• Title/Summary/Keyword: participants' roles

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Roles of Brand Loyalty in Determination of Smartphone Purchasing Intention (스마트폰 구매의도 결정에서 브랜드 충성도의 역할)

  • Lee, Woong-kyu;Park, Jin-Hoon
    • The Journal of Information Systems
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    • v.26 no.1
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    • pp.125-142
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    • 2017
  • This study aims to identify and analyze the roles of incumbent smartphone's brand loyalty in smartphone adoption considering rational judgments and aesthetics evaluation. For this purpose, two hypotheses are developed based on dual process theory. For the validation of these hypotheses, G4, a smartphone brand from LG, was adopted as the target smartphone. The participants were university students in Korea, non-LG smartphones. In result, two hypotheses were statistically supported. This study showed that users with higher brand loyalty toward incumbent smartphone would be more sensitive to rational judgment while lower brand loyalty more sensitive to aesthetic evaluation.

Discourse Socialization in Synchronous Computer-Mediated Communication

  • Ha, Myung-Jeong
    • International Journal of Contents
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    • v.9 no.3
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    • pp.19-28
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    • 2013
  • This paper, based on a qualitative ethnographic study among college of education students, examines the online interactional processes surrounding academic discourse socialization. Data for this paper come from a larger study of an academic classroom community of graduate students and their instructor. In this study, I looked into the ways computer-mediated communication (CMC) contexts factor into graduate students' academic literacy experience in a graduate classroom, therein enculturating them into their new academic community. I focus on cases of nonnative graduate students in a content course in the department of educational psychology at a large southwestern university in the U.S. I explore the agency of the focal participants in terms of the roles they played in the classroom discourse highlighting the dialectical and interactional perspective of academic discourse socialization. This paper focused on the construction of varied participant roles of the focal students. It further examines student reactions and responses to these constructions during synchronous CMC activity.

Roles of Consumer's Social Relationship and Perceived Justice Type on Service Recovery Satisfaction (서비스실패의 회복방안에서 지각된 공정성유형의 회복만족도효과에서 소비자의 사회적 관계의 역할)

  • Choi, Nak-Hwan;Park, Su-Min;Lim, Ah-Young
    • The Journal of Industrial Distribution & Business
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    • v.9 no.1
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    • pp.77-88
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    • 2018
  • Purpose - Past research has not given much attention to the roles of consumers' social relationship type in the effects of justice type of service failure recovery alternatives on their satisfaction to the alternative exposed to them. Current research aimed at exploring the moderation role of consumers' social relationship central versus peripheral in the effects of justice types of service failure recovery alternatives on the recovery satisfaction, and this research also explored whether the level of satisfaction to interaction justice-focused alternative are significantly different between the two, their social relationship central and peripheral relationship. Research design, data, and methodology - 2(social relationship central versus peripheral) between-subjects design was employed. 50 participants for each experimental group there were. Participants of each group took forceful steps in choosing one between the procedural justice-focused alternative and the distribution justice-focused alternative. χ2-analysis was used to verify that the number of choosing each alternative becomes different between the two experimental groups, and a one way ANOVA was used to verify that the extent to which participants are satisfied to the alternative chosen by them becomes different between the two groups. Results - The number of participants choosing procedural justice-focused alternative at the group of social relationship central was larger than that at the group of social relationship peripheral, whereas the number of participants choosing distribution justice-focused alternative at the group of social relationship peripheral was larger than that at the group of social relationship central. And the level of satisfaction to procedural justice-focused alternative at the group of social relationship central was higher than that at the group of social relationship peripheral, whereas the level of satisfaction to distribution justice-focused alternative at the group of social relationship peripheral was higher than that at the group of social relationship central. In addition, the level of satisfaction to interaction justice-focused alternative was not significantly different between the two groups. Conclusions - Marketers should give attention to the type of justice when developing alternatives by which consumers' service failure can be recovered. They should suggest procedural justice-focused alternative to consumers under social relationship central, whereas they should develop distribution justice-focused alternative for consumers under social relationship peripheral. And in the process of recovering service failure they also should focus on interaction justice.

