• Title/Summary/Keyword: risk communication

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Female Consumers' Attitudes and Purchase Intentions toward Intimate Apparel Brands

  • Rose, Jennifer;Cho, Eunjoo;Smith, Kathleen R.
    • Fashion, Industry and Education
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    • v.14 no.2
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    • pp.35-46
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    • 2016
  • The purpose of this study was to examine female consumers' attitudes and purchase intentions toward intimate apparel brands. To understand female consumers' shopping behaviors for intimate apparel products, this study examined interrelationships among brand familiarity, perceived risk, attitudes, and purchase intentions toward intimate apparel brands. A conceptual model was developed by adopting perceived risk theory (Cox, 1967) and theory of reasoned action (Ajzen & Fishbein, 1980). A pre-survey using a paper and pencil was conducted to identify the most familiar intimate apparel brand to young female consumers. The majority of pre-survey respondents (66 female college students) indicated Victoria's Secret as the most prominent intimate apparel brand. Therefore, Victoria's Secret was used to examine possible effects of brand familiarity on perceived risk and attitudinal and behavioral responses toward the brand. Using a web-based survey, 384 complete responses were collected from young female college students between the ages of 18-29 at a Mid-southern U.S. university. A structural equation modeling was employed to test the proposed research model and hypotheses. Results showed positive, statistically significant associations among the four variables (e.g., brand familiarity, perceived risk, attitudes, and purchase intentions). The findings suggested that young female consumers who are familiar with a particular intimate apparel brand are likely to perceive a low level of risk, leading to positive, strong attitudes with purchase intentions toward that particular intimate apparel brand. This suggests establishing brand familiarity through integrated marketing communication is crucial for risk reduction strategy in intimate apparel shopping.

Exploring the Possibility of Using Public Institution's Health Message for Measuring Health Literacy (헬스 리터러시 측정을 위한 공공기관 건강정보의 활용 가능성 탐색)

  • Hong, Kyung-Jin;Ju, Young-Gi;Jun, Sang-Il;Yoon, Hye-Jung;You, Myoung-Soon
    • Korean Journal of Health Education and Promotion
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    • v.29 no.3
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    • pp.53-61
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    • 2012
  • Objectives: Improving public capability to obtain, understand, and use health information is important for decision-making and communication. This study attempts to measure adults' literacy of the information provided by a public health institution. Factors affecting different health literacy level are also investigated. The relation between public risk perception and health literacy is examined as well. Methods: A total of 800 korean adults were surveyed. To provide the participants health literacy questions, health messages of heavy metals released by KFDA as well as literacy questions developed by NIKL were used. A total of eight questions were developed to measure health literacy. The dimensions of risk perception proposed by Brewer et al.(2008) were modified to measure risk perception. Results: The average percentage of correct answer for all literacy questions was only 65.57%. Individuals at the older age, and with lower education/ income level were more likely to be low literate. In addition, health literacy was strongly associated with risk perception. Conclusions: Public literacy of health information is influenced by socio demographic factors. This study suggested a possibility that low health literacy may affect unrealistically high risk perception. Further studies with sophisticated methodologies to measure health literacy need to be developed.

A Study on the Threat Analysis and Risk Assessment of Ship Ballast Water System (선박 평형수 시스템의 위협 분석 및 위험 평가에 관한 연구)

  • Hyoseok Lim;Yonghyun Jo;Wonsuk Choi
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.34 no.5
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    • pp.961-972
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    • 2024
  • As IT and OT systems become integrated into ship operations, the security of propulsion, control, communication, and navigation systems has become increasingly critical. In response, the International Association of Classification Societies (IACS) will enforce cybersecurity requirements starting from July 2024. IACS No. 171 (Recommendations on Incorporating Cyber Risk Management into Safety Management Systems) presents quantitative assessment methods; however, there is room for improvement. This study aims to address these issues by applying the TARA framework, outlined in ISO/SAE 21434 for connected vehicles, to identify attack surfaces and conduct risk assessments of the Ballast Water Treatment System(BWTS), which is crucial for navigational safety. Moreover, the study conducts a comparative analysis of the quantitative risk assessments of IACS No. 171 and the TARA framework, proposing the need for and considerations of a new risk assessment framework, VeTARA, specifically tailored for ships. This research is expected to contribute to the enhancement of cyber risk management in maritime operations.

Effects of Simulation-based Education on Communication Skill and Clinical Competence in Maternity Nursing Practicum

  • Kim, Hye Young;Ko, Eun;Lee, Eun Sook
    • Women's Health Nursing
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    • v.18 no.4
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    • pp.312-320
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    • 2012
  • Purpose: This study was conducted to examine the effects of simulation-based education on communication skill and clinical competence in maternity nursing practicum. Methods: This study used a non-equivalent control pretest-posttest design. The simulation-based education in maternity nursing practicum consisted of two clinical situation scenarios pertaining to patients with normal and high-risk deliveries. The control group consisted of 35 students in 2010 and the experimental group consisted of 35 students in 2009. The experimental group was given the simulation-based education using a high-fidelity patient simulator over 3 sessions, whereas the control group was given a conventional pre-clinical practice orientation before maternity nursing clinical practicum. Data were collected using a questionnaire, which included questions to assess communication skill and clinical competence. Data were analyzed using SPSS/WIN 18.0. Results: Members of the experimental group, who received the simulation-based education, showed significantly higher communication skill and clinical competence scores than the control group (t=-2.39, p = .020; t=-2.71, p = .009). Conclusion: The simulation-based education in maternity nursing practicum is effective in promoting communication skill and clinical competence. With application of diverse clinical situation scenarios, it is recommended to develop and apply simulation-based education using a high-fidelity simulator in the area of maternity nursing.

