• Journal of Digital Convergence
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• v.11 no.3
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• pp.175-180
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• 2013

To compete global marketplace, many firms are adopting product families to increase variety, satisfy customer requirements, shorten lead-times and reduce costs. The key to a successful product family is the platform from which it is derived. When designing product families, it is important to resolve the tradeoff between product commonality and distinctiveness. To measure the commonality within a product family, it is necessary to develop the commonality index. It utilizes different parameters such as the number of common components, their cost, their manufacturing processes and so on. This paper present a new product family assessment index using the benchmarking method and considering environmental performance called green product family index(GPFI). Through the comparison analysis between some previous developed commonality indices and GPFI, we verify the suitability and effectiveness. Eventually, the proposed a new green product family assessment index can be helpful to design and develop the environmentally conscious product families.

• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.2
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• pp.125-137
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• 2013

This study investigated the conceptual constructs of ethical consumption beliefs and their impacts on the consumer attitudes toward eco-friendly faux leather apparel goods. The mediating roles of perceived consumer effectiveness and apparel environmental knowledge were examined in this research. A survey was conducted on female consumers between the ages of 20 and 50; subsequently, 300 responses were analyzed. The results of this study were follows: 1) The results of factor analysis and the reliability test on ethical consumption beliefs clearly showed factorial structures that include Social Responsibility, Eco-friendly Consumption, Animal Welfare, and Individual Enhancement. 2) The results of the mean scores of ethical consumption beliefs showed that respondents tended to consider Social Responsibility more important than the other three factors. Ethical consumption beliefs showed a significantly positive influence on consumer attitudes toward eco-friendly faux leather apparel products; in addition, Social Responsibility had the highest effect on product attitudes among the four factors of ethical consumption beliefs. 3) The perceived consumer effectiveness and environmental knowledge of apparel had important medicating roles in the relation-ship between ethical consumption beliefs and attitudes towards eco-friendly faux leather apparel products. This study highlighted a potential marketability of eco-friendly faux leather apparel products and that ethical consumption beliefs, perceived consumer effectiveness, and apparel environmental knowledge should be promoted among consumers to increase favorable attitudes towards these products.

• Journal of Digital Convergence
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• v.12 no.5
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• pp.125-130
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• 2014

The competitiveness in today's global market forces many companies to develop families of products to provide enough variety for the marketplace. The challenge when designing a product family is in resolving the tradeoff between product commonality and distinctiveness. Simultaneously it is necessary to consider environmental performance to design a product family as well as to shorten lead-times, improve quality and reduce costs. This paper proposes a metaheuristic algorithm based redesign methodology for green product family considering environmental performance. The proposed method uses a genetic algorithm as metaheuristic algorithm and green product family index (GPFI) to support green product family design. In addition, it provides the redesign methodology such as product family level and component level. A case study used table lamps as an product family's example shows the verification and effectiveness of the proposed method.

• Journal of Service Research and Studies
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• v.13 no.1
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• pp.159-175
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• 2023

Mass production has long been the most important production paradigm in establishing a company's strategy as a method of producing various products. However, mass production cannot now be the most important paradigm as companies' competitive environment and consumer needs diversify. In particular, consumers' needs are becoming more diverse and rapidly changing, making it difficult for companies to respond to consumers' needs. Mass customization is the most notable paradigm reflecting this trend, and mass customization aims to produce a variety of products tailored to the needs of customers at a low cost. In this study, the theory and concept of a product architecture system were used to specify a method of realizing mass-customized services, and a case study was conducted focusing on the internal furniture model of a camping car. In particular, unlike previously when companies developed product platforms and modules focusing on productivity, a method of developing and configuring product platforms and modules was suggested by reflecting consumer requirements first, and its effectiveness was considered. As a result of the study, it was confirmed that it was effective in replacement, recyclability, line-up, and chargeability by designing through internal factors of the product architecture system and verifying the effectiveness of the results with external factors. It is expected that further empirical research will be led through a design process using a product architecture system in the future.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.34 no.3
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• pp.134-146
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• 2011

