• Title/Summary/Keyword: post-modern society

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A Study on the Korea Image Advertisement - Focused on the years after 1990's Postmodern Style - (한국 영상광고에 관한 연구 - 1990년 이후 포스트모던 스타일을 중심으로 -)

  • Kim, Seog-Jun
    • Cartoon and Animation Studies
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    • s.11
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    • pp.179-193
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    • 2007
  • The present age, a new culture phenomenon appears which is difficult to understand and explain modern image with modernism. And it often happens without any doubt in some aspects. This phenomenon appears not only culture and art but also all the area. Therefore, it even raises an issue of a period genius. From this dissertation proper hour use Post-modern Image Advertisement as expected with modernism Image Advertisement after the what kind of relationship tries to observe the feature and a useful characteristic and Post-modern Image advertisement, further is a possibility of trying to foresee the Image advertisement of future from the contemporary history sliced raw fish.

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The Post modern parodies in "The Congress" (<더 콩그레스 The Congress>에 나타난 포스트모던 패러디)

  • Moon, Jae-Cheol;Choi, Sook-Young
    • Cartoon and Animation Studies
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    • s.39
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    • pp.157-182
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    • 2015
  • Mr. Folman, an Israeli director, used a highly stylized form of animation in a decidedly adult way to make his documentary about the 1982 war in Lebanon, "Waltz With Bashir," in 2008. After 5 years, he has used another distinctive approach, fusing animation with live action in his latest film, a trippy and surreal undertaking called "The Congress." He dismantled the means through parodies, the core of post-modernism art and built a new meaning to create a unique world view and unique aesthetics. In this study, parodies of the modern concept of post-modernism being used as a major strategy in the creation of art have appeared the four characteristics of post-modern parody: 1) intertextuality, 2) dissolution and fusion of genres, and 3) strengthening of irony, and 4) pastiche. This study is characteristic of post-modern parody that discusses the relevance of contemporary parody and postmodernism being developed by analyzing how they appear on the practical work. Furthermore, through analysis of "The Congress", this study discusses the post-modernist world view and the creative way of creating an experimental art with parody.

Creative Method of Post-modernism Expressed in Modern Fashion (현대패션에 표현된 포스트모더니즘의 창조방법)

  • Lee, Eun-Kyung
    • Korean Journal of Human Ecology
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    • v.11 no.3
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    • pp.287-299
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    • 2002
  • Post-modernism exists with different shapes in overall cultural phenomena. Among the creative methods of composing post-modernism, there are representation, parody, plural coding, trans avant-garde etc. Summing up the influence of creative method of post-modernism on modem fashion led to the following results. 1. The phenomenon appears that value and valuelessness are easily reversed, and things with historical and traditional meanings are being ignored. 2. The boundary between higher culture and public culture is being disorganized, and mixed imitation phenomenon ignoring the differences between male and female is emerging 3. The mental and historial aspects in fashion pattern are highly thought of and the trend to understand human body from the various angles emerges. 4. In the consumer-oriented society, it appears in the form of meanings to achieve the self-achievement in individual life, to express one's idea and desire in the esthetical point of views. 5. It shows that through arranging the striking things and the distorted things, it takes the compromised method of re-appreciating the existing ideas. The phenomena in the post-modernism occurring in fashion design forced the concept of the uniformed existing fashion to be changed, creating a various fashions. That can just be called the dehumanization trend in the era of post-modernism, which is the most important formative feature in modern fashion.

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Multiplification of the Reality in Contemporary Sculpture (현대조각에 있어서 실재의 다중화)