Big data-based real-time drug side-effect risk assessment model (빅데이터 기반 실시간 의약품 부작용 위험도 평가 모델)

  • Lee, Chae-Eun;Bae, Eun-Ji;Yoon, Sook-Young;Lim, Su-Yeon;Kim, Yong-Min;Kim, Woong-Sup
    • Annual Conference of KIPS
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    • 2019.10a
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    • pp.754-757
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    • 2019
  • 대한민국 인구의 고령화는 점점 더 심화되며 노인 환자의 수도 증가하는 추세이다. 노인환자들은 의약품 부작용 위험도가 높기 때문에 노인에게 부적절한 약물과 처방 이후의 부작용 발생 현황에 대한 통계적인 분석이 필요하다고 판단하였다. 의약품 부작용관련 문헌 정보와 실제 병원의 전자 의무 기록을 이용해 데이터 베이스를 구축하고 Python 을 사용해 부작용 탐지 알고리즘을 설계했다. 노인 환자가 특정 약품을 투약한 이후에 그 약품에 부작용에 해당하는 진단을 받는다면 부작용이 발생한 것으로 판단한다. 알고리즘을 기반으로 사용자들이 쉽게 접근할 수 있도록 웹을 구축했다. d3.js 를 통해 직관적으로 부작용 확률을 확인할 수 있도록 구현했고 새로운 진단 또는 처방을 입력하여 실시간으로 확률에 반영하였다. 실시간으로 데이터를 확인할 수 있기 때문에 부작용 이슈에 신속하게 예방 및 대응이 가능할 것으로 기대된다.

The effects of simulation-based education on the communication and clinical judgment of nursing students and nurses: A systematic review and meta-analysis (시뮬레이션 교육이 간호대학생과 간호사의 의사소통 및 임상판단능력에 미치는 효과: 체계적 문헌고찰 및 메타분석)

  • Park, Jung Min;Jun, Sangeun
    • The Journal of Korean Academic Society of Nursing Education
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    • v.29 no.3
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    • pp.203-224
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    • 2023
  • Purpose: This study aimed to evaluate the effectiveness of simulation-based education on communication and clinical judgment in nursing students and nurses. Methods: A systematic review and meta-analysis were conducted in accordance with the PRISMA guidelines. Seven databases were searched to obtain articles published in Korean or English. Of 12,864 articles reviewed, 36 were included in a systematic review and 23 in a meta-analysis. To estimate the size of the effects of simulation-based education, a meta-analysis was performed using the R package meta program. The risk of bias was assessed using RoB 2.0 and ROBINS-I. Results: The effect sizes (ES) of simulation-based education on communication and clinical judgment were ES=0.77, 95% confidence interval (95% CI)=0.43 to 1.12 on communication-related variables and ES=1.84, 95% CI=1.03 to 2.65 on clinical judgment. Conclusion: Simulation-based education for nursing students and nurses is useful for improving their communication and clinical judgment. Thus, it is necessary to develop and apply simulation-based education programs for nursing students and nurses to improve their abilities in communications and clinical judgment.

Inclusive Crisis Communication During COVID-19: Lessons Learned from the Experiences of Persons with Disabilities in Makassar, Indonesia

  • Sudirman Karnay;Rahmatul Furqan;Rahman Saeni
    • Asian Journal for Public Opinion Research
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    • v.11 no.3
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    • pp.201-233
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    • 2023
  • Persons with disabilities (PwD) are believed to be a group that had a greater risk during the pandemic. While PwD are vulnerable to the spread of COVID-19 due to their high dependence on physical contact, a series of policies restricting public movement during the pandemic had the potential to place PwD in increasingly marginalized situations. This situation reinforces the urgency of crisis communication as one of the critical parts of the COVID-19 response to ensure that all levels and groups of society can accept and understand the flow of information. Using a qualitative approach, this research was conducted through in-depth interviews with PwD age 17-50 in the city of Makassar, Indonesia. The results of this study suggest that crisis communication during the pandemic should involve participatory communication, which focuses on collaboration with empowerment. The PwD communities need to be actively engaged during the communication process of a pandemic crisis to ensure that inclusiveness is always taken into account. During the distribution of information, the relevant health officers or the government at the regional level need to carry out more frequent socialization and special services for PwD based on the characteristics of their disabilities.

A Study on the Design and Real-Time Implementation of Robust Sensor Monitoring Device in Explosion Proof Industrial Site (방폭 산업 현장에 강인한 센서 모니터링 장치 설계 및 실시간 구현에 대한 연구)

  • Jeong-Hyun Kim
    • Journal of the Korean Society of Industry Convergence
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    • v.26 no.5
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    • pp.867-874
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    • 2023
  • In this paper, a wireless communication-based sensor data monitoring device with an explosion-proof (Exd IIC) case was implemented to enable installation at explosion-risk industrial sites such as plants. In existing industrial plant sites, most of the temperature sensors and vibration and impact sensors are wired up to several kilometers, which takes a lot of time and money to bury long pipes and cables. In addition, there are not many cases where some wireless devices have been applied to actual plant industry sites due to communication quality problems. Therefore, in order to solve this problem, zigbee mesh wireless communication was applied to provide high reliability wireless communication quality to industrial plant sites, and the time and cost incurred in new or additional installation of sensors could be greatly reduced. In particular, in the event of loss or error of some wireless communication devices, the communication network is automatically bypassed or recovered to enable real-time data monitoring.