive. In addition, the results confirm that the design of an appropriate incentive structure by host governments is important for attracting FDI.

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A Study on SW Career Selection According to the Internal and External SW Learning Motives of Elementary School Students in Educational Underprivileged Areas (교육 소외지역 초등학생의 내·외적 SW학습 동기 성향에 따른 SW진로 선택 연구 -인천광역시 읍·면 지역을 중심으로-)

  • Lee, Jaeho;Jang, Junhyung;Kim, Junghoon
    • Journal of Creative Information Culture
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    • v.7 no.4
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    • pp.187-196
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    • 2021
  • This study was conducted as a study on the SW career education of students from underprivileged areas, which is a necessary condition for SW education to become a universal education or where research has not been conducted. Therefore, this study conducted a SW career selection model using structural equations for 2,231 students in grades 3 to 6 in 6 schools located in the marginalized areas of eup/myeon. As a result of the study, it was analyzed that the intrinsic SW learning motive of students from underprivileged areas did not affect their SW career choice, whereas the external SW learning motive was analyzed to affect their SW career choice. This is inferred that the intrinsic SW learning motive does not affect the SW career choice due to the lack of SW experience of students in underprivileged areas. The correlation between internal and external SW learning motivation was analyzed to be significant. In the future, as students from the underprivileged class have more SW education experiences, research should be conducted on how internal SW learning motives affect SW career choice and how external SW learning motives support internal SW learning motives.

A Study on Clothing Purchase Behavior of Chinese Women Based on Experience in Purchasing Korean Clothing for Establishment of Marketing Strategies for China (대중국 마케팅을 위한 중국 직장여성들의 한국 의류상품 구매집단과 비구매집단의 의복구매행동 비교연구)

  • Park Hye Won;Zhang Chun Ji
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.3_4 s.141
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    • pp.547-560
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    • 2005
  • The purpose of this study was to segment Chinese career women by experience in purchasing Korean clothing and to analyze and compare clothing purchasing behavior between the 2 groups and to provide useful information to Korean manufacturers for establishment of marketing strategies for China. The subjects were 602 career women of middle and high class In their 20's and 30's. A total of 602 questionnaires were analyzed by using frequency, mean, Cronbach's $\alpha$, factor analysis, t-test and $X^2$-analysis. The results were as follows: 1. The demographic variables such as an age, residential city, marriage, and total monthly income were proven to be significantly different between the 2 groups except an academic background. 2. The clothing purchase behavior variables such as purchasing motive, using informants, clothing selection standards, store selection standards, purchasing place, satisfaction after purchasing clothes, shopping time, average monthly expenditure on clothing, purchasing frequency of casual wear, purchasing price, and paying method were proven to be significantly different between the 2 groups. However, the clothing purchase behavior variables such as purchasing frequency of formal wear and purchasing price of fur coat and sweater were proven not to be significantly different between the 2 groups.

A Comparative Study on Clothing Purchase Behavior of Career Women in Big Cities of China - Focused on $20\~30's$ Women in Benjing, Shanghai, Shenzhen, and Changchun - (중국 대도시 직장여성들의 의복구매행동 비교연구 -북경, 상해, 심천, 장춘의 $20\~30$대를 중심으로-)

  • Park Hye Won;Zhang Chun Ji;Shin Hye Bong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.1 s.139
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    • pp.124-135
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    • 2005
  • This study was intended to compare and analyze the clothing purchasing behavior of Chinese career women in Benjing, Shanghai, Shenzhen, and Changchun, and to provide useful information for establishment of marketing strategies for China. The subjects were 662 career women in their 20's or 30's living in Benjing, Shanghai, Shenzhen, and Changchun. Data was collected through the questionnaire based on the theoretical and previous studies from April 9, 2003 to April 31, 2003. A total of 662 questionnaires was analyzed by frequency, percentage, ANOVA, Duncan's multiple range test, and ${\chi}^2-test$. The results of this study were as follows: 1. Demographic variables such as an age, marriage, academic back ground, residential city, monthly income, and monthly expenditure on clothing were significantly different among the career women in Benjing, Shanghai, Shenzhen, and Changchun. 2. Clothing purchasing behavior variables such as clothing purchasing motive, using informants, clothing selection standards, store selection standards, and satisfaction after purchasing clothes were significantly different among the career women in Benjing, Shanghai, Shenzhen, and Changchun.

