• Title/Summary/Keyword: quality of private information

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How Korean Retailers Expand Private Label Markets Abroad: Evidence from the Chinese Fresh Food Market

  • Jing-Jing Yang;Tae-Won Kang
    • Journal of Korea Trade
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    • v.26 no.5
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    • pp.106-124
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    • 2022
  • Purpose - The increasing share of Korean private label products (PLPs) in the domestic market helped generate lucrative revenue. In recent years, major South Korean retailers have begun to cast their sights on overseas markets and actively export their PLPs. In China, the proportion of private label fresh food (PLFF) is gradually expanding amid the development of the new retailing model. A profound understanding of the relationship between private label fresh produce and purchase intention may be the answer to helping Chinese retailer private labels expand supply chains in Korea. This study, taking Chinese retailers as an example, examines the impacts of selection factors of private label fresh food and perceived value on purchase intention. Apart from that, the relationship between the selection factors and purchase intention will be analyzed with perceived value as a mediator. Design/methodology - This work aims to empirically analyze the purchase intention of private label fresh food using statistical analysis. In this study, a hypothetical causal model consisting of 6 latent variables and 24 measured variables is developed based on the literature review. To validate the research hypotheses and the research model, SPSS23.0/AMOS23.0 is used to analyze factors such as validity and reliability, as well as structural equation modeling. Findings - The hypothetical model established in this study is of general applicability. In respect to PLFF, perceived value, while significantly influencing purchase intention in combination with four selection factors (perceived quality, perceived price, brand trust, and store image), mediates partially between the first three factors and purchase intention, which rules out the impact and mediating effect of store image on purchase intention. Originality/value - These research results, as helpful insights into the present circumstances of Chinese PLFF in the domestic market, provide useful information and guidance for Korean retailers and service providers to innovate production and service, as well as develop marketing and promotion strategies, so that they can shift private label goods with advantages from domestic demand to export, thus increasing overseas profitability. Further, this work will also contribute to relevant research.

Evaluation of dental web site usability in Korea (국내 치과 웹사이트에 대한 사용성 평가)

  • Kim, Seon-Yeong;Kim, Yun-Jeong
    • Journal of Korean society of Dental Hygiene
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    • v.16 no.2
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    • pp.241-248
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    • 2016
  • Objectives: The purpose of the study is to evaluate the dental website usability in Korea. The dental website included dental university hospital, network dental hospital and dental office. Methods: The study was carried out by three age groups including twenties, thirties, and forties. Each group consisted of ten customers and evaluated twelve websites of dental hospitals. Each was assigned to four hospitals and three tasks including easiness of online reservation, preventive information, and treatment information. They filled out the self-administered questionnaire. The questionnaire included the easiness of on-line reservation, satisfaction on the quality and quantity of preventive informations, satisfaction on the quality and quantity of treatment informations, predictiveness on the sub-menu, usefulness of site map, information on the main page of web site, usefulness of decision on visit to dentistry, and revisit intention. Results: The easiness of on-line reservation was the highest in the private dental office, and university dental hospital and network dental hospitals followed in conducting task(1). The anticipated value and measurement on the usefulness of web site were the lowest in network dental hospitals and the time interval between two values was 57 seconds. This discrepancy showed the largest difference. The satisfaction on treatment information in task(3) was higher than that of the satisfaction on preventive information in task (2). The revisit intention was the highest in dental university hospitals. Conclusions: This study showed the comparison in usefulness of web site of university dental hospitals, network dental hospitals and private dental office. The web site focused on the treatment information rather than preventive information. This study suggested that the most important function of dental web site would be the preventive information that was mainly operated by the role of dental hygienists rather than treatment information in the future.

Protecting Individuals from Secondary Privacy Loss using Breached Personal Data Information Center (개인정보 오.남용 방지 및 보호를 위한 정보공유센터 프레임워크)

  • Ko, Yu-Mi;Choi, Jae-Won;Kim, Beom-Soo
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.22 no.2
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    • pp.391-400
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    • 2012
  • This study focused on the role of the center for private information, which can manage and share the personal data from data breach incidents. Especially, this study addresses on the importance of establishing information management systems for preventing secondary misappropriation of breached personal data and private information. The database of breached personal data can be used for reducing privacy worries of potential victims of secondary misuse of personal data. Individuals who use the same IDs and passwords on multiple websites may find this service more effective and necessary. The effectiveness of this breached data center on reducing secondary privacy infringement may differ depending on the extend of data being shared and the conditions of data submission. When businesses experienced data breach and submission of data to this center is required by the law, the accuracy and effectiveness of this service can be enhanced. In addition, centralized database with high quality data set can increase matching for private information and control the secondary misappropriation of personal data or private information better.

