• 제목/요약/키워드: personalization

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ILOG e-Business Solution for Personalization & CRM

  • 유환주
    • 한국지능정보시스템학회:학술대회논문집
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    • 한국지능정보시스템학회 2000년도 춘계정기학술대회 e-Business를 위한 지능형 정보기술 / 한국지능정보시스템학회
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    • pp.87-114
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    • 2000
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Customizing Ground Color to Deliver Better Viewing Experience of Soccer Video

  • Ahn, Il-Koo;Kim, Young-Woo;Kim, Chang-Ick
    • ETRI Journal
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    • 제30권1호
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    • pp.101-112
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    • 2008
  • In this paper, we present a method to customize the ground color in outdoor sports video to provide TV viewers with a better viewing experience or subjective satisfaction. This issue, related to content personalization, is becoming critical with the advent of mobile TV and interactive TV. In outdoor sports video, such as soccer video, it is sometimes observed that the ground color is not satisfactory to viewers. In this work, the proposed algorithm is focused on customizing the ground color to deliver a better viewing experience for viewers. The algorithm comprises three modules: ground detection, shot classification, and ground color customization. We customize the ground color by considering the difference between ground colors from both input video and the target ground patch. Experimental results show that the proposed scheme offers useful tools to provide a more comfortable viewing experience and that it is amenable to real-time performance, even in a software-based implementation.

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웹 로그와 구매 DB를 이용한 개인화 시스템에 관한 연구 (A Study on Personalization System Using Web Log and Purchasing Database)

  • 김영태;이성주
    • 한국지능시스템학회:학술대회논문집
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    • 한국퍼지및지능시스템학회 2003년도 추계 학술대회 학술발표 논문집
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    • pp.23-26
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    • 2003
  • In this paper, a methodolgy for customizing web pages for indivisual users is suggested. It shows an efficient way to personalize web pages by predicting one's site access pattern. In addition, the prediction can reflect one's tendency after actual purchase. By using the APRIORI algorithm, one of the association rule search methods, the associativity among the purchase items can be inferred. This inferrence is based on the log data in a web server and database about purchase. Finally, a web page which contains the relationship, relative links on other web pages, and inferred items can be generated after this process.

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지식관리 유형 도출과 기업성과에의 영향 분석 (An Empirical Analysis of Knowledge Management Styles and Their Effects on Corporate Performance)

  • 이희석;최병구
    • Asia pacific journal of information systems
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    • 제11권1호
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    • pp.139-154
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    • 2001
  • Recently, more firms have shown an interest in implementing knowledge management methods. However, few companies are capable of adopting knowledge management methods effectively to improve organizational performance because it is still unclear how these methods improve corporate performance. To find this relationship between knowledge management methods and organizational performance, this paper analyses effects of knowledge management methods on corporate performance empirically. 51 Korean firms are selected as a sample base for empirical tests. Knowledge management methods can be categorized into four styles; harmony, codification, personalization, and ignorance. For example, the emphasis of harmony style is on both knowledge reusability using information technologies and knowledge sharing through informal intimacy among employees. Corporate performance varies depending on styles. Harmony style is founded to be most effective for corporate performance. Personalization and codification styles don't show any difference. This outcome is in line with the general observation that both tacit knowledge and explicit knowledge are important for effective knowledge management.

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Web 2.0 features based personalization for academic digital libraries: an application for collaborative environment

  • Bhide, Aditya M.;Yoo, Jae-Heung;Rho, Jae-Jeung
    • 한국경영정보학회:학술대회논문집
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    • 한국경영정보학회 2007년도 International Conference
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    • pp.115-119
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    • 2007
  • Huge amount of useful information is getting added to the academic digital world everyday, This digitalized information is heterogeneous and remained limited to a local domain only. How to integrate and share this scattered knowledge with simplicity remained a big challenge. In this paper, we propose a prototype of web application for accomplishing above task using web 2.0 features; it makes traditional academic digital libraries to form as a special case of collaborative environment. This application enables users to customize their own resources to form their own virtual digital library. Further users can utilize personalized information of other users working in similar research domain to form true collaborative environment. The model and framework for the new look of academic digital library is presented.

