• 제목/요약/키워드: sales plan

검색결과 271건 처리시간 0.024초

외항선사(外航船社)의 수출입(輸出入) 컨테이너 내항운송(內航運送) 허용(許容)에 따른 문제점(問題點)과 내항해운(內航海運)의 육성방안(育成方案) (Permission of Costal Carriage of Import-Export Containers by Ocean Liner Carriers and Growth Plan of Costal Shipping Industry)

  • 하영석;정근존
    • 무역상무연구
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    • 제19권
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    • pp.96-118
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    • 2003
  • Government tries to revise the article 25 in Korea Maritime Transport Act which describes subject of coastal carriage for exported-imported container cargoes. The subject of coastal carriage will be replaced coastal carrier by ocean liner carrier according to the revised article 25. By adopting the revised article, coastal shipping industry will be deteriorated in terms of returns on investment, sales and etc. Even though the revision is inevitable to harmonize the flow of exported-imported container cargo movement, coastal shipping industry should be developed and restructured to get competitive power and to set up an efficient international logistics system. To enhance competitive power of coastal shipping companies successfully, government must realize the importance of coastal shipping, and aid the industry through various methods such as arrangement of law and regulation, indirected financial assistance, decrease of tax rate, etc.

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우주기술 기반 벤처창업 지원 프로그램 추진현황 및 발전방향 연구 (A Study on Space-Technology Startup-Business Support Programs: Current Status and Future Direction)

  • 김일태;천용식;전병규;정회만
    • 항공우주시스템공학회지
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    • 제10권3호
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    • pp.32-38
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    • 2016
  • This paper explains space-technology startup-business support programs. MSIP (Ministry of Science, ICT and Future Planning) and KARI (Korea Aerospace Research Institute) began running startup-business support programs from 2013 according to a "space-technology industrialization plan." In addition, MSIP and KARI have been running startup academies and STAR-Exploration for future entrepreneurs and startup companies since 2015. From these programs, five startup companies were established and they are generating sales. This paper shows the results of the programs, and the program cases of the startup and venture companies are analyzed for both domestic and international audiences. The future direction of startup-business support programs that are based on space technology is also discussed.

스마트그리드에서 소비자참여에 따른 실시간가격 변화와 전원구성변화에 대한 연구 (A Study on the Real-Time Pricing Change and Fuel Mix Change Considering the Customer's Choice on the Smart Grid System)

  • 박성완;김발호
    • 전기학회논문지
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    • 제61권6호
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    • pp.804-809
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    • 2012
  • This paper presents the economic impact of consumer participation in Real-Time Pricing (RTP). A computer model was developed to analyze the impact of real-time pricing on the average price, electricity sales, and the social welfare. Four revenue reconciliation alternative were introduced to illustrate the effect of RTP. Finally a case study was done to analyze the consequent impact of the dynamic load profile on the long-term fuel mix, and the results were compared with those of $5^{th}$ national power development plan.

브랜드 아이덴티티 요소에 의한 아파트 공간의 차별화 전략 연구 (A Study on Differentiation Strategy of Apartment Space According to Brand Identity Factors)

  • 최혜진;김개천
    • 한국실내디자인학회논문집
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    • 제20권5호
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    • pp.105-113
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    • 2011
  • Brand is a useful tool for modem people living under the age of the brand, to explain the information of their products by differentiating themselves from others. It also represents the value of company and plays a major role convincing customers. Even living space brands are no exception. According to the development of marketing management ability, living space brands require the new sales strategy to dominate the market over the business competition, and plan differently for a changing market environment. On such account, companies are commercializing the living space via establishing its brands. Thus the study will cover the living space differentiation strategies for promoting the brand images of respective construction companies and will strive to compare and analyze the differentiation strategy factors that construction firms are pursuing through case analysis framework. Moreover, it's objective focuses on materializing the strategies of living space in accordance to the brand application elements.

ERP 시스템 지원을 위한 OLTP 시스템 개발에 관한 연구 (- A Study on Development of OLTP System for Supporting the ERP System -)

  • 양광모;한영근;강경식
    • 대한안전경영과학회지
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    • 제5권2호
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    • pp.145-154
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    • 2003
  • Recently, many companies want to accept and operate ERP (Enterprise Resource Planning) system in their fields ERP does not only include business, but also include finance, account, trade, personnel and BPR(Business Process Reengineering). Especially, it is necessary to have ERP system for companies which have lots of external business such as trade and communication sector. And then, in this paper, I will think about OLTP (On-Line Transaction Processing) system for operating ERP system and improve its defects that can operate more effective sales, circulation, demand plan. But it is regrettable that I can not make a comparative analysis with other systems because the ERP system is still on the introductory stage for the company studies and the benefits have not been realized yet. Another limitation of this research is its narrow scope of study in which only the raw material inventory system for a single company is covered. In the future, however, ERP system would be adopted by many corporations, which would help us to launch a comparative study on the results of ERP system implementation as a future direction of research.

