• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.2
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• pp.174-185
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• 2013

This study examines shopping orientation regarding bedclothes and the effect of the segmentation of consumers on the image of Hanji yarn bedclothes derived from mulberry fiber in order to contribute to the development of Hanji bedclothes products and consumer marketing segmentation. Data from 294 questionnaires filled out by female consumers in their 30s to 50s were used for statistical analysis. The shopping orientations for bedclothes are classified into six groups (trend oriented, material oriented, price oriented, convenience oriented, individuality oriented, and assurance oriented). Consumers were subdivided into four consumer segments (show-offish, self-confident, reasonable, and unconcerned case) based on shopping orientations for bedclothes. The images of Hanji bedclothes are categorized into four types (classic, practical, aesthetic, and natural) as related to the shopping orientations of consumers. In terms of consumer segmentation, the 'reasonable' segment is more likely to consider the 'classic' image of Hanji bedclothes as the highest image value; however, the 'show-offish' segment provides the highest value to the 'practical' image as compared to other segments.

• Journal of the Korean Society of Fisheries and Ocean Technology
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• v.54 no.3
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• pp.193-203
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• 2018

Capture efficiencies of commercial shrimp trawls may improve if their designs took into better account behavioral responses of wild shrimp to approaching cod-end of the trawls. Here we report results of water tunnel-based experimental studies of responses of wild California target prawns to several different near-realistic netting configurations over a range of water velocities (0.3-0.7 m/s). Netting panels were oriented at parallel to water flows (FP) on the bottom of test section, vertical (VT) or diagonal sloping backward (DG), bottom to top. Behavioral responses were recorded by video camera and analyzed frame by frame. Measured responses included rates of penetrating through netting by behavioral features and tail-flip frequencies. Frequencies of prawn passing through the nets increased with flow speed for both orientations and were higher at given speeds for sloped nets. Other behavioral features (e.g., passage head-or tail-first) also varied significantly with water velocities and netting orientation. Interactions of penetrating rates between netting orientations and flow speeds also were significantly dependent, except for prawn size. Additional studies are needed of other shrimp species and at higher water velocities more similar to actual field operations using trawls to improve size selectivity.

• Journal of Mechanical Science and Technology
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• v.16 no.9
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• pp.1137-1146
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• 2002

An experiment has been conducted on the flow and heat transfer characteristics of film coolant injected from a row of five holes with compound angle orientations of 35$^{\circ}$ inclination angle and 45$^{\circ}$ orientation angle. The Reynolds number based on the mainstream velocity and injection hole diameter 3.58${\times}$10$^4$. Three-dimensional velocity, film cooling effectiveness and heat transfer coefficient data are presented at three different mass flux ratios of 0.5, 1.0 and 2.0. Flow entrainment has been found between the vortices generated by adjacent injectants. The injectant with compound angle orientation entrains not only the mainstream boundary layer flow but also the adjacent injectant. Because of the flow entrainment, the injectant. With compound angle orientation is characterized by a single vortex while two bound vortices are usually observed in the case of simple angle injection. The strength of the secondary flow depends strongly on the mass flux ratio, which shows significant influence on the film cooling effectiveness and heat transfer coefficient.

• Korean Journal of Human Ecology
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• v.8 no.2
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• pp.301-312
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• 1999

The purpose of this study was to establish store marketing strategies according to consumers pattern obtained by the importance of the image attributes of each store and a pattern of consumers based on clothing shopping orientations. 1. The clothing shopping orientations were classified into five factors. The analysis on the sample group pursuant to 5 types orientations came out the groups to pursue the royal to store & brand name, economics, shopping, convenience and fashion & confidence. 2. store atmosphere, selling promotion, servience and products were extracted from the shop image attributes. 3. As a result of comparing the importance of store image attributes as per clothing shopping orientation, the fashion & confidence pursuing group deemed store atmosphere and convenience to be the most important one. Service and convenience for the pursuing group of royal to store & brand name and the shopping pursuing group. Products, service and convenience for the convenience pursuing group. And the economics pursuing group evaluated all factors low.

• Journal of the Korean Operations Research and Management Science Society
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• v.34 no.4
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• pp.27-42
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• 2009

The research aims to identify factors affecting the use of government export marketing assistance programs and future improvements of the programs. 500 Korean exporting firms were used as a sample and research hypotheses were tested by the structural equation modeling using AMOS 7.0. The empirical findings are as follows. First, exporting firms' awareness of export marketing assistance programs showed a positive impact on their use of the programs. Second, small exporters showed higher awareness and use of the programs than large ones. Third, the firms with low export intensity showed higher awareness and use of the programs than those with high export intensity. Fourth, exporters having high orientations for overseas market showed higher awareness and use of the programs than those with low international orientations. Fifth, exporters having high proportion of direct exports showed higher awareness and use of the programs than those with low proportion of direct exports. Also, the effects of these firm-specific characteristics on the use of the programs were found to be done indirectly, in other words, through the awareness of the programs. Therefore, it was concluded that export marketing assistance program would be differentiated and specialized to fit in with exporters' different exporting stages and needs. Also, in order to increase the use of the programs, exporters' awareness and knowledge of the programs have to be increased in advance.