The Improvement Plan of the Curriculum for Development in Study of Security (경호학의 발전을 위한 교육과정 개선방안)

  • Jeong, Youn-min;Bak, Jun-seok;Yang, Deok-youl
    • Journal of the Society of Disaster Information
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    • v.5 no.2
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    • pp.88-106
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    • 2009
  • The potential risks of Korean public security has been increasing by economic stagnation. As a result of this, a feeling of unrest about our society causes expansion of private security industry as well as necessity of professional education. It has been 15years to produce security expert in colleges which is professional education institute, and academic efforts and contributions to society are shown remarkable results for the period. A private security industry had got public interest as a potential favorable job, because of increasing dependence of public to take care of unrest facts. Many colleges have introduced courses about public security because of facing necessity of professional education system. Then total 59 institutes including 22 universities and 37 colleges introduce courses of public security. Although name of courses are diverse depends on institution, purpose of course or members of course, the ultimate purpose of these courses is preventing public from crimes and managing public security. A fixed and out of date education system of universities in Korea can not produce talent person who people, companies and government want. The institutions have been recruiting many student so far, and it shows growth of the industry in quantity aspects. However quality aspect of the industry has been failed because it is hard to get a job for graduated students. Consequently, to improve quality of the industry people need cooperation of institution, professors and students.

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A Study on the Impact of Sense of Community on Public Delivery Applications Attitudes and Intentions to Use (지역공동체의식이 공공배달 앱 이용태도와 이용의도에 미치는 영향에 관한 연구)

  • Chung, Jibok
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.127-133
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    • 2022
  • In the wake of COVID-19, more consumers prefer non-face-to-face services and the explosion in the use of delivery apps is shaping a new delivery culture. Meanwhile, in order to solve social problems such as platform monopoly of private delivery apps and increased brokerage fees, many municipalities are launching public delivery apps from 2020 onwards. However, consumers who are used for the existing private delivery apps are not aware of the public delivery apps and the utilization rate is low. In this study, we will look at the impact of sense of community and service quality (information quality, delivery quality) on the intend to use public delivery apps. Studies have shown that SOC and information quality have a significant impact on the attitude of using public delivery apps, but not delivery quality. In addition, the attitude of using public delivery apps has been shown to have a mediating effect on the relationship between SOC, information quality and public delivery app use intentions respectively. Therefore, to activate the public delivery apps, it was found that it is necessary not only to promote, but also to improve user convenience, such as product search and user review inquiry to improve information quality, along with efforts to strengthen the sense of local community.

Analysis of Factors for Private Universities Educational Restitution Rate using Data Mining : Focusing on the Panel Fixed Effect Model and Non-parametric Regression Estimation (데이터 마이닝을 활용한 사립대학 교육비 환원요인 분석 : 패널 고정효과모형과 비모수회귀추정을 중심으로)

  • Chae, Dong Woo;Lee, Mun-Bum;Jung, Kun-Oh
    • Journal of Information Technology Applications and Management
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    • v.27 no.6
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    • pp.153-170
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    • 2020
  • The Educational Restitution Rate is an important parameter that determines the quality of university education. This paper analyzed data from 148 private universities over the 10 years from 2009 to 2018 using data mining techniques in Korea. A significant causal relationship is detected in the fixed effect model as a result of the panel estimation. And the scale of faculty expansion and fund management, which are the university evaluation indicators, and the size of basic funds, respectively, have a positive effect on the ERR, which is within the confidence interval. In the analysis, the more private universities improve the tuition dependence rate, the more decisively positive affecting ERR. As a result of nonparametric regression estimation, when the faculty expansion ratio is reinforced, the effect of economies of scale is detected in some sections, the improvement of the tuition dependence rate, and the result value is generated through the improvement that results are derived at a certain point in time. We hope that the university based on this study can be a basic Indicators for the diagnosis of basic competencies and policy of student-centered education.

An Empirical Study on Evaluation for Administrative Service Quality of Public Institution : Focused on District Offices in Seoul (공공기관의 행정서비스품질 평가에 관한 실증적 연구 : 서울시 구청 중심으로)

  • Park, Kyung-Ho;Lee, Kang-In
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.9
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    • pp.167-177
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    • 2009
  • As the service quality has been reconsidered in public sector as well as private enterprises, the need for public sectors to adopt principle and practices of private sectors is concerned with customer-focused approach, the different business culture of public service organizations makes it difficult to improve service qualify. Also, Since concept of service contains intangibility, heterogeneity, Simultaneousness and perishability, it makes peoples more difficult to measure service quality. Therefore, this study proposes synthetic Administrative Service duality Index(ASQI) using fuzzy set theory and analytic hierarchy process to evaluate the service qualify in subjective environment. In ASQI model, Fuzzy set theory helps to measure the ambiguity of concepts that are relative to human being's subjective judgement. Also, this study utilizes AHP method to evaluate the preference weights of service quality dimensions (tangibility, reliability, responsiveness, assurance, empathy) for customers.

