• 제목/요약/키워드: research direction and framework

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OTT 플랫폼 비즈니스 모델 개발을 통한 OTT 사업자 경쟁력 분석 (An analysis of OTT operator competitiveness via OTT platform business model development)

  • 김소현;임춘성
    • 디지털융복합연구
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    • 제19권10호
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    • pp.303-317
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    • 2021
  • 본 연구는 OTT 산업에 특화된 분석틀을 개발하여 OTT 사업자들의 경쟁력 분석을 하는 데에 목적이 있다. 비즈니스 모델, 플랫폼 비즈니스 모델, OTT 특성에 관한 기존연구를 바탕으로 OTT 플랫폼 비즈니스 모델 프레임워크를 개발하였고 관련 자료, 문헌, 내부자료의 데이터를 토대로 사례 분석을 하여 국내 OTT 사업자들이 나아가야 할 방향을 제시하였다. 연구 결과, 국내 OTT 사업자들은 발전된 AI와 빅데이터 기술을 활용해 오리지널 콘텐츠를 제작하고 플랫폼의 인프라 및 서비스의 질을 향상해야 한다. 또한, 보유한 콘텐츠를 맞춤화된 추천 시스템을 통해 충분히 활용할 수 있어야 하고 이용자들이 선호할 해당 플랫폼만의 오리지널 콘텐츠에 아낌없는 투자가 지속되어야 한다. 본 연구는 급변하는 미디어 산업 속에서 OTT 사업자들이 자신만의 경쟁전략을 수립할 수 있는 분석틀을 제공하고 사례 적용을 통해 국내 OTT 사업자들이 나아가야 할 방향성을 제시했다는 점에서 의의가 있다.

Challenge of Understanding Multichannel Customer Behavior in 21st Century: A Meta-analysis

  • Kim, Soohyun;Ahn, Insook
    • 패션비즈니스
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    • 제18권3호
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    • pp.14-28
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    • 2014
  • The purposes of this study are to provide comprehensive reviews on multichannel consumer behaviors published in peer-reviewed academic journals from 2005 to 2014, to develop a conceptual framework that demonstrates multichannel determinants such as psychographics, demographics, social influences, and situational factors on consumers' search and purchase behavior based on customers' profits or costs judgment, and to provide possible direction for future research in multichannel consumer behavior. Three steps were taken in the process of analyzing consumers' channel determinants presented in the 37 studies, and 12 most frequently used factors that appear in the studies were extracted. These factors include convenience, service, trust/risk, saving money, product knowledge, experience, efficacy/usefulness, involvement, shopping environment/situation factors, demographics, product types, and social influence. With 12 determinants of multichannel consumers' search and purchase behavior, a conceptual framework was proposed based on expectancy theory. The directions for future research were also discussed.

BSC 관점의 품질경영시스템 구축효과 : ISO 9001 인증기업을 중심으로 (Effectiveness of Quality Management System Implementation Based on BSC Framework)

  • 박무현;주기중;임상종
    • 산업경영시스템학회지
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    • 제34권2호
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    • pp.85-91
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    • 2011
  • The objective of this research is to analyze the effects of quality management system constructed by ISO 9001 certificates through BSC perspectives. Evaluation of quality management system based on BSC framework can consider short-term financial performance as well as nonfinancial performance characteristics, which will derive future financial results. This results show that QMS has an indirect effect on business performance through quality performance and customer satisfaction, which are internal business process and customer perspective, rather than have direct effects on financial performance. Finally we suggest implications of this study and future research direction.

