• 한국의류학회지
• /
• 제36권10호
• /
• pp.1125-1136
• /
• 2012

This study examines the influence of attitudes toward cosmetic surgery, body value inclination, and sociocultural attitudes towards appearance on clothing behavior. The subjects of this study were 315 female college students in Gyeongsang province. The data obtained were analyzed by a reliability analysis, factor analysis, correlation analysis, stepwise multiple regression analysis, and t-test. The major results of this study were as follows: First, three factors of attitudes toward cosmetic surgery were identified: the desire/motive for cosmetic surgery, risk taking for cosmetic surgery, and confidentiality about cosmetic surgery. Second, two factors of body value inclination were identified: getting an attractive physical appearance and maintaining an attractive physical appearance. Third, a significant positive correlation was found for attitudes toward cosmetic surgery, body value inclination, and sociocultural attitudes towards appearance with clothing behavior. Fourth, the most important variable that affected the imitation of celebrity clothing and preference for luxury goods was the desire/motive for cosmetic surgery. In addition, the sexual attractiveness of clothing was influenced by risk taking for cosmetic surgery and sociocultural attitudes towards appearance.

• 대한가정학회지
• /
• 제45권7호
• /
• pp.131-140
• /
• 2007

The purpose of this study was to examine the influence of aesthetic surgery attitude, self-esteem and body image on clothing behavior. Subjects were 356 female college students in Seoul. The data obtained were analyzed by reliability analysis, factor analysis, correlation analysis, stepwise multiple regression analysis and t-test. The major results of this study were as follows: First, five factors of aesthetic surgery attitude were identified: risk tolerance of aesthetic surgery, need of aesthetic surgery, image improvement via aesthetic surgery, keeping the secret of aesthetic surgery, and others' expectation of aesthetic surgery. Second, significant relationships were found between body image and clothing behavior, and self-esteem and body-enhancement of clothing. Also, risk tolerance of aesthetic surgery, need of aesthetic surgery, and image improvement via aesthetic surgery had a significant correlation with clothing behavior. Third, the most important variable which affected the aesthetics and body-enhancement of clothing was body image. The entertainer imitation behavior of clothing was influenced by need of aesthetic surgery, body image, keeping the secret of aesthetic surgery, risk tolerance of aesthetic surgery, and image improvement via aesthetic surgery. Preference for luxury goods of clothing was influenced by need of aesthetic surgery and body image. Body-enhancement of clothing was influenced by body image, image improvement via aesthetic surgery, and self-esteem.

• 패션비즈니스
• /
• 제8권4호
• /
• pp.45-59
• /
• 2004

The purpose of this study is to discover the present situation of fashion journalism, which is a collaborator and watchdog of the fast-growing fashion business industry, then to proffer fundamental data for the setting of desirable fashion journalism in the field of newspaper. Unlike magazine and internet news service which are focused on a specific group, daily newspaper has a far-reaching influence without regarding the age, gender and social status of the readers. Therefore, how newspaper deals with fashion and fashion phenomena has immense influence on the attitude and understanding of common people on fashion. Defining fashion journalism is an activity of gathering and mediating of various ideas and opinions on fashion, the beginning of fashion journalism of newspaper traces back to the late of 19th century. From then to the period of Japan's occupancy by force, newspaper used fashion articles to lead enlightenment of lifestyle. After Korean War, newspaper was one of the main path of in-flowing western culture and fashion trend till 1970s. During $1980s{\sim}1990s$, fashion articles in newspaper were separated from woman and family section and fashion journalism made their own way to a specialized field. In the beginning of 21st century, fashion journalism in the field of newspaper is armed with more various and profound contents then ever, but it is also true fashion journalism is not free from accusation of commercialization and agitation of preference on imported luxury goods. Today fashion articles of daily newspapers are not subordinated to the common idea, 'fashion is only for women'. Fashion articles deals with men as well as women. Information on new products is regarded more important than fashion trend. Articles are not restricted in the fashion section. It means fashion journalism is expanding its territory to business section, opinion section and so on. However, fashion news dealing with aged people or young children are very rare. It suggests target readers of fashion news are concentrated on the people who have a considerable buying power. An main article usually has more than 3 photos. That means not only photos in fashion news are established as essential visual information today but also commercialization of fashion news makes rapid progress in this field. Also the considerable dependancy on the information sources from manufacturing side can be a problem of sustaining accuracy and impartiality of news.

• 한국조사연구학회지:조사연구
• /
• 제10권1호
• /
• pp.1-32
• /
• 2009

이 연구에서는 외환위기가 발생한 후 년 동안 한국사회에서 어떠한 변화가 있었는지를 소득 및 소비생활의 변화와 소비의식을 중심으로 살펴보고, 이와 함께 외환위기를 전후하여 경제적인 난관과 동시에 발생한 개인해체 및 사회해체를 포함하여 제반 사회문제들을 함께 살펴봄으로써 외환위기에 따른 충격의 정도와 범위가 개인 및 집단에 미친 영향을 고찰한다. 외환위기 이후 10년 동안의 중산층 귀속감을 통하여 중산층 잔류 및 이탈을 살펴보았을 때, 과거에 중산층이었던 사람들의 약 60%가 중산층에 잔류하였고 나머지 40%는 중산층에서 이탈하여 지위의 하락을 경험하였다. 외환위기 이후 3명 중 1명 이상이 소득과 자산이 감소된 것으로 보고되었다 자산 및 소득의 감소는 개인들의 일상생활과 소비생활에도 영향을 미쳤는데, 자산이나 소득이 감소한 사람들에게서 실업, 부도와 신용불량, 건강악화, 우울증과 자살충동, 그리고 가족해체 등을 경험한 비중이 매우 높은 것으로 나타났다. 이것은 계층이동에 따라서도 유사한 양상을 보여, 중산층에서 이탈한 사람일수록 이러한 개인해체 및 가족해체와 같은 일상의 부정적인 변화를 많이 경험한 것으로 나타났다. 외환위기의 충격으로 소비심리가 위축되고 생활비규모의 축소 및 건전소비가 확산되었으나, 소비행위는 양극화되는 반면 다른 한편으로는 명품선호 경향과 지위소비의식은 지속적으로 증가하고 있는 것을 볼 수 있다. 계층별 소비생활에서도 핵심적 중산층은 교육비부담을 하층은 생계비 부담을, 가장 많이 지목하고 있는 가운데, 소득이나 자산이 감소한 집단과 중산층에서 이탈한 집단일수록 사교육비의 부담을 많이 느끼며 강한 교육가치를 보이고 있는 것으로 나타나 자녀교육에 대한 투자는 지속성이 있음을 확인할 수 있다. 이와 같이 외환위기의 굴절양상이 계층별로 차별화되어 나타나고 있으며 특히 자산과 소득의 증가 및 감소여부와 계층이동의 양상이 일상의 변화 및 소비생활의 양극화를 초래하는 주요한 원인이 되고 있다.