The Study on the Principles of Selecting Korean Particle 'Ka' and 'Nun' Using Korean-English Parallel Corpus (한영 병렬 말뭉치를 이용한 한국어 조사 '가'와 '는'의 선택 원리 연구)

  • Yoo, Hyun-Kyung;An, Ye-Ri;Yang, Su-Hyang
    • Language and Information
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    • v.11 no.1
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    • pp.1-23
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    • 2007
  • This study aims to research into the meaning of Korean particle 'ka' and 'nun' inductively by examining the correspondences of those particles and English articles on the Korean-English parallel corpus. The correspondences were checked in three ways: semantically, syntactically and pragmatically. This study found that when the semantic or syntactic tier is not salient, the pragmatic tier is activated and particles are selected according to the pragmatic elements such as the amount of information or the change of topic. However, if the meaning of the particles is salient or if there is any syntactic motive, particles are selected in accordance with the semantic or syntactic elements. Former studies which focused on one of those three tiers cannot properly explain such correspondences on the Korean-English parallel corpus. This study shows that semantic, syntactic and pragmatic tiers hierarchically affect the selection of a particle and that the selection process is also related to speaker's intention. This dimensional analysis of particles is expected to contribute to theoretical studies and applied studies like Korean language education as well.

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Dietary Behaviors on Yaksun Foods by Dietary Life Style Type in Women (여성의 식생활 라이프스타일 유형별 약선음식에 대한 식행동)

  • Bog, Hye-Ja;Jeon, Hae-Kyung
    • Korean journal of food and cookery science
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    • v.30 no.6
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    • pp.735-745
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    • 2014
  • This study examined dietary behaviors such as use motive, selection attribute, satisfaction, and purchasing intention in Yaksun foods according to women's dietary life style type. To achieve this research objective, it targeted women in more than the 20s who dwell in Seoul and Busan area. As a result, the following facts were clarified. First, the highest recognition was shown in rationality-seeking type as for diversion and in taste-seeking type as for sociality among the motives for using Yaksun foods. Second, the highest recognition was shown in taste-seeking type as for food quality & taste and physical service and in rationality-seeking type as for convenience among the selection attributes of Yaksun foods. Third, the satisfaction and the purchasing intention of Yaksun foods were the highest in health-seeking type. Seeing the above findings, the differentiation will be pursued from other food-service markets by making sensual taste and flavor as the food materials of Yaksun foods targeting consumers who pursue taste. Also, to increase satisfaction and purchasing intention of Yaksun foods, there is a need to positively publicize that Yaksun foods have efficacy on maintaining health and preventing disease.

A study on employment preparation behavior in the dental hygiene students (일부 치위생과 학생들의 취업준비행동에 관한 연구)

  • Shin, Seon-Haeng
    • Journal of Korean Academy of Oral Health
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    • v.42 no.4
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    • pp.181-186
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    • 2018
  • Objectives: The purpose of this study was to investigate influences on employment preparation in dental hygiene students. Methods: A self-reported questionnaire was completed by 386 dental hygiene students in South Korea from November 1 to 30, 2016. For data analysis, the study used independent t-tests, one-way analysis of variance, Pearson correlation analysis, and regression analysis among others. Results: Students with higher grades tended to have major satisfaction, instruction participation, and employment preparation (P<0.001). Higher parental monthly income was related to higher major satisfaction (P<0.001). Employment preparation was significantly positively related to major selection motive, major satisfaction, and instruction participation. Conclusions: In order to encourage dental hygiene students to prepare for employment, it is necessary to create a better academic environment and develop a variety of employment preparation education programs. I think that the active interest of the country, society, school, and family will have a positive impact on employment preparation.

The research regarding the self concept of part dental hygienes students (일부 치위생과 학생의 자아개념에 관한 연구)

  • Jung, Eun-Kyung
    • Journal of Korean society of Dental Hygiene
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    • v.6 no.3
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    • pp.219-228
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    • 2006
  • The research which it sees against the self concept of part dental hygienes students from the hazard which it examines dental hygienes which is located on Kyoung-Buk and students 318 people in the object un-signature it enforced a research with the entry method which it got a same result. 1. From general characteristics of part hygiene students "the employment went well from the motive which selects hygiene" and it appeared most highly. The employment will go well and the social advance will do and ease when seeing specially with characteristics of college, it has an corresponding with the fact that is a possibility of employment.. 2. The average score against the self concept of part hygiene students "me it is an existence which is isolated from this world and nothing to do with the others". It appeared most highly with 3.52. The negation self concept appeared more highly affirmative self concept than. 3. To self concept and grade, religion, health condition, hygiene selection motive, subject record and native high school of part hygiene students the difference which considers statistically did not appear(p>0.05). However it tries to observe the self concept which it follows subject satisfactory degree, it is very unsatisfactorily(3.37) with it is unsatisfactorily(3.16) gaps it was not visible the difference which considers statistically, it is very satisfied(3.37) with the difference which considers statistically it was visible(p<0.05). Students the affirmative reaction is correct phenomenon in order to establish a specialty intuition. 4. When self concept and record and the subject satisfaction sees a interrelation for, Between self concept subject satisfaction is appeare big affirmative interrelation(r=0.331) and the subject record and subject satisfaction just interrelation appeared as well(r=0.282) all they considered statistically and appeared.(p=0.000) but to self concept and subject record for the interrelation did not appear. Negation self concept of part hygiene students appears more strongly than affirmative one, And studying for self concept of the students, it leads through the program which is the possibility to pull affirmatively is demanded.

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