A Study on Developing Professional Training of the Private Security Industry (민간경비 산업의 전문인력 양성 방안)

  • Park, Aok-Cheol
    • Journal of the Society of Disaster Information
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    • v.2 no.1
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    • pp.91-111
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    • 2006
  • Technology development of modern society reduces times, costs and labor costs but demands work forces requiring expert knowledge on technology. Consequently knowledge worker becomes important. Not changing into a specialist acquired expert knowledge, people can't survive in competitive society. Therefore, the purpose of this study is to grasp the actual condition of private security industry and to examine problems. The final goal is to find the way to improve the professionalism of workers in private security industry. First. Now we must make up for the subject for examination actually and be in a triangular position and complement a professional materials for teaching. At the same time it must strengthen the education using advanced instruments seek to Total Security System. Moreover it is demanded 'institutional supplement of security guard instructors' which means job training for security guard instructor Second. On the job training which can deal with a state of emergency through 'security guard training' with a theory and an actual training must be strengthen. Also, most security guards have low understandings and interests because their ages are from 50's to 60's. Accordingly proper education must be offered to security guard. Third. Certification system of the private security guards are needed to fix the problems on an indiscreet issue and an abuse of license through deliberation on the security license. Fourth. Universities must find a new market to minimize the squandering of human resources because of oversupply and reduce the personnel. Also with enhancing the employment rate through specialized education, universities must offer an education which keeps pace with the times for not an entrance strategy but a long-term development. Effort for education of specialist will produce an improvement in business quality and improved services produce a customer satisfaction. A customer satisfaction will produce a fame of a successful company and positive images in market area. Finally the private industry will be developed by productivity improvement.

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Shopping Value of the Consumers Who Purchase Fashion/Beauty Products Using Group Buying Social Commerce and Private Shopping Malls (공동구매형 소셜커머스와 프라이빗 쇼핑몰을 이용하여 패션/뷰티 제품을 구매하는 소비자들의 쇼핑 가치)

  • Seo, Sangwoo;Cho, Yunjin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.2
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    • pp.161-174
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    • 2014
  • This study performs an investigative research on the shopping value of consumers who purchase fashion/beauty products using group buying social commerce among the types of social commerce and private shopping malls. We provide basic knowledge on consumer behavior using social commerce newly appeared as shopping channels. For the method, the research was performed by designing a sequential integration method of conducting quantitative verification after qualitative research. As a result of qualitative research, multiple shopping values have been shown as the common shopping values of consumers using two types of shopping malls. The dimensions are price, quality, convenience, interaction, information, reliability, hedonic and impulse buying values. A total of eight sub-dimensions have appeared due to performing quantitative verification on the shopping value of group buying social commerce. The dimensions are same as the results from the qualitative research. The shopping value of consumers who purchase fashion/beauty products using private shopping malls has been classified into seven dimensions (except interaction value).

Performance Management and Analysis for Guaranteed End-to-End QoS Provisioning on MPLS-based Virtual Private LAN Service(VPLS)

  • Kim, Seong-Woo;Kim, Chul;Kim, Young-Tak
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.28 no.2B
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    • pp.144-156
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    • 2003
  • Internet/Intranet has been continuously enhanced by new emerging IP technologies such as differentiate service(DiffServ), IPSec(IP Security) and MPLS(Multi-protocol Label Switching) traffic engineering. According to the increased demands of various real-time multimedia services, ISP(Internet Service Provider) should provide enhanced end-to-end QoS(quality of service) and security features. Therefore, Internet and Intranet need the management functionality of sophisticated traffic engineering functions. In this paper, we design and implement the performance management functionality for the guaranteed end-to-end QoS provisioning on MPLS-based VPLS(Virtual Private LAN Service). We propose VPLS OAM(Operation, Administration and Maintenance) for efficient performance management. We focus on a scheme of QoS management and measurement of QoS parameters(such as delay, jitter, loss, etc.) using VPLS OAM functions. The proposed performance management system also supports performance tuning to enhance the provided QoS by re-adjusting the bandwidth of LSPs for VPLS. We present the experimental results of performance monitoring and analysis using a network simulator.