• Title/Summary/Keyword: research trend of social network service

Search Result 42, Processing Time 0.033 seconds

Utilization studies of Social Network Service : Focused on Twitter (소셜 네트워크 서비스의 활용방안 연구 : 트위터를 중심으로)

  • Yook, Ji Ae;Jung, Hyung Won;Yoo, Su Mi
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.7 no.1
    • /
    • pp.85-93
    • /
    • 2011
  • 2010 trend of Web services is Social Network Service. What does Social Network Service are like this? What could really be used? I also take advantage of future can I do? To elicit answers to the question of Social Network Service and the overall status of the root is used in the case Learn about the current utilization plan after the proposed research. The use of practices being applied to Social Network Service, the three theories were derived positive and negative aspects. Research based on more than the utilization of Social Network Service to build a social safety net to take advantage and use of learning aids were divided into suggestions. Utilized for building a social safety net, and when the reported channel to channel, the use of learning aids to learning that one day, one-on learning by applying the proposed total of four kinds of utilization.

Discovering Customer Service Cool Trends in e-Commerce: Using Social Network Analysis with NodeXL (e-커머스 기업의 고객서비스 쿨트랜드 발견: 사회네트워크분석 NodeXL 활용)

  • Lee, Chang-Gyun;Sung, Min-June;Lee, Yun-Bae
    • Information Systems Review
    • /
    • v.13 no.1
    • /
    • pp.75-96
    • /
    • 2011
  • This research uses coolhunting to predict the future trend of e-Commerce industry. Coolhunting is a method to take Cool Trends which are the future trend through social network analysis for discovering the trendsetter and its collective intelligence. Coolhunting is generally carried out by social network analysis while this research uses NodeXL of social network analysis tools. We designed industrial network research model for relation among e-Commerce corporation, product, the types of customer service and customer service employee to discover the Cool Trends of e-Commerce industry. According to the result of this research, e-Commerce industrial network was being changed from chaos to collective intelligence form. As a analysis result for network influences, we found that Cool Trends of e-Commerce industry invigorate social commerce industry through the collective intelligence focusing intelligence VIP, Excellence, grade of Administrating for women customers(trendsetter) and it promotes semantic consumption from customers and purchasing power will be concentrated on cosmetic, beauty, perfume product categories in social commerce. We propose the strategic direction for e-Commerce corporation and hope that domestic e-Commerce corporation continues to grow and high-quality services are provided for customers.

A Trend of Social TV System for Research and Implementation (소셜 TV 시스템의 연구 개발 동향)

  • Kim, Yu-Doo;Moon, Il-Young
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
    • /
    • 2010.05a
    • /
    • pp.73-75
    • /
    • 2010
  • Current communication and broadcasting services are moved to integrated convergence service. So IPTV(Internet Protocol based TeleVision) services are growth rapidly. Traditional TV were provide simplex service. but IPTV will provide duplex service that is possible of interaction with TV and audience. Therefore current researches are focusing the Social TV service. at this point, we see the trend of Social TV system for research and implementation.

  • PDF

Analysis of Research Trends on Social Network Service: Focusing on the Korea's Studies of Twitter (소셜 네트워크 서비스의 연구경향 분석: 국내 Twitter 관련 연구 중심)

  • Ha, Byoungkook
    • Journal of Service Research and Studies
    • /
    • v.5 no.1
    • /
    • pp.79-89
    • /
    • 2015
  • Recently, with the introduction of social network services, studies that try to make use of them for the various purposes have been actively investigated. In order to proceed with the research that takes advantage of social network services, it is necessary to review the relevant literature and to identify trends in researches. However, the researches of social network are massive amount, so to review the huge amount of relevant research literature is a very difficult task. Therefore, in this study, we analyze systematically the tendency of research related to social network service focusing on Twitter. Especially, we use the SLR (Systematic Literature Review) technique for systematic literature survey and analysis. For the literature survey, we select korean literature resource sites and 243 studies of literature that are surveyed. Studies and analyzes on Twitter in a variety of research studies were also using Twitter data that way beyond the simple question directly.

