• Title/Summary/Keyword: purchasing power

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Naval Vessel Spare Parts Demand Forecasting Using Data Mining (데이터마이닝을 활용한 해군함정 수리부속 수요예측)

  • Yoon, Hyunmin;Kim, Suhwan
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.253-259
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    • 2017
  • Recent development in science and technology has modernized the weapon system of ROKN (Republic Of Korea Navy). Although the cost of purchasing, operating and maintaining the cutting-edge weapon systems has been increased significantly, the national defense expenditure is under a tight budget constraint. In order to maintain the availability of ships with low cost, we need accurate demand forecasts for spare parts. We attempted to find consumption pattern using data mining techniques. First we gathered a large amount of component consumption data through the DELIIS (Defense Logistics Intergrated Information System). Through data collection, we obtained 42 variables such as annual consumption quantity, ASL selection quantity, order-relase ratio. The objective variable is the quantity of spare parts purchased in f-year and MSE (Mean squared error) is used as the predictive power measure. To construct an optimal demand forecasting model, regression tree model, randomforest model, neural network model, and linear regression model were used as data mining techniques. The open software R was used for model construction. The results show that randomforest model is the best value of MSE. The important variables utilized in all models are consumption quantity, ASL selection quantity and order-release rate. The data related to the demand forecast of spare parts in the DELIIS was collected and the demand for the spare parts was estimated by using the data mining technique. Our approach shows improved performance in demand forecasting with higher accuracy then previous work. Also data mining can be used to identify variables that are related to demand forecasting.

A Study on the Symbolism and Fashion of Gold Miss From the Perspective of Mass Media (대중 매체를 통해 본 골드미스의 상징성과 패션에 관한 연구)

  • Son, I-Jung;Lee, Un-Young;Lee, In-Seong
    • Journal of the Korean Society of Costume
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    • v.57 no.8
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    • pp.89-98
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    • 2007
  • Women are playing an increasing role in the society amid the increase in the age at first marriage, reduced family size, and the weakening solidarity among family members. Gold Miss is a newly coined word which reflects the change in the value of women in the wake of the individualism and pluralism amid the structural change. Gold Miss means a new X generation that is sensitive to the latest fashion and trend with high purchasing power and self-attainment goal. They do not spare any effort to invest in themselves, lead the new culture and set the cultural trend that goes beyond the simple consumption, and come into the spotlight both socially and economically. The outcome of the analysis on the Gold Miss fashion which was revealed in the mass media indicated that the fashion was the instrument to express their own images and personalities. Though they may be some difference depending on the occupation, personality, values, and others, they pursue sophisticated, intellectual, and emotional office-look that takes the trend and personality into account. In addition, they prefer business casual attire, and pursue the total fashion with perfection which uses the gorgeous bright and vivid color, daring color, accent color arrangement and accessories. The Gold Miss fashion implies the self-identity, high-end feature, and embody the symbolism of information, which the analysis on the feature and fashion of Golden Miss indicated.

A Study on the Development of the Acoustic Absorption Well of the Cruise Yacht (크루즈요트의 기관실 소음 차단용 차음벽 개발에 관한 연구)

  • Yu, Young-Hun;Yi, Jong-Keun
    • Proceedings of KOSOMES biannual meeting
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    • 2007.05a
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    • pp.109-113
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    • 2007
  • Yacht have an high powered main engine relatively light hull, so the noise generated from the engine have a bad influence upon the crew and passenger. Recently, cruise yacht is made an attempt by domestic production skill, however the insulation skill of the noise made by the main engine is not satisfy the real purchasing power of the buyer. Like this, yacht cabin's noise level is becoming the barometer to decide the purchase. the method to insufficient. However, if we use the skill of the monitoring equipment and the genetic algorithm system, the circumference of the main engine can be enclosed by an high quality absorbtion wall and the noise levels of the cabins are improved. In this study, the sound absorbtion barrier is experimentally researched by change the volume and the length of the neck for the Helmholtz resonator as the resonator can absorb the noise effectively.