Meaning of Stream Trekking Experience from the Viewpoint of Environmental Education (하천 트레킹 체험의 환경교육적 의미)

  • Choi, Su-Gyeong;Lee, Jae-Young
    • Hwankyungkyoyuk
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    • v.24 no.4
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    • pp.94-110
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    • 2011
  • The main objective of this study was to find participant's recognition about and meaning of stream trekking activities by analyzing their reports after visiting Gumgang, which was a kind of field experience combined with environmental education programs. In addition, this work suggested a few points that might help improve trekking programs, trail establishment and the overall field activities along the river. Eighty reports were collected from the participants who had joined in the Gumgang trekking programs organized by both Green Korea United in Daejeon and Gumgang Basin Environmental Office of Korean EPA. A database of texts in the reports was created for the preliminary analysis and then the results were further examined in a qualitative methodology. The results of qualitative analysis demonstrated that before experiencing the trekking activities in the Gumgang, many participants seemed uninterested in a river itself, objectified it, or simply recognized functional roles. It is found that most participants preferred crossing rapids to other activities. Crossing rapids has the eleven positive aspects as follows. First of all, crossing rapids is fun and scary experience at the same time. Secondly, it is painful, but makes people feel happy ironically. Third, rapids themselves make people reminisce about their childhood and feel freedom. Fourth, they make people feel comfortable. Fifth, crossing rapids is addictive. Sixth, rapids have life. Seventh, people can learn how to adapt to nature through the experience in them. Eighth, they can make people cooperate. Ninth, they can make people recollect their old friends. Tenth, people can extend their experience near rapids to rivers. Eleventh, they can make people reflect themselves. There ere three remarkable findings about experience in rapids. Crossing rapids was an activity that most participants preferred and could make the goal of trekking in the Gumgang effectively achievable. By crossing rapids participants can understand both lively and painful parts of the river. Participants think tour guide was an essential part to trekking along the Gumgang.

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Participation in Bullying : Bystanders' Characteristics and Role Behaviors (방관자의 집단 특성에 따른 또래괴롭힘 참여 역할행동)

  • Seo, Mijung
    • Korean Journal of Child Studies
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    • v.29 no.5
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    • pp.79-96
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    • 2008
  • This study analyzed differences of role behaviors of participants in bullying according to bystanders' characteristics. Participants were 112 $5^{th}$, $6^{th}$ and $7^{th}$ grade students. Bystanders' characteristics of empathy, negative attitudes about bullying, psychological burden, distorting of consequences, and attribution of blame were classified by K-Means Cluster Analysis into three groups with similar characteristics : lack of empathy/cognitive distorting, anti-bullying, and perception of cost groups. Major findings were that : the lack of empathy/cognitive distorting group had higher levels of bullying behavior than the anti-bullying group and higher levels of victimization than the perception of cost group. The anti-bullying group showed higher levels of defense behavior than the lack of empathy/cognitive distorting group. Implications for future research were discussed.

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On group dynamics and teacher's role in a reading group (읽기 그룹 활동에서 그룹원간의 역할활동과 교사의 역할에 대하여)

  • Rha, Kyeong-Hee;Lee, Sun
    • English Language & Literature Teaching
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    • v.10 no.1
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    • pp.77-106
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    • 2004
  • This study aims to investigate how the four college students interact with one another to discuss and construct meaning in a small reading group. Additionally, this study attempts to examine how the participants played their roles in the group. Data sources consisted of transcripts of the students' interactions, questionnaires and informal interviews, and the researchers' observation notes. The data revealed that the participants contributed fairly steadily to the interactions by checking with own grammatical knowledge, providing lexical information, understanding the micro level context, and presenting the macro level context. Several pedagogical implications are presented for the practical classroom. Findings of the study suggest effective ways to implement group activities in reading classes and a teacher's role for optimum group learning.

