• 제목/요약/키워드: product identification

검색결과 617건 처리시간 0.029초

Dynamic Pricing and Ordering Decision for the Perishable Food of the Supermarket Using RFID Technology

  • Liu, Xiaofeng;Hang, Pei
    • 마케팅과학연구
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    • 제16권4호
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    • pp.1-11
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    • 2006
  • Product quality of perishable food is significantly affected by the environment. Technological approaches for tracking and tracing such products have attracted increasing attentions in both research and practice. This paper studies how supermarket can maximize profits of selling perishable food through price adjustment based on real-ime product quality and values. This can be achieved by tracing the value of the perishable food based on an automatic product identification technology Radio Frequency Identification(RFID). With the support of the RFID, an optimization model can be developed to enable product tracking and tracing. The analysis of the model shows promising benefits of applying a dynamic pricing policy and obtains the optimal ordering decision in the respect of deterministic demand function.

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Corporate Image Effects on Consumers' Evaluation of Brand Trust and Brand Affect

  • Moon, Jun-Yean
    • 마케팅과학연구
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    • 제17권3호
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    • pp.21-37
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    • 2007
  • This research investigates relationships between a company's corporate image and consumer attitudes toward brands in the company. It also examines the fit between a company and its individual products and consumer-company identification as intervening variables between the relationships. Data for this research were collected from 347 undergraduate students through a survey. They were asked to provide their perceptions on two brands for each of 8 large Korean companies. The results indicate that corporate image directly influences brand trust, whereas it does not affect brand trust indirectly, through company-product fit. Also, the results indicate that corporate image does not directly influence brand affect, whereas it does influence brand affect indirectly, through consumer-company identification.

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패스트패션의 브랜드 개성과 브랜드 동일시가 고객충성도에 미치는 영향에 관한 연구 (A study of the influence of Brand Personality and Brand Identification on Customers' Loyalty focusing on the Fast-Fashion)

  • 김용범;방동원
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2011년도 춘계학술대회
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    • pp.185-204
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    • 2011
  • Fast Fashion (fast fashion) is to reflect the latest trends and quickly create an immediate and quick with words related to clothing to distribute immediately reflect the latest fashion design, a relatively low cost, rapid product turnover means to succeed in fashion or business. The popularity of fast fashion is growing in the recent domestic fashion market. In this study, fast-fashion consumers' purchasing behavior recognition for brand identification and brand personality, brand reputation and brand identification, brand attitude, and affect the relationship between customer loyalty will be discussed. The results of this study can be summarized as follows. First, In this study, based on existing studies, brand personality and brand identification through a process that affects customer loyalty reaffirmed. Second, the 5 dimensions of brand personality and brand identification of the factors found by the sophistication and unique. Third, the brand's reputation in the brand identification had a significant impact. Fourth, brand identification, brand attitude and the impact on customer loyalty was significant.

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골판 재료의 건축 분야에서의 적용을 위한 연구 (Design Application of Corrugated Products for Kinetic Architectural Applications)

  • 김호정
    • 산업기술연구
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    • 제25권B호
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    • pp.81-87
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    • 2005
  • This project addresses the product identification and design application of corrugated products for kinetic architectural applications. Initially, an architectural approach to product identification was carried out with the end goal of demonstrating application design principles of numerous novel architectural examples from the forest products industry. A design and prototyping stage followed demonstrating such application design principles and functional analysis on various novel architectural examples. The results of coupling product identification with proven application advantages will be of potential value not only to architecture but also to other designers in the arts and sciences. The general motivation for the research arises out of a growing interest corrugated and paper products to be ideally suited for various architectural applications for their unparallel environmental benefits. Applications in architecture that use fewer resources and that adapt efficiently to complex and changing conditions are particularly relevant for an industry (architecture) that is increasingly aware of its environmental responsibilities. Corrugated and paper products are highly under-utilized by the building industry as design choice material for both interior and exterior applications. An increased awareness of the benefits of corrugated and paper products coupled with a process of designing for the total use and reuse will prove to be a valuable means by which issues of energy efficiency and environmental quality of buildings could be enhanced to be more efficient, affordable, and therefore reach a broader audience of users.

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시스템 동정을 통한 구조물의 결함 탐지 (Structural Damage Detection through System Identification)

  • 고봉환
    • 한국소음진동공학회:학술대회논문집
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    • 한국소음진동공학회 2006년도 춘계학술대회논문집
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    • pp.1223-1228
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    • 2006
  • This paper presents an experimental investigation of a recently developed Kronecker Product (KP) method to determine the type, location, and intensity of structural damage from an identified state-space model of the system. Although this inverse problem appears to be highly nonlinear, the system mass, stiffness, and damping matrices are identified through a series of transformations, and with the aid of the Kronecker product, only linear operations are involved in the process. Since a state-space model can be identified directly from input-output data, an initial finite element model and/or model updating are not required. The test structure is a two-degree-of-freedom torsional system in which mass and stiffness are arbitrarily adjustable to simulate various conditions of structural damage. This simple apparatus demonstrates the capability of the damage detection method by not only identifying the location and the extent of the damage, but also differentiating the nature of the damage. The potential applicability of the KP method for structural damage identification is confirmed by laboratory test.

