• Proceedings of the Korea Society of Design Studies Conference
• /
• 2001.10a
• /
• pp.48.2-48
• /
• 2001

• Journal of the Korean Society of Clothing and Textiles
• /
• v.23 no.7
• /
• pp.1040-1051
• /
• 1999

The objective of this study was to search out the motive and it's degree of the advertising involvement and to verify how the consumer's reaction have influenced on the effect of the advertising. In this study the questionaries used and objects were 236 working women form 20 to 39 years old. The dates were analyzed by reliability mean standard deviation percentage Duncan test t-test factor analysis correlation ANOVA and regression. The outcome of the analysis can be as follows : 1. Consumer's advertising involvement in the clothing goods was standing on 'Emotional' 'Expressional' or 'Economical' position. Among the factors affecting the consumer'sbehaviors. 'Usefulness' 'Like or Dislike' or 'Uniqueness' are the major 3 bases for perceptive evaluation 'Activity' 'Uncomfortableness' and 'Tranquility' are the 3 factors extracted from consumer's emotional reaction. 2 There was little difference in the size of advertising effect among the cluster types classified by each difference motive of the clothing advertising involvement. 3. Perceptive evaluation of the types of advertising appeal the non-sex-appeal advertising was inclined to "Usefulenss' or 'likes' while the sex-appeal advertising depending rather highy on 'Uniqueness' In respect of emotional reaction "Tranquility' was on non-sex-appeal advertising while more 'Activity' or 'Uncomfortable' feeling were on sex-appeal advertising. 4. In the light of 'advertising style' 'brand image' or 'purchase stimulation' the non-sex-appeal advertising was rather favorable received by the consumer's than the sex-appealing one. 5. All those surrounding factors excluding the 'uniqueness' are closely co-related to purchase stimulation.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.44 no.5
• /
• pp.810-823
• /
• 2020

This study evaluated the effect of functional characteristics of the fabric for Bikram yoga clothing and fit measured in clothing pressure on the wearer's physiological response and perceptive sensation before and after exercise in hot conditions and during a resting period in standard conditions. The test garment consisted of two tops (T1, T2) and two pants (P1, P2) each with different functional characteristics of fabric. Using various combinations of the test garments, assessment of the thermal sensation and comfort was performed before/after yoga and after resting. This study revealed that thermal sensation and wearing comfort significantly changed based on the functionality of the fabric of top garment before the exercise period. In addition, the results showed that based on clothing pressure, the feeling of comfort was different between before yoga and after resting. The appropriate choice of fabric material was important when constructing Bikram yoga clothing worn in hot conditions; however, level of clothing pressure was also found to be an essential design factor for comfort during rest after exercise.

• Journal of Korea Entertainment Industry Association
• /
• v.13 no.6
• /
• pp.211-220
• /
• 2019

It helps to wisely abstain from errors of the a priori subjective emotions related to human emotions, and orders emotions to make rational choices. These emotional happiness of human and moral sensitivities work directly or indirectly in rational choice of rational thought and reason. Abraham would have been troubled by the divine mandate to sacrifice a son who was only one, and a son who had been healed. Was his reason reasonable at this time? In rational reason, it can be said that the act of dedicating his son is an appropriate act, but is it possible in the human mind? Aristoteles also called human virtue virtue in good for human beings. Because happiness is also a mental activity, we have to know a certain degree about the mind. This ψυχή(psyche, spirit) spirit is an irrational element that is invisible but an intervention in rational principles. Also C. G. Jung states that all human beings have four dynamic psychological functions that are not visible, and that the mind is driven by these four functional dimensions. This means that the elements of S, Sensing, N, Intuition, T, Thinking, and Feeling are combined. David Hume also emphasized the principle of empathy, asserting that morality can not be derived from reason, and Max Ferdinand Scheler, before grasping the visual characteristics of a person, has already captured the whole feeling of the person, And that the value given to this feeling is the value, and that the function of emotion that is elevated to the perceived object by grasping the value through this process and the value is always preceded by the reason. Emmanuel Levinas states that emotional emotions of love are ahead of reason and that emotions precede human reasoning and rationality is the inability of emotional control that we need rational thought and rational and wise action as reason of control and temperance. As part of human emotional education, in the 7th curriculum, Bloom's cognitive, perceptive, and behavioral domain, which is a person with integrated thinking, is trying to be a moral practitioner. It focuses on how to act according to the direction of emotions for virtuous acts and how to develop emotions for emotions on behalf of vicious acts. We can design the possibility and direction of cultivating human emotions and emotional happiness and happy sensitivities by the principle of strengthening virtue and the principle of elimination of ill feeling.

• Journal of the Korean Society for Aviation and Aeronautics
• /
• v.23 no.3
• /
• pp.18-27
• /
• 2015

Many studies have shown that having perception of spatial information is important for air traffic control officer (ATCO) since it helps them understand the current situation and predict the situation it leads to. However, little or no research has been done to investigate if there is any difference at the levels of expertise in perceiving spatial information and predicting a prospective situation. This study investigates the difference between expert and novice ATCO groups in how accurately each group of ATCO perceive spatial information such as position, altitude, speed, and flying direction, and predicting such information they will encounter shortly. In completing a task to watch the movement of airplanes displayed on the computer monitor as a blip, the participants were asked to predict the position, speed, and the altitude of the aircraft in a minute by marking on the sector map. The results show that the expert group performed better in accuracy and had tendency to overestimate on position and altitude; however, no significant difference was found between the two groups in terms of reading a flying direction. Therefore reading a flying direction may not be a reliable indicator to judge expertise of ATCO. But the expert group shows better predicting performance by perceiving spatial information such as airplane's position and altitude with feeling on time. The study suggests that it is important to enhance perceptive skills in ATCO training in improving their expertise in predicting accuracy traffic situation, preventing from air collision, and improving productivity for more efficient air traffic flow. A further study on the relationship between the perception of spatial information and the sense of time in predicting future information and effectiveness as an independent factor would contribute to providing more insights into expertise of ATCOs.

• Journal of Korean Academy of Fundamentals of Nursing
• /
• v.12 no.3
• /
• pp.404-412
• /
• 2005

Purpose: This study was done to examine the correlations between personality type and job satisfaction of nurses. Methods: Subjects included three hundred twelve nurses ages from 21 to 55. The Myers-Briggs Type Indicator(MBTI) was administered to determine the personality types of the nurses(n=312). A job satisfaction survey including a demographic and career questionnaire was also used. Data were analyzed using ANOVA. Results: The mean score fur job satisfaction was 113.68 out of 205. The result showed that there was no statistically significant correlation between job satisfaction and information gathering functions, S: Sensing, N: Intuition (t=.667, p=.499), T; Thinking, F; Feeling (t=.822, p=.412). The results, however, indicated that style for gaining energy(I: Introversion, E: Extroversion)(t=2.008, p=.046) and life dealing style(J : Judgement, P : Perception)(t=2.290, p=.023) were significantly correlated with job satisfaction. The extrovert focuses on the outside and get energy through interacting with people and doing things. Judgement type is described as organized, decisive, and orderly. Conclusion: Nurses in the extrovert and judgement types were more satisfied with their Jobs than those in the introvert and perceptive type. Other results support that educational level, marital status, job characteristics, clinical experiences, motivation for nursing, and night duty were correlated with job satisfaction.