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A study on the subway-station improvement of metropolitan subway (도시철도 역사개선에 관한연구)

  • Kim, Dong-Won;Park, Soo-Choong;Lee, Hi-Sung;Moon, Dae-Sup
    • Proceedings of the KSR Conference
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    • 2007.11a
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    • pp.1641-1646
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    • 2007
  • Subway station is installed with equipment of deficient ventilation and air purification in need of routine activity for users because projectors didn't have recognition of the importance of prevention equipment on disasters in subway stations. So if the accident in Deagu is occurred again, we can't prevent it. And it is urgently necessary to improve antique subway station for the safety and service to citizens because users were increased far more. Improvement of subway station has to be modernized the backward and antique subway station and maintained and developed by the center of traffic to give the social contribution with management of social facilities. And subway station has to be made conveniently so that everyone may use the station with one-stop system including sales, business, service equipment. This study will show the improvement plan of problem in underground space and situation of metropolitan-train history to improve metropolitan-train station .we will study a traffic line and equipment relocation of underground space considering safety by choosing the improved station and problems of the underground station in seoul. And then we will study the improvement plan of air purification and sound isolation to upgrade service in citizens.

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Does Loss-Leader Pricing Work in Online Shopping Malls?

  • Yeum Dai-Sung;Chae Myungsin;Kim Ji-Young
    • Management Science and Financial Engineering
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    • v.11 no.3
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    • pp.95-107
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    • 2005
  • As online shopping malls have emerged as a substantial shopping channel, they have used various sales promotion strategies to acquire new customers. Most of these strategies have been applied by offline malls for years. One, loss-leader pricing, is a type of promotional pricing in which stores sell well known products below their marginal cost, in order to attract customers and induce them to purchase more goods through impulse buying. This strategy is based on the expectation that customers will factor transaction costs into their purchasing decisions. However, its application to online malls fails to recognize that transaction costs are lower online, and that customers will behave differently as a result. Our study predicts that loss-leader pricing will not work online because online malls entail lower searching and moving costs than offline malls The study examines the effectiveness of loss-leader pricing with empirical data from a survey as well as log data from a Korean online shopping mall. The results show that while loss-leader pricing does attract customers to online shopping malls, it encourages cherry-picking rather than impulse purchases of regular-price goods.

The Development of an Internet Venture and Competitive priority revenue model (닷컴 벤처의 발전과 경쟁우위 수익모델)

  • 김종권
    • Proceedings of the Safety Management and Science Conference
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    • 2002.11a
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    • pp.295-304
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    • 2002
  • This case describes key development challenges and patterns as experienced by Internet Auction Company, Ltd. from the startup stage through IPO to the sale to eBay. Currently an eBay company, Internet Auction Co. continues to pursue new auction systems and substitute distribution systems for the future with a renewed entrepreneurial spirit. In 1997, Mr Hyuk Oh saw a business opportunity in the Internet allowing two-way communications. At that time, the success stories of eBay and Onsale in the United States were good stimuli to his startup of an auction site. He opened the Website in April 1, 1998 after four months of development efforts. Auction has merit more than other shopping malls. First, it brings about interesting and benefit. Second, it has interactive trade system. Third, customers will trade for reasonable price through direct own will of them. Fourth, Auction's model brings about multitude sale through aggressive sales. Even if Network Marketing has socially negative effect in case of inappropriate use, it is good mood for further business. In case E-Commerce use as useful purpose, it will have competitive priority revenue model.

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Cooperative Fishing Boat Robots Model for Extreme Worker

  • Sin, Seunghan;Yang, Kyeongae;Kim, Jaeheon;Shin, Seungjung
    • International Journal of Internet, Broadcasting and Communication
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    • v.10 no.2
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    • pp.79-83
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    • 2018
  • According to the Korea Robotics Industry Association, the number of robots companies, sales and production are steadily increasing until 2016, and the global robot market outlook is expected to continue to increase until 2025. We need to develop more attention to robots that can make life easier for us and can replace human tasks that we cannot do. It is predicted that robots will be more developed in the future with the above statistics, and future robots will be more activated by robots that can depend on each other, fix each other, and adapt to the changing environment without humans. Therefore, the shape of the robots in the future will be developed as a group robot(swarmbot) that cooperate with each other while the robot works. These robots have been studied for a longtime, but there are only two community robots that are applied in real life, only two of which are jailbreaking robots made in KAIST and KIVA robots made in Amazon company. In the future, as these robots develop more and more, and environment where robots can live without human intervention is created, so that a plurality of robots can collaborate and do individual work.