This paper suggests the product supply process model based on the store and production capacity, assortment planning and quick response for fast fashion retailers with BPMN. In the fast fashion industry, the standardized business process model is required to respond quickly market trends and customer requirements based on the quantitative and qualitative criteria. Thus we define the product supply processes which incorporate forecasting and assortment plan, cost and profitability of the production, store capacity based on the visual merchandising, and production capacity of the fast fashion retailers. Also we design the key performance indicators to evaluate the effectiveness of these product supply processes. The product supply process model for the fast fashion has great significance in embracing the fast fashion product development process because it presents the holistic view of the product supply process of the fast fashion and provides a performance evaluation mechanism. A case study shows that adopting the processes, a Korean fast fashion company achieves improvement in various performance indicators.

• Management & Information Systems Review
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• v.17
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• pp.161-189
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• 2005

As the importance of intellectual assets has been brought into relief, this study aims at positively verifying where the intellectual workers' overall level of their knowledge conversion preference and their job character has reached, and how much the knowledge conversion preference, the job character and the fitness of both factors affects the job effectiveness respectively. For this purpose 3 types of research hypotheses were set up and the result of the verification of the hypotheses is summarized as follows: First, the verification of the relation between the knowledge conversion preference and the job effectiveness revealed that the workers who have the higher synthetic ability in knowledge conversion preference show the higher job satisfaction and job product. Secondly, the verification of the relation between the MPS representing the job character by measured index and the job satisfaction revealed that the absolute value of relative coefficient between the 4 factors excluding the public welfare factor and the MPS is 4, interpreted as medium correlation. Thirdly, the analysis on the degree of relation between the job product measured by the quality of job result and the input effort and the MPS showed that the absolute value of person relative coefficient is 5, interpreted not only as medium correlation but also very meaningful. Accordingly, the main purpose of this study was to give a guideline which can be utilized as an indicator for educating, training and placing the workers. As results, the main effect that the variable of knowledge conversion preference and job character chosen as the independent variable influences on the dependent variable of job satisfaction and job product is very meaningful except the public welfare factor.

• Fashion & Textile Research Journal
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• v.16 no.5
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• pp.800-810
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• 2014

In this study, the current status of product information of functional outdoor jackets in the hang-tags was investigated in perspective of consumer protection. Effectiveness and preferred alternatives to hang-tag information were also investigated. For the market survey, 1560 hang-tags from 676 functional outdoor jackets were investigated. For the effectiveness and preferred alternatives, 472 adults in their 20-60's were surveyed. The average number of hang-tags was 2.3 but 5.9% did not provide any product information. The contents included functional property of fabric; quality guarantee; brand introduction; product characteristics; instructions for care/usage; subsidiary material information, and they were different depending on end-use of jackets. Consumers strongly wanted explanations of the terms used in the hang-tag and could not accurately figure out the functions of the products from hang-tag information regardless of expression methods. The percentage of incorrect answer of 'figure/foreign language' method was extremely high. It is a noticeable feature of graph method that customers perceived that the graph was difficult to understand, but the percentage of correct answers was much higher than other methods, implying that graph method was possibly more useful at delivering accurate information to the customers who pursuit information. Customers strongly agreed to need of alternative methods and preferred an unified performance grade from selected functions based on the end-use of products. Customers also wanted to include the information of performance change after laundering. The results could provide practical insights to the consumers, companies, and the government to prepare proper guideline/policies for consumer protection.

