• Title/Summary/Keyword: perception of usefulness

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The Relation between Sex Perception, Sex Life Satisfaction, and Life Satisfaction of the Elderly (일개 지역 노인들의 성인식, 성생활 및 생활만족도)

  • Kim, Chun-Mi;Lee, Hung-Sa
    • Research in Community and Public Health Nursing
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    • v.21 no.3
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    • pp.282-291
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    • 2010
  • Purpose: The purpose of this study was to analyze the relation between sex perception, sexual life satisfaction, and life satisfaction of the elderly. Methods: The respondents were 227 elders aged over 65. Data were collected from February 10 to December 15, 2007 by interviews and questionnaires. Results: Of the respondents, 18.8% still had sex life and 25.5% wanted to have a date. The main reason to have a date was to relieve loneliness, and the percentage of those who wanted a date was 58.3. The perception level of sex life was 2.27 (men: 2.51, women: 2.14), the satisfaction level of sex life was 2.74 (men: 2.89, women: 2.64), and the level of life satisfaction was 2.98 (men: 3.10, women: 2.92). There was a positive correlation between the perception level of sex life and the satisfaction level of sex life; a positive correlation between the satisfaction level of sex life and the level of life satisfaction; and no correlation between the perception level of sex life and the level of life satisfaction. Conclusion: This study provides a base supporting the usefulness of various nursing intervention programs to enhance the quality of life through making elderly people have a positive perception of sex life.

The Effect of Perceive Ease of Use, Perceive Usefulness and Perceive Risk towards Behavioral Intention of GO-FOOD Customer in Indonesia

  • SIDHARTA, Arvin Dillon;HONGDIYANTO, Charly
    • The Journal of Economics, Marketing and Management
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    • v.10 no.4
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    • pp.25-34
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    • 2022
  • Purpose: Technology and innovation drive new mobile application for ojek online. Using the theory of technology acceptance model and perceived risk theory, the researcher wants to find how these factors affect user's intention to use GO-FOOD that leads to technology adoption. Research design, data and methodology: The researcher uses GO-FOOD users that located in East Java, Indonesia for the object of study. Results: The findings of the research discovered that perceive usefulness and perceive ease of use do not significantly affect user's behavioral intention while perceive risk is significantly affecting the user's behavioral intention. Conclusions: The findings suggested that GO-FOOD or similar application should focus more on reducing or eliminating user's perception of risk towards the mobile application

Individual Characteristics Affecting User's Intention to Use Internet Shopping Mall (개인 특성이 인터넷 쇼핑몰 사용의도에 미치는 영향)

  • Suh, Chang-Kyo;Seong, Seok-Ju
    • Asia pacific journal of information systems
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    • v.14 no.3
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    • pp.1-22
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    • 2004
  • Technology acceptance model(TAM) has been widely used to predict the end-user's acceptance of a new IT/IS. We used TAM as a theoretical foundation to explain user's intention to use an Internet shopping mall. The theoretical model is tested with the questionnaires from 308 users of an Internet shopping mall. Results show that several individual characteristics such as Internet skills and self-efficacy have a significant impact on user's perception of usefulness and ease of use. Results also show that both perceived enjoyment and perceived usefulness of Internet shopping mall strongly predict intention to use the Internet shopping mall. However, perceived ease of use has no direct influence on intention to use the Internet shopping mall. Personal innovativeness and Internet skills also have a positive effect on perceived enjoyment. Therefore, Internet shopping mall managers have to consider intrinsic motivational factor(enjoyment) as well as extrinsic motivational factor(usefulness). In addition, individual characteristics should be emphasized to form the positive beliefs about using the Internet shopping mall.

