• 한국콘텐츠학회논문지
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• 제16권6호
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• pp.73-81
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• 2016

전자상거래는 인터넷상에서 직접적인 접속을 통해 소비자들이 필요 정보를 검색하고 제품이나 서비스를 구매하는 것을 가능케 한다. 인터넷상의 구매 행위는 실질적인 경험은 아니지만 그림이나 제품 정보 및 광고 등에 근거하여 이루어진다. 본 연구에서는 이란의 전자상거래 시장을 활성화하기 위해, 인터넷 쇼핑몰에서의 젊은 성인층의 구매 행태를 분석하였다. 즉, 인터넷 쇼핑 동기유발과 인터넷 쇼핑몰 선택에 영향을 미치는 요인들을 조사하였으며, 이러한 요인들과 성별, 직업, 연령, 교육정도와 같은 다른 요인들 사이의 상관관계를 밝히기 위해 통계적 가설검증을 수행하였다. 이 결과, 인터넷 쇼핑몰 선택 요인 중의 하나인 '풍부한 제품 정보' 요인에는 남녀 성별 차이가 존재한다는 것과, 쇼핑 동기 유발 요인 중의 하나인 '제품 비교 기능' 요인에도 남녀 차이가 존재한다는 것이 드러났다. 또한, '월 평균 구매 빈도' 요인은 학생과 비학생 간에 차이가 존재하였다. 그리고 일반적으로 이란 젊은 성인층에서는 인터넷 쇼핑몰에서의 상품의 품질을 신뢰하지 않으며 인터넷 쇼핑몰의 안전성에도 만족하지 못하고 있다는 것을 밝혀냈다.

• 한국식생활문화학회지
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• 제13권1호
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• pp.37-46
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• 1998

Distribution structure is the link between a society's needs and its industrial responses. A change in distribution structure brings about a consumption structure which may results in considerable changes in lifestyle including food habits. The purpose of this study was to evaluate a effect of change of distribution structure on the food purchase. The survey was carried from May to June, 1997 by way of questionnaire of 407 housewives, aged 23-64 years, in Seoul and the capital area. The questionaire consists of sociodemographic characteristics of the subjects and distribution channel, information route of food selection, acknowledgement and coefficient of utilization of new distribution channel, mainly used distribution channel in food purchase, important factors in food selection, and food purchasing behavior. Their data were statistically analyzed based on frequency, mean, and $X^2-test$. The major findings of this study were as follows; 1) Most frequently used distribution channels in food purchase were supermarket(38.53%), department store(15.23%), discount store(14.05%), a conventional retail market(13.87%), membership wholesale club(8.07%), and a conventional wholesale market(6.53%). 2) The new distribution channels that subjects have ever used were discount store(75.4% of the subject), membership wholesale club(63%), mail order house(32%), outlet store(29.4%), home shopping(10.3%). 3) Compared to the subject living far from the new distribution channel, the subject living close to the new distribution channel was higher in frequency of new distribution channel utilization. These observations suggest that change of the distribution structure promotes the change of the food purchasing behavior.

• 한국콘텐츠학회논문지
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• 제13권11호
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• pp.1-10
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• 2013

방송통신융합을 통해 양방향 기능이 방송에서 차지하는 비중이 점차 확장되고 있지만, 위성방송의 경우 양방향 기능이 IPTV나 케이블TV에 비해 뒤쳐져 이에 대한 전략적 서비스로 PVR이 도입되었다. 본 연구는 위성방송가입자들의 PVR 이용행태분석을 통해 현재 도입되고 있는 클라우드 PVR의 주력 서비스 방향에 실증적 정보를 제공하고자 하였다. 위성방송가입자들의 PVR 이용분석 결과, 주된 PVR 이용기능은 '시간대 이동(time-shifting)'으로 나타났으며, PVR의 이용이 많은 이용자일수록 TV 시청량이 증가하는 것으로 분석되었다. 또한 PVR이 방송프로그램을 시청하는데 있어 장르의 집중(concentration)보다는 다양화(diversification)를 가져오는 것으로 나타났다. 결과적으로 PVR의 활성화는 온에어 방송의 시청시간을 자유롭게 변경함으로써 TV이용의 증가 및 다양한 장르의 시청유도에 긍정적 영향을 미치는 것으로 분석되었다.