  • You, Jae-Heung
    • Journal of Science of Art and Design
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    • v.12
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    • pp.65-96
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    • 2007
  • Today, the modern art is extremely diverse. It is denying its own boundary through chaos, extreme, abjection. In fact the diversity of the modern art can be best described as questioning and challenging to the essence of the reality, rather than the artistic pursuit of the beauties. The pursuit of the reality has been a long lasting discourse since the ancient. Through the history, the reality (referent) and representation (image) has been complementing and disposing each other in a relationship of a meaningful construction until the modern times. The limit of modernistic self-reference and the emergence of the figure leads to the emergence of Post-modernism in a trend of experimenting new visual arts. The return to the figure is clearly distinguished from existing representation's system and it brought new meanings to approaches and interpretations of the reality. In the case of Pop arts of 1960's and the following the modern sculptures, which is covered by this thesis, I put an emphasis on the diversification of those via changed strategies on the reality. In a situation where the reality is dictated by signified, the modern arts can no longer stay on a classic concept of representation, rather it pursuits new system and diverse strategies. I provide three types of strategic characters of the reality and the diversification of reality: the transition of the reality. These three types can be used as a frame work, which is supporting new aspects of the modern arts in reflecting on existing system. Therefore, the reason of categorizing is to distinguish modernistic arts and post modernistic arts, and to propose new post-modernistic discourses. Adapting J.F, Lyotard's view, absence is used to trace down the diversification of the reality thorough the sublime on the deconstruction of the mega discourses and the relationship of representation. Based on H. Faster's theory of the appropriation, the appropriation is used to exemplify the strategies of visual arts are in variations and being delayed. Lastly, in the transition, J. Baudrilliard's simulacre is used in terms of the concept of post modernistic representation. Based on the core of his theories, the deconstruction of existing concepts and simulation as the post modernistic representation, and the world of hyperreality based on simulacre are explained. These allows us to deny that representation is the expression of reality through mimesis. My aim is to work on the definition of the arts and representation in the modern era, and go further from there in order to clarify meaning and extension of the modern sculptures. Now two artists are reviewed based on their own art works: George Seagal; Jeff Koons. They are selected among numerous artists from the Post Modern era. Epic contents and emphasis on daily life of Seagal's works show good examples to artists from Pop Arts and following time period and may have served as a start point for Postmodernism. Indeed, he tried to show a newly defined relationship between art works and daily life experience. On the other hand, J.Koons used the strategies of fabrication and appropriation, which shows characteristics of the postmodernism. Through his four individual exhibitions, he shows the diversification of the reality based on art works as fetishistic merchandises, and newly defined concept of Ready-made since M Duchamp. Lastly, the diversification of the reality is analyzed again in context of my art works. I focused on the return to the figure among a variety of trends of late 20 th century modern sculpture. It showed the post modernistic point of view on the reality. Post modernistic diversified strategies are adopted as a method of distinguishing each art works via the diversification of the reality. This is the result of contemporary social and cultural situations.

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A Study of Cultural Power and Fashion in the Modern and Post Modern Eras (모더니즘과 포스트모더니즘 시대 문화권력과 패션에 대한 연구)

  • Ko, Youn-Jung;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.60 no.2
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    • pp.81-98
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    • 2010
  • This study aims to examine the subjects of cultural power of the modernism and post modernism eras, and analyze how the change of power and subjects influenced fashion throughout the history from the microscopic perspective, and thus to explain the social relationship of the fashion phenomenon. The study findings can be summarized as follows. First, as the post modernism era which was being formed centering around Europe that was pursuing Haute Couture and formal masculine suits ended and the post modernism era started, America became the center of the world power, and the American equalitarianism and growing wealth among the general public spread over the world, and as a result, the ready-made clothes were propagated over the world, and various subcultures came to have multi-national tendency in the New Media society. Second, in the modernism era, the high class, whites, males, and the pre-existing powerful class were the subjects of cultural power. Although this changed in the post modernism era, as some of power moved from the high class to the middle class, the economically affluent general public, still the western world, males, and whites held the center of power. However, later, females, youths, the third world nations, and so on emerged as minor power, and when the New Media society started, the structure developed so that everyone can share cultural power.

Socio-semiotic Analysis of Plural Sexuality represented in Modern Fashion (II) (현대패션에 표현된 다원적 성에 관한 사회기호학적 분석 (II))

  • Choi, Kyung-Hee;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.57 no.4 s.113
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    • pp.126-142
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    • 2007
  • The second part of this study is to typify plural sexuality articulated with fashion images in men's and women's popular fashion magazines in Korea since 2000 and ultimately to infer sexual ideology codified in modern fashion by a framework of this study, the socio-semiotic model. From this, sexuality represented in modern fashion was typified as follows: in women's fashion Traditional Femininity, Glamor Femininity, Androgynous Femininity, Babydoll Femininity and Genderless sexuality, while in men's fashion Traditional Masculinity, Macho Masculinity, Androgynous Masculinity, Adolescent Masculinity and Genderless sexuality. The conclusion of this study is as follows: First, modern fashion has been changed from a means expressing gender and class into a sign vehicle representing the new ruling system of age and sexual desire. The binary oppositional sexuality on center of man in the 19 C capitalist period has been gradually pluralized towards the post-capitalist period. Next, mainstream society in Korea is still positioned in the traditional heterosexuality, keeping the vertical power relationship between man and woman even in the post-modern period. However, the fact that both Traditional Femininity and Androgynous Femininity acquire the position of dominant femininity connotes the change of modern femininity. Finally, plural sexuality represented in modern fashion has family resemblance and it shows contextual flexibility within contemporary period as well as a historical context. As a result, sexuality floats with a specific historical and socio-cultural context, and fashion as a material culture represents a masquerade as a identity vehicle, which constructs and de-constructs sexuality at the same time.