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Transcriptional Responses of Respiratory Epithelial Cells to Nontypable H. influenzae Infection: Identification of Differentially Regulated Genes by Microarray Analysis of Human cDNA

  • Lee, Na-Gyong
    • Proceedings of the PSK Conference
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    • 2002.10a
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    • pp.151-152
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    • 2002
  • Bacterial infection is a very complex process in which both pathogenic microorganisms and host cells play crucial roles, and it is the outcome of interactions between the two participants. To elucidate the bacterial pathogenesis mechanisms, therefore, it is essential to understand the cellular and systemic responses of the host as well as the virulence factors of the pathogen. Infection of a host by pathogenic bacteria causes drastic changes in the physiology of host cells, leading to activation of a program of various gene expression. (omitted)

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Psychosocial Adjustment after Kidney Transplantation (신장이식술 후의 사회심리적 적응)

  • 이명선
    • Journal of Korean Academy of Nursing
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    • v.28 no.2
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    • pp.291-302
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    • 1998
  • The purpose of this phenomenological study was to understand and describe the essence and the structure of lived experience of people with kidney transplantation. Initially, nine individual interviews were conducted to gather data regarding their subjective experiences. And two focus group interviews were utilized to validate or discard the themes that were emerged from the analysis using Colaizzi's method. Among 17 participants, 13 had living related kidney donations, one living unrelated, and the remaining two cadavor donations. About 130 significant statements were extracted and these were clustered into 11 themes. All participants felt anxiety and fear toward the rejection of transplantation and the complication of immunosuppressive drugs. Although they were initially satisfied with their life after kidney transplantation, most of them lost a self-confidence and experienced loneliness, depression, and despair. Most of the participants also felt guilty for not being able to accomplish their appropriate roles in the family, They also had financial difficulties and social restrictions. However, they overcame these psychosocial distress by exercising, working and sharing love with others. They also could overcome it by living a religious life and by working to help others with kidney transplantations. Most of them felt gratitude toward the donor and did not have a psychological rejection toward the kidney transplanted. The results of the study might help nurses who work with people with kidney transplantations in establishing and implementing an effective nursing intervention by understanding their lived experience.

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Employee Perceptions of Their Organization's Level of Emergency Preparedness Following a Brief Workplace Emergency Planning Educational Presentation

  • Renschler, Lauren A.;Terrigino, Elizabeth A.;Azim, Sabiya;Snider, Elsa;Rhodes, Darson L.;Cox, Carol C.
    • Safety and Health at Work
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    • v.7 no.2
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    • pp.166-170
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    • 2016
  • A brief emergency planning educational presentation was taught during work hours to a convenience sample of employees of various workplaces in Northern Missouri, USA. Participants were familiarized with details about how an emergency plan is prepared by management and implemented by management-employee crisis management teams - focusing on both employee and management roles. They then applied the presentation information to assess their own organization's emergency preparedness level. Participants possessed significantly (p < 0.05) higher perceptions of their organization's level of emergency preparedness than non-participants. It is recommended that an assessment of organizational preparedness level supplement emergency planning educational presentations in order to immediately apply the material covered and encourage employees to become more involved in their organization's emergency planning and response. Educational strategies that involve management-employee collaboration in activities tailored to each workplace's operations and risk level for emergencies should be implemented.

Exploration into Pre-service Early Childhood Teachers' Experience of Participation in Health Promotion Activities and Its Meaning (건강증진활동에 참여한 예비유아교사의 경험과 의미 탐색)

  • Ahn, Hye Jung
    • Korean Journal of Childcare and Education
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    • v.17 no.5
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    • pp.105-128
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    • 2021
  • Objective: This study aimed to explore the experience and meaning of pre-service early childhood teachers who practiced health promoting activities for themselves. Methods: Research participants were 115 pre-service early childhood teachers enrolled in the health education for children course at one college in G region. The reports of activity records of their eight-week long health promotion activities were collected as qualitative data followed by content analysis being implemented. Results: First, the experience of the health promoting activities the participants took part in was categorized into 'Early phase of experience: A mix of worries and anticipation, and success and failure', 'Mid phase of experience: Being motivated by physical changes and records', and 'Late phase of experience: Continuous execution through habituation.' Second, the meaning of health promotion activities the participants took part in was categorized into 'A great opportunity for introspection', 'A meaningful start of college life', and 'A valuable chance to consider desirable roles of a teacher for early childhood health education.' Conclusion/Implications: The results of this study suggest that pre-service early childhood teachers should pay close attention to their health management, and that contents that emphasize the importance of teachers' health should be included in health education.