• Title/Summary/Keyword: public communication

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Foreign-Born Public Relations Faculty Members' Relationship with their Universities as a Soft Power Resource in U.S. Public Diplomacy

  • Ertem-Eray, Tugce;Ki, Eyun-Jung
    • Journal of Public Diplomacy
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    • v.2 no.1
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    • pp.6-27
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    • 2022
  • With globalization and new communication technologies, governments aim to cultivate relationships with their foreign publics. This goal represents the convergence of the public relations and public diplomacy domains. In this regard, this study aims to explore how foreign-born faculty members' attitudes and behaviors toward the U.S. are shaped by their relationships with their universities. Findings confirm a significant link between foreign-born faculty members' perceived relationships with their universities and their attitudes and behavioral intentions toward the U.S. The authors conclude that a positive relationship between universities and foreign faculty members can serve as a soft power resource in U.S. public diplomacy. This study contributes to governments' public diplomacy efforts by analyzing the roles of the foreign-born faculty members as strategic communication channels in cultivating relationships between a host country and their homelands.

Public Perception and Communication Patterns Pertaining to Nuclear Power in Korea: Focusing on the Transition Period from Pro-nuclear to De-nuclear Policy

  • Eunok Han;Yoonseok Choi
    • Journal of Radiation Protection and Research
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    • v.47 no.4
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    • pp.226-236
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    • 2022
  • Background: An effective communication strategy for reducing conflicts in South Korea has been designed through the analysis of public perception and communication variables on nuclear power under the conditions of rapidly changing nuclear power policies. Materials and Methods: This study conducted both qualitative research through group discussions based on social psychology and quantitative research through surveys. Results and Discussion: Nuclear power plant (NPP) area residents in favor of nuclear power indicated higher levels of communication, safety perception, and contribution than those against it. NPP area residents trusted the civilian expert groups (18.3%) and local government (17.3%) the most, while metropolitan city residents trusted the Nuclear Safety and Security Commission and the Korea Institute of Nuclear Safety (20.7%) the most. In determining nuclear power policy, both the NPP area residents (18.1%) and metropolitan city residents (17.1%) prioritized safety, health, and the environment. While metropolitan city residents thought that energy security and economic growth (16.4%) were important, NPP area residents thought the current issue of spent fuel rods (14.1%) to be important. Conclusion: It is necessary for the nuclear power industry to have and actively implement communication and conflict resolution strategies based on the patterns obtained in the study results.

Information Intervention: A Taxonomy & Typology for Government Communication

  • Arceneaux, Phillip
    • Journal of Public Diplomacy
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    • v.1 no.1
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    • pp.5-35
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    • 2021
  • Where government communication in the early 20th century fell under the umbrella term, "propaganda," the post-WWII era saw a paradigm fracture into public affairs for domestic audiences, public diplomacy for foreign audiences, and psychological operations for hostile audiences. The continued diffusion of the Internet, however, has blurred such distinctions, mending this fractured paradigm. Based on in-depth interviews, this study typologizes government communication to contextualize how various tactics functions within the 21st century digital media ecology, through an "Information Intervention" taxonomy. In an age where state-sponsored disinformation and computational propaganda are tantamount threats, this paper elucidates the field's fundamental concepts by articulating who communicates with what audience, in what manner, with what intent, and with what desired outcomes.

A Study on the Change of Spatial Concept in Expo Pavilions - Focus on the Space Communication with Shanghai Expo Exhibition Theme - (엑스포 파빌리온 공간개념의 변화에 관한 연구 - 상하이 엑스포 전시테마와 공간적 커뮤니케이션을 중심으로 -)

  • Kim, Kyung-Jin;Lee, Kyung-Jin
    • Korean Institute of Interior Design Journal
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    • v.20 no.3
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    • pp.33-40
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    • 2011
  • The World exposition is considered as a great event to promote the cultural exchanges of their own urbanism and share the technological developments among the various countries across the all over the world. So many countries in the world desired to host and take part in the EXPO, so far only few countries have had the chance to hold the event and show their uniqueness of urban culture, but we might say the past exhibition as those for display and publication of matters of science, technology and trade, now we must say expositions of the 21th century has come under variations on cultural and informational interchange and humanism from the global issue and problem. What makes possible to maximize the effort of reciprocal communication between people and the public can be the EXPO event as a means of the public information of the theme and this kind of event should suggest the public a message of the topic, message, image and even more the EXPO spirits and theme as an international event gives as much considerably spreading effect as its big scale. In that aspect, the pavilion for the exhibition of EXPO and public information should be recognized as a place for smoothly forming the activities of reciprocal communication between the society and the public, with such a aspect this study, as its purpose of improving as well as communication, concerns the process in projecting the space paradigm of pavilion in the EXPO and public message and information as a means of the communication of the global theme.

A Study on Re-design of Quality Requirements for Disaster Communication Systems (재난통신 체계에 따른 품질요건 재설계에 관한 연구)

  • Yang, Jung-Mo;Kim, Jeong-Ho
    • Journal of Digital Convergence
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    • v.13 no.10
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    • pp.327-335
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    • 2015
  • Wireless mesh networks for public safety and disaster have been developing in a direction from TETRA(TErrestrial Trunked RAdio) to take advantage of the Public Safety-LTE(Long Term Evolution) technology. In Korea, the Disaster Safety Network Building Project has been promoted in order to unify disaster communication systems among disaster response agencies. In this study, the trends of the network construction for national disaster communication and corresponding representative cases of overseas have been analyzed. Through this process, the disaster communication area in line with the purpose of communications. As a result, the disaster communication can be divided into five distinctive areas: the control, the response, the on-site, the victim and the alarm communications. Based on the re-designed communication areas, quality requirements have also been re-organized in this study. Ultimately the construction method for the Disaster Communication systems without exclusion zone will be presented.

