• 한국의류학회지
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• 제33권7호
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• pp.1086-1097
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• 2009

Consumers have more choices for apparel products as e-shopping grows. This study examines the importance of apparel product attributes and classifies online apparel buyers into groups based on product attribute evaluation in various choice sets. For the empirical research, the online survey was conducted and Latent Gold Choice 4.0 was used for the choice-based conjoint analysis. Five consumer segments are found based on the choice selection of product attributes. The importance of product attributes (online shopping mall, brand, price, and style) and the preference of each product attribute level were different across segments. This research improves the knowledge of the purchasing behavior of online apparel buyers and provides proper attribute combinations of apparel e-shopping for each consumer segment.

• 한국실내디자인학회논문집
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• 제14권1호
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• pp.151-159
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• 2005

The atmosphere of a caf is one of the most important elements for cafe interior design since it is linked directly with profit. As human sensibility ergonomics which is recently signified In various fields is an attempt to quantitatively analyze factors of human sensibility and apply it to design operation, it can be apt for analyzing caf atmosphere. Employing human sensibility ergonomics this study examined issues to be considered for preferred caf interior design. The outcome of this study indicated that the most significant caf design factors are "'style', 'artificiality' and 'enjoyment'. It also suggested a design guideline by evaluating features of each factor. Constructing a successful interior design can be achieved by applying this design guideline.

• Architectural research
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• 제15권2호
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• pp.69-75
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• 2013

Within residential high-rise market there are many value determining factors. Site condition, view, program, units and structure are important parameters that are directly related to the financial aspect of the project. However, most of the studies of high-rise building design focus on the facade and the shape strategies from an esthetic point of view without considering these factors. The objective of this study is to investigate new design approach that incorporates site, program and structural information at an early stage as a generator of building form and explore a wide range of strategies to negotiate these factors in the process of design/decision making. Not being based on designer's subjective preference or style, architects still can create interesting building design through integration and negotiation of various building information. Since this form is based on real data, not just play of form, we can expect that this form has great potential to be developed into real one at the later design phase.

• The International Journal of Costume Culture
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• 제2권2호
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• pp.1-13
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• 1999

This study aimed to give an updated description of general clothing behavior patterns of the Korean elderly women. 430 women over 60 years old residing in Seoul wre surveyed with a questionnaire asking about their daily practices of clothing selection, disposal, recycling, quantity and place of purchase, and their background variables. Data were treated to SPSS for descriptive statistics, Chi-square analysis, ANOVA and Duncan's multiple range test. The result revealed that the wardrobe of the Korean aged women is by now fully oriented toward the western style. The subjects disposed of their clothing mainly because of their body size changes and had elementary fitting problems unsolved. They had clothing recycling experinces and turned out to be inactive clothing consumers with differing shopping places according to the types of clothing items to be purchased. The subjects'age and income level had significant effects on various facets of their clothing behavior.

• 동아시아식생활학회지
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• 제14권6호
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• pp.519-528
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• 2004

This study reviewed the main-meals in 1900's Korean cook books. Boiled rice, gruel and thin gruel were mainly made of rice. As the, additional, ingredients, miscellaneous cereals, vegetables, potatoes, seafoods, meats and eggs were used to substitute, for rice, and to improve of preference. We observed some sort of main-meals were diminished and/or disappeared, changed its side ingredients to obtain foods easily, and also its cooking style has been gradually getting to simplify.

• 한국의류학회지
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• 제21권4호
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• pp.782-794
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• 1997

The purpose of study were 1) to find whether brand loyalty is reasonable measurement for market segmentation or not, 2) to know consumers' purchasing behavior by marketsegmentation, 3) to draw preference jean product. Objects were 462 high school students who live in Seoul and random sampling referred from "Korean school guide book". The questionnaires were selected from the previous studies and various bibliographies. For statistic analysis, percentage, average, ANOVA, x2-test, Duncantest, paired t-test, and multiple regression were used by SAS package. The results of this study were as follows. 1) Consumers were classified into affective brand loyalty group, familiar brand loyalty group, habitual brand loyalty group, brand interest but no brand loyalty group, and no brand loyalty group. 2) There were notable differences in clothes purchasing behavior variable through market segments' purchasing (requency, price. 3) The most Prefered jean Product is 80,000 won, domestic well-known brand, baggy style and preferable jean product shows different when it classified brand loyalty.d loyalty.

• 한국식생활문화학회지
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• 제8권1호
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• pp.1-9
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• 1993

This study was carried on the preferences for food intake pattern of Korean industrial workers. The survey was conducted from Feb 17, to March 31, 1992 by questionnaires which was composed of 21 items. The subjects of this study were composed of 426 clerical workers, and 439 physical workers. The results were obtained as follows. 1. In the educational background, clerical workers was almost of highschool or collage graduates, and physical workers was almost of highschool graduates. Marginal food cost of per person for lunch a day was from 500 Won to 1,000 Won. They replied that amount of staple food and side dishes were appropriate, and the type of preferable foods was Korean style cooked rice. Also it was known that physical workers thought their nutritive condition more badly than that of clerical workers. So the physical workers considered their health very much when they had meal. It was represented that unbalanced diet, without diet and drinking alcohol effected badly to food intake and taste of food was the most important point in food intake. 2. Preferences for staple foods; Cooked rice was preferred the most by the subjects. Cooked rice with redbean was preferred by clerical workers and cooked rice with soybean was preferred by physical workers and cooked rice with soybean was preferred by physical workers. Also clerical and physical workers liked Kalkooksoo (hot noodle), Nangmyun (cold noodle), bread, vegetable bread and disliked Sphagetti, Ramyun (Instant noodle) in same rate. In the next, cooked rice covered with raw fish pieces (Sushi) was preferred by clerical workers and Mandu-kook was preferred by physical workers. Also they disliked Curriedrice and Hashrice in same pattern. 3. Preference for side-dishes; The Acceptances for side-dishes were high soybean paste soup (clerical workers:43.7%, physical workers:34.4%), Kim chi stew, fried potatoes, crab steaming (37.8%, 36.9%), broiled fish (34.6%, 33.9%), fried green pepper, Ham, Chinese cabbage Kim chi, and pickled garlic by clerical and physical workers all together. But in clerical workers, Wooghugi beef-rib tang, Deodeok muchim, spinach namul, beef jangjeorim, fried shrimp were shown to have high preference in physical workers, beef-rib tang, wild onion and shepherd's purses muchim, soybean sprout, fish jeorim, fried sweet potatoes were high preference. 4. Preference of Snacks; The preferences for snacks were high in strawberry (clerical:36.3%, physical:34.3%), milk (49.9%, 44.4%), waxy rice Doek (30.7%, 30.2%), coffee (40.1%, 38.9%) by two groups in same order.