Analysis of Research Trends on Social Network Service: focusing on the Studies of Twitter (소셜 네트워크 서비스의 연구경향 분석: Twitter관련 연구 중심)

  • Ha, Ilkyu
    • The Journal of the Korea Contents Association
    • /
    • v.14 no.9
    • /
    • pp.567-581
    • /
    • 2014
  • Recently, with the introduction of social network services, studies that try to make use of them for the various purposes have been actively developed. In order to proceed with the research that takes advantage of social network services, it is necessary to review the relevant literature and to identify trends in researches. However, the researches of social network service since 2007 are massive amount, so to review the huge amount of relevant research literature is a very difficult task. Therefore, in this study, we analyze systematically the tendency of research related to social network service focusing on Twitter. Especially, we use the SLR(Systematic Literature Review) technique for systematic literature survey and analysis. For the literature survey, we select five well-known literature resource sites and 128 studies of literature that are surveyed. In order to identify various research trends, we conduct the survey with two research groups: researches since 2007 and researches since 2011. As a result of the investigation, since 2007, the researches associated with "Application", "User Activity" and "User Content Analysis" main study topics have been mostly carried out. In addition to the result, the trend of secondary study topics in a main study topic, trends in research based on the number of citations and the scale of the experimental data and characteristics of the author are analyzed from a variety of perspectives.

A Meta-Analysis of Social Network Service Research in Communications (미디어 영역에서의 소셜네트워크서비스 연구동향 분석)

  • Kim, Yoojung;Joe, Susan
    • Informatization Policy
    • /
    • v.19 no.4
    • /
    • pp.3-26
    • /
    • 2012
  • The purpose of this study is to provide a systematical view point of SNS research published by scholarly journals in communications vis a meta-analysis. A total of 72 articles dealing with SNS issues from 2006 to 2012 were analysed by research theme, related sub-theme, methodology, theoretic rationale, targeted media, and characteristics. Effect research get the largest portion and then user research in terms of a developmental model of media research agenda. A major methodological trend is an online survey and theoretical background is Uses and Gratification. Twitter is the most popular medium researched and SNS is mainly characterized as information provision and seeking as well as relationship forming.

  • PDF

A Study on the Trend of Collaborative Research Using Korean Health Panel Data: Focusing on the Network Structure of Co-authors (한국의료패널 데이터를 활용한 공동연구 동향 분석: 공동 연구자들 연결망 구조를 중심으로)

  • Um, Hyemi;Lee, Hyunju;Choi, Sung Eun
    • Journal of Information Technology Applications and Management
    • /
    • v.25 no.4
    • /
    • pp.185-196
    • /
    • 2018
  • This study investigates the social network among authors to improve the quality of Panel researches. Korea Health Panel (KHP), implemented by the collaborative work between KIHASA (Korea Institute for Health and Social Affairs) and NHIC (National Health Insurance Service) since 2008, provides a critical infrastructure for policy making and management for insurance system and healthcare service. Using bibliographic data extracted from academic databases, eighty articles were extracted in domestic and international journals from 2008 to 2014, April. Data were analyzed by NetMiner 4.0, social network analysis software, to identify the extent to which authors are involved in healthcare use research and the patterns of collaboration between them. Analysis reveals that most authors publish a very small number of articles and collaborate within tightly knit circles. Centrality measures confirm these findings by revealing that only a small percentage of the authors are structurally dominant, and influence the flow of communication among others. It leads to the discovery of dependencies between the elements of the co-author network such as affiliates in health panel communities. Based on these findings, we recommend that Korea Health Panel could benefit from cultivating a wider base of influential authors and promoting broader collaborations.