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Design of Web Recommendation Service Based on Consumer's Sensibility (고객 감성에 기반한 웹 추천 서비스 설계)

  • Jeon, Yong-Woong;Kim, Jae-Kuk;Park, Ji-Young;Cho, Am
    • Journal of the Ergonomics Society of Korea
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    • v.27 no.4
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    • pp.85-94
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    • 2008
  • Internet shopping has been getting more rousing due to extension of supply with PC(personal computer) and a rapid rise of use of internet. Some companies have been continually researching in how to serve individuals with each ordered information, which aimed at getting ordinary customers to induce to be loyal customers. For that, there is progress of a service of a web-recommendation which considers individual attribution. This study is suggested a method which is a service of the web-recommendation by access to sensibility ergonomics approach. Previous studies established that service had a weak point. It did not manage to realize new needs of customers. Proposed service of the web-recommendation has been designed, which preferentially propose goods included customer's sensibility to the customer who wants it. This study is expected that it will encourage a rise of products' purchasing power of customers, make an increase in a profit of both sellers and people who operate electric commercial and satisfaction of customers will go up in the same. Also, products accord with sensibility of customers will be recommended customers by the suggested service of the web-recommendation. In addition, there will be a decline of time-consuming about making a choice among some products.

Effects of Facebook Advertisement Message's Convergence Type and SNS Trait on Brand Attitude, Purchasing Intention (페이스북 광고메시지의 융합형태와 SNS속성이 브랜드태도 및 구매의도에 미치는 영향)

  • Jeong, Chang-Jun
    • Journal of the Korea Convergence Society
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    • v.9 no.3
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    • pp.187-201
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    • 2018
  • Three types of Ad message convergence, A Letter, B Letter+Photo, C Letter+Photo+Video on the Facebook advertising were researched. For this research, three types of sample advertisements were tested on the 230 subjects. And the H1 - How do three types of advertisements differ on the SNS main trait, H2 - Among those Informativity, Reliablity, Playfulness, Intractivity as the SNS main trait, what is the more powerful factor on the brand attitude / Purchase Intention. For this research the ANOVA, Scheffe, Regression Analysis was used. As a result, H1 - The effect power of Playfulness and Interactivity on the three types of Ad message convergence ranked as "A

SNS planning through analysis of office workers SNS use (직장인의 SNS 사용 분석을 통한 SNS 기획)

  • Kim, Eun-Ju;Hong, Soon-Geun;Hwang, Chan-Gyu
    • The Journal of the Korea institute of electronic communication sciences
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    • v.8 no.9
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    • pp.1359-1364
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    • 2013
  • After platform changed from PC-based internet to mobile, SNS became new interactive media which relaces face-to-face interaction. the SNS users have already begun to recognize SNS as daily necessity. SNS market has been subdivided. In other words, SNS has entered into a period of vertical SNS that focus on contents and specific target. Therefore, It is necessary to analyze users for SNS planners. For this reason, analyzing why office workers who have the most powerful purchasing power use SNS is meaningful for SNS planners. Therefore, in this study, we analyzed the reasons for using SNS of office workers by studying relationship among office workers' stress, social support, self-expression and the use of SNS. As a result, the use of SNS has a significantly positive correlation with social support and self-expression. The self-expression in the SNS is not associated with stress, but rather it is the characteristics of the office workers. However the social support in the SNS affects to stress.

A Study on Encouragement Strategy of Electronic Commerce through Clothing Industry (의류산업을 통한 전자상거래 활성화 전략 방안 연구)

  • Seo, Shin-Lim;Lee, Hyun-Chang;Jin, Chan-Young
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2011.10a
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    • pp.628-629
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    • 2011
  • E-commerce is a kind of trade type between buyers and sellers rely on computer networks. Carried out according to certain standards of various business activities. e-commerce is based on modern information technology and network technology, financial electronic collection, management, information technology, business and trade information networks into one, aimed at logistics, capital flow and information flow of harmony and unity of the new trade, trade activities of the entire process, electronic, networking and digital. E-commerce has brought to the traditional ways of trading a huge impact, led to changes in economic structures, is a business revolution in the way and is recognized internationally as the 21st century is an important driver of economic development compared to current traditional companies. In this material, we first consider the current problem, analyze particular characteristics of clothing shopping mall to increase the purchasing power of customer. For these reasons, we describe the process for building the clothing site.