International Flower Exhibition in Anmyon Island and Its Impacts on Regional Development (안면도 국제 꽃박람회가 지역개발에 미치는 파급효과)

  • Kwon, Yong Dae
    • Korean Journal of Agricultural Science
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    • v.27 no.1
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    • pp.63-70
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    • 2000
  • Taean county region has been economically lagged behind compared with other areas in Chungnam Province mainly due to disadvantages of the location such as traffic accessibility, social infrastructure and industrial complex. However, recently Taean region has been emerged as newly prospective area because west coastal highway will be constructed to connect Seoul urban area to famous beach sites, recreational facilities along the seaside of Taean county, where International Flower Exhibition will also be held in Anmyon Island for the year of 2002. This Paper aims to explore how International Flower Exhibition is contributing to the development of local economy of Taean County area and to suggest the strategies for the development of this area through promoting spread effects of these international events. It is estimated that although there will be loss of 32,987 thousands won during the period of international flower festival based on the cash flow analysis, long run profits would be 108 trillion won, when calculating indirect benefits derived from the sight seeing, flower sales and other incomes from various activities. In order to maximize post benefits of international flower event, it is suggested that Taean county should pursue the strategies for specializing in cultural events such as family recreational events, beach festival and traditional cultural events, improving the social infrastructure and promoting the local industry such as flower, tourism and advanced technological enterprises.

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Developing an Evaluation Model for the CRM Level of Corporation Based on AHP Method. (AHP기법을 이용한 CRM 수준 평가 모형 개발에 관한 연구: 기업의 운영 성과를 중심으로)

  • 이규태;이주연;김영균
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2003.05a
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    • pp.214-225
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    • 2003
  • Now a day, the company must strengthen the contact-point of the customer who the company has and has to block the secession of the customer by providing services or goods on time. Under this market situation, the corporation extends the CRM for the customer management and strategic management, and set the CRM-strategies up for managing the customer relationship. For this, the present enterprise's level and the business-ability for the management of the customer relationship should be considered. Therefore, in this study, we will analyze the critical factors to set the CRM up as a strategy by studying the literature review. In the critical factors, the factors of enterprise level as well as the technical factor will be included. Secondly, as you know, the BSC is used to evaluate the corporation as a index. In this study the BSC model is changed and rearranged for the applied BSC model to measure the C3M level of companies. Thirdly, based on the model developed, the factors in the first step are classified by levels and weighted values are calculated by using AHP method. As a result, we will show the diagnostic model for check the operational performance of management, marketing and sales etc.

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A Study on the Improvement Policy of the Localization Parts of the Defense Sector (국방분야 부품국산화개발 정책개선 방안)

  • Jung, Suk-Yun;Eom, Jung-Ho
    • Journal of National Security and Military Science
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    • s.15
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    • pp.117-151
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    • 2018
  • The development of local defense parts has played a role a pure function such as maintenance of stable procurement source of military goods, provision of timely supply, establishment of self-defense base, creation of import substitution effect considering the whole life-cycle cost, reduction of foreign currency and protection of domestic defense industry. However, as the development success rate is deteriorating, it is time to analyze the related policies and improve the system. In order to improve the success rate of development of parts for the defense sector, it is necessary to unify the separated policies by the development-related departments and strengthen the policy support for the development companies to actively participate in the development. In addition, it is necessary to improve the paradigm for the selection of development items and change the authority of selecting development items and to delegate authority to create synergies. Parts localization development policy improvement is military support side it will contribute to strengthening defense power management by organically combining with technological development aspect and economical aspect. Development items will be linked to defense exports, which will have a remarkable effect on sales growth and job creation effects. The development of local defense parts is spreading.

