• 한국사회정책
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• v.24 no.1
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• pp.1-31
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• 2017

This paper attempts to analyze citizens' giving behavior by household income level. Particularly, it focuses on participation and amount of secular giving by using 'Social Survey'in 2011, 2013, and 2015 from the Bureau of Statistics and employing Heckman selection model for statistical analysis. This study shows that citizens' participation has a proportional tendency by their income level. Similar to participation of secular giving, citizens' giving amount has also a proportional tendency by their income level. However, the degree of proportional tendency seems not to be significant in the case of amount of secular giving. This empirical analysis promotes understanding of participation and amount of secular giving by citizens' income section in Korea by showing the differences. This paper provides meaningful empirical understanding regarding citizens' secular giving behavior by their income level. In addition, it offers important clues to motivate relevant prospective studies and develop social agenda which contribute to strengthening giving culture in Korea.

• Korean Journal of Social Welfare
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• v.65 no.4
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• pp.341-365
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• 2013

This study attempts to examine the moderating effect of religiosity in the relationship between religion and secular giving behavior (absolute amount and philanthropic effort). For the analysis, this study utilizes 'Giving Korea 2012' by the Beautiful Foundation and employs Tobit regression model. Focusing on giving amount, major findings are that (1) Protestants and Catholics give greater amounts for secular cause than those with no religious affiliation; and (2) interaction between Protestants and religiosity and interaction between Catholics and religiosity have significant relationships with citizens' secular giving amount in a positive direction. Focusing on philanthropic effort (giving amount divided by family income), major findings are that (1) there is no significant relationship between religion types and citizens' philanthropic effort and (2) interaction between Protestants and religiosity and interaction between Catholics and religiosity have significant relationships with citizens'philanthropic effort in a positive direction. This study provides new knowledge foundation on citizens' secular giving behavior and contributes to developing effective fundraising strategies of nonprofit organizations on religion-related donor markets.

• Korean Journal of Social Welfare
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• v.68 no.4
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• pp.53-74
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• 2016

In this study, to verify influence that economic situations of a household unit have on donation behavior, after economic situations of a household unit were measured with income and assets by type and income to assets, effect which each variable has on secular giving was verified. This study used 3-year panel data of a total of 4,938 households based on the fifth to seventh year data as investigation data from 2012 to 2014 among data of financial panel investigation of Korea Institute of Public Finance of National Survey of Tax and Benefit. As an analysis method, a random effect tobit model was used. At the analysis result, it appeared that as scales of financial assets, earned income, property income, and transfer income become larger, the amount of donation increased. Also, it was represented that rates of income to assets had negative influence on secular giving. In case of demographic variables, education levels of householders and sizes of houses had relation of a positive direction. In case of ages, it appeared that they had inverted U-type relation. This study has meanings in that understanding of donation behavior of a household unit can be increased and expanded more and also implications related to intervention strategies of a household unit to expand sharing culture can be extracted by verifying influence which economic factors of a household unit have on donation behavior based on panel data.