The Effects of Media Framing and Image Restoration Strategies on the Public's Crisis Perceptions (언론 프레이밍과 이미지 회복 전략이 공중의 위기 인식에 미치는 영향)

  • Park, Eun-Hae;Kim, Yung-Wook
    • Korean journal of communication and information
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    • v.38
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    • pp.73-118
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    • 2007
  • The purpose of this research is to figure out the effects of media framing and image restoration strategies on the public's crisis perceptions. The literature review revealed that the public perceives crises through the media lens and image restoration strategies heralded by the organization interact with media frames in the process of the public's perceiving the crisis. The news content analysis and the experiment were conducted to accomplish the research purpose. Also food-related crises were selected for a research case because they have a great impact on the society. The content analysis showed that image restoration strategies designed by the crisis organization tend to be conveyed through anecdote-type news frames. Most image restoration strategies were close to defensive communications and not differentiated by the crisis type. The experiment outcomes demonstrated that the organization's image restoration strategies were not consistent with what the public preferred in the crisis situation. Such public perceptions also were changed according to media frames. Media frames and image restoration strategies have an interaction effect on the public's crisis perception.

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The Impact of the organization's crisis communication via social media on the public's crisis perception (미디어, 관계성과 이미지회복전략이 공중의 위기커뮤니케이션 수용에 미치는 영향: 신문과 트위터(Twitter) 비교 분석 중심)

  • Kim, Min-Ji;Kim, Yung-Wook
    • Korean journal of communication and information
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    • v.61
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    • pp.134-158
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    • 2013
  • The public trades information through social media during crises. The use of social media during crises has been increased steadily. However, there are few studies done on the effects of social media use on crisis perception. The goal of this study is to examine how social media affect an organization's ability to manage crises. The study specifically tries to investigate how media types, organization-public relationships, and image restoration strategies affect the public's perception of crises. An experiment was conducted to test research questions by presenting crisis scenarios and observing how newspapers and the social media Twitter affected the crisis. According to a three-way ANOVA test, the type of media and image restoration strategies had an interaction effect on the public's perception of crises. Also, the type of media, organization-public relationship, and image restoration strategies had a three way effect toward the acceptance of crisis communication strategies. As a result, it can be said that the public's perception and acceptances of crisis communication were different depending on the type of media used. The effectiveness of social media was proved, and it was seen that to be able to effectively use social media, each organization must have different strategies depending on their needs.

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User Information Collection of Weibo Network Public Opinion under Python

  • Changhua Liu;Yanlin Han
    • Journal of Information Processing Systems
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    • v.19 no.3
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    • pp.310-322
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    • 2023
  • Although the network environment is gradually improving, the virtual nature of the network is still the same fact, which has brought a great influence on the supervision of Weibo network public opinion dissemination. In order to reduce this influence, the user information of Weibo network public opinion dissemination is studied by using Python technology. Specifically, the 2019 "Ethiopian air crash" event was taken as the research subject, the relevant data were collected by using Python technology, and the data from March 10, 2019 to June 20, 2019 were constructed by using the implicit Dirichlet distribution topic model and the naive Bayes classifier. The Weibo network public opinion user identity graph model under the "Ethiopian air crash" on June 20 found that the public opinion users of ordinary netizens accounted for the highest proportion and were easily influenced by media public opinion users. This influence is not limited to ordinary netizens. Public opinion users have an influence on other types of public opinion users. That is to say, in the network public opinion space of the "Ethiopian air crash," media public opinion users play an important role in the dissemination of network public opinion information. This research can lay a foundation for the classification and identification of user identity information types under different public opinion life cycles. Future research can start from the supervision of public opinion and the type of user identity to improve the scientific management and control of user information dissemination through Weibo network public opinion.

Dental communication training courses in dental hygiene schools in Korea (치위생(학)과의 치과의료커뮤니케이션 교육 현황 분석)

  • Kim, Kyung-Mi;Kim, Sun-Il;Choi, Jin-Sun;Nam Kyung, Eun-Jung;Choi, Yong-Keum;Park, Deok-Young
    • Journal of Korean society of Dental Hygiene
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    • v.17 no.1
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    • pp.123-132
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    • 2017
  • Objectives: The purpose of this study was to investigate the current status and contents of communication courses in dental hygiene programs in South Korea. Methods: Survey on dental communication training courses was done, and 51 schools (62.2%) responded among a total of 82 dental hygiene schools in Korea. The questionnaire was sent via e-mail and additional telephone calls were used to facilitate response. Statistical analysis and frequency analysis were done through SPSS 23.0 for windows program (copyright(c) SPSS Inc., USA). Results: The current establishment rates of dental communication courses in 3-year or 4-year dental hygiene programs were 96.9% and 84.2%, respectively. Such courses were identified as graduation requirement courses in 38.7% of the 3-year hygiene programs and 62.5% of the 4-year dental hygiene programs. When practical training sessions are included within such courses, 70% of such courses included 'discussion and presentation' and 'audio-visual aids' as a part of their contents, while 48.3% of them were utilizing 'role-playing'. Conclusions: As dental communication is one of the most important core competencies of dental hygienists, it should be included as a required course for graduation, and practical training such as 'role-playing' should be implemented in order to enhance communication skills in students.