• 한국ITS학회 논문지
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• 제7권4호
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• pp.36-48
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• 2008

가변전광표지(VMS: Variable Message Signs)는 ITS를 구성하는 주요 서브시스템의 하나로 도로이용자에게 도로 및 교통상황에 따른 정보를 실시간으로 제공할 수 있는 유용한 장비중의 하나이다. 이러한 VMS를 통해 교통정보를 효과적으로 전달하기 위해서는 먼저 운전자들이 선호하는 VMS 메시지 형식을 파악하고 이에 따른 메시지 표출에 관한 기준을 제시해야 할 것이다. 이에 본 연구에서는 VMS 메시지 표출 형식에 따른 운전자들의 선호도를 분석하여 VMS 메시지 설계 및 운영을 위한 전략을 제시하고자 한다. VMS 메시지의 운전자 선호도는 메시지 표출 방법 (예: 글자속성, 픽토그램 조합여부, 정렬방법, 휴지시간, 전환방법, 표출 정보량 등) 및 메시지 운영전략 (예: 표출형식 및 표출순서 등)과 관련하여 총 40명의 운전자를 대상으로 실내 이미지 조사를 실시하였다. 실험결과 메시지 표출 방법에 있어 운전자들은 굴림체 및 돋움체, 픽토그램 조합, 중앙정렬, 0.5초 이내의 휴지시간, 메시지 전환은 나타내기, 1현시 메시지, 비점멸 방식의 메시지를 선호하는 것으로 분석되었다. 메시지 운영전략과 관련한 실험결과에 따르면, 동일 메시지의 표출 순서에 관해서는 해당구간 및 교통상황 정보를 우선적으로 제공받기를 원하며, 다양한 교통상황에 대한 정보 표출 순서 중에서는 도로상황 및 운전자행동에 관한 정보를 우선적으로 제공받기를 원하는 것으로 분석되었다.

• 한국과학교육학회지
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• 제32권2호
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• pp.402-414
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• 2012

이 연구에서는 포화 용액 개념 학습에서 비유 표현방식과 언어적 학습 양식에 따른 비유 사용 수업의 효과를 대응 관계 이해도, 대응 오류, 수업에 대한 인식 측면에서 조사했다. 1개 초등학교 5학년 학생 123명을 선정하여 VA 집단(n=63)과 VPA 집단(n=60)으로 배치했다. 사전 검사로 언어적 학습 양식 검사를 실시했다. VA 집단의 학생들은 글로만 표현된 비유로 목표 개념을 학습했고, VPA 집단의 학생들은 글과 그림으로 표현된 비유로 목표 개념을 학습했다. 목표 개념 학습 후, 대응 관계 이해도 검사를 실시했다. VPA 집단 학생들에게는 수업에 대한 인식 검사도 실시했으며, 일부 학생들을 대상으로 심층 면담도 실시했다. 연구 결과, 언어적 학습 선호 학생들의 경우 VPA 집단의 점수가 VA 집단의 점수보다 낮았으며, 그 차이가 통계적으로 유의미했다. 반면, 언어적 학습 비선호 학생들의 경우에는 두 집단 간 점수 차이가 통계적으로 유의미하지 않았다. 대응 불이행, 부적절한 대응, 무분별한 대응, 불가능한 대응, 표면적 속성 대응의 다섯 가지 대응 오류 유형이 나타났다. 언어적 학습양식에 따라 두 집단의 대응 오류 유형별 발생 빈도가 다른 양상을 보였다. 언어적 학습 양식에 관계없이 VPA 집단의 많은 학생들이 글과 그림으로 표현된 비유를 통해 학습하는 것에 대해 다양한 인지적 동기적 측면에서 긍정적으로 인식했으나, 일부 학생들은 몇 가지 어려움을 지적하기도 했다. 이에 대한 교육학적 함의를 논의했다.

• 대한가정학회지
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• 제40권6호
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• pp.173-184
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• 2002

The purpose of this study was to investigate the relationship between life styles and use of the bedclothes. The data were obtained from questionnaires completed by 356 women in Daegu area whose age was 20 years and older. The SPSS package was used for data analysis which includes frequency, percentage, $\chi$$^2$-test, ANOVA, Scheffe test, and cluster analysis. The life styles of the respondents were classified into 6 factors such as shopping-oriented, family-oriented, achievement-oriented, value-oriented, conservative, and economic type. Three clusters were developed by 6 factors of life styles. Demographic characteristics and preference, use, and purchase behavior of the bedclothes for three clusters were analysed.