• Title/Summary/Keyword: perceived effectiveness

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Effects of Self-Directed Learning Readiness on Academic Performance and Perceived Usefulness for Each Element of Flipped Learning

  • KIM, Minjeong;CHOI, Dongyeon
    • Educational Technology International
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    • v.19 no.1
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    • pp.123-151
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    • 2018
  • This study aims to examine the effects of self-directed learning readiness (SDLR) on academic performance and the perceived usefulness for each elements of flipped learning. Based on their SDLR scores, 69 students were assigned to a high SDLR group and a low SDLR group. Academic performance was measured by the completion rate of a pre-class online learning and the final exam score, and perceived usefulness for each element of flipped learning was measured by a survey designed by the researcher. For academic performance, the high SDLR group showed a significantly higher completion rate than the low SDLR group, but no significant difference was observed in their final exam scores. Students in the high SDLR group perceived in-class student-centered activities as more useful than those in the low SDLR group. Additional qualitative analyses indicated that students needed more support from instructors and well-prepared peers. Finally, this study suggested that more examination on the various learning characteristics that may influence the effectiveness of flipped learning should be done.

The Effect of Organizational Culture on Innovation Activities and Organizational Effectiveness

  • Kim, Moon Jun
    • International Journal of Advanced Culture Technology
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    • v.10 no.3
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    • pp.93-103
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    • 2022
  • The purpose of this study is to empirically analyze the mediating effect of innovation activities on the effect of organizational culture perceived by organizational members on organizational effectiveness. The main results are as follows. First, Hypothesis 1, organizational culture, was adopted as it showed a positive influence on innovation activities. Second, since organizational culture showed statistically significant effect on organizational effectiveness, Hypothesis 2 was adopted. Third, the innovation activity, which is hypothesis 3, was analyzed to have a positive influence on organizational effectiveness. Therefore, hypothesis 3 was accepted. Fourth, the innovation activity, hypothesis 4, showed a mediating effect between organizational culture and organizational effectiveness. As shown in the results of this study, it is indicated that organizations should improve organizational effectiveness for growth and development through the advancement of the sustainability management system in the rapidly changing business environment. To this end, it was necessary to systematically build and activate an organizational culture and innovation activities suitable for the characteristics of the organization. In other words, organizational effectiveness can be improved when constructing and implementing advanced innovation activities based on measures to revitalize organizational culture according to changes in the business environment.

A Study on the Effects of Consumer Self-Determination Psychological Needs and Perceived Influence for Fair Trade Products (공정무역제품에 대한 소비자의 자기결정성 심리 욕구와 지각된 영향력의 효과에 관한 연구)

  • Ock, Jung-Won
    • Management & Information Systems Review
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    • v.37 no.2
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    • pp.283-297
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    • 2018
  • This research focuses on the perceived marketplace influence(PMI: A belief that recognizes the effect that an individual's actions will have on the behavior of other consumers in the market and thus drives them to act on fair trade consumption) of consumers who may act as a more fundamental explanatory alternative to the gap in attitudes and behaviors of fair trade products. The purpose of this study is to investigate the relationship between consumer's self - determination psychological needs (autonomy, competence, relevance), influence (personal influence, market influence), and the assets of fair trade products. As a result of the empirical analysis, it was found that among the major psychological needs related to self-determination, the variables other than competence and the perceived influence relations of consumers can be directly formed, and the perceived consumer effectiveness(PCE) has a positive influence on perceived marketplace influence(PMI). It is also found that the perceived influence of consumers(PCE, PMI) has an influence on the consumers' perceived equity of Fair Trade products. The results of this study will provide an opportunity to theoretically explain the gap between consumers' attitudes and behaviors of Fair Trade products, which is a part of ethical consumption, and provide important implications for the establishment of marketing strategies.

An Exploratory Study on the effectiveness of NFC Advertising in Cinema Environment (NFC광고에 대한 극장 관객의 지각된 즐거움, 혁신성이 광고태도와 수용의도에 미치는 영향: 탐색적 연구)

  • Shim, Sung-Wook;Byun, Hye-Min;Kim, Woon-Han
    • Journal of Digital Contents Society
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    • v.18 no.4
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    • pp.681-690
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    • 2017
  • This study is to find the effectiveness of advertising acceptance through NFC advertising and mobile in a cinema environment. The results are as follows. First, personification and participation among interacitivity factors had a positive impact on advertising acceptance. Second, advertising value of NFC advertising had a partially positive impact. Perceived usefulness and ease of use, perceived entertainment, and innovation alos had a positive impact on advertising acceptance. Finally, interactivity, followed by advertising value, had impact on the acceptance of NFC advertising.