가톨릭대학교 의과대학 진로지도 교육체제 (Career Path Education System at the College of Medicine, The Catholic University of Korea)

  • 유동미;강화선
    • 의학교육논단
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    • 제26권1호
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    • pp.19-26
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    • 2024
  • This study examines a systematic and effective approach to career guidance in medical education, with a particular focus on the 6-year integrated career guidance education framework implemented at the College of Medicine, The Catholic University of Korea. Based on the "New SLICE" educational development principles, this framework comprehensively addresses the needs of medical students in career planning and development. It is structured into three phases: understanding yourself, exploring options, and choosing a specialty. The first phase, understanding yourself, helps students to recognize their strengths, weaknesses, aptitudes, and potentials, thereby setting the direction for future career choices. This phase includes various psychological tests and Self-Development and Portfolio courses. The second phase, exploring options, enables students to engage in related activities such as research and practical training, providing direct and indirect experiences across various fields. This phase offers courses including Medical Field Experience, Career Guidance through the Learning Community & Advisory Professors, and Student Participation in Professor Research Projects. The final phase, choosing a specialty, involves students making decisions based on in-depth self-assessment and exploration of majors, with a capstone project being a significant component. Maximizing the efficiency of career decision-making requires integration between the basic medical curriculum and postgraduate education. Including the period up to residency entrance in the framework is necessary for effective career guidance education.

전 방향 이미지와 디지털 맵을 활용한 3차원 실사 도시모델 생성 기법 연구 (A Study on the Photo-realistic 3D City Modeling Using the Omnidirectional Image and Digital Maps)

  • 김형기;강윤아;한순흥
    • 한국CDE학회논문집
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    • 제19권3호
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    • pp.253-262
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    • 2014
  • 3D city model, which consisted of the 3D building models and their geospatial position and orientation, is becoming a valuable resource in virtual reality, navigation systems, civil engineering, etc. The purpose of this research is to propose the new framework to generate the 3D city model that satisfies visual and physical requirements in ground oriented simulation system. At the same time, the framework should meet the demand of the automatic creation and cost-effectiveness, which facilitates the usability of the proposed approach. To do that, I suggest the framework that leverages the mobile mapping system which automatically gathers high resolution images and supplement sensor information like position and direction of the image. And to resolve the problem from the sensor noise and a large number of the occlusions, the fusion of digital map data will be used. This paper describes the overall framework with major process and the recommended or demanded techniques for each processing step.

Modeling of Public Risk Perception and Risk Communication Research: In A Social-Cognitive Direction

  • Li, Yiwei;Guo, Yu;Ito, Naoya
    • Asian Journal for Public Opinion Research
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    • 제1권3호
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    • pp.217-231
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    • 2014
  • This study begins with a review of commonly discussed dimensions of public risk perception that may influence public opinion toward risks. Factors that have been revealed by the literature to have substantial impact on risk perception, such as demographic background, trust, and media environment, are also discussed. Meanwhile, we evaluate two well-known research models in the realm of risk analysis: 1) the psychometric paradigm, and 2) the social amplification of risk framework (SARF). Based on a literature review, this study suggests that, besides the psychological and social approach, models of risk perception and risk communication research should shift to a more comprehensive one by considering the interrelations between laypeople and the environment. This study proposes a research model from the perspective of social cognitive theory (SCT) as a potential framework for future studies: 1) in the societal environment, individuals' risk perception and information seeking behavior, which is determined by risk perception will be influenced by trust in regulators and interpersonal trust; 2) in the media environment, individuals' risk perception and information seeking behavior will be influenced by individuals' perceived information characteristics. Knowledge about risk accumulated through information seeking will change risk perception in a longitudinal process.

서비스 연구 프레임워크 관점에서의 향후 연구과제 (A Future Study Agenda Applying Service Research Framework)