• Korean Journal of Human Ecology
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• v.16 no.1
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• pp.111-121
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• 2007

The purpose of this study was to examine university students' clothing and cosmetics purchasing behaviors according to gender and major. For the study, 337 university students living in Chonbuk area participated in this survey research. The data were analyzed utilizing SPSS statistics package. Exploratory factor analysis, reliability test, and t-test were used. Five factors in each clothing and cosmetics purchasing orientation were generated from the factor analysis. According to gender and major, clothing and cosmetics purchasing behavior were significantly different. Female students showed more impulsive, rational, and economical purchasing orientations than male students did. On the contrary, male students showed more independent and convenient purchasing orientations. The students with fashion design major showed higher tendency in impulsive and rational clothing purchasing orientations than non-fashion design major students. Finally, clothing and cosmetics purchasing behaviors were significantly different by gender and major in terms of information usage and expenditure for clothing and cosmetics.

• 한국초전도학회:학술대회논문집
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• v.9
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• pp.83-86
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• 1999

We have fabricated $_2Cu_3O_7$ step-edge junctions with different step orientations and studied their transition properties. Steps with different orientations were prepared on the substrate. Josephson junctions were made on a single substrate with step orientations ranging from 0$^{\circ}$ to 165$^{\circ}$ at 15$^{\circ}$ interval. We measured current-voltage characteristics, the critical current, and the superconducting transition temperature as a function of the angle. The critical current showed a modulation that has a maximum near 0$^{\circ}$ or 90$^{\circ}$ and a minimum near 45$^{\circ}$ and 135$^{\circ}$. We believe that the critical current modulation with the step orientation could be associated with the symmetry of high T$_c$ superconductor.

• Journal of the Korean Society of Clothing and Textiles
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• v.22 no.7
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• pp.920-930
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• 1998

The purpose of this study are to investigate the consumer characteristics of fashion specialty store and compare them among different fashion specialty store types. Based on the results, patronage profiles for multi brand shop, maker total shop, mart brand shop, and oulet multi shop are develop, Marketing implications are discussed. Before empirical study, theoretical study was done through reviewing the existing litera-tures and a questionnaire was developed. Data(N=410) were collected via a questionnaire distributed to 469 female consumers who shopped at fashion specialty store in Pusan. The results were as follows ; 1) Factor analysis revealed seven factors of shopping orientations(Brand Conscious, Planning Purchase, Self-confidence in clothing shopping, Economy, Common Style in fashion, Individuality Seeking, and Passive Purchase), and seven factors of store evaluative criteria(Store Atmosphere, Assortment, Quality, Promotion, Price/Information, Sales Personnel, and Convenience). 2)By crosstabulation analysis with $\chi$2-test and multivariate analysis variance with sheff-test, consumer characteristics such as shopping orientations, store evaluative criteria, purchase behavior variables, and demo-graphic variables were significantly different among fashion specialty store types.

• Proceedings of the Technology Innovation Conference
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• 1999.06a
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• pp.140-174
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• 1999

This study proposed the model of research describing the positive impact of fitness between career orientations and reward systems on the performance of R&D professionals. To prove the propositions of the model, a questionnaire survey was conducted 204 professionals in 19 R&D research institutes related with electronics and communication industries provided answers for the questionnaire. The results of the survey were summarized in the following. 1) Career orientations of R&D professionals can be categorized into three dimensions : managerial, technical/professional, and project orientation. 2) The rewards consist of four dimensions : financial, social status, job content, and professional reward. 3) The age and tenure of R&D professionals has the negative impact on the project orientation. 4) The education level of R&D professionals has the positive impact on the professional orientation. 5) The sex was found as insignificant variable career orientation. 6) The person with strong prefers social status rewards to other rewards, the professional orientation is prefer to professional rewards, and the project orientation is prefer to job content rewards. 7) For the professionals with professional and project orientation, the congruence with each reward delivered positive impact on job satisfaction, job involvement, and organizational commitment. However it created negative impact on turnover intention and job stress.

• Journal of the Korean Home Economics Association
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• v.39 no.12
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• pp.271-284
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• 2001

The purpose of this study was to find out the relationship of attitudes of parents and their unmarried adult child concerning the family value orientation. In addition to this study examined the relationship to child's family value orientation and related variables. The major findings 1) Gender, mother's value of marriage, religion were influential factors on the child's value of marriage.2) Gender and mother's value of sex role were influential factors on the child's value of sex role. 3) Child's gender was only influential factor on child's value of child. 4) Gender, mother's value of filial piety, father's value of filial piety were significant factors which have some effects on child's attitudes toward value of final piety. 5) Gender, mother's value of familism, religion were significant factors which have some effects on child's attitudes toward value of familism. 6) Gender, mother's family value orientation, father's family value orientation were influential factors on child's family value oreintation. In conclusion, this study found that child's gender was the most influential factor on child's family value orientations. And mother's family value orientations had strong effects on children's family value orientations.