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The Effects of Customer Expectations & Satisfaction on Customer Loyalty in Restaurants (외식업체 고객의 서비스 품질 기대도/만족도가 고객 충성도에 미치는 영향)

  • 양일선;신서영;김혜영
    • Korean Journal of Community Nutrition
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    • v.5 no.2
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    • pp.225-235
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    • 2000
  • Service quality has become an important factor to meet customer satisfaction in the food service industry where competition is getting severe. Organizations are focused upon strengthening customer loyalty through customer satisfaction. Therefore, this study, taking customers as subjects, is intended to analyze factors affecting customer loyalty, on the basis of service quality satisfaction. In doing. so, the analysis has been done with 232 customers who are purchasing service from the food services industry, for general information, and service quality expectation, service quality satisfaction and overall satisfaction. The results of the study are as below. 1) From a factor analysis, the service quality expectation level of customer has been categorized into 4 factors, which are named General ′General management ′, ′Food′, ′Reliability′and ′Reputation′. 2) From the factor analysis, the service quality satisfaction level of customer has been categorized into 6 factors, which are named ′Employee attitude′, ′Food′, ′Reliability′, ′Atmosphere′, ′Reputation′ and ′Price′. 3) After classifying customers into 3 groups according to two criteria-"will buy the service again" and "will suggest to others", a comparison has been done for the service quality expectation dimension of customers by each customer group. The result shows that the group having both the "will buy the service again" and "will buy the service again "and "will suggest to others" criteria, that is, with higher customer loyalty, tend to have higher point than other group in factors of ′Food′, ′Reliability′, ′Reputation′(p〈.05). 4) As per the dimension of customer\`s service quality satisfaction level, factors like ′Employee attitude′, ′Food′, ′Reliability′, ′Atmosphere′, ′Reputation′, and ′Price′have shown differences according to each loyalty group(P〈.001). 5) Customers′overall satisfaction level according to each customer loyalty group has been found to be more important for the group having a higher loyalty level(p〈.001) 6) From the discriminant analysis with employing judging variables, such as the customer′s service quality expectation level, service quality satisfaction level and general satisfaction level, customer loyalty groups have been identified as accurately as 68.9% of the explanatory power.

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Analysis of Rcent Research Trends in Development of Functional Cosmetic Materials for Wrinkle Improvement (주름 개선 기능성 화장품 소재개발의 최신 연구 동향분석)

  • Lee, Ji-Young;Lee, Jung-Min
    • Journal of Convergence for Information Technology
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    • v.11 no.6
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    • pp.181-187
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    • 2021
  • As the aging society progresses and the functional cosmetics market is revitalized we have learned that the functional cosmetics that the silver generation is most interested in are wrinkle-improving products and we are making great efforts to develop functional cosmetics that improve wrinkles. The ingredients are actually making. From the early 2000s when the development of functional cosmetics began to the present the research trends of functional cosmetics for wrinkle improvement were analyzed by analyzing papers on functional cosmetics for wrinkle improvement. Research methods focused on literature search and SIRS paper search keywords. And the cosmetic material that needs to be researched focuses on the anti-aging function among functional cosmetics which is the anti-wrinkle function. The research results show the rapid growth of the Anti-aging market. As the population ages the generation of silver with high purchasing power will expand and a market for expensive anti-aging products and services for a healthy old age will be formed.

The evolution of the regional anesthesia: a holistic investigation of global outputs with bibliometric analysis between 1980-2019

  • Kayir, Selcuk;Kisa, Alperen
    • The Korean Journal of Pain
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    • v.34 no.1
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    • pp.82-93
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    • 2021
  • Background: This study used bibliometric analysis of articles published about the topic of regional anesthesia from 1980-2019 with the aim of determining which countries, organizations, and authors were effective, engaged in international cooperation, and had the most cited articles and journals. Methods: All articles published from 1980-2019 included in the Web of Science database and found using the keywords regional anesthesia/anaesthesia, spinal anesthesia/anaesthesia, epidural anesthesia/anaesthesia, neuraxial anesthesia/anaesthesia, combined spinal-epidural, and peripheral nerve block in the title section had bibliometric analysis performed. Correlations between the number of publications from a country with gross domestic product (GDP), gross domestic product (at purchasing power parity) per capita (GDP PPP), and human development index (HDI) values were investigated with the Spearman correlation coefficient. The number of articles that will be published in the future was estimated with linear regression analysis. Results: Literature screening found 11,156 publications. Of these publications, 6,452 were articles. The top 4 countries producing articles were United States of America (n = 1,583), Germany (585), United Kingdom (510), and Turkey (386). There was a significant positive correlation found between the GDP, GDP PPP, and HDI markers for global countries with publication productivity (r = 0.644, P < 0.001; r = 0.623, P < 0.001, r = 0.542, P < 0.001). The most productive organizations were Harvard University and the University of Toronto. Conclusions: This comprehensive study presenting a holistic summary and evaluation of 6,452 articles about this topic may direct anesthesiologists, doctors, academics, and students interested in this topic.