• 대한지역사회영양학회지
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• 제2권5호
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• pp.721-727
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• 1997

This study investigated whether dietary factors are more influential factor than other health behavior such as drinking, smoking and exercise on abnormal serum cholesterol level inspite of Korean dietary pattern differences compared to Europeans and Americans. A double case control study model has been used for the study design. One model consisted of high blood cholesterol cases and control. the other model consisted of low blood cholesterol cased and controls. 5.398 sedentary male workers who had taken medical examinations at a university hospital were used as the study subjects. Out of the study subjects, 36individuals with high blood cholesterol cases and 30 individuals with low blood cholesterol cases were selected. For the 66 individual control selection, the individual control selection, the individuals matching method was adopted. The food frequency method was used to collect the data for assessment of the dietary factors. A standardized questionnaire was used to investigate other health behavior. logistic regression analysis was employed to measure the relative importance between the factors considered. There were no statistically significant differences observed in nutrients consumption or other health behavior among the low, normal and high blood cholesterol groups, An overmatching effect had been suspected as the cause of those findings. However, the results of logistic regression analysis to identify the factors influencing high serum cholesterol showed that odd ratios of dietary factors such as tocopherol(3.0) and saturated fatty acid(1.6) were higher than I. I of smoking and 1.2 of drinking. Similar results were also observed incases of low serum cholesterol. The above findings imply that although the dietary pattern is quite different from that of Europeans and America, the dietary factor is still a significant factor for abnormal blood cholesterol in Koreans. Therefore, the dietary risk factor identified in high fat consumption populations are still relevant for the relatively healthy Korean as guideline for preventive health practices. (Korean J Community Nutrition 2(5) : 721∼727, 1997)

• 한국초지조사료학회지
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• 제39권3호
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• pp.189-194
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• 2019

The normal feeding approach of goats might be due to their precise anatomical and physiological characteristics of entity, which permit them to be highly selective, to eat legume silages and wild green grass. This review has been designed to consider the grazing behavior, fodder selection, and feed composition of goats. Various herbs and corns consumed by goats have numerous nutritive resources. Based on the general herbaceous intake activities and behavior of goats, they prefer wild grass such as grass grown in the steep hills than soft grass. Because the digestion capacity of cellulose feed has higher digestion level compared to other non-ruminants within rumen and it is advantageous to use wild forest or mountain grass which comprises high proportion of cellulose feed for goat. In South Korea, there are abundant feed resources for goats because of occupying large areas of mountains. Thus, goat production and feeding costs could be reduced if plants are used from the wild forest as a feed for goats relative to grassland grazing. Also, it is expected to contribute in improvement of goat farming with harmonious relationship between the grassland and wild forest while satisfying animal welfare and physiological desires of livestock.

• 한국프랜차이즈경영연구
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• 제10권2호
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• pp.49-58
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• 2019

Purpose - As the growth potential of the cultural contents industry steadily grows, the cinemas industry is growing fast especially due to popularity and commerciality. The recent in the cinemas industry is evolving on multiplex cinemas that combine cultural facilities such as theaters, restaurants, and shopping centers. Due to the rapid growth of multiplex cinemas, many researchers have studied the characteristics of visiting customers in Korea. Among them, selection attribute of multiplex cinemas, including the service quality and physical environment, is important because it may examines the cause of customer 's behavior. Thus, this research focuses on the effects of the selection attributes of the multiplex cinemas on customer satisfaction and their loyalty. This research suggests the guidelines for how cinemas should manage their customers and build their customers satisfaction and loyalty that improve business performance. Research design, data, and methodology - This study tests the structural relationship between selection attributes of multiplex cinemas, customer satisfaction, and loyalty. selection attributes of multiplex cinemas divide into five sub-dimensions such as movies facility quality, services, cleanliness, accessibility, and snack bars quality. In order to examine the purposes of this research, research model and hypotheses were developed. All constructs were measured with multiple items developed and tested in the previous studies. The data were collected from 100 students in their 10-20s and were analyzed using SPSS 22.0, SmartPLS 3.0 and fsQCA program. Result - The findings of this research are as follows. First, all selection attributes except cleanliness have significant positive impacts on customer satisfaction and loyalty. Second, customer satisfaction has significant positive impact on loyalty. Third, as a result of fsQCA, high satisfaction and high accessibility were the necessary conditions on loyalty. Fourth, the necessary conditions for male and female groups were different. Conclusions - The implications of this study are as follows. Overall, multiplex cinemas should manage selection attributes basically regardless of the type of theater. Especially, cleanliness was not significant, but the customer probably consider it an essential and basic factors. Also, they are able to manage the selection attributes differently depending on the type of gender. For the male customers, it is effective that centralized strategy and for female customers, it is effective that emphasized the multiplex cinemas image.