외식산업의 판매촉진에 관한 탐색적 연구 (A Study on the Sales Promotion of the Foodservice Industry)

  • 나영선
    • 한국조리학회지
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    • 제4권
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    • pp.25-42
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    • 1998
  • In order to promote a foodservice professionally, the operator must carefully plan of enterprise goals and how to meet them. This is especially truth of foodservices in which both production and service aspects take place under one roof. In such a case, the foodservice operator sells products and services not just one. It is up to the foodservice operator to package the products and services in a manner that is most pleasing customers. The first stop here is to determine who the customers are and what hey want. The process of answering these questions and developing a program to meet the needs identified is called marketing. This study deals primarily with internal promotional concepts, in this study it is important to cover a few of the basic concepts of marketing as well. Thus this study is try to present the merchandising food. In this study, the merchandising food is based on training employees, planning special promotions, featuring special menu items, creating atmosphere, developing good public relations using promotional materials.

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전력분야 경쟁도입에 따른 열병합발전소 지원정책 고찰 (A Study on the Subside Policy of District Heating CHP System in a Competitive Electricity Market)

  • 김창수;이창호;조인승
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2003년도 하계학술대회 논문집 A
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    • pp.661-663
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    • 2003
  • Electric generation cost in district Heating CHP system has close relationship with the level of heating price. So far, the calculation of CHP generation cost has been based on cost recovery system in which revenue requirement deducted the revenue from heating-sales. The restructuring of electricity industry determines the market-clearing price every hour and made it impossible that the loss due to the above market cost can be attributed to the generation cost. Hence, the loss is compensated by energy subsidy program in public benefit charge. This analysis derives an efficient action plan for future subsidy program.

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LCD 장비 산업의 경영 효율성에 관한 연구 (A study on the managemnet Efficiency of LCD Equipment Industry)

  • 김창수;정백운
    • 대한안전경영과학회지
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    • 제9권5호
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    • pp.125-133
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    • 2007
  • Everyone knows how much the company business goal is achieved is the most important to all companies. In order to maximize the business performance, many companies have introduced a diversity of management innovation activities. The effect of business performance is important in the business activity, but an efficiency of output-to-input concept is significantly important. Each year, companies have managed the business through a sum of performance. In terms of the efficiency of business performance, the management is importantly managed. In the efficiency of business performance, there are the main items including the total assets, employees, and operating expenses as the input. As the output, there are the main items of sales, current term's net income. This study is intended to calculate the business efficiency through DEA analysis for companies' business performance, and to study in order for the efficiency of business performance to be considered when the companies establish the mid and long term business plan.

국제촉진수단으로서의 무역전시회(Trade Show)의 효과성 및 전략적 활용방안 연구 (A Study on the Effectiveness and Strategic Management of Trade Show As a International Promotion Method)

  • 서민교;이창현
    • 통상정보연구
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    • 제8권1호
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    • pp.305-323
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    • 2006
  • Though trade shows have emerged as an increasingly significant component in companies' international promotional tools, little research has examined this activity and previous findings on this theme are few and mostly foreign. With the trade show costs rising, exhibitors are forced to exert more effort to their trade show success. This research studies the effectiveness of trade show as a international promotion method and suggests strategic management program to enhance trade show performance such as image-building, sales-related, information-gathering, and relationship-improvement. Our suggestions are as follows: (1) Marketing executives should make a plan for trade show management and set their trade show objectives before trade show opens. (2) Companies should reinforce pre-show promotion and booth staff training. (3) After trade shows close, it should measure their trade show performance. These are key success factors for companies to enhance their trade show performance. By implementing these success factors effectively, exhibitors can have better performance of trade show.

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카페 환타지 아이스크림 샾 계획안 연구 (A Study on the Cafe' Fantasy Ice Cream Shop Planning)

  • 장경수
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2005년도 춘계학술발표대회 논문집
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    • pp.283-286
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    • 2005
  • A design of Ice Cream Shop is an intended creation activity to increase the sales and profits by planning the space creativity and effectively. Accordingly, it should give the aesthetic and psychological satisfaction by making the space formative as a visual space expressed by a unique identity with a functional convenience. The design of Ice Cream Shop should reflect the changing demands and patterns of a consumption life as a result. Therefore a design plan is required to predict the living and culture. The design process can be divided into a basic planning, basic design and implementation design in large. The details are as follows. When a designer is assigned to the design from a client, he should start his work from surveying the site and arrangement, After arrangement, he sets up basic guidlines, which are called as a basic planning.

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