The Consumer Deposit Program(CDP) for Plastic and Paper Shopping Bags: Its Implications for Environmental Issues (소비자보증금제도에 관한 연구 - 1회용 봉투 및 쇼핑백을 중심으로 -)

  • 유두련;심미영;박영미
    • Journal of the Korean Home Economics Association
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    • v.38 no.10
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    • pp.27-43
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    • 2000
  • The CDP in Korea has been enforced for conserving resources and reducing environmental pollution since March, 1999. Therefore this thesis aims to investigate the degrees of consumer participation(CP), recognition and support, and to analysis of demographic variables, consumers' psychology, and attitudes which may influence the degrees of CP recognition, and support for the CDP. The results were as follows: First, the time of surrey was found to be statistically significant in consumer recognition and support. The degree of recognition was the lowest in first time. And the degree of consumer support was the highest in first time. Second, education, employment status and house shape were found to be statistically significant. The degree of consumer recognition was the highest among junior college graduates. The employed group was found to be the highest in the degree of participation. Third, the significant factors which influenced the degree of recognition was the time of survey, the perceived difficulty, effectiveness of the Consumer Deposit Program. The perceived difficulty, the time of survey were found to be related with the degree of consumer support. The most influential variables which influenced the degree of consumer participation were house shape, the perceived effectiveness, the degree of resource recycling, job and the degree of consumer recognition.

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Pilot Study for Perceived Effectiveness of Music Therapy for Pain and Music Preference in Women following Gynecological Surgery in a Local Area (일개 지역 부인과 수술환자가 인식하는 음악요법의 통증 조절효과 및 음악 선호도 : Pilot study)

  • Ahn, Suk-Hee
    • Women's Health Nursing
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    • v.11 no.4
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    • pp.273-279
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    • 2005
  • Purpose: The purposes of this pilot study were to describe the perceived effectiveness of music therapy for pain control and to identify music preference for postoperative pain and anxiety control in Korean women who had a gynecological surgery. Sample: A convenience sample of 52 women was recruited from a gynecological unit at P University hospital and they were interviewed to assess their perception of music therapy and music preference using a structured study questionnaire. Results: Fifty-six percent of women reported that music therapy would be effective and 96% perceived it would be effective if combined with analgesics. The best music chosen for relieving postoperative pain and anxiety were Korean old pop and ballad song/music followed by Korean religious music, American pop songs, piano music, Korean classic songs, and Orchestra music. Conclusion: There was a cultural difference in music preference for the relief of post-operative pain in this sample. Therefore, effects of music for postoperative pain control need to be determined after considering musical preferences of postoperative women in Korea.

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A Study on the Factors Affecting the Information Systems Security Effectiveness of Password (패스워드의 정보시스템 보안효과에 영향을 미치는 요인에 관한 연구)

  • Kim, Jong-Ki;Kang, Da-Yeon
    • Asia pacific journal of information systems
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    • v.18 no.4
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    • pp.1-26
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    • 2008
  • Rapid progress of information technology and widespread use of the personal computers have brought various conveniences in our life. But this also provoked a series of problems such as hacking, malicious programs, illegal exposure of personal information etc. Information security threats are becoming more and more serious due to enhanced connectivity of information systems. Nevertheless, users are not much aware of the severity of the problems. Using appropriate password is supposed to bring out security effects such as preventing misuses and banning illegal users. The purpose of this research is to empirically analyze a research model which includes a series of factors influencing the effectiveness of passwords. The research model incorporates the concept of risk based on information systems risk analysis framework as the core element affecting the selection of passwords by users. The perceived risk is a main factor that influences user's attitude on password security, security awareness, and intention of security behavior. To validate the research model this study relied on questionnaire survey targeted on evening class MBA students. The data was analyzed by AMOS 7.0 which is one of popular tools based on covariance-based structural equation modeling. According to the results of this study, while threat is not related to the risk, information assets and vulnerability are related to the user's awareness of risk. The relationships between the risk, users security awareness, password selection and security effectiveness are all significant. Password exposure may lead to intrusion by hackers, data exposure and destruction. The insignificant relationship between security threat and perceived risk can be explained by user's indetermination of risk exposed due to weak passwords. In other words, information systems users do not consider password exposure as a severe security threat as well as indirect loss caused by inappropriate password. Another plausible explanation is that severity of threat perceived by users may be influenced by individual difference of risk propensity. This study confirms that security vulnerability is positively related to security risk which in turn increases risk of information loss. As the security risk increases so does user's security awareness. Security policies also have positive impact on security awareness. Higher security awareness leads to selection of safer passwords. If users are aware of responsibility of security problems and how to respond to password exposure and to solve security problems of computers, users choose better passwords. All these antecedents influence the effectiveness of passwords. Several implications can be derived from this study. First, this study empirically investigated the effect of user's security awareness on security effectiveness from a point of view based on good password selection practice. Second, information security risk analysis framework is used as a core element of the research model in this study. Risk analysis framework has been used very widely in practice, but very few studies incorporated the framework in the research model and empirically investigated. Third, the research model proposed in this study also focuses on impact of security awareness of information systems users on effectiveness of password from cognitive aspect of information systems users.