Research for the satisfaction of social network service - Functional elements of Instagram and Facebook - (소셜 네트워크 서비스의 만족도를 위한 연구 - 인스타그램과 페이스북의 기능적 요소를 중심으로 -)

  • Choi, Seula-A;Hong, Mi-Hee
    • Cartoon and Animation Studies
    • /
    • s.40
    • /
    • pp.423-442
    • /
    • 2015
  • In a digital environment that is keep in change content from smart phones to tablet PC are a social network service is holding deep place in our lives. Social networking applications has building a network and communication with others than other application, it means that Social networking applications are sharing not only personal purpose in that trend of variety and competition of these social networks can be expected to trend and be developed thru analysis of user certification. this study of social network service application is proposed to developing of application thru analyze the two-effective application which is high ranked in google store. the theoretical foundation was set based on the seven elements of the social network service of the information structures designed by Jean Smith. This study proceeded analysis is for the functional elements of Facebook and Instagram, and the advantages and disadvantages through survey research. As a result of the empirical analysis to user of Instagram and face book of communication, identity, satisfaction for the group are equally. Instagram is about the presence, reputation, and Facebook has had a high level of satisfaction for each sharing and relationship. Facebook got high satisfaction from sharing features, but user feel of discomfort in the randomly showing advertising content. Instagram is not showing off advertise on common page of content, it is good point to be complementary to facebook. And, Instagram hashtag is good for convenience, but satisfaction is high with Facebook. in order to increase the satisfaction of Instagram, it is necessary to consider the main advantage of the communication and the functional aspects of the share from facebook.

A Study on the Avoidance Intention of Social Network Service in Post Adoption Context: Focusing on the Facebook User (Social Network Service 수용 후 사용회피에 관한 연구: 페이스북 사용자를 중심으로)

  • Park, Kyungja
    • The Journal of Information Systems
    • /
    • v.24 no.1
    • /
    • pp.147-168
    • /
    • 2015
  • Why people reduce or stop using social network services(SNS), which are regarded as a mean of relationship and communication, unlike the early trend? To explain the phenomenon, this study tries to predict psychological decision making process of users from perspectives of cognitive dissonance theory. From this perspective, this study attempted an integrative approach that reflected 'User's literacy' indicating the ability of individuals to use SNS, and 'negative mass media influence' such as media reports on side effects or the bad experiences of acquaintances, along with the 3 factors used in the SNS Prior research. This study conducted an empirical analysis by surveying 256 facebook users, and the major findings are as follows:- First, Social-overload, complexity, uncertainty and negative media influence are significantly affect dissonance on the use of SNS. Second, Dissonance on the use of SNS significantly affects the behavior that possibly reduces and limits the use of SNS. In other words, the users who have experienced psychological dissonance respond passively by avoiding the use of SNS to resolve the dissonance. Third, the moderating effect of User's literacy wasn't a significant. This study presents a clue to understand psychological decision making process of use of SNS and a guideline for establishing practical strategies. In addition, it is important to note that this study contributes to expansion of theoretical discussion about usage.

Research on a Mobile-aware Service Model in the Internet of Things

  • An, Jian;Gui, Xiao-Lin;Yang, Jian-Wei;Zhang, Wen-Dong;Jiang, Jin-Hua
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • v.7 no.5
    • /
    • pp.1146-1165
    • /
    • 2013
  • Collaborative awareness between persons with various smart multimedia devices is a new trend in the Internet of Things (IoT). Because of the mobility, randomness, and complexity of persons, it is difficult to achieve complete data awareness and data transmission in IoT. Therefore, research must be conducted on mobile-aware service models. In this work, we first discuss and quantify the social relationships of mobile nodes from multiple perspectives based on a summary of social characteristics. We then define various decision factors (DFs). Next, we construct a directed and weighted community by analyzing the activity patterns of mobile nodes. Finally, a mobile-aware service routing algorithm (MSRA) is proposed to determine appropriate service nodes through a trusted chain and optimal path tree. The simulation results indicate that the model has superior dynamic adaptability and service discovery efficiency compared to the existing models. The mobile-aware service model could be used to improve date acquisition techniques and the quality of mobile-aware service in the IoT.