• Journal of Technology Innovation
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• v.6 no.1
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• pp.187-214
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• 1998

This paper tries to examine the effectiveness of inventory reduction to the productivity increase and the impact of production environments on its effectiveness utilizing the Profit Impact of Market Strategy (PIMS) Database from the Strategic Planning Institute, a large data set that covers a variety of manufacturing activities from the early 1970s to late 1980s. The empirical results of this paper support the robustness of the principle of "Lean Production" or JIT system (also referred to as "Stockless Production"). We also find that the overall environment in which manufacturing strategic business units operate is an important factor in determining the different degrees of effectiveness of the work-in process (and raw materials) invertory reductions. In particular, we find that the effectiveness of the work-in process reduction varies according to the position in the product life cycly as well as the complexity and characteristics of the production processes.roduction processes.

• The Korean Journal of Franchise Management
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• v.8 no.4
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• pp.7-19
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• 2017

Purpose - The purpose of this study is to investigate the effect of model attractiveness on brand attitude and purchase intention, and examine whether product-model match-up plays a moderating role in the relationship between model attractiveness and brand attitude and purchase intention. The model attractiveness is consist of psychological and physical attractiveness of the model. The authors investigate how product-model match-up influence the strength of the relationship between model attractiveness - brand attitude and purchase intention. The purpose of this is to test whether product-model match-up influence the form and effectiveness of a model attractiveness on brand attitude and purchase intention and suggest the effective and efficient methods in the model selection strategies to increase advertising effectiveness based on the results of this study. Research design, data, and methodology - The experimental design for this study was the between subject design based on 2 group of the psychological attractiveness(high vs. low) × product-model match-up(high vs low) and 2 group of the physical attractiveness(high vs. low) × product-model match-up(high vs low). And a preliminary investigation was conducted to develop experimental stimuli through manipulation check to enhance the external validity of experimental research. The attractiveness of the model and product-model match-up are independent variables and manipulative variables in presentation of experimental stimuli. The self-administered methode experiment was conducted on 300 subjects in four groups constructed according to the independent variables. Result - The findings provide partial support for a moderator for product-model match-up on the model attractiveness - brand attitude and purchase intention. First, the influence of psychological attractiveness and physical attractiveness on brand attitude and purchase intention was shown significant. Also, it was found that the average value of brand attitude and purchase intention according to psychological attractiveness was significantly higher than the average value of brand attitude and purchase intention according to physical attractiveness in additional analysis. Second, the average value of brand attitude and purchase intention were higher when product - model match-up was high in both high and low psychological attractiveness and physical attractiveness of the model. However, in the case of psychological attractiveness, the correlation effect with product - model match-up was significant, but in the case of physical attractiveness, it was not significant. Conclusions - The results of this study suggest that the attractiveness factor should be considered in selecting the ad model by verifying the effect of the attractiveness of the model on the advertising effect. In particular, this study has great significance both academically and practically in terms of suggesting such implications that the advertising effect of psychological attractiveness and physical attractiveness may be different depending on the product type by additional analysis.

• The Journal of the Korea Contents Association
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• v.20 no.4
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• pp.111-123
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• 2020

It is very important to ensure usability and inclusion in product design and development. Exclusion Calculation, developed by Simon Keates and P. John Clarkson at Cambridge University's Engineering Design Center, assesses the usability and inclusiveness of the product. In context of inadequate research on effectiveness of Exclusion Calculation, this study carried out the experimental evaluation of electric iron and discussed the effectiveness of the Exclusion Calculation from usefulness, accuracy of its evaluation results and the intuitiveness of the evaluation items. 11 designers used Exclusion Calculation in product evaluation and estimated the intuitiveness of 14 evaluation items in Exclusion Calculation by questionnaire. Then usefulness of the evaluation results was discussed and the accuracy of the evaluation results was analyzed by standard deviation. From the evaluation results, the research found that Exclusion Calculation could help designers identify the usability problems and the generality of usability problems related to the physical characteristics of the products, but it can not find the problems from logical aspect of using. In addition, the ambiguity of the evaluation scale in Exclusion Calculation leads to lower accuracy of the evaluation results. Most of evaluation items in Exclusion Calculation were easy to be identified and judged, while evaluation items related to cognitive abilities are less intuitive.