• 패션비즈니스
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• 제19권4호
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• pp.75-91
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• 2015

There is an increased interest in having beauty regardless of ages and sex with improvement of the national income level and increase in social activities. Competition within the beauty service industry is increasing rapidly because of global impact within Korea wave. Thus, active public relations and offering distinguished service in the beauty service industry are important. Also, uniforms play an important role in providing an image differentiated from other brands and presents professionalism to the customer. Therefore, we determined function and design of uniforms required in beauty service industry by researching wearing realities, satisfaction, preferred designs and functions of uniforms from hair shop staff. Functional and aesthetic uniforms play an important role to enhance the staffs' sense of belonging. In addition, it is good for the image of hair shop. Special design mirroring job characteristics with expression of differentiated personalities is needed. However, the research was conducted only in the hair shop in Seoul, Daejeon, and Gyeonggi-do. Further studies on much wider areas will be needed.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 1997년도 춘계학술대회논문집; 경주코오롱호텔; 22-23 May 1997
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• pp.370-375
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• 1997

The ratings of noise are consisted of physical factors and psychological factors. The physical factor means the scales and the spectrum characteristics of noise, on the other hand the psychological factor means the subjective emotion, sensation and individual judgement for it. Therefore the rating of noise must reflect the subjective psychology of people for it. But it is very difficult to establish an effective scale which can reflect well that because the subjective psychology has many variables according to the cultural differency, nationality and individual personalities. In this paper, Korean Vocabularys for the assessment of noise were surveyed in order to find out the effective noise scale for Korean.

• 패션비즈니스
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• 제9권4호
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• pp.79-93
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• 2005

'Chunhyangjeon' was written by an anonymous author in the mid-period of Chosun Dynasty. The personalities of characters and the styles of dress of men in 'Chunhyangjeon' recreated their clothing to one that is more similar to the descriptions in the literature text can be described as follows. Lee, Mongyong was a young man, but he was a man of integrity and honor. In outwear he wore 'Hat(Heulip)' and 'Dopo' and Taesahae. When he earned his title, he wore 'Pokdu' with flowers and 'Angsam(ceremonial robe)'. After he became a secret royal inspector, in order to disguised on himself as a poor man he wore worn-out 'Heuklip' and 'Dopo' and Jipsin. Bangja who was a servant of Lee, Mongyong wore 'Beonggeoji' and 'Kwaeja' and 'Mituli'. Byun, Hacdo was a rash and greedy character, he wore 'Oklolip' and 'Cheopli' and 'mokhwa' when he was on the way to his post. Yeokjol was low grade official wore 'Jeonlip' and 'Cheopli' and 'Red shoulder band' and 'Mituli'.

• 가정과삶의질연구
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• 제21권2호
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• pp.103-115
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• 2003

This study develops and evaluates a mother-child relationship improvement program for poor female-headed families. The program consists of seven sessions including various physical and educational activities. The goals of this program are (1) enhancing emotional support, health, and physical intimacy among the female heads of households and their children, (2) understanding each other's wants and personalities, and (3) facilitating the communication skills and increasing knowledge on adolescent sexual development. Four mothers of poor female-headed families and four adolescent children of them were participated in the program. The result of the program evaluation shows that this program had positive effects on improving mother-child relationship and their Interaction.

• 복식
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• 제57권8호
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• pp.99-113
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• 2007

The performing art represents joy, anger, sorrow and pleasure through acting and dance, and is told to be a composite art represented by make-up, setting, costume and props. Therefore, it can be said that make-up is an important medium of stage art. Make-up in stage art is a kind of communication with audiences through understanding personalities of characters as demanded by scenarios. Due to the creative stage make-up which meets the character in the play relevant to these contents of the play, the conceptual study on stage make-up design for visual expression coincide with the intended character is needed. In this study, I investigate theoretical, universal, and psychological personality types by analyzing basic appearance features based on the physiognomy(face-reading) related from the psychological theories. And visualized through illustration according to personality types to apply for the characters in the play.

• 한국정보처리학회:학술대회논문집
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• 한국정보처리학회 2014년도 추계학술발표대회
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• pp.1136-1138
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• 2014

Recently, predicting personality with the help of smartphone usage is become very interesting and attention grabbing topic in the field of research. At present there are some approaches towards detecting a user's personality which uses the smartphones usage data, such as call detail records (CDRs), the usage of short message services (SMSs) and the usage of social networking services application. In this paper, we focus on the predicting user attitude based on MBTI theory by using their smartphone usage data. We used Naïve Bayes and SVM classifier for classifying user personalities by extracting some features from smartphone usage data. From analysis it is observed that, SVM classifier works well as compared to Naïve Bayes.