  • 이정선;안진호;김현수
    • 서비스연구
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    • 제7권1호
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    • pp.83-96
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    • 2017
  • 서비스학은 현대 경제에서 그 중요성이 강조되는 가운데, 서비스 연구의 가치와 필요성은 점점 높아지고 있다. 그동안 다양한 관점에서 연구되어 온 서비스연구를 하나의 프레임워크로 통합하여 서비스연구 프레임워크가 제안된 이후 서비스연구의 방향성이 정립되어 연구의 성장기반이 마련되었다. 그러나 제4차 산업혁명시대의 도래 등 현대경제사회 환경은 크게 변화하고 있으며, 서비스에 대한 심화된 체계적인 연구 강화가 더욱 필요하게 되었다. 이에 본 연구는 기존 프레임워크상의 서비스학 연구 분야를 세부적으로 분석하여, 구체적으로 서비스학이 '무엇을' 연구하여 서비스학의 지평을 넓혀갈 수 있을지를 제시하였다. 서비스학의 본질적 관점에서 모형의 개발에 관한 연구, 연구 주제의 편협성을 탈피하기 위한 서비스 혁신, 서비타이제이션, 서비스 인퓨션, 서비스 솔루션, 서비스 디자인 레버리지 등의 영역에 대한 개괄적인 접근도 중요할 것이다. 또한 미래 서비스 발전의 근간을 형성하는 데 기여할 수 있는 서비스 테크놀러지의 활용에 관한 서비스학적 연구 및 비즈니스 모델의 개발이나 혁신적인 기업의 새로운 가치 창출에 이용하는 방안 등으로 연구주제로 확대할 필요가 있다. 이러한 연구 결과를 통해 서비스학 연구의 심화와 확장에 기여할 수 있을 것이다.

인터넷 기반의 정보시스템이 경영과학 교육성과에 미치는 영향에 관한 연구 - 수정된 정보기술수용모형과 자기효능을 중심으로 - (The Contribution of Internet-Based Information Systems to the MS Education Performance - An Extension to the Revised Technology Acceptance Model and Self Efficacy -)

  • Kim, Jin-Sung
    • 경영과학
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    • 제19권2호
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    • pp.25-39
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    • 2002
  • This study suggests a revised TAM (Technology Acceptance Model)-based performance evaluation model in MS (management science) education. Recently, many MS education programs are developed on the basis of computer and Internet communication technology. Previous researchers used TAM as an individual performance evaluation model, and proved that perceived usefulness and perceived ease of use are the substantive successful factors. This study provides a revised TAM-based conceptual framework for understanding what is involved in improving university MS education and what might be implied by conducting research on its improvement. It is argued in this research that three sets of forces and conditions have a direct and indirect impact on MS education ; first, each student has self efficacy and it is a critical determinant of behavior next, the use of Internet-based information system at MS education affects on the renewal of MS education : and finally, perceived usefulness and perceived ease of use have impacts on behavioral intention and actual system usage. This research concludes with suggestions for which direction this framework provides for future research on the premise and limits of efforts to renew MS education in university.

과학기술 지식흐름과 기술혁신 추세분석: 지식흐름 분석모델의 탐색적 연구 (A Trend Analysis of Technology Innovation based on the Knowledge Flow of Science and Technology)

  • 박현우
    • 지식경영연구
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    • 제7권2호
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    • pp.13-34
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    • 2006
  • This paper is an exploratory study to analyze the flow of knowledge in science and technology in order to predict technology innovation. Here, we need to look into the characteristics of how knowledge is created in science, technology and industry to start with. Based on the characteristics we find, we have to understand the relationships between science, technology and industry, and construct a model to link them to each other for future empirical studies. In this study, we take a general view of the existing study results and theoretical models on the characteristics and linkage of scientific and technological knowledge. Moreover, we examine the preliminary framework to link science to technology to industry for further study on the knowledge flow of science and technology. Finally, we present the direction for future study by using the examined models and framework.

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Detecting user status from smartphone sensor data

  • Nguyen, Thu-Trang;Nguyen, Thi-Hau;Nguyen, Ha-Nam;Nguyen, Duc-Nhan;Choi, GyooSeok
    • International Journal of Advanced Culture Technology
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    • 제4권1호
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    • pp.28-30
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    • 2016
  • Due to the high increment in usage and built-in advanced technology of smartphones, human activity recognition relying on smartphone sensor data has become a focused research area. In order to reduce noise of collected data, most of previous studies assume that smartphones are fixed at certain positions. This strategy is impractical for real life applications. To overcome this issue, we here investigate a framework that allows detecting the status of a traveller as idle or moving regardless the position and the direction of smartphones. The application of our work is to estimate the total energy consumption of a traveller during a trip. A number of experiments have been carried out to show the effectiveness of our framework when travellers are not only walking but also using primitive vehicles like motorbikes.