The Influence of Users' Perception of Digital Convergence Media upon Use Intention (디지털 융합미디어에 대한 수용자 인지가 사용의도에 미치는 영향)

  • Kim, In-Kyung;Park, Won-Jun
    • The Journal of the Korea institute of electronic communication sciences
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    • v.6 no.3
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    • pp.363-369
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    • 2011
  • The purpose of this study was to examine the influence of users' perception of convergence media which were appeared with technological development upon the actual intention of use. Study findings show that when the perceived usefulness of convergence media was high, use intention was high as well. In addition, when the perceived ease of use was high, use intention was high as well. Use intention had significance influence upon the extent of actual use. This finding implies the fact that when use intention is higher, convergence media are more frequently used in reality. On the other hand, when innovation resistance is higher, the perceived ease of use, use intention and media intimacy are lower. In the end, due to innovation resistance, the use intention of media becomes lower and the use of convergence media is delayed.

An Integrated Model of CSR Perception and TAM on Intention to Adopt Mobile Banking

  • NGUYEN, Van Anh;NGUYEN, Thi Phuong Thao
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.1073-1087
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    • 2020
  • The purpose of this paper is to (1) evaluate a proposed conceptual model based on integrated Technology Acceptance Model (TAM) and Corporate Social Responsibility (CSR); (2) compare the differences between Vietnam and South Korea regarding the effects of consumer perception of CSR activities and technology acceptance on intention to adopt mobile banking. Structural Equation Modeling (SEM) was conducted to analyze the data collected from the field survey questionnaires administered to a convenience sample of Vietnamese and Korean banking customers. The results showed that there is a difference between South Korea and Vietnam with regard to intention to use mobile banking services. While the effects of social responsibility and environmental responsibility on trust, trust on perceived usefulness, perceived risk on intention to use, perceived usefulness on intention to use were significant in the context of Vietnam but those effects were not significant in South Korea. Therefore, this study has attempted to fill this gap by empirically examining some of the important factors influencing the adoption of m-banking from the Vietnamese and Korean customers' perspectives. Finally, practical and theoretical implications for both banks and researchers in the m- banking context are also discussed in the concluding section.

A Study on the Supplementary Service Adoption of Platform (플랫폼 보조서비스 수용에 관한 연구)

  • Kim, Yongsik;Park, Yoonseo
    • Korean Management Science Review
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    • v.32 no.4
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    • pp.209-236
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    • 2015
  • This study focuses on the network externality effect related to the platform supplementary services. This study designs the network externality of platform and suggests a supplementary service adoption model. Additionally, this study examines the moderating effect of demand forecasting for the platform. Using AMOS program, a structural equation modeling has been used to analyze the research model. The findings can be summarized as follows : First, we find out the structural relationship among the factors (usefulness, perceived value, purchase intention) affecting adoption of the supplementary services. Second, positive perception of platform flow can promote the platform interaction. Third, positive perception of present users based on platform can arouse friendly evaluation in the platform interaction. Fourth, loyalty to the platform brand can improve the perceived usefulness of supplementary services, but cannot lessen the resistance to supplementary service cost. In addition, the moderating effects of demand forecasting for the platform in the path leading from platform factors to supplementary service factors were identified. In conclusion, traditional brand strategy may be effective in platform marketing activities but the extent of performance in the strategy can appear to be quite different. Therefore, taking the relationship with network externality into consideration should be involved in the marketing strategy in platform.

A Study on the Effects of Learning Perception Using Role Play on Interpersonal Competence, Learning Satisfaction, and Learning Outcomes of Aviation Service Major College Students (역할극을 통한 학습인식이 항공서비스전공 대학생의 대인관계능력, 학습만족, 학습성과에 미치는 영향에 관한 연구)