• 한국수학교육학회지시리즈D:수학교육연구
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• 제18권3호
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• pp.209-221
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• 2014

In the last few decades there has been much interest in how mathematics can be effectively taught and learnt. The Third Wave is a unique ongoing international collaborative mathematics education research project, which aims to explore the relevant values of effective school mathematics teaching from both the teacher and student perspectives. As part of this project, this study investigates the related findings from students on the Chinese mainland. Multiple data were collected through classroom observations, focus group interviews, and written, open-ended questions. Twenty-four students from junior and senior secondary schools were invited to write down their views on an effective lesson, a good mathematics teacher, and how to do well in mathematics learning. Results showed that among the eight values determined in the study, the values of involvement, explanation, and examples were embraced by students across all grades. Students preferred teacher-led mathematics teaching. Junior secondary students placed more value on teachers' personalities, whereas senior students placed more value on teachers' teaching manners.

• Asia Marketing Journal
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• 제22권3호
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• pp.71-85
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• 2020

Social media has emerged as a major hub of engagement between brands and consumers in recent years, and allows user-generated content to serve as a powerful means of encouraging communication between the sides. However, it is challenging to negotiate user-generated content owing to its lack of structure and the enormous amount generated. This study focuses on the hashtag, a metadata tag that reflects customers' brand perception through social media platforms. Online users share their knowledge and impressions using a wide variety of hashtags. We examine hashtags that co-occur with particular branded hashtags on the social media platform, Instagram, to derive insights about brand perception. We apply text mining technology and network analysis to identify the perceptions of brand images among consumers on the site, where this helps distinguish among the diverse personalities of the brands. This study contributes to highlighting the value of hashtags in constructing brand personality in the context of online marketing.

• 수완나부미
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• 제14권1호
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• pp.71-87
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• 2022

This article explores how women's voices are constructed in The Sun Also Rises by Ernest Hemingway and Nỗi buồn chiến tranh (The Sorrow of War) by Bảo Ninh. Specifically, this article approaches presentations of women's personalities and positions in the two novels that do not have obvious historical and geographical connections. The women's voices in the two novels, as this article suggests, are characterized by women's desire for self-determination, where they are able to free themselves from domination, and even influence men's psychology and actions. In comparing the characteristics of women's voices in the two works, the article aims to highlight different ways in which women assert their agency. The article affirms the potential contribution of cultural contexts in examining feminist voices and understanding how female figures are made to overcome default passivity and submission to male domination.

• 지능정보연구
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• 제20권1호
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• pp.67-101
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• 2014

새로운 기술의 활용은 고객과의 관계를 맺기위한 기업들의 마케팅 전략을 변모시켜왔다. 새로운 기술 중에서 소셜 미디어는 기업들이 온라인 고객들에게 다가가기 위한 도구이며, 유명한 소셜 미디어 사이트 중의 하나는 마이크로 블로깅 플랫폼인 트위터이다. 매일 5억건이상의 트윗이 발생하기때문에 연구자들에게는 풍부한 데이터의 원천이며, 기업들에겐 매력적인 마케팅 채널이다. 그럼에도 불구하고 효과적인 트위터 활용전략을 수립하는 것이 어려우며, 이는 적절한 트위터 활용에 대한 이론적인 또는 실증적인 검증이 이루어지지 않았기 때문이다. 본 연구는 기업들이 마케팅 채널로서의 트위터를 어떻게 효과적으로 활용할 수 있는지에 대한 실증적인 근거를 브랜드 개성과 브랜드 관여를 중심으로 연구하여 제공하고자 한다. 본 연구는 Aaker의 브랜드 개성에 대한 연구에서 제시한 브랜드 개성 척도를 활용하여 트위터 메시지가 브랜드 개성을 띄고 있는지와 이에 따른 고객들의 참여와 반응을 분석하고자 한다. 또한, 제품의 관여도에 따라서 조절효과가 존재하는지도 분석하였다. 23개 브랜드의 8주간의 트위터 계정의 포스팅을 수집하였으며, 오피니언 마이닝을 통하여 연구 가설을 검증하였다. 구체적인 본 연구의 목적은 첫째로 마케팅 연구에서 제시된 브랜드 개성의 개념이 소셜 미디어인 트위터에도 적용이 가능한지 분석하는 것이다. 둘째는 오프라인 브랜드 개성과 온라인 브랜드 개성간의 일치여부와 소셜 미디어 브랜드 커뮤니티의 활성화간의 관계를 밝히고자 한다. 마지막으로, 제품의 관여도에 따라 온라인/오프라인 브랜드 개성의 일치도가 조절효과를 갖는지를 분석하고자 한다.