A Study on the Effects of the Mobile Telecommunication Quality on Customer Satisfaction and Customer Loyalty. -Focus on Moderation effect of Switching Barrier- (이동통신품질이 고객만족과 고객충성도에 미치는 영향 - 전환장벽의 조절효과를 중심으로-)
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- Journal of Korean Society for Quality Management
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- v.44 no.4
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- pp.921-934
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- 2016