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PCR을 이용한 소 세균성 호흡기질병 원인체 신속동정 (Rapid identification of bacterial pathogens related with bovine respitatory diseases by using PCR)

  • 정병열
    • 대한수의학회지
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    • 제44권3호
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    • pp.399-405
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    • 2004
  • Haemophilus somnus, Mycoplasma bovis and Pasteurella multocida were responsible for respiratory diseases in bovine. Methods for identifying these bacteria had poor sensitivity and specificity. In this paper, PCR assays were applied for rapid identification of H. somnus, M. bovis, P. multocida B:2 and P. multocida capsular types. The specific PCR products were amplified from H. somnus, but not from other bacteria. Ten-fold diluted H. somnus were mixed with P. multocida and then the mixed cultures were inoculated on agar plates. After incubation, PCR was performed with harvest from agar plates and could detect as few as 3.4 CFU/ml of H. somnus. The primers MboF and MboR produced an amplification product unique to M. bovis and sensitivity of PCR was as low as 100 pg of DNA. Only serotype B:2 of P. multocida, the causal agent of haemorrhagic septicemia in bovine, was specifically amplified in PCR among the 16 reference serotypes. The multiplex capsular PCR typing for P. multocida was produced the P. multocida specific product as well as the capsular serogroup-specific product. The present PCR assays should be useful for the rapid identification of bacterial pathogens from bovine respiratory diseases.

프랜차이즈산업에서의 RFID 적용 방법에 대한 연구 (A Study on RFID Application Method in Franchise Business)

  • 임재석;최원용
    • 대한안전경영과학회지
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    • 제10권4호
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    • pp.189-198
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    • 2008
  • At present, companies write daily work record or use bar-code in order to collect distribution flow data in real time. However, it needs additional works to check the record or read the bar-code with a scanner. In this case, human error could decrease accuracy of data and it would cause problems in reliability. To solve this problem, RFID (Radio Frequency Identification) is introduced in many automatic recognition sector recently. RFID is a technology that identification data is inserted into micro-mini IC chip and recognize, trace, and manage object, animal, or person using wireless frequency. This is being emerged as the core technology in future ubiquitous environment. This study is intended to suggest RFID application method in franchise business. Traceability and visibility of individual product are supplied based on EPCglobal network. It includes DW system which supplies various assessment data about product in supply chain, financial transaction system which is based on product transaction and position information, and RFID middleware which refines and divides product data from RFID tag. With the suggested application methods, individual product's profile data are supplied in real time and it would boost reliability to customer and make effective cooperation with existing operation systems (SCM, CRM, and e-Business) possible.

Atonic 원제의 부성분 구조 확인 (Identification of the impurities in the technical product of Atonic)

  • 경기성;정창국;이재구
    • 농약과학회지
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    • 제8권2호
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    • pp.129-136
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    • 2004
  • 생장조절제 Atonic 원제 중 부성분의 함량과 화학구조를 구명하기 위하여 diethyl ether와 dichloromethane 분배액을 각각 GC-FID와 GC-MSD로 분석하여 5종 부성분의 화학구조를 구명하였다. 주성분인 Atonic의 함량은 약 84%이었으며, 부성분의 함량은 $0.24\sim10.74%$이었다. 확인된 부성분은 2-methoxy-phenol (guaiacol, m/z 124), 2-chloro-6-methoxyphenol 또는 4-chloro-6-methoxyphenol (m/z 158), 1,2-dimethoxy-4-nitrobenzene (m/z 183), 그리고 2,6-bis(1,1-dimethylethyl)-4-methylphenol (m/z 220)이었으며, 국내에서 규제중인 6종의 유해성분은 포함되지 않은 것으로 판단되었다.

유통산업에 적용되는 GDAS와 UNSPSC 분류체계 (GDAS and UNSPSC for the Distribution Industry)

  • 이창수
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2001년도 추계학술대회 논문집
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    • pp.265-268
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    • 2001
  • As growing the electronic commerce there are significant changes in the products/services catalog into the on-line environment. Advertent of e-catalog business opportunity for their own product/services enlarges the market volume and there are diverse methods for the presentation of its product/services. A method for the presentation of product/services features one uses identification and classification system. This study constructs a classification system and database layout for the product/services classification system as a part of e-catalog system. We consider the specific method for the GDAS-based dataset and UNSPSC classification system in the distribution industry.

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