  • Ha Young Kim
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.31 no.1
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    • pp.118-132
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    • 2023
  • This study aimed to analyze the relationship between the learning perception of aviation service subjects using role play on the interpersonal competence, learning satisfaction, and learning outcomes of college students majoring in aviation service. A survey was conducted targeting 217 university students majoring in aviation service who are enrolled in universities in the metropolitan area and Chungcheong area and have experience in class using role play. In addition, the hypothesis is verified using the structural equation model. Among the perceptions of role play classes experienced by university students majoring in aviation service, 'inter-dependency' was found to have a positive (+) effect on all sub-factors of interpersonal competence. And 'usefulness' confirmed the positive (+) influence relationship with 'temperament for others' and 'communication' except for 'relationship promotion' of interpersonal ability. Among sub-factor of interpersonal competence, it is confirmed that only the factors of 'temperament for others' and 'communication' had an effect on learning satisfaction. And it is proved that learning satisfaction is an important determinant of learning outcomes. Therefore, this study is expected to serve as a basis for deriving an efficient and optimal learning method for practical subjects in aviation service majors.

Empirical Validation for the Effects of Perceived Characteristics of Online Product Message on Persuasion (온라인 제품정보 특성이 정보의 설득효과에 미치는 영향에 관한 실증적 연구)

  • Lim, Sang-Hyun;Kim, Jeong-Wook
    • Journal of Korean Society for Quality Management
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    • v.37 no.1
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    • pp.40-55
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    • 2009
  • This research is an empirical study to analyze the factors that affect users' acceptance & diffusion of online product message. Today many people use the product message/information on the internet, before they make decision to buy something in online/offline environment. This paper proposes the site design look, enjoyment, and usefulness as message perception factors. And we examine the relationship among the perception factors, message credibility, acceptance & diffusion. The purpose of this paper is threefold. First, we examine the relationship between as perception factors and the credibility assessment of the message by customers. Second, we will show the effect of message credibility on the message acceptance & diffusion. Third, we try to present some theoretical and empirical implication through the result of our studies.

Improvement Depth Perception of Volume Rendering using Virtual Reality (가상현실을 통한 볼륨렌더링 깊이 인식 향상)

  • Choi, JunYoung;Jeong, HaeJin;Jeong, Won-Ki
    • Journal of the Korea Computer Graphics Society
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    • v.24 no.2
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    • pp.29-40
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    • 2018
  • Direct volume rendering (DVR) is a commonly used method to visualize inner structures in 3D volumetric datasets. However, conventional volume rendering on a 2D display lacks depth perception due to dimensionality reduction caused by ray casting. In this work, we investigate how emerging Virtual Reality (VR) can improve the usability of direct volume rendering. We developed real-time high-resolution DVR system in virtual reality, and measures the usefulness of volume rendering with improved depth perception via a user study conducted by 38 participants. The result indicates that virtual reality significantly improves the usability of DVR by allowing better depth perception.

How to Enhance Perceived Usefulness, Ease of Use, and Fit of Wearables: An Exploratory Study about the Physical Attributes of Smart Wristbands and Smartwatches

  • Shim, Soo In;Yu, Heejeong
    • International Journal of Advanced Culture Technology
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    • v.11 no.4
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    • pp.302-309
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    • 2023
  • Wearable devices, attached to the human body, track and enhance users' activities, health, and communication. Therefore, considering ergonomic factors in product design is crucial. However, previous research has somewhat overlooked the importance of integrating ergonomic design elements into a broad spectrum of design factors. This study aims to examine the impact of physical attributes inherent in smart wristbands and smartwatches on the perceived functional value, specifically, perceived usefulness, ease of use, and fit. A survey was conducted among 289 US adults who had experience using smart wristbands or smartwatches. The collected data were analyzed using descriptive statistics, factor analysis, Cronbach's alpha, t-test, MANOVA, and regression analysis in SPSS version 29. The results showed that the shape of the front display significantly influenced perceived ease of use, and the product's weight had a substantial impact on both perceived ease of use and fit. Furthermore, distinct technical features on the front display had varied effects on perceived usefulness, ease of use, and fit. Notably, the presence of activity tracking, alarm, and calendar functionalities led to distinct differences in ease of use and fit. Features such as distance tracking, phone call, social media notifications, text messaging, and time display functions showed significant influences on the perception of fit. These findings provide insights into the physical values of smart wristbands and smartwatches as perceived by users.