The Expression-Form Decentering Phenomenon in Modern Fashion (현대패션에 나타난 탈중심화의 표현방식)

  • Kwon, Jung-Sook
    • Fashion & Textile Research Journal
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    • v.6 no.3
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    • pp.275-284
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    • 2004
  • Post-structuralism in Fashion tendency since the late 20th century has been developing in complicated and diverse modes. Post-structuralism has revealed the inconsistency of Western philosophy contering on rationalism, and has formed an important thought system of modern time through open thinking and various ways of expression. Among them, decentering which is formed from the concern for outlying 'others' while denying self-centered 'man himself, has supplied a new cognizance paradigm in the expression and interpretation of fashion formation. This paper has analyzed the expression-form of fashion in three ways: de-construction, discontinuance, and esthetic appreciation of the others. Finarly this study has supplyed, though decentering thinking, a new esthetic cognizance principle for fashion which is expressed in free and multiple meaning and form.

A Parodic Comparison On Body & Political Power in Traditional Animation & Shrek Series - Centered on the Political Power Discourse of Foucault - (전통애니메이션과 슈렉시리즈에 나타난 몸과 정치권력에 대한 패러디적 특성비교 - 푸코의 정치권력 담론을 중심으로 -)

  • Lee, Hyewon;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.63 no.1
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    • pp.56-63
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    • 2013
  • This study provides comparative analysis on the parodying of the body and political powers in the traditional animation and Shrek Series based on the discourse of Foucault. For the research, parody theories and Foucault's discourse were reviewed through the literature study, and Shrek Series was analyzed through positive study. The Shrek Series overturned stereotypes of the traditional animation by means of parody, especially showing a true body and a political power in the post-modern society. Foucault focused on the body and newly changed political power in the post-modern society. A body was changed into resistant and combative forms rather than obedient and submissive under control of the community power. In addition, political power was changed into relationship-oriented, decentralized and creative power rather than the centralized and class-based. In the traditional fairy tales, heroes and heroines are beautiful and perfect characters who obtain wealth and honor and live a happy life forever. However, heros and heroines in the Shrek Series are not attractive and do not have the ideal body shape, but rather have creative and active personalities and show indifference towards wealth and honor. Furthermore, their dress colors show the change into lower value and higher chroma. The Shrek Series is a future-oriented animation which created a fluid body and a creative political power in the post-modern society.

A Research on Post-Modernism Expressed on Western Hair Styles (서양(西洋)의 머리형태(形態)에 표현(表現)된 Post-modernism에 관(關)한 연구(硏究))

  • An, Hyeon-Kyeong
    • Journal of Fashion Business
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    • v.6 no.1
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    • pp.31-42
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    • 2002
  • The purpose of this study is research on the characteristics of post-modernism expressed on western hair styles in the late 20th century. Therefore this thesis analyzed the relationship of modernism & the hair styles of that mage and post-modernism & the hair styles of that mage. That will re-illuminate the same beauty worth of same age as to accurate the concept of post-modernism & the hair styles of that mage. And the last, criticizing the post-modernism design and that hair design, helping to find new trends. The method of this study was the literature research & analysis of visual materials focus on upper bust image that can know the relationship of modernism & the hair styles of that mage, and post-modernism & the hair styles of that mage. First, the literature research is composed of analysis of theses, magazines on art, clothing and cosmetology having the contents of 20th century western culture, art and hair styles. Second, the analysis of visual materials is composed of analysis of video films, slide films and photographs of books, magazines, and internet home-pages. Modern western hair styles, appeared after 1910's, is represented as a short cut & permanent wave. That express experimentalism, functionalism, and purism, that is same as the other art's trend of same age. Post-modern western hair styles, appeared after 1960's, also show the same trend with same age's. This summarized & characterized 8 categories; historical method, pluralism, negotiation, escape from the formality, recovery of humanity, ornament, connection with race, metaphor & symbolism. But post-modernism concentrating pluralism makes easy making low quality art and absence of criticism, so this thesis criticised it 5 categories; absence of ideas, absence of the social sense of responsibility, lost of one's characteristics, decline of skills, decline of worth of usages.

A Study on Fusion Image Reflected Upon Modern Fashions

  • Shin, Jae-Yong;Kwak, Tai-Gi
    • Proceedings of the Korea Society of Costume Conference
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    • 2003.10a
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    • pp.53-53
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    • 2003
  • These new Phenomenon influences with the new terminology 'fusion' on the way of our life in all areas of our society including the clothes and foods. Along with post-structuralism, which aims at diversification and senses deconstructionalism is a characteristic of this time post-structuralism is based upon the deconstructionalism. Especially the arts in the modern society which is called an information-oriented society lack the totality of a text and become fragmentary, and therefore it follows that traditional values are destroyed and at last a new code such as fusion which is incomprehensible if we would be in monolinear perspective.

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