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A Basic Study on the Development of Profit Risk Management Model for Apartment Projects (아파트 개발 프로젝트의 수익 리스크 관리모델에 관한 기초연구)

  • Son, Seunghyun;Lee, Sungho;Han, Bumjin;Na, Young-Ju;Kim, Ji-Myung
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2022.11a
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    • pp.215-216
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    • 2022
  • Profit, the performance of an apartment development project, is directly affected by the sales ratio, unit sale price, financial costs, land costs and construction costs. However, these factors fluctuate in response to changes in the environment, including various stake holders, and the profits fluctuate as a result. In order to ensure that profits are managed within target levels, these factors must be able to be predicted, controlled and monitored and managed up to the start, sale, and end stages of the project. The purpose of this study is to develop a profit risk management model for apartment development projects. The results of this study will contribute to the establishment of academic basis for the dynamic management of project profits that fluctuate with time and environment. And in practice, it will help project developers manage their business revenue to the proper level. In addition, the risks that occur from time to time can be identified quantitatively and visually, and it is expected that it will be easier to derive consensus points for smooth business progress by reducing conflicts of interest among stakeholders.

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Possible Linkage between Management of the Service Supply Chain and the Power to Influence Potential Customers for Airline Booking

  • Moon-Jeong KIM
    • Journal of Distribution Science
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    • v.21 no.5
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    • pp.93-102
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    • 2023
  • Purpose: This study aims to investigate a meaningful connection between the service supply chain and the power to influence potential customers for airline booking. This investigation will cover various topics, including customer service, product quality, and marketing strategies. Additionally, the literature review will examine the various strategies and tactics airlines use to influence customer behavior. Research design, data, and methodology: The data collection process conducted by the author could obtain the justification and establish the quality of the instrument between independent factor (Service Supply Chain) and dependent factor (Power to Influence Potential Customers), selecting peer-reviewed articles mostly for the current study. Results: The findings section thoroughly studied the research findings indicating a potential link between service supply chain management and the ability to persuade potential consumers to book an airline. The research findings will be explored concerning the numerous variables that may affect customers' decision-making in the airline business, the techniques used by airlines to sway consumers. Conclusions: The research has provided evidence that airlines use a variety of strategies to influence potential customers and that these strategies are generally successful in increasing customer loyalty and satisfaction, as well as sales. By utilizing these strategies, airlines can increase their customer base and profitability.

An Empirical Study on Eliciting a Competency Required by Salespeople: Differentiating B2B Salespeople and B2C Salespeople (영업사원의 필요역량 도출을 위한 실증적 연구: B2B, B2C 영업사원을 구분하여)

  • Ahn, Sung-Min;Park, Chan-Wook
    • Journal of Distribution Science
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    • v.14 no.11
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    • pp.103-115
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    • 2016
  • Purpose - Our research started out with an assumption that a further study about the competency of B2B and B2C salespeople is needed, and has thus focused on enhancing their abilities throughout various fields. It seems that the ability of sales representatives has a positive influence on the image and revenue of the company. Since businesses find it apparent that the role of salespeople will become significant in the future, our research aims to provide a foundation for future research on exploring the necessary competencies for salespeople by conducting an in-depth interview as well as survey. Research design, data, and methodology - The methods of our research can be broken down into four steps - an interview on salespeople, eliciting salespeople's potential competency, surveys, and analysis. First, our research team conducted interviews on forty subjects. Second, we strived to elicit potential competency of salespeople based on data gained from previous studies and in-depth interviews. And Third, we came up with our own survey templates. Last but not least, our research team analyzed the results from the surveys to elicit necessary capabilities for the salespeople. Results - The results of our research show a clear distinction between B2B and B2C salespeople on all categories that we measured such as the character fitness, competence of emotion and sales marketing. As for B2B salespeople, the results indicated openness(M: 3.8265) in character fitness, and self-motivation(M: 4.1887), group cognition(M: 3.8735), teamwork(M: 3.9956) in competence of emotion, and previous research(M: 3.8735), proposal of values(M: 4.3873), cooperation with other team(M: 4.0441) in competence of sales marketing. The difference in capability required between B2B salespeople and B2C salespeople was very pronounced. Conclusions - For future studies, enhanced pool of subjects with various backgrounds is needed in order for our research to reach a wide range of population. The results from our research are advised to be used for eliciting the competency required by salespeople and for a practical application to further enhance their competency. Companies need continuous efforts to develop the skills of salespeople based on competence analysis and research of sales representatives.