• 한국의류학회지
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• 제17권2호
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• pp.207-217
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• 1993

The purposes of this study were to identify the components of store image of women's clothing and to explain the relationships between store images and selection behaviors. Data were obtained from 330 females who college women and office girls in Busan. Its were analyzed by factor analysis, cannonical correlation, regression analysis and discriminant analysis. The results of this study were as follows ; 1. Dimensions of the clothing lifestyle were classified individuality-seeking, information-seeking, comfort-seeking and quality-seeking. 2. Store image factors of women's clothing were identified quality, design, information service, atmosphere and convenience. The types of preference store were the general public store, the public high class store and general obscure store. 3. It appears that designs is the factors to make store image of individuality-seeking, information-seeking and comfort-seeking and information service is the one to make store image of quality-seeking. Also they were usually purchased in the general public store by individality-seeking consumers and comfort-seeking consumers and purchased in the public high class store by information-seeking consumers and quality-seeking consumers. The store images, espacially the information service image, was contributed to the store selection behaviovs more than lifestyle. But lifestyle, espacially the comfort-seeking consumers, was contributed to the store behavior of the three types of store more than store image.

• 유통과학연구
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• 제15권10호
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• pp.51-63
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• 2017

Purpose - The current study examines the shopping behavior of Chinese tourists who purchase Korean cosmetics when visiting Korea, based on expectancy-disconfirmation of shopping satisfaction and brand attitude toward Korean cosmetics. A moderating effect of consumer conformity on the relationships between cosmetics selection factors and two dimensions of disconfirmation - expectation and performance is also examined. Research design, data, and methodology - We conducted a survey with 250 Chinese tourists who visited Jeju, Korea and had purchased Korean cosmetics during their stay. Excluding 43 respondents' inputs because of incomplete answers and missing values, 207 responses were used in the final analysis. All hypotheses were tested using structural equation model (SEM). Results - We found that the Chinese tourist expectations had positive impact on their satisfaction, and the factors for cosmetic selection had a positive effect on shopping satisfaction and brand attitude. A moderating effect of consumer conformity was found to be significant. Conclusions - Given the significantly increased demand for Korean cosmetics from Chinese tourists, Korean cosmetics firms need to better understand cosmetics selection attributes and preference of Chinese tourists, which can provide a guideline to develop retail stores and distribution outlets for Chinese tourists.

• Journal of Pharmaceutical Investigation
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• 제40권spc호
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• pp.9-17
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• 2010

Polymorphism has been recognized to be a critical issue throughout the drug product development process. Most of solid phase drugs have polymorphism, which has generated a great deal of interest and the field has been evolving rapidly. Preferably, thermodynamically most stable form of a drug substance is selected to obtain consistent bioavailability over its shelf life and various storage conditions. Moreover, it has the lowest potential for conversion from one polymorphic form to another. However, metastable or amorphous forms may be used intentionally to induce faster dissolution rate for rapid drug absorption and higher efficacy. For pharmaceutical industry, polymorphism is one of the key activities in form selection process together with salt selection. This article introduces the main features in the investigation of solid form selection especially polymorphic behavior with thermodynamic backgrounds, physicochemical properties with solubility, dissolution, and mechanical properties, and characterization techniques for proper analysis. The final form can be recommended based on the physicochemical and biopharmaceutical properties and by the processability, scalability and safety considerations. Pharmaceutical scientists especially in charge of formulation need to be well aware of the above issues to assure product quality.

• Earthquakes and Structures
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• 제11권3호
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• pp.445-459
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• 2016

Quantitative estimation of seismic response of various structural systems at the collapse limit state is one of the most significant objectives in Performance-Based Earthquake Engineering (PBEE). Assessing the effects of uncertainties, due to variability in ground motion characteristics and random nature of earthquakes, on nonlinear structural response is a pivotal issue regarding collapse safety prediction. Incremental Dynamic Analysis (IDA) and fragility curves are utilized to estimate demand parameters and seismic performance levels of structures. Since producing these curves based on a large number of nonlinear dynamic analyses would be time-consuming, selection of appropriate earthquake ground motion records resulting in reliable responses with sufficient accuracy seems to be quite essential. The aim of this research study is to propose a methodology to assess the seismic behavior of reinforced concrete frames at collapse limit state via accurate estimation of seismic fragility curves for different Engineering Demand Parameters (EDPs) by using a limited number of ground motion records. Research results demonstrate that accurate estimating of structural collapse capacity is feasible through applying the proposed method offering an appropriate suite of limited ground motion records.