A New Measure in Environmental Education Research : Subjectively Responsible Environmental Behavior (SREB) (환경교육 연구의 새로운 측정치 - 주관적으로 책임있는 환경 행동)

  • 이재영;김인호
    • Hwankyungkyoyuk
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    • v.15 no.2
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    • pp.61-75
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    • 2002
  • This study was intended to develop a new measure for environmental education research, named ‘Subjectively Responsible Environmental Behavior(SREB), in order to overcome a few of limitations embedded in the previous measures. The results of the study suggested that there were several barriers for learners to take environment-friendly actions, willingness to act was always stronger than self-reported act and the degree of discrepancy between willingness to act and self-reported act is correlated with perceived effectiveness, perceived difficulty, and expected guilty. In terms of participation, this study defined one of major missions of environmental educators is to help learners to identify and overcome such barriers. A new measure that this study has proposed can be better utilized to evaluate effectiveness of environmental education curriculum or programs and find information necessary for modifying the programs than to assess learners' achievement. Some limitations of the proposed measure were also discussed.

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Consumer Values and Green Consumption: Implications for Marketing Strategy and Environmental Policy

  • Lee, Hyun Ju;Park, Seong-Yeon
    • Asia Marketing Journal
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    • v.19 no.4
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    • pp.87-114
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    • 2018
  • The objective of this study is to find the effects of consumer values on eco-friendly buying behavior. This study examines environmental attitudes and involvement as moderating variables to explain eco-friendly buying behavior of consumers. Hypotheses were developed based on Focus Group Interviews, Depth Interviews, and literature reviews. To test such hypotheses, questionnaires were distributed and collected among female adults aged 18 or above, and who are either office workers or housewives. The analysis results show that personal values, sociocultural values, and values related to ecofriendly products affect consumers in their eco-friendly buying behavior. Among those values, concern about safety and health, eco-friendly culture and trend, willingness to pay price premiums and functional effects of eco-friendly products have significant effects on eco-friendly buying behavior. Reflecting these results, business marketers must appeal to consumers with more focus on safety and health, perceived consumer effectiveness, self-monitoring, eco-friendly culture and trend, media exposure, willingness to pay price premiums, design excellence and functional effects, to implement marketing communication strategies accordingly.

A Study on the Impact of Organization Justice, and Organizational Effectiveness (공정성이 조직효과성에 미치는 영향에 관한 실증 연구)

  • Cho Kook-Haeng
    • Management & Information Systems Review
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    • v.15
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    • pp.71-90
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    • 2004
  • This study has uncovered some important relationships among employees perceptions of distributive justice and procedural justice and organizational effectiveness. The present study attempts, first, to identify the perceived justice in promotion and transfer, performance evaluation, pay raise, job allocation and job fire. Second, to determine the relative importance of distributive justice and procedural justice. relationships of organizational effectiveness. The research is the identification of a modest but significant relationship between the two justice and organizational effectiveness. The result make it clear that employee find that right personnel management of fairness. To summarize the result of three variables's relationship influence is as below. The results indicated that perceptions of procedural justice as much organizational effectiveness than do perceptions of distributive justice. As also predicted, the perception of distributive justice did not impact organizational effectiveness. Therefore, Partially supporting the hypothesis. The research implications of these study suggest that great causality should be this paper' research model in three variables. The result indicate that manager must pay attention to employees perceptions of procedural justice and distributive justice.

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