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6시그마 프로세스를 활용한 모바일 게임 사이트의 구매 전환율 향상에 관한 사례연구 (Case study: Improvement of Purchase Conversion Rate in Mobile Game Site using Six Sigma Process)

  • 김용수
    • 품질경영학회지
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    • 제37권3호
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    • pp.74-82
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    • 2009
  • This article presents a six sigma project for improving purchase conversion rate in mobile game site. The project was carried out based on DMAIC process. First, a defect rate is defined as low purchase conversion rate. In addition, 60-days purchase data was analyzed and it is shown that the defects level was 2.48 sigma level. In this study, in order to raise the sigma level, six personalization services were used in the mobile game site. Six factors were determined based on FDPM(Functional Deployment Process Map), fishbone chart, linear regression analysis, effort-performance matrix, and so on. The sigma level of defects has improved from 2.48 to 2.93.

모바일 사용자를 위한 서비스 중심의 개인화 시스템 (Service-based Personalization System for Mobile User)

  • 전영효;황인준
    • 한국정보과학회:학술대회논문집
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    • 한국정보과학회 2002년도 가을 학술발표논문집 Vol.29 No.2 (3)
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    • pp.367-369
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    • 2002
  • 인터넷 검색 기술은 발전을 거듭하고 있지만 불필요한 정보의 과잉현상으로 개인에게 필요한 정보나 서비스를 찾기 위해서는 많은 시간과 노력이 필요하다. 웹 사이트 개인화(web site personalization)는 이러한 문제점을 해결하기 위한 노력으로 맞춤형 정보를 제공한다. 특히 차세대 인터넷 접속 매체인 PDA나 휴대폰, 스마트폰 등 모바일 단말기가 보편화되면서 작은 화면이나 낮은 대역폭과 같은 무선 환경의 단점을 극복하고 개인화의 장점을 얻을 수 있는 연구들이 활발히 진행되고 있다. 본 논문에서는 웹 사이트에서 제공되는 서비스 페이지들을 사용자의 개인별 선호도에 따라 쉽게 접근할 수 있도록 추출하여 제공함으로써 단순히 웹 페이지에 대한 사용자 접근 패턴을 이용한 기존 모바일 개인화 시스템의 단점을 극복한 웹 서비스 페이지 중심의 모바일 개인화 기법을 제안한다.

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콘텐츠 조직화를 통한 e러닝 학습환경 최적화에 관한 연구 (Exploring Optimal e-Learning Environment : The Role of Contents Organizing in e-Learning)

  • 박찬욱;강인원
    • 지식경영연구
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    • 제11권1호
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    • pp.115-128
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    • 2010
  • The dramatic increase in e-Learning enrollments in higher education is likely to continue. These e-Learning environments have made learning much more convenient by stretching the spatial and temporal barriers. Their effectiveness, however, remains to be examined. In this research, the author explore the importance of personalization, interactivity and the important role of contents organizing in online education environment. Furthermore, the authors divide e-learning outcome into psychomotor, cognitive, and affective outcome. Indeed, e-Learning for psychomotor outcome has been viewed as impossible. The authors discuss the implications of the findings for theory and practice.

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System Design and Service Scenario for the Second Screen Service

  • Park, Joo Hyun;Lim, Soon-Bum
    • Journal of Multimedia Information System
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    • 제3권4호
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    • pp.111-118
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    • 2016
  • Today, the proliferation of various mobile devices, such as smart phones and tablet PC, brought changes in the existing TV viewing behavior. People use smart devices as secondary device while watching TV. Researches on a wide range of services linked with second-screen devices around the smart TV in the home network have been actively conducted. While there exist several Web-related technologies for connections between devices, specialized techniques for a second screen service are quite insufficient. There are still some problems related to the display of contents from multiple devices and the efficient transfer of these contents. Considering the characteristics of broadcasting systems In this study, we focus on a second screen service that permits a dynamic transfer of contents by connecting a television (TV) with mobile devices. Here, we propose a second screen service model to enable the personalization of TV contents by combining the